HERENGRACHT (Patricians' Canal or Lord’s Canal) is the first of the three major canals in the city centre of Amsterdam. The canal is named after the heren regeerders who governed the city in the 16th and 17th century. The most fashionable part is called the Golden Bend, with many double wide mansions, inner gardens and coach houses on Keizersgracht. Former bureau of André Toet (SO)Design was situated there for over 32 years, it was about time to name one of our fonts to: HERENGRACHT. Concept/Art Direction/Design: André Toet © 2017

“Tropical Type” was Alf Becker’s 148th submission to “Signs of the Times” magazine (a publication for the sign trade) where for years Becker would provide a monthly lettering design to inspire other sign writers. This particular design has more of a Far East flair to it, and was redrawn digitally as Travel East JNL, which is available in both regular and oblique versions. Special thanks to Tod Swormstedt of the American Sign Museum and S.T. Media Group for providing the sample image from which the font was derived.

For many years license plates in Italy have been using a quite peculiar sans serif monospace typeface with slightly rounded corners and a geometric, condensed skeleton. These letterforms have been used by Cosimo Lorenzo Pancini as an inspiration for Targa, published as the first-ever Zetafonts typeface in 2003. Almost twenty years later, Francesco Canovaro has brought the project under scrutiny for a complete redesign, keeping its inventions, solving its issues, and making it into a versatile multi-weight typeface. The original type family has been developed in two subfamilies: Targa Pro Mono (which keeps the original monospace widths) and Targa Pro Roman (with proportional widths), both in five weights plus italics. The original family also included the handmade version Targa Hand which has been paired with a new Targa Pro Stencil to allow for more versatility and choice for display use. All weights of Targa Pro feature an extended latin character set covering over 200 languages, as well as a full set of Open Type features including positional numbers, alternates and stylistic sets. Halfway between postmodern appropriation of utilitarian design and rationalist design, Targa Pro sits comfortably at the crossroads between artificial nostalgia and modernist functionality, ready to surprise the user with its versatility and quirky Italian flavour.

Bordonaro Spur - Bordonaro Script’s partner - is a typography strongly influenced by old beer labels and includes some serifs based on Frederic W. Goudy’s Copperplate, but with some softened spurs adding an elegant and soft texture to the text. It is ideal to be used on large bodies and has a set of special ligatures ideal to be used in branding. Psss...Check out the NEW Bordonaro Spur with Rounded corners , same version but soft! FEATURES Co = company1 Co = company2 Estd = established Inc = incorporated Ltd = limited Mc = mac Rd = Road St = street And also from Adobe CC you can activate Style Sets (SS) and get ideal ligatures for ordinal numbers: 1st = st 2nd = nd 3rd = rd 4th = th Bordonaro Script and Bordonaro Spur are two typographic styles that were designed under the same characteristic features with the idea of combining them to obtain better results, for that reason, we recommend merging them in a creative way and you will realize everything you can design with them. The banners designs are based on old brands of beer labels, coffee packaging, sports logos and in some cases we use Copperplate Gothic but only as a complementary font in order to harmonize the layout of the elements in each banner.

Introducing Promenade – a calligraphic serif that started on paper with a flat nib pen (see the 6th image), and blossomed into a full serif with italics. At its core, this font is just... beautiful. It's elegant, it's crisp, it's delicate, but can still hold its own. As I was creating the graphics, I just couldn't get over the flow of the letters – especially the italic. It's got class, but also isn't afraid to rock a pair of Doc Marten's. Funny enough, Jen from Tonic (they make beautiful websites) saw a preview of this font and said, "I'd take that font to prom." Which of course spurred a conversation about how this font would take a Mercedes G-Series instead of a limo, and wear Doc Marten's instead of heels, but still wear the most gorgeous dress, and that is 100% Promenade (and inspo for the name – thanks, Jen!). I've also been loving combining the regular and italic, especially for logos (see the "Friendfolk" logo) One thing to note about Promenade is the letter spacing. It was spaced for clean reading and intentional balance, so I recommend setting the spacing a little tighter if you want to create the display look found in many of the logo mockups(around -20 to -40 should do!).

