Latin music was all the rage in the United States from the 1930s through the 1950s and songs with a “South of the Border” or “Old Mexico” theme were plentiful. The 1940 sheet music for “Make Love with a Guitar” evoked the idea of serenading one’s lovely lady on horseback while strumming the guitar. ..at least if you went by the by the illustration under the song’s name. As the hand lettered title was rendered in an Art Deco design, it became the basis for Jazz Guitar JNL [which seemed a more befitting name], and is available in both regular and oblique versions.

Peter Schmidt, well-known designer from Hamburg, browsed in a fashion magazine on a return flight from the United States. At that time he was thinking about a logo for a philharmonic orchestra. In the magazine, he noticed some interesting typography. He removed the page from the magazine and sent it later to Peter Langpeter. That was the inspiration for the creation of the logo. Since Peter Langpeter really liked the classic aesthetics of the resulting letters, he developed a whole new alphabet of it. Initially, only capital letters. Now he has completed this exceptionally beautiful font.

Print Shop Parts JNL has a nostalgic assortment of blank sign panels, a pointing hand, decorative embellishments and even an assortment of "Made in U.S.A.", "Made in America" and "Made in United States" emblems located on the 1-9 keys. All are from vintage type catalogs and sign painting instruction books from the early 1900s. When scaled up, the blank sign panels can be used for small signs or price tags as originally made in years past. During the early part of the 20th Century, it was common to create show cards in attention-getting shapes matched with beautiful hand lettering.

Manufacturer JNL is a reinterpretation of the classic type face Venus Extra Bold Extended, and is available in both regular and oblique versions. According to Wikipedia: “Venus or Venus-Grotesk is a sans-serif typeface family released by the Bauer Type Foundry of Frankfurt am Main, Germany from1907 onwards. Released in a large range of styles, including condensed and extended weights, it was very popular in the early-to-mid twentieth century. It was exported to other countries, notably the United States, where it was distributed by Bauer Alphabets Inc, the U.S. branch of the firm.”

Comicraft's latest joint has us swollen with pride! This one caps 'em all! Yes, it may look a little bony and stick out at right angles to our shins, but we reckon we'll win the a whole bunch of contests with this one... if we get up off our haunches and hobble up on stage. Trust your knee jerk reaction and download KnobblyKnees now, they look good on Kate and Angelina, they'll look good on you too! Features: Five fonts (Regular, Bold, Light, Broken & Open) with upper and lower case characters.

Wasted Youth: A 90s Grunge Inspired Brush Font by Wingsart Studio Wasted Youth is a versatile brush font with shades of grunge, punk and horror. The font comes in three styles including a clean-edged original, plus two additional versions drawn with inky brush and marker pen. It takes inspiration from 90s grunge bands, with a hand-made punk aesthetic that’s equally at home in music videos, album covers, horror movies and skate culture. It aims to combine the best of these popular looks into one versatile font. Along with its unique uppercase and lowercase characters, Wasted Youth also comes with a host of custom ligatures, underlines and alternatives, along with numerals, punctuation and language support. It’s a truly flexible font that can be shaped into titles and headlines that look authentically hand-made. Try it on t-shirts, posters, stickers, movie titles, YouTube videos and more! Check out my visuals to see it in action.

The Waratah flower is the the emblem of the State of New South Wales, Australia and is unique in its color and design. So too is this new contemporary sans serif typeface that bears its name. With a warmth and friendliness that echoes its origin Waratah Gothic is at home in both text and display and has potential to become a font family with a variety of weights and italics. For corporate, packaging or simple one-line display settings Waratah Gothic is sure to please. Waratah Gothic features a generous x-height and subtle rounding on alternate terminals providing a softness that makes for easy reading.

One of my favorites. Rundgotisch is a easy to read for eyes that are accustomed to roman letterforms, yet keeps in touch with its blackletter roots. It was released around 1900 by Schelter & Giesecke of Leipzig, Germany. Can be used to set short text passages and pairs easily with many different decorative initials of the period. A very useful typeface. Don't leave home without it. According to Bringhurst, Schelter & Giesecke was formed in 1819 by Johann Gottfied Schelter and Christian Friedrich Giesecke. This old German printing house was sucked up by state-owned Typoart in 1946, after Marshall Zhukov and the Red Army had established Soviet dominion over East Germany.

