Ni is a kind of typographic love letter, revealed in three distinct, yet close, type formulas. Ni Serif is a contemporary serif typeface with slight diagonal modulation, amazingly legible, and with a very steady rhythm that allows a wonderful performance, especially in long passages of text. Ni Sans closely match the design characteristics and proportions of the serif counterpart. Ni Sans undeniably shows the strong calligraphic influence that comes from Ni Serif, resulting in a very comfortable humanistic typeface, suited both for print and digital environments. Ni Slab is not a simple Sans with serifs attached. Despite the thick and strong serifs, Ni Slab is a gentle mixture of the DNA of the Serif and Sans counterpart and does not intend to reflect any mechanic approach.

POSSIBLE is both sans and serif, either is possible. The typeface is a sans-serif impersonating a spur serif, or it’s a glyphic with the look and feel of a sans. This clean, contemporary family is inspired by Percy J Smith’s ’Petit Serif’ from 1928, and similarly takes inspiration from Johnston’s Underground, though more recent influences provide geometric and humanist elements that, together with the tiny micro-serifs, improve clarity and legibility. Spur serifs such as Petit Serif, Copperplate and Liberty are often caps-only fonts, but Possible contains a lowercase, as well as a full Latin Extended-A character set. Possible is available in five weights – Thin, Light, Regular, Medium and Bold – each supplied with a corresponding, optically-corrected italic.