Distorted fonts are great but are mostly not very practical - 360 is an attempt to create a simple distorted font that can be used far beyond a few logos or headlines. Each 360 character averages roughly half the number of sharp angles of a regular sans serif. This gives it an unusually fresh and timeless appeal and creates a dynamic presence across body text that is very legible and compact without looking overly condensed. 360 was chosen as a name because it can be used as an everyday font, all year round, and because 360 has so many unusual angles that don't conform to normal font conventions. 360 also happens to be a cool number: 360 makes a highly composite number. 360 is also a superior highly composite number and a colossally abundant number. A circle is divided into 360 degrees for the purpose of angular measurement. 360° is also called round angle. 360 is a convenient standard since, 360 being highly composite, it allows a circle to be divided into equal segments with each segment measured in integer degrees rather than fractional degrees. 360 is the sum of a twin prime (179 + 181). A year is roughly calculated as 360 days.

Lust Sans is the penultimate exploration of producing a high-contrast sans wholly influenced by its bracketed ancestor. The aspect of this endeavor I enjoyed the most was finding sneaky ways to infuse warmth and whimsy into the letterforms when you least expect it. The result, however, is subtle and uniquely balances against Lust and Lust Didone without becoming cold and overbearing. To accomplish this, Lust Sans has 6 weights. What I found during development was, based on any setting where Lust or Lust Didone were in the same layout, the amount of contrast shown with Lust Sans needed to be adjusted. Expanding the weight offering, produces opportunities for Lust Sans to modulate the rhythm of the layout comfortably while keeping contrast—this is even more obvious with the Italics. I love those. You will too. If you don’t, you do not have a soul. Not sorry. The Lust Collection is the culmination of 5 years of exploration and development, and I am very excited to share it with everyone. When the original Lust was first conceived in 2010 and released a year and half later, I had planned for a Script and a Sans to accompany it. The Script was released about a year later, but I paused the Sans. The primary reason was the amount of feedback and requests I was receiving for alternate versions, expansions, and ‘hey, have you considered making?’ and so on. I listen to my customers and what they are needing… and besides, I was stalling with the Sans. Like Optima and other earlier high-contrast sans, they are difficult to deliver responsibly without suffering from ill-conceived excess or timidity. The new Lust Collection aggregates all of that past customer feedback and distills it into 6 separate families, each adhering to the original Lust precept of exercises in indulgence and each based in large part on the original 2010 exemplars produced for Lust. I just hate that it took so long to deliver, but better right, than rushed, I imagine.

THE SPARK Uniform started as a spark of inspiration one day while I was shopping at the store. I was looking at some typography on a can of dog food and the idea popped into my head, “What if there was a geometric typeface with a circular O that when condensed, the O became straight sided, instead of becoming an oval?” I quickly sketched out the concept of Uniform and liked what I saw, the only problem was I was working full time as a graphic designer, and as a newly married husband, I didn’t have any time to make the extensive typeface. LETDOWN A year and a half later, shortly after the birth of my first child, my boss cut my hours in half. Although stressful, I saw this event as an opportunity to finally have time to complete the typeface I had in my head. I spent a couple months putting together a Kickstarter campaign, thinking it would be a smashing success, and I would be able to live off the donations long enough to complete the typeface. Wrong! The campaign was a flop and I was left discouraged and dejected, thinking that the great idea I had in my head would never become a reality... PERSEVERANCE At the end of the year, in December 2013, I decided to go for it and make this new type family no matter what it took. I began waking up a few hours before work each morning (getting only four hours of sleep each night) carefully crafting each individual glyph day by day. After nine months of hard work (and just about killing myself in the process!) in October 2014, I finally had a finished product ready to be released to the public! THE PINNACLE Fast forward a few years and now Uniform has reached it's pinnacle, Uniform Pro. Uniform Pro now offers extended language support including Cyrillic and Greek character sets, integrated italic styles, additional weights, and additional OpenType features.