Competition is a state of the art sports typeface. A large width range, slant angles from –12 to 12, and an adjustable inline make it extremely versatile. It’s devided into 5 subfamilies, from the sizes S, M, L & XL with decreasing inline weights to Solid without an inline at all. (By the way: S doesn’t mean it doesn’t look good in large sizes!) Choose from 105 predefined styles, or 1 variable font with axes for width, slant and inline weight (which is included in the family package). Competition embraces the Latin S character set and therefore supports 400+ Latin-based languages. Go for Gold!

Dez Yinznat Stencil is a condensed stencil sans serif inspired by the industrial city of Pittsburgh, PA USA. Stencil type was often used in the steel mills, scrap metal yards, railroads, warehouses, and other industrial institutions of Pittsburgh and is almost a signature for the City. The name comes from combining two colloquial expressions common to Pittsburgh. “Yinz” is used there like "Y'all" is used in Southern States. "n'at" or sometimes "N@" is used to replace “and that” when ending a phrase. This font is dedicated to the hard-working people who made Pittsburgh what it is, N@. High-tech subjects can also find a friend in Dez Yinz'nat.

A highly intrincated set of ornaments inspired from the work of Johann Georg Schwandner (1716-1791). An accurate historical revival and interpretation of Iza W, at Intellecta Design. State-of-art to use in headings, chapter initials from books, magazines and other publications. In Barocque and Renaissance inspired layouts, or modern mixed proposals. If you’re taking a formal approach to your Christmas designs, Schwandner Ornaments from Intellecta Design will provide unparalleled elegance and sophistication. The ornaments and fleurons in this set are intricately drawn, adding a touch of the Victorian era to cards, envelopes, gift tags, and place cards worthy of the grandest holiday feas

Giacinta is developed as a fresh alternate take on the traditional black-letter style. Rather than simply reproducing the standard uncial or Old English style, Luke William Turvey followed the tradition of Bastarda, making up his own scripted style with the Latin standards in mind. This style was conjured purely from imagination, so while it bares a resemblance to the standards, keeps its own original flavor. Giacinta is extended, containing the full West European diacritics & a full set of ligatures, making it suitable for multilingual environments & publications. Use Giacinta for medieval themed projects, certificates, awards, diplomas, anything that you want to look old fashioned and stately.

The other day, I was cooking a curry and I suddenly realised that we, as a family, eat a lot of meat. At home we do like meat, but given the state our world is in right now, we cannot continue eating meat like there is no tomorrow. As a result, I am hunting the internet right now for good vegetarian recipes (if you have one you’d like to share, then please contact me!). Tournedos is a beefy font family: a chunky all caps set of fonts - and a leaner set to counter and complement this rather heavy dish. And do eat your greens!

Big Sur is a six-width slab serif font family with a unique look. At first glance, it is clearly in the tradition of old west style alphabets, with its chunky top and bottom strokes and serifs. But it also features a whimsical vibe in the curvy and pointed flourishes, the wavy baseline, and the swash terminals on many of the glyphs. It's a true standout with unique identifiers, and is bound to grab the eye as something new and different; yet it's traditional enough to establish a solid Western or vintage Americana style. Great for rodeo, county or state fairs, saloons, pubs & taverns, cowboy gear, and even vintage psychedelic posters.

Buntype’s new Bunday™ Sans Font Family consists of four main states with different moods: the crisp and distinctive sans, the cute script styled upright and the matching italics (these upright styles are currently not available). All states of Bunday™ Sans share the same contemporary, clear and open base forms and create a space-saving and homogeneous text colour. Despite the fact that the overall width is space-saving or narrow, Bunday™ Sans offers good legibility. The font was manually hinted and contains extensive handcrafted kerning tables to ensure perfect appearance in all media.  Bunday™ Sans ships with 9 standard, 9 upright italic, 16 italic styles from a considerable thin “Hair” to a pretty fat “Heavy” weight. It supports at least 99 languages and provides OpenType® features for ligatures, alternative glyphs, localised forms and more.  Please take a look at the other members of the Bunday superfamily: Bunday™ Clean Bunday™ Slab Further information: Bunday Sans Specimen PDF Bunday Sans OpenType® Quickguide Feature Summary: 9 weights: Hair, Light, Thin, SemiLight, Regular, SemiBold, Bold, ExtraBold and Heavy 4 Moods: Sans, Upright, Sans Italic and Upright Italic Overall width: Narrow or Space-Saving Advanced “f” ligature set* “s” and “c” ligatures* Alternates Characters: a, ç, e, f, g, l, t, y and more* Capital German Esszett* Supports at least 99 Languages * Available only in applications with advanced OpenType® support

