New York vibes FS Irwin was born in New York while Senior Designer, Fernando Mello, was studying an intensive 5 week typeface design course at the Cooper Union. His brief was to design a perfectly clear typeface that could communicate well, without loud or overtly mannered design features. Fernando was influenced by the subway font in New York: ‘It is very in your face and clear, always in bold. It doesn’t shout much but at the same time is very present and unique. The design is completely different but it was this spirit I wanted to capture for FS Irwin.’ And the vibe of the city: ‘In a similar way to London, New York is so mixed and so cosmopolitan. I was amazed by the different styles and identities I saw there, and tried to encapsulate this essence to create something new, relevant and very now.’ Incisive quality Rather than focusing on quirks or distinctive characteristics, the key to FS Irwin is the quality of its design and spirit of simplicity. The design, proportions and details are usable and authentic and it is suitable for countless situations, without running the risk of being instantaneously noticeable. Families like this can be used on nearly anything, from more playful designs to serious corporate IDs. ‘Extensively tested and precisely drawn text-oriented typefaces are what I enjoy designing the most. There is a beauty and a different approach, a different way of making them interesting, sellable and usable rather than adding flicks or unexpected details.’ Inscriptions and calligraphy FS Irwin’s origin lies in Fernando’s studies in inscriptional lettering and writing-calligraphic exercises at the Cooper Union. Mello started the process by digitising his explorations and adapting them into a more workable sans serif structure. The traditional forms of writing which gave the basis to Latin type as we know it today were the perfect place to start. This influence can be seen in the proportion of the capitals and in slight writing-calligraphic details in the lowercase, such as the slightly angled, chiselled spurs and their open terminals.

Visum means Visa in Dutch. The name was inspired by Dutch soccer club Vitesse's rather sad decision to leave Israeli player Dan Mori behind, after he was refused a UAE visa because of his nationality. Visum font is a tall and proud all caps typeface. It comes with alternates for the lower case letters, some ligatures and an impressive language support. Of course, upper and lower case glyphs can be freely interchanged.

The font is actually not a revival of ‘Avant Garde’—by Herb Lubalin—but it takes its spirit. Fibra is a geometric sans serif, yet without the typical structural strictness of these kind of fonts, that represents experimental type design. This can be seen in the contrast between curves and straight lines in some characters such as ’n’ and ‘h’ unlike rounded ones such as ‘a’ and ‘d’; details of some display characters (e.g. three upper terminals in ‘W’ and projection off the stem in ‘A’); and exaggerated terminal in ‘R’. All these features give Fibra a strong personality—a sans serif typeface that ‘gives you the chills’. Fibra was specially designed for display use. The font has a very generous x-height that allows for use in corporate text, thanks to its good readability. Fibra comes with 2 subfamilies—a more ’normal’ Basic family, with a smaller amount of stylistic features, for use in subheadings or any other type of text that requires formality, and an Alt family that shows off the true potential of the font, making it the perfect choice for magazine headlines, posters and logotypes.

Densit is a display mega black typeface, containing 6 styles. It aims for a ultimate density with a maximum weight on a minimum place. Glyphs therefore balances on a slim border of touch. The typeface is designed for expressive and short texts at big sizes and is suitable for photography or other visual materials underlaying. The 3 basic styles parodies ordinary type styles. They only differents from each other lays in the lenght of straight thin lines. The stencil style without these lines is intended especially for spray stencils, the sans style is imitating linear sans types and the serif style having stronger contrast and indicated serifs. The typeface contains a large set of special ligatures for playing with aesthetic qualities of text and obtain maximum space saving. Densit contains 34 special forms for members and frequently used short words in various languages. Very short terminals offer compact setting of multi-lines captions. Densit can be used for music posters, eye-catching headlines of art articles and everything in which is possible graphic impression from legibility prefered. • 6 styles (2 alternatives, 3 kinds) • 12 OT features • 1313 glyphs • sophisticated system of ligatures • support of latin languages

Kadupul Flowers is an incredibly unique handwritten,The shape is modern and style is very natural.modern calligraphy font. Masterfully designed to become a true favorite, the name of this font is also inspired by the name of a flower that is popular in the world this font has the potential to bring each of your creative ideas to the highest level! Kadupul Flowers features a varied baseline, gorgeous glyphs, and stunning alternatives. Hand-drawn design elements allow you to create many beautiful typographic designs in an instant like branding, web design and editorial, prints, crafts, quotes, It's great for logotypes, wedding invitations, romantic cards, labels, packaging, spelling of names and others. Kadupul Flowers includes OpenType stylistic alternates, ligatures and International support for most Western Languages. To enable the OpenType Stylistic alternates, you need a program that supports as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or later versions. How to access all alternative characters using Adobe Illustrator: https://www.youtube.com/watch?v=XzwjMkbB-wQ Kadupul Flowers is coded with PUA Unicode, which allows full access to all the extra characters without having special designing software. Mac users can use Font Book , and Windows users can use Character Map to view and copy any of the extra characters to paste into your favorite text editor/app. How to access all alternative characters, using Windows Character Map with Photoshop: https://www.youtube.com/watch?v=Go9vacoYmBw

Pluto - and its straight companion Pluto Sans - was designed by Hannes von Döhren. The whole family consists of 16 Pluto Uprights, 16 Pluto Italics, 16 Pluto Sans Uprights and 16 Pluto Sans Italics; 64 fonts in all. Type designer Hannes von Döhren has created Pluto, a sweet type family consisting of 16 Uprights and 16 Italics; 32 fonts in all. The fonts are informal and friendly at first sight and lend themselves to display settings, however the straight and upright architecture of Pluto also makes it perfect for longer copy. Because of its large x-height, it even performs nicely in very small sizes. This contemporary type family is ideal for use in retail, cosmetics, food and hospitality applications and advertising. Pluto is equipped for complex, professional typography. The OpenType fonts have an extended character set to support Central and Eastern European as well as Western European languages. Each font includes alternate letters, fractions, lining-, tabular numbers, scientific superior/inferior figures and a set of arrows.