The “Kiez“ is an old school style font designed by Elena Albertoni in 2016. Inspired by shop and bar signage of the sixties and seventies, which can still be found today in the so called “Kiez“ in Hamburg St. Pauli or in one or another “Kiez“ in Berlin, which means neighborhood here. It also has a cinematic touch, again: think of the sixties and seventies or your favorite b-movie.

Here's another mosaic marvel from the New York subway system, to complement Midtown Tessie. This style is based on signage at the 34th Street station, with connections to Brooklyn. A full tile background is available at the bar position, and a marvelous meander can be found at the German double-s spot. Both versions of the font include 1252 Latin, 1250 CE (with localization for Romanian and Moldovan).

The Kymer Awon font family includes 5 weights and 20 styles. Whereas traditional Sans Serif typefaces show low contrast, this family has high contrast. And It brings out modern elegance through curved variations of glyphs with diagonal bars. Alternative fonts with Small Caps inherit the vertical stem width of the default capitals. These elegant and contemporary styles have an affinity to fit into any of your design work.

In his book of 100 Wood Type Alphabets, Rob Roy Kelly called this face "Teutonic". This version adds lowercase letters, missing in the original, plus a few woodcut dingbats in the brackets, bar, section and florin positions. Named for a charming town in the Texas Hill Country, founded by German settlers in the mid-1850s. Both versions of the font include 1252 Latin, 1250 CE (with localization for Romanian and Moldovan).

ITC Noovo is from British designer Phill Grimshaw and grew out of his work on ITC Rennie Mackintosh. He says, I still had 'Nouveau' coming out of my ears" and he drew it after a series of computer-intensive projects, "when I was missing the smell of permanent marker pens and the feel of paper." ITC Noovo is highly stylized yet works as both a text and display typeface."

Neue Northwest is a vintage sans serif family, Inspired by Vintage Wild west culture and combining with modern vintage touch. An All-Caps Sans Serif pairing with a Clean, Rounded & textured version of each. Choose between varying texture strength for your desired effect. This font is great for logo print, Restaurant Menus & Signage, Pubs, Bars, Tattoo Shops, Barber Shops, Butcher Shops, Handmade Brands, BBQ, Anything vintage styles related, etc

The Rally Symbols 2D font family has been developed for integrated graphical motor racing design. First of all that includes rally, rally raid, cross-country rally and hill climb. With the Rally Symbols 2D - Signs font one can create quality road maps with rally routes and various symbol books. The font also includes symbols that can serve as workpieces to create competition logos and other design solutions. The Rally Symbols 2D - Arrow font has been specially developed for building tulip diagram road books. It includes various ready-made combination of traffic direction indicators and individual elements that can be combined together. The Rally Symbols 2D - Picto font can be used for the same purposes but also contains a range of convention that can help to find one’s bearings on the ground. This is a a wide range of icons or pictograms of various scenery, for example: different buildings, churches, cemetery, bridges, tunnels, different types of trees, posts, etc.

Behrens Initialen is based on the type graphics of the German architect and type designer Peter Behrens (1868-1940). The drawing of the original typeface is in tune with the Art Nouveau (Jugendstil) style in which Behrens worked. This is a light, delicate, somewhat theatrical typeface, the forms of which bear at the same time a certain shade of Gothic and modernity, and can be used, in particular, when there is a need to make a reference to medieval graphics while maintaining the modern style of composition. In the proposed version, the original initial graphics are used not only for uppercase letters, but also for Arabic figures, while for lowercase letters and for the base of other characters are used the letters themselves - without decorative framing. This feature can be useful for obtaining various effects when using both lower and upper cases in parallel, including when they are overlaid. The font includes the Latin, Cyrillic and Armenian ranges. Created by Ruben Tarumian in 2020.

Modern typefaces refer to designs that bear similarities to Bodoni and other Didone faces, which were first created during the late 1700s. Ed Benguiat developed ITC Modern No. 216 in 1982 for the International Typeface Corporation (ITC). Showing a high degree of contrast between thick and thin strokes, as well as a large x-height, this revival is more suited to advertising display purposes than the setting of long running text, or books. Many traits in Benguiat's design are worth further notice. The thick stems of the roman weights have a very stately, solid presence. Their thin serifs have been finely grafted on, a masterful solution to the challenge of bracketing presented by Modernist designs. The italic weights have a very flowing, script-like feel to them, and the letters take the form of true italics, not obliques. The ITC Modern No. 216 family contains the following font styles: Light, Light Italic, Medium, Medium Italic, Bold, Bold Italic, Heavy, and Heavy Italic.

Oddsorts is delighted to present Bradley Wayside and Bradley Chicopee as its début offerings. Begun in 2000 as a wedding gift for the designer’s wife and used privately for years, they’re finally available to the public. The fonts were inspired by the masterful art nouveau lettering of Will H. Bradley, whose posters for Ault & Wiborg printing inks and Victor Bicycles continue to draw collectors after more than a century. Wayside and Chicopee expand the twenty-odd characters Bradley drew into a comprehensive multiscript system that includes modern Greek and extended Cyrillic alphabets, ordinals, automatic fractions, and ornaments. Bradley Wayside and Chicopee derive much of their charm from an organic mix of shape and spacing intrinsic to hand drawings. Mimicking that spirit in type used to mean painstaking substitution and adjustment of characters. The Bradley fonts make imaginative use of OpenType’s power to achieve the same effect — minus all the work. Wayside and Chicopee contain alternate forms for every letter — up to seven for some characters. Part of what makes these Bradley types delightfully “smart” fonts is that the fonts themselves actually choose the variation best suited to a letter’s place in a word. All you need to do is turn on your software’s “Ligatures” or “Contextual Alternates” option and the Bradleys do the rest. The alternates even work in most word processors. Bradley Wayside and Chicopee are available in “Standard” and “Pro” editions. The Pro editions sport all the bells and whistles, including the alternates. They support over one hundred forty languages and include localized forms especially for setting Bulgarian, Serbian, Polish, Romanian, and Turkish. The Standard editions are geared toward casual use and are ideal for license as webfonts, where streamlined character sets mean faster load times.

DESCRIPTION With Skill I wanted to create something wild. Something that splashed the letters with life. To do this, I knew I'd have to break the barrier between analog and digital, so I took my best brush and started to play. Throughout the years as a type-designer I've met and become fan of many calligraphers. My belief that only a good calligrapher can make good typography (1) has become even stronger. I'm now absolutely sure that only practice improves the skill, especially in this field. So, with this in mind, I started a font which was a challenge for me because sometimes the gap between paper and screen can be gigantic. Skill is another of my attemps (2) to capture the spirit of the pointed brush, its expressiveness, the passions and fears of the artist. This font is about freedom. Freedom everywhere. Movement, velocity, passion. To achieve this, many alternates and ligatures per glyph were designed. Use it on magazines, posters, book covers, music albums, t-shirts, skates, tattoos. NOTES (1) This is mostly referred to script fonts, though text fonts made by designers with a deep calligraphic background have at least to me, an extra charm. (2) See my fonts Live and Indie. TIPS Thanks to Open-Type, the font gives the user the chance to play and get many wonderful results: In example, using the font with “discretionary ligatures” activated will give more life to the written word. Some letters will jump of the base, while others will ligate or not with the following (typical of gestural calligraphy). Adobe Illustrator is recommended. STYLES Skill is the most complete style. It has all the alternates and ligatures that can be seen in the posters and more! Skill Standard is a variant with no decorative glyphs. It has the basic alphabet and some ligatures for better legibility.

