The free-form Art Nouveau hand lettering on the cover of the 1918 sheet music for “Smilin’ Through” (from the MGM motion picture of the same name starring Norma Shearer) is the model for Upbeat JNL; available in both regular and oblique versions.

Plumero is the wild, playful side of calligraphy. The disciplined elegance of old lettering is replaced with the fresh, joyful swashes of youth. Attractive and care-free, Plumero catches the eye and leaves its viewer with an indelible impression of its unmistakable signature.

Designed in 2003 by Isay Slutsker and Irina Smirnova. Based on the calligraphic typeface of mid-1980 by Moscow type designer Isay Slutsker (1924-2002). There is a free variation of flat nib pen calligraphy. For use in advertising and display typography.