When Baka and Baka Too did very well commercially (Baka was named the Best Cursive Rough Script in 2005), I shied away from doing rough, handwritten scripts in fear as being seen as a one-trick-pony. A few years have passed and some early sumi-e brush ‘doodles’ kept appealing to me. I initially thought this new font would just fall under the Baka mantle and just become a new sibling, but as brush hit paper over and over again, the letters took on a different personality from Baka. This new font was turning out to be far more expressive, smooth and rough, tasty but sticky. This dichotomy demanded a new name. The rough and smooth texture suggested the name Fugu—oddly delicate while rough and functional.

Prolific illustrator and veteran typographer Tracy Sabin draws on more than 40 years of multi-disciplinary design experience to bring us Muschamp Pro, a loopy, bouncy, free-form alphabet adaptable for many uses. It embodies the spirit of the massive art nouveau wave that broke out in the late 1950s and ingrained itself in popular culture for about three decades on both sides of the pond. Carefree, playful, rhythmic and versatile, this font evokes plenty of album jackets, children book covers, and cartoon titling from the times that really defined those design expressions and enshrined them as essential pop art. Muschamp Pro comes with plenty of alternates, ligatures of both standard and discretionary varieties, and extended Latin language support, all contained in a glyphset of more than 500 characters. Use this font if you want your design to transmit a message of crafty and joyful activity.