Clear Sans™ is a… wait for it… rational geometric sans serif. It is intended to fill a niche… to provide an alternative to the somewhat based-on-vernacular signage, somewhat geometric sans. I hear the word vernacular thrown around too much and too loosely. If a typeface is based in the vernacular, based on hand-painted or hand-crafted signage, then it should be based on the movements of the hand, retain that warmth and not on a pretty geometric model. For me, clean, geometric and precise doesn't have to be cold and expressionless. The original skeleton was hand-painted in 2008 to help determine and inform my decisions going forward. The typeface was completed shortly afterwards at the behest of an old friend for their identity. As usual, I expanded it, but considered retiring it since there were so many things similar out there. Years later, I had a chance to rediscover it and came to the conclusion that it could be improved, expanded in a logical and useful way, and introduced. I would be lying if I didn't admit that the rise of webfonts and embedded type in applications influenced many of the decisions I made about reworking Clear Sans™. Completely new Text and Screen fonts were developed that utitlize larger x-heights, space-saving widths, logical (and simplified) weight offerings… to name a few alterations. Even the pricing of each variant was considered to produce a more reasonable and simple solution for the developer, designer, professional and novice. Clear Sans™ is a departure from my previous sans serifs, but the influences of Aaux Next, Akagi Pro and Halogen are evident. Enjoy a light-hearted mini-site devoted to Clear Sans™

Clear Sans™ is a… wait for it… rational geometric sans serif. It is intended to fill a niche… to provide an alternative to the somewhat based-on-vernacular signage, somewhat geometric sans. I hear the word vernacular thrown around too much and too loosely. If a typeface is based in the vernacular, based on hand-painted or hand-crafted signage, then it should be based on the movements of the hand, retain that warmth and not on a pretty geometric model. For me, clean, geometric and precise doesn't have to be cold and expressionless. The original skeleton was hand-painted in 2008 to help determine and inform my decisions going forward. The typeface was completed shortly afterwards at the behest of an old friend for their identity. As usual, I expanded it, but considered retiring it since there were so many things similar out there. Years later, I had a chance to rediscover it and came to the conclusion that it could be improved, expanded in a logical and useful way, and introduced. I would be lying if I didn't admit that the rise of webfonts and embedded type in applications influenced many of the decisions I made about reworking Clear Sans™. Completely new Text and Screen fonts were developed that utitlize larger x-heights, space-saving widths, logical (and simplified) weight offerings… to name a few alterations. Even the pricing of each variant was considered to produce a more reasonable and simple solution for the developer, designer, professional and novice. Clear Sans™ is a departure from my previous sans serifs, but the influences of Aaux Next, Akagi Pro and Halogen are evident. Enjoy a light-hearted mini-site devoted to Clear Sans™

Clear Sans™ is a… wait for it… rational geometric sans serif. It is intended to fill a niche… to provide an alternative to the somewhat based-on-vernacular signage, somewhat geometric sans. I hear the word vernacular thrown around too much and too loosely. If a typeface is based in the vernacular, based on hand-painted or hand-crafted signage, then it should be based on the movements of the hand, retain that warmth and not on a pretty geometric model. For me, clean, geometric and precise doesn't have to be cold and expressionless. The original skeleton was hand-painted in 2008 to help determine and inform my decisions going forward. The typeface was completed shortly afterwards at the behest of an old friend for their identity. As usual, I expanded it, but considered retiring it since there were so many things similar out there. Years later, I had a chance to rediscover it and came to the conclusion that it could be improved, expanded in a logical and useful way, and introduced. I would be lying if I didn't admit that the rise of webfonts and embedded type in applications influenced many of the decisions I made about reworking Clear Sans™. Completely new Text and Screen fonts were developed that utitlize larger x-heights, space-saving widths, logical (and simplified) weight offerings… to name a few alterations. Even the pricing of each variant was considered to produce a more reasonable and simple solution for the developer, designer, professional and novice. Clear Sans™ is a departure from my previous sans serifs, but the influences of Aaux Next, Akagi Pro and Halogen are evident. Enjoy a light-hearted mini-site devoted to Clear Sans™

Introducing The Loud & Proud Bobby Jones Font Collection Inside you'll find 16 quirky handcrafted fonts, oozing with personality, ripe and ready to take center stage within a variety of creative and fun design projects. If you're looking to grab eyeballs with an ad campaign, a logo design, apparel, printed stationery, and all that other good stuff, then worry not. Bobby has you covered. We all come with imperfections and Bobby is no exception! His outlines are slightly off, his corners are irregular, his straights aren't straight, but he's cool with it. In fact, he's too busy strutting his stuff. - What's Inside? Each of the fonts listed below boast multilingual glyph ranges and their own individually handcrafted outline style! (16 fonts in total!) - Bobby Jones - The original Bobby.J - Bobby Jones Soft - A rounded version of the above - Bobby Jones Condensed - The thinner and leaner sibling to Bobby Jones - Bobby Jones Condensed Soft - A rounded version of the above - Bobby Rough - A high-res textured version of the original - Bobby Rough Soft - A textured version of Bobby Jones Soft - Bobby Rough Condensed - A textured version of Bobby Jones Condensed - Bobby Rough Condensed Soft - A textured version of Bobby Jones Condensed Soft Designed a little over five years ago, the original Bobby Jones Font was my first ever product. This new and improved version has been entirely redesigned from bottom to top. Holding dearly to the punch that the original had, while adding a whole lot of extra power. I hope you enjoy the Bobby Jones Family as much as I do and have, and as always if you have any questions or comments, please do not hesitate to get in touch. I'd love to hear from you. (tom[at]tomchalky.com)

Few fonts reach cult status. Despite its ubiquity—and perhaps because of its lack of subtlety—for a hundred years Cooper continues to draw the faithful. It’s even come to define an entire typographic genre and recently starred in its own documentary. Cooper Nouveau is Dave West’s imaginative contribution to the Cooper oeuvre. Drawn in 1966, Nouveau refreshes Oswald Cooper’s original italic with an energetic pitch, simplified contours, and a plump friendly figure. Uniform strokes and generous curves push the font’s playful personality and springy silhouette even further. A selection of swashed characters and ligatures offers options for lively logos and strong captions. While Cooper Nouveau looks laid-back and easy-going, it’s more than capable of pulling it’s own typographic weight. Put it to work where relaxed needs to project confident. Set Nouveau large for eye-magnet posters, packaging, and advertisements. Maximize its youthful energy for kids’ themes, craft action, and apparel bounce. Or set it alongside a master like Benguiat Buffalo or Chalet to show how Cooper Nouveau can communicate on paper and screens with an inherent ability to speak the language of style in many tongues. But like any cult icon: beware! Cooper has a way of setting the needle, and Nouveau just may become your go-to design fix. FEATURES ALTERNATES: Cooper Nouveau contains several alternate characters, which add flair to your designs and can help solve spacing issues LIGATURES: Many letter combinations in Cooper Nouveau form a ligature to solve spacing issues and produce more pleasing designs. COOPER NOUVEAU CREDITS Typeface Design: Dave West Digitization: Dave Foster Typeface Direction: Ben Kiel, with Ken Barber Like all good subversives, House Industries hides in plain sight while amplifying the look, feel and style of the world’s most interesting brands, products and people. Based in Delaware, visually influencing the world.

Distinguishing characteristics of Frank Marciulano’s Linotype Automat™ are its strictly constructed basis and its uniquely placed stroke contrasts. The emphasized vertical strokes are reminiscent of bars and give text a static feel. The forms of the letters are distinctly modern, an interpretation of a typeface meant for machines. Automat is not recommended for text but is particularly good for headlines in large point sizes, which allow its unusual forms to really stand out.

An unnamed scroll typeface featured in the 1869 MacKellar Smiths and Jordan specimen book provided the pattern for this font. You may begin and end the scrolls with parentheses, braces or brackets, and employ the space bar as you normally would to construct headlines "in a pretty box". Both versions of this font contain the complete Unicode 1252 (Latin) and Unicode 1250 (Central European) character sets, with localization for Romanian and Moldovan.

A modern, high impact, display font - Northern Mount is the first in the four part collection of fonts designed by Chike Newman-Greaves. Starting life as a side project on his creative bucket list, and now with over 550+ glyphs, Northern Mount is the perfect font for a bold ad campaign, key artwork or comic book cover. Its high bars and long stems take inspiration from an Art Deco era, its lowercase letters - clean, minimal.

Fada is a unicase geometric grotesque that was made on the basis of a logo for a bar, which we have designed. We were inspired by the license plate, in which the letters have specific heats in places conjoined. The only difference between upper or lower case characters is reduced and increased waist. This is characteristic not only for letters and digits. Fada - good for fashion, editorial, posters, logos and so on.

A freeform linking script that uses OpenType programming to replace beginning and ending characters with uniquely designed variants. Also includes ligatures and an extended t-bar carefully designed to not collide with ascenders. (Note: Please view the image above for correct versions of the end and beginning letters, as they will appear in Indesign, Illustrator, etc. The Myfonts previews below are not Opentype savvy, and so these specially designed versions do not substitute themselves.)

Technically a crowbar is a straight metal rod used for digging. The tool I had in mind when I named this font is called a jemmy or pry bar, but I guess I liked the name crowbar better. Crowbar font, like its namesake, is a very useful tool: its brush-like appearance fits any design, especially if you are aiming for the ‘scary’ look. Comes with a toolbox full of diacritics too!

Eh, what's up, Doc? This cuddly little oddball of a typeface was originally released under the rather unlikely name of Hercules by the Amsterdam Typefoundry in 1926. This face includes OpenType Stylistic Alternates for b, h, h, k and l, which feature very tall ascenders with a "bunny ear" vibe. Both versions include the complete Latin 1252, Central European 1250 and Turkish 1254 character sets, as well as localization for Moldovan and Romanian.

‘Krul’ is a typographic interpretation of the lettering style created by Dutch letter painter Jan Willem Joseph Visser at the end of the 1940s, which decorated the traditional brown bars of Amsterdam. In the beginning, these letters were strongly associated with the pubs connected to the Amstel brewery, given that Visser was the company’s official painter. As the years passed, the style became increasingly popular, and various business owners in Amsterdam and other Dutch and Belgian cities also commissioned its use. In the 1970s and 1980s, Leo Beukeboom, another talented letter painter, continued and expanded this lettering tradition while employed under the Heineken brand. Much of his work can still be found in the Jordaan and De Pijp neighborhoods in Amsterdam. The Amsterdamse Krulletter, or Amsterdam’s curly letter, is strongly inspired by the calligraphic works of the 17th century Dutch writing masters, of which Jan van den Velde was a central figure. However, distinct characteristics of this style, for example, its unusual and beautiful ‘g’, originate from a model that was published by Johannes Heuvelman in 1659, which J. W. J. Visser referenced. Typographic circles have somehow overlooked the Amsterdamse Krulletter and its heritage. The Dutch calligraphic hands preceded and influenced the formal English penmanship which has inspired numerous typefaces in the Copperplate style. In contrast, the models from van den Velde, Heuvelman, and Jean de la Chambre, among others, are a missing chapter in Dutch typographic history, and had never been turned into typefaces until now. Conscious of the cultural and identity issues that arise in reviving a unique style, and concerned about the speed with which the lettering style was disappearing, Ramiro Espinoza focused the project of designing ‘Krul’ on digitally recreating the calligraphic complexity of these beautiful letters. Created through several years of research, ‘Krul’ is not a direct digitization of the Amsterdamse Krulletter, but instead, an interpretation that incorporates numerous alternative characters absent in the original model, and improves upon details where necessary, resulting in an optimal performance on the printed page. The typeface is presented in Open Type format, with an abundance of intricate ligatures, fleurons, and swashes, which permit the creation of numerous calligraphic effects. The very high contrast and rhythm of the strokes in this typeface make it especially suited for media applications conveying a sense of elegance and sophistication. Designers of feminine magazines, advertisements, and corporate identities within the fragrance and fashion industries will find in this typeface to be an extremely useful and appropriate resource.The great Amsterdamse Krulletter is finally back, and we are proud to make it available to you.