Lumios Typewriter is a slab serif font that was inspired by, as you may guess, an old typewriter letters. The family has 4 unique styles: New, Used, Old and texturized Tape. All fonts benefit from OpenType features such as stylistic alternates that enhance a natural look of this font family. As well as Latin-based language support, it also offers a basic Cyrillic one. It is ideally suited for websites, packaging, editorial and branding design needs as well as for posters, greeting cards, billboards etc. Lumios Typewriter is a perfect companion to Lumios Marker, sharing the same soft curves and clean letter edges (excluding theTape style).

Mellow Sans is a soft and friendly rounded sans serif. Its bold styles are great for packages of something tasty, while light and regular ones work well in rather long texts, from a children's book to a reading app, or a family restaurant menu. The typeface was created by Natalya Vasilyeva, an expert in designing text and calligraphic typefaces. Mellow Sans’s forms are based on humanist sans serifs. The nobility and liveliness of Renaissance calligraphy reads beneath its curves and makes the typeface even friendlier, while helping the eye to move along the line. The typeface supports extended Latin, extended Cyrillic (all major languages of the Russia’s peoples) and Greek. It also has old style figures, arrows and non-alphabetic signs. With Mellow Sans as a heading typeface (in that case bold styles fit the best), calm open sans serifs, f.e. Vast or Fact, are its optimal text companions on the screen. Calm serifs, f. e., Octava, Scientia or Aelita, will work as its companions on paper. And to create expressive typography, for example, in packaging, you can match Mellow Sans with quirky rounded serifs — Cooper or Epice.

King Tut is a restoration and expansion of the original Egyptian Expanded, a single bold face cut in 1850 by Miller & Richard, the famous Edinburgh founders. This aesthetic, though originally issued to help drive simple print advertising of those days, is perhaps the longest lasting genre of typeface. This aesthetic flourished in the later part of the 19th century, helped by the surge of similar faces from England (such as Figgins' Antique 6 and Expanded Antique), and became the defining index of the old American wild west that continues to this very day. King Tut serves up its impact through a balance between the wide, compact letterforms and elegant curvature that manages to come through even in confined areas. The family's weight variety allows for more options in counterspace use as well as precision in the amount of curve definition and contrast needed by the typographer. The lighter weights completely oppose that 19th century boldness and expose the alphabet's skeleton in a strive for simplicity that fits modern applications. With generous language support to boot, King Tut's diverse offerings make it an essential addition to today's designer repertoire.

In May of this year, I went to Japan with my (then 11 year old) son Sam. It was his dream to visit Japan, probably because of my tall tales, stemming from the time I was a tour guide! Sam really wanted to try all kinds of Japanese delicacies and one day, when walking around Tokyo, we came across a little stall selling Taiyaki. Taiyaki are fish-shaped waffle/cakes with a red bean or sweet potato filling. They are really delicious! This nice ‘oriental looking’ font was made with a broken popsicle stick and Chinese ink. You are now wondering why I always use Chinese ink and not Japanese ink. Well, I have a stash of the Chinese stuff and it’ll last me a lifetime!

Impact As its name suggests, Impact, a bold sans serif, is designed to make an impression on the reader. Obviously a display font, Impact makes use of its thick strokes and blocked style, to catch and hold the eye. Because Impact is so striking, it is best placed in plenty of white space so that it does not overwhelm any accompanying text.