In 1948, Mergenthaler Linotype released the first weights of Trade Gothic, designed by Jackson Burke. Over the next 12 years, Burke, who was the company’s Director of Typographic Development from 1948 through 1963, continued to expand the family. Trade Gothic Next is the 2008 revision of Jackson Burke’s design. Developed over a prolonged period of time, the original Trade Gothic showed many inconsistencies. Under the direction of Linotype’s Type Director Akira Kobayashi, American type designer Tom Grace, a graduate of the MA Typeface Design in Reading, has redesigned, revised and expanded the Trade Gothic family. Many details were improved, such as the terminals and stroke endings, symbols, and the spacing and kerning. Moreover, there are newly added compressed widths and heavy weights perfect for setting even more powerful headlines. Trade Gothic Next brings more features and better quality for today’s demanding typographers. Trade Gothic Next Soft Rounded introduces a new friendliness and warmth to the family.

Franklin Gothic Hand Demi Shadow is another one in my series of hand-drawn fonts from way back in time – before computers changed the way we worked in advertising. This one was especially used for what we called "pork-belly-ads": ads for food-stores! I think it is very useful for all kinds of advertising that demands a lot of bang! Your powerful typedesigner Gert Wiescher

Copperplate was the classic nineteenth century engraver's typeface, consisting of capitals and small caps only. Among others (for example Deberny & Peignot) F. W. Goudy's cut for ATF around 1901 is probably the most widely known. Copperplate typefaces are traditionally used for business cards and all that "serious" stuff. My Copperplate Classic is a completely new design, based on some old samples. To make it look more up-to-date and elegant, I gave it some extra swings here and there. The old fonts were all designed with clogging corners or points that can break off in the minds of its designers. Today we do not have those problems any longer, so I could give my Copperplate Classic real sharp pointed serifs. To give you more choice I now added this light cut in three variations, light, sans and rounded! Enjoy! Gert Wiescher

Based on gnostic studies of indecipherable Lovecraftian mausoleum inscriptions conducted in hidden colonnaded antechambers, Saintbride has an architectural and stone-carved heritage that makes it suitable for Gothic romances, metal CD covers, biker gang tattoos and wedding invitations.