Before Bodoni, there was Didot. With the publication by Francois Ambroise Didot of Paris in 1784 of his prospectus for Tasso’s La Gerusalemme Liberata, the rococo typographical style of Fournier de Jeune was replaced with a spartan, neo-classical style that John Baskerville pioneered. The typeface Didot used for this work was of Didot’s own creation and is considered by both G. Dowding and P. Meggs to be the first modern face. Three years later, Bodoni of Parma is using a very similar face. Just as Bodoni’s typeface evolved over time, so did that of the Didot family. The eldest son of Francois Ambroise Didot, Pierre, ran the printing office; and Firmin ran the typefoundry. Pierre used the flattened, wove paper, again pioneered by Baskerville, to permit a more accurate impression and allow the use of more delicate letterforms. Firmin took full advantage of the improved paper by further refining the typeface introduced by his father. The printing of Racine’s Oeuvres in 1801 (seen in our gallery image #2) shows the symbiotic results of their efforts, especially in the marked increase in the sharpness of the serifs when compared to their owns works of only six years earlier. It has been suggested that one reason Bodoni achieved greater popularity than Didot is the thinner hairlines of Didot were more fragile when cast in metal type and thus more expensive for printers to use than Bodoni. This ceased to be a problem with the advent of phototypesetting, opening the door for a renewed interest in the work of the Didot family and especially that of Firmin Didot. Although further refinements in the Didot typeface were to come (notably the lower case ‘g’ shown in 1819), we have chosen 1801 as the nominal basis for our presentation of HiH Firmin Didot. We like the thick-thin circumflex that replaced the evenly-stroked version of 1795, possible only with the flatter wove paper. We like the unusual coat-hanger cedilla. We like the organic, leaf-like tail of the ‘Q.’ We like the strange, little number ‘2’ and the wonderfully assertive ‘4.’ And we like the distinctive and delightful awkwardness of the double-v (w). Please note that we have provided alternative versions of the upper and lower case w that are slightly more conventional than the original designs. Personally, I find the moderns (often called Didones) hard on the eyes in extended blocks of text. That does not stop me from enjoying their cold, crisp clarity. They represent the Age of Reason and the power of man’s intellect, while reflecting also its limitations. In the title pages set by Bodoni, Bulmer and Didot, I see the spare beauty of a winter landscape. That appeals to a New Englander like myself. Another aspect that appeals to me is setting a page in HiH Firmin Didot and watching people try to figure out what typeface it is. It looks a lot like Bodoni, but it isn't!

Boom. You asked for more, um, well just ‘more’—more swashes, more options, more weights, more of everything. I cannot give you more weights. The design just won’t allow it and anything else would be a compromise or a bastardization of the exemplars just to make money that I am unwilling to do. But, I did give you an overly indulgent, 90% cacao bar and espresso, Lust Script Fine. The ending strokes on these glyphs will literally draw blood. Enjoy it as much as I have. The Lust Collection is the culmination of 5 years of exploration and development, and I am very excited to share it with everyone. When the original Lust was first conceived in 2010 and released a year and half later, I had planned for a Script and a Sans to accompany it. The Script was released about a year later, but I paused the Sans. The primary reason was the amount of feedback and requests I was receiving for alternate versions, expansions, and ‘hey, have you considered making?’ and so on. I listen to my customers and what they are needing… and besides, I was stalling with the Sans. Like Optima and other earlier high-contrast sans, they are difficult to deliver responsibly without suffering from ill-conceived excess or timidity. The new Lust Collection aggregates all of that past customer feedback and distills it into 6 separate families, each adhering to the original Lust precept of exercises in indulgence and each based in large part on the original 2010 exemplars produced for Lust. I just hate that it took so long to deliver, but better right, than rushed, I imagine.

The long awaited and much requested revival of Robert Hunter Middleton's very popular classic is finally here. Mayfair Cursive was an instant hit for Middleton in 1932, and it went on being used widely until late into the 1970s, in spite of it never having crossed over to film type technology. Like a few of its contemporary designs, most notably the work of Lucien Bernhard, Mayfair is a formal script that is somewhat based on traditional italic forms with swash uppercase, but also employs subsidiary hairline strokes in some of its lowercase as an emphasis to the script's cursive traits. Why these gorgeous letters never made the leap into photo typesetting is a mystery to us. But here they are now in digital form, almost three quarters of a century since they first saw the light in metal. Mayfair was redrawn from original 48 pt specimen. It also underwent a major expansion of character set. Plenty of swash characters and ligatures were added. An alternate set of lowercase was also made, in order to give the user a choice between connected and disconnected variations of the same elegant script. Mayfair ships in all popular font formats. While the Postscript Type 1 and True Type versions come in two fonts (Mayfair and Mayfair Alt), the OpenType version is a single font containing all the extra characters in conveniently programmed features that are easily accessible by OpenType-supporting software applications. We are quite sure today's graphic designers will be appreciative of having access to the face that all but defined menus, romance covers, wine and liquor labels and chocolate boxes for almost two 20th century generations.

New Lincoln Gothic is an elegant sanserif, generous in width and x-height. There are twelve weights ranging from Hairline to UltraBold and an italic for each weight. At the stroke ends are gentle flares, and some of the round characters possess an interesting and distinctive asymmetry. The character set supports Central Europe, and there are three figure sets, extended fractions, superior and inferior numbers, and a few alternates, all accessible via OpenType features. Back in 1965, Thomas Lincoln had an idea for a new sanserif typeface, a homage of sorts, to ancient Roman artisans. The Trajan Column in Rome, erected in 113 AD, has an inscription that is considered to be the basis for western European lettering. Lincoln admired these beautiful letterforms and so, being inspired, he set out to design a new sanserif typeface based on the proportions and subtleties of the letters found in the Trajan Inscription. Lincoln accomplished what he set out to do by creating Lincoln Gothic. The typeface consisted only of capital letters. Lincoln intentionally omitted a lowercase to keep true his reference to the Trajan Inscription, which contains only magiscule specimens. The design won him the first Visual Graphics Corporation (VGC) National Typeface Competition in 1965. The legendary Herb Lubalin even used it to design a promotional poster! All this was back in the day when typositor film strips and photo type were all the rage in setting headlines. Fast forward now to the next millennium. Thomas Lincoln has had a long, illustrious career as a graphic designer. Still, he has one project that feels incomplete; Lincoln Gothic does not have a lowercase. It is the need to finish the design that drives Lincoln to resurrect his prize winning design and create its digital incarnation. Thus, New Lincoln Gothic was born. Lacking the original drawings, Lincoln had to locate some old typositor strips in order to get started. He had them scanned and imported the data into Freehand where he refined the shapes and sketched out a lowercase. He then imported that data into Fontographer, where he worked the glyphs again and refined the spacing, and started generating additional weights and italics. His enthusiasm went unchecked and he created 14 weights! It was about that time that Lincoln contacted Bitstream about publishing the family. Lincoln worked with Bitstream to narrow down the family (only to twelve weights), interpolate the various weights using three masters, and extend the character set to support CE and some alternate figure sets. Bitstream handled the hinting and all production details and built the final CFF OpenType fonts using FontLab Studio 5.

Introducing Kleptocracy: the compact industrial typeface that’s taking the design world by storm. With a sleek and efficient assembly line design, this font purrs where other factory-made fonts rattle and buzz. But don’t be fooled by its hard edges and utilitarian lines. Kleptocracy’s cursive elements add a touch of warmth and whimsy, bringing together the best of both worlds. From the gentle curves of the “g” to the playful loop of the “y”, this font is anything but stark and frigid. Available in three weights, three widths, and italics, Kleptocracy is the versatile typeface that can adapt to any project. Its compact design makes it perfect for small spaces and modern layouts, while its industrial roots give it a bold and confident presence. So whether you’re designing a logo, creating a website, or crafting the perfect brochure, Kleptocracy has you covered. It’s time to ditch those outdated fonts and upgrade to the sleek and stylish Kleptocracy. Most Latin-based European writing systems are supported, including the following languages. Afaan Oromo, Afar, Afrikaans, Albanian, Alsatian, Aromanian, Aymara, Bashkir (Latin), Basque, Belarusian (Latin), Bemba, Bikol, Bosnian, Breton, Cape Verdean, Creole, Catalan, Cebuano, Chamorro, Chavacano, Chichewa, Crimean Tatar (Latin), Croatian, Czech, Danish, Dawan, Dholuo, Dutch, English, Estonian, Faroese, Fijian, Filipino, Finnish, French, Frisian, Friulian, Gagauz (Latin), Galician, Ganda, Genoese, German, Greenlandic, Guadeloupean Creole, Haitian Creole, Hawaiian, Hiligaynon, Hungarian, Icelandic, Ilocano, Indonesian, Irish, Italian, Jamaican, Kaqchikel, Karakalpak (Latin), Kashubian, Kikongo, Kinyarwanda, Kirundi, Kurdish (Latin), Latvian, Lithuanian, Lombard, Low Saxon, Luxembourgish, Maasai, Makhuwa, Malay, Maltese, Māori, Moldovan, Montenegrin, Ndebele, Neapolitan, Norwegian, Novial, Occitan, Ossetian (Latin), Papiamento, Piedmontese, Polish, Portuguese, Quechua, Rarotongan, Romanian, Romansh, Sami, Sango, Saramaccan, Sardinian, Scottish Gaelic, Serbian (Latin), Shona, Sicilian, Silesian, Slovak, Slovenian, Somali, Sorbian, Sotho, Spanish, Swahili, Swazi, Swedish, Tagalog, Tahitian, Tetum, Tongan, Tshiluba, Tsonga, Tswana, Tumbuka, Turkish, Turkmen (Latin), Tuvaluan, Uzbek (Latin), Venetian, Vepsian, Võro, Walloon, Waray-Waray, Wayuu, Welsh, Wolof, Xhosa, Yapese, Zapotec Zulu and Zuni.

