Vow is an incredibly stylised font, strutting its stuff on the typography catwalk. Vow does everything to excess, even when cutting down: where it’s curvy, it’s very curvy, but where it’s thin, it’s thin. Vow’s regular weight has a certain boldness at text size, but its ultra-thin alternative is much better used at larger sizes, managing to take up very little space even when scaled up. Using a mix of the two creates a subtle emphasis, especially when coloured, which helps to create stunning messages in elegant ways.

The American Sign Museum in Cincinnati houses an amazing collection of vintage signage from all kinds of sources and covering many eras of retail advertising. Someone visiting the museum posted online an image of one particular piece of glass with hand lettering saying “gold leaf” in a bold Art Deco stencil style. Etched Stencil JNL was inspired by that image and is available in both regular and oblique versions.

Belhampton is a lively display family, full of the spirit of the Edwardian era. Six typefaces are offered: regular, bold, light, oblique, embossed and outline. All include an extensive range of stylistic alternates and discretionary ligatures, as well as lining and old-style numerals. Belhampton is ideal for poster and display work, or just the thing for any piece of Belle Epoque design.

Deco Metro is a 1920s and 30s inspired display family, ideal for posters, banners, book covers and other promotional work. Two weights, regular (with an incised centre line) and bold (without the centre line) are offered. The family has an extensive range of features including discretionary ligatures, old-style numerals, Swash Letter and numeral forms, small capitals, Roman numerals and fractions.