Whatever the medium, Girard’s love for typography was the common thread that wove his work together. We are honored that the Girard family has entrusted us to celebrate and expand upon the legacy of this design icon with this collection of fonts. The Girard Slab family gracefully synthesizes illustrative sensibilities into a practical typographic framework. Slab’s three widths and four weights ensure versatility in a modern editorial setting while its gentle curves transcend the sterility of traditional typography to add an unprecedented warmth and personality. From boutique chocolate packaging to the titling sequence for an indie vegan superhero cartoon, Girard Script deftly adds a contemporary sophistication to text and display settings. Inspired by a workhorse lettering style that helped Alexander Girard implement thousands of design elements in his overhaul of the Braniff identity system, Girard Sky pulls its weight in any contemporary application. In Girard Sansusie, each character stands alone as an illustrative element while coming together with its counterparts as a whimsical yet functional typeface. FEATURES: The ligatures feature substitutes specially-drawn letter combinations that combine two, three or even four characters to create smoother transitions and simulate lettering sensibilities. Girard Slab’s three widths and four weights ensure versatility in a modern editorial setting while its gentle curves transcend the sterility of traditional typography to add an unprecedented warmth and personality. Copious alternate characters and “smart” OpenType programming allow Sansusie to escape the rigid confines of typography to come alive as if flowing from Girard’s sketchpad. This animation shows a sampling of the swash characters available in the font. GIRARD CREDITS: Typeface Design: Alexander Girard, Ben Kiel, Ken Barber, Laura Meseguer Typeface Production: Ben Kiel Typeface Direction: Christian Schwartz, Andy Cruz, Ken Barber Like all good subversives, House Industries hides in plain sight while amplifying the look, feel and style of the world’s most interesting brands, products and people. Based in Delaware, visually influencing the world.

Its inspiration comes from the types without serifs, with features ranging from architecture to modernist design products. With generous shapes and counterforms, the type becomes showy wherever it is, masterfully fulfilling the purpose for which it was designed. Initially designed for a signaling project in the Brazilian city of Jaraguá do Sul, Santa Catarina, the STP Display was expanded to include the largest number of characters in the Cyrillic anda Latin alphabet. This helps to find solutions in cases where a large number of languages to communicate something is needed, such as to inform a specific place for a tourist or also a direction to follow for an employee in a company. The STP Display is a modular feature, developed with rounded corners and a design based on geometric elements, ideal for use in large sizes. Forms and counterforms, its main characteristics, bring prominence to any signaling project. The STP Display Cyrillic also has another version, the STP Stencil Cyrillic, and in addition to wayfinding projects, both can be used in architectural projects, advertising, packaging, posters, and others. With a complete Latin alphabet, STP Display Cyrillic covers over 90% of the supported languages, covering the whole American continent, East and West Europe and most of the countries of Africa, Asia and Oceania.

Its inspiration comes from the types without serifs, with features ranging from architecture to modernist design products. With generous shapes and counterforms, the type becomes showy wherever it is, masterfully fulfilling the purpose for which it was designed. Initially designed for a signaling project in the Brazilian city of Jaraguá do Sul, Santa Catarina, the STP Display was expanded to include the largest number of characters in the Latin alphabet. This helps to find solutions in cases where a large number of languages to communicate something is needed, such as to inform a specific place for a tourist or also a direction to follow for an employee in a company. The STP Display is a modular feature, developed with rounded corners and a design based on geometric elements, ideal for use in large sizes. Forms and counterforms, its main characteristics, bring prominence to any signaling project. The STP Display also has another version, the STP Stencil, and in addition to wayfinding projects, both can be used in architectural projects, advertising, packaging, posters, and others. With a complete Latin alphabet, STP Display covers over 90% of the supported languages, covering the whole American continent, East and West Europe and most of the countries of Africa, Asia and Oceania.