Introducing Brutal Milk Font Collection where prominence, trustworthiness, and sophistication converge. Brutal Milk is a captivating grotesque typeface that seamlessly blends the robust aesthetics of brutalism with the sleek sophistication of Swiss Design and the nostalgia of Y2K. This collection featuring three distinctive variants – Brutal Milk No1, Brutal Milk No2, and Brutal Milk No3 – offers a unique typographic journey for extraordinary design. Let's break down what we present in this work - Brutal Milk No.1 | Modern Elegance with a Brutal Twist Aims for body text with the perfect balance of elegance and modernity. Brutal Milk No.1 is meticulously crafted for optimal readability, making it an ideal choice for a wide range of applications. - Brutal Milk No.2 | Softened Brutalism for Approachable Headers Aims for display/header text with a gentle and approachable impression. Brutal Milk No.2 is crafted to add a touch of warmth to your designs, making it perfect for conveying a friendly and inviting tone. - Brutal Milk No.3 | Rigid Rebellion for Prominent Headers Make a bold statement with headers that exude firmness. Brutal Milk No.3 is designed to capture attention with its rigid impression, injecting a sense of prominence and confidence into a visual identity. The Features The Brutal Milk Font Collection comes loaded with features such as case-sensitive forms, discretionary ligatures, ordinals, fractions, denominators, numerators, superscripts, and scientific inferiors – ensuring flexibility in design needs. Language Support From Western and Central European languages to South Eastern European, South American, Oceanian, and even Esperanto, Brutal Milk Collections caters to a diverse range of linguistic needs. Brutal Milk stands as a testament to versatility and innovation. Whether you're crafting a sleek logo, establishing a brand identity, adorning decor, creating impactful posters, delivering compelling presentations, designing dynamic websites, refining UI/UX experiences, or engaging in graphic design endeavour. The impressions it imparts—modern, minimal, youthful, funky, groovy, trendy, hip, fly, and undeniably cool—speak volumes about its adaptability to contemporary design trends. Redefine the boundaries of creativity and immerse yourself in the dynamic world of Brutal.

Step back into the 1990s with Gameness, the font that embodies the spirit of the era’s gaming culture. Inspired by the Game Boy box art for Final Fantasy Adventure, Gameness evokes a sense of nostalgia while still looking fresh and modern. But this isn’t just any retro font. Gameness is sleek and sophisticated, with a narrow elegance that sets it apart from other throwback designs. Its tall letters are perfect for headlines, logos, and branding materials, giving your projects a bold, confident look. For clients who demand only the best, Gameness comes with an alternate barred “A”, adding even more versatility to your designs. And in OpenType-enabled applications, the “S” shape subtly alters to match the adjacent letters, ensuring a smooth, harmonious look every time. So why settle for ordinary fonts when you can make a statement with Gameness? Download it now and bring a touch of retro cool to your next project. Most Latin-based European writing systems are supported, including the following languages. Afaan Oromo, Afar, Afrikaans, Albanian, Alsatian, Aromanian, Aymara, Bashkir (Latin), Basque, Belarusian (Latin), Bemba, Bikol, Bosnian, Breton, Cape Verdean, Creole, Catalan, Cebuano, Chamorro, Chavacano, Chichewa, Crimean Tatar (Latin), Croatian, Czech, Danish, Dawan, Dholuo, Dutch, English, Estonian, Faroese, Fijian, Filipino, Finnish, French, Frisian, Friulian, Gagauz (Latin), Galician, Ganda, Genoese, German, Greenlandic, Guadeloupean Creole, Haitian Creole, Hawaiian, Hiligaynon, Hungarian, Icelandic, Ilocano, Indonesian, Irish, Italian, Jamaican, Kaqchikel, Karakalpak (Latin), Kashubian, Kikongo, Kinyarwanda, Kirundi, Kurdish (Latin), Latvian, Lithuanian, Lombard, Low Saxon, Luxembourgish, Maasai, Makhuwa, Malay, Maltese, Māori, Moldovan, Montenegrin, Ndebele, Neapolitan, Norwegian, Novial, Occitan, Ossetian (Latin), Papiamento, Piedmontese, Polish, Portuguese, Quechua, Rarotongan, Romanian, Romansh, Sami, Sango, Saramaccan, Sardinian, Scottish Gaelic, Serbian (Latin), Shona, Sicilian, Silesian, Slovak, Slovenian, Somali, Sorbian, Sotho, Spanish, Swahili, Swazi, Swedish, Tagalog, Tahitian, Tetum, Tongan, Tshiluba, Tsonga, Tswana, Tumbuka, Turkish, Turkmen (Latin), Tuvaluan, Uzbek (Latin), Venetian, Vepsian, Võro, Walloon, Waray-Waray, Wayuu, Welsh, Wolof, Xhosa, Yapese, Zapotec Zulu and Zuni.

Introducing Brutal Milk Font Collection where prominence, trustworthiness, and sophistication converge. Brutal Milk is a captivating grotesque typeface that seamlessly blends the robust aesthetics of brutalism with the sleek sophistication of Swiss Design and the nostalgia of Y2K. This collection featuring three distinctive variants – Brutal Milk No1, Brutal Milk No2, and Brutal Milk No3 – offers a unique typographic journey for extraordinary design. Let's break down what we present in this work - Brutal Milk No.1 | Modern Elegance with a Brutal Twist Aims for body text with the perfect balance of elegance and modernity. Brutal Milk No.1 is meticulously crafted for optimal readability, making it an ideal choice for a wide range of applications. - Brutal Milk No.2 | Softened Brutalism for Approachable Headers Aims for display/header text with a gentle and approachable impression. Brutal Milk No.2 is crafted to add a touch of warmth to your designs, making it perfect for conveying a friendly and inviting tone. - Brutal Milk No.3 | Rigid Rebellion for Prominent Headers Make a bold statement with headers that exude firmness. Brutal Milk No.3 is designed to capture attention with its rigid impression, injecting a sense of prominence and confidence into a visual identity. The Features The Brutal Milk Font Collection comes loaded with features such as case-sensitive forms, discretionary ligatures, ordinals, fractions, denominators, numerators, superscripts, and scientific inferiors – ensuring flexibility in design needs. Language Support From Western and Central European languages to South Eastern European, South American, Oceanian, and even Esperanto, Brutal Milk Collections caters to a diverse range of linguistic needs. Brutal Milk stands as a testament to versatility and innovation. Whether you're crafting a sleek logo, establishing a brand identity, adorning decor, creating impactful posters, delivering compelling presentations, designing dynamic websites, refining UI/UX experiences, or engaging in graphic design endeavour. The impressions it imparts—modern, minimal, youthful, funky, groovy, trendy, hip, fly, and undeniably cool—speak volumes about its adaptability to contemporary design trends. Redefine the boundaries of creativity and immerse yourself in the dynamic world of Brutal.

The Englishman William Caslon punchcut many roman, italic, and non-Latin typefaces from 1720 until his death in 1766. At that time most types were being imported to England from Dutch sources, so Caslon was influenced by the characteristics of Dutch types. He did, however, achieve a level of craft that enabled his recognition as the first great English punchcutter. Caslon's roman became so popular that it was known as the script of kings, although on the other side of the political spectrum (and the ocean), the Americans used it for their Declaration of Independence in 1776. The original Caslon specimen sheets and punches have long provided a fertile source for the range of types bearing his name. Identifying characteristics of most Caslons include a cap A with a scooped-out apex; a cap C with two full serifs; and in the italic, a swashed lowercase v and w. Caslon's types have achieved legendary status among printers and typographers, and are considered safe, solid, and dependable. ITC Founder's Caslon® was created in 1998 by Justin Howes, an English designer who used the resources of the St. Bride Printing Library in London to thoroughly research William Caslon and his types. As was common in the eighteenth century, Caslon had punchcut several different sizes of his types, and each size had a slightly different design. Howes digitized every size of type that Caslon cast, keeping their peculiarities and irregularities and reproducing them as they appeared on the printed page. This family has the 12 point, 30 point, 42 point, and Poster styles, as well as a full set of bona fide ornaments. In keeping with the original Caslon types, none of the sizes have bold weights, the numerals are all old style figures, and a full set of ligatures (some with quaint forms) are included. ITC Founder's Caslon® is a remarkable revival in the true sense of the word, and works beautifully in graphic designs or texts that require an authentic English or historical flavor.