Claremont is a serif font family designed by Les Usherwood (Typsettra). Usherwood originally created four weights – a light, extra bold, light italic, and extra bold italic. Paul Hickson (P&P Hickson) and Steve Jackaman (ITF) digitized the family and created eight new weights, and it was released exclusively for the Red Rooster Collection in 1993. Claremont shares similarities to Bookman Old Style, but also shares properties with slab serif Egyptian-style typefaces. Like all Usherwood typefaces, the family was engineered with great care for maximum legibility and aesthetics. ©1993. International TypeFounders, Inc.

Inspired by a bustling village within Aotearoa New Zealand’s capital city of Wellington, Tinakori is an elegant and sophisticated serif font that invokes art deco, classical art and thin balletic structures. It’s been a passion project that’s finally come to fruition. The simple italic and bold versions help accentuate the individuality of the serif which is precise but holds a fluidity that makes it feel inventive.

In a vintage photograph, promotional signage outside an old theater for the 1929 early sound film “The Doctor’s Secret” had lettering in a wide, bold Art Nouveau slab serif design. This was the model for Talking Picture JNL, which is available in both regular and oblique versions.