Electro’s neon light inspiration gives it an interesting way to draw letters. Every part of this font could be part of a circuit board, with no lines doubling over or tracing the same path. The font stands out by occasionally taking shortcuts, such as in the E and S characters, which make up for many characters having to choose a longer route. Altogether, this constant state of quick then slow creates an unpredictability as of a surge of electricity or lightning bolt. Electro supports a number of languages with glyphs that keep up the electronic theme, and is perfect for party culture or futuristic science fiction. Like electric, this is the perfect font for shocking your audience.

1977 was a good year for soccer. Attendance for the North American Soccer League (NASL) grew 33%, to 13,000 per game. Brazillian soccer legend Pelé played his final match, kicking for both the New York Cosmos and Santos of Brazil. And a soccerboy named Charlie was crowned with the nickname Chanky. In honor of his soccer hero Pelé, Charlie insisted the neighbor kids call him Chelé. They laughed at him and called him Chanky after Spanky from the Little Rascals. As he grew into his manhood, he became Chank the internationally renowned font designer. Chank created this font Soccerboy, as filtered through the artistic eyes of his 1977 childhood. It's a tri-line font, hand-drawn in Chank's signature cartoon whimsy. Soccerboy encourages play with color and alternate characters. Create coloring effects yourself using layers and the magic wand and paint bucket tools in Adobe Photoshop or Illustrator.

Tramuntana 1 Pro was inspired by the late Renaissance and Mannerist spirit and it was designed by Ricardo Santos during 2009 for his Master in Advanced Typography (Eina-Barcelona). This project was also inspired by Robert Granjon, Garamond and Sabon typefaces. The name tramuntana (Tramontane) is the Catalonian word for the cold wind that comes from the Pyrenees mountains and goes as far as the Balearic Islands. It was designed for editorial purposes (books and magazines). This typeface family contains different font versions for different optical sizes, caption, text, subhead and display, all of them with different x-height proportions and contrast. The serifs are asymmetrical and the letterforms have geometric modulated strokes which simulates the calligraphic variations. Its design approach gives a dynamic feeling, contributing to text flow and continuous reading. The kerning has been optimized for Baltic languages and Western, Southern, and Central European languages.

A hand lettered emulation of a Roman stencil type face on the cover of the folio for the Stenso School Set was the basis for Eutaw Stencil JNL, which is available in both regular and oblique versions. The Stenso School Set (circa 1940-41) was comprised of three stencils – two lettering guides and a map of the [then] 48 United States. Developed and patented by Baltimore school teacher Ruth Libauer Hormats, her stencils were the first to offer a system for accurate letter spacing and ease of use. “Eutaw” (as part of the font’s name) is taken from Eutaw Place, the street where Ruth and her husband lived at the time of Stenso’s inception. To the Cherokee, the name means “Creek Indian”.

Linotype Party Time is part of the Take Type Library, chosen from the entries of the Linotype-sponsored International Digital Type Design Contests of 1994 and 1997. The typeface is the work of Bulgarian designer Christo Velikov and is composed exclusively of capital letters. Different components make up this cheeful, frolicking font: stripes, dots, triangles, arrows, a trumpet, a ribbon, and others. The characters of Linotype Party Time stand straight on the base line while those of Linotype Party Time Drunk take on the stance typical of this state. Linotype Party Time is perfect for anything which has to do with fun and should be used exclusively in larger point sizes to emphasize the details which make the figures so unique.

1776 Independence was designed inspired mainly from the Caslon typeface used by John Dunlap in the night of 1776 July 4th in Philadelphia to print the first 200 sheets of the Congress' Declaration of Independence establishing the United States of America. I just added accented letters and a few others, with respect for the original design. A render sheet,enclosed with font file, help to identify them on keyboard. It can be used as web-site titles, posters and fliers, editing ancient texts, menus or greeting cards as a very decorative font... This font supports as easily enlargement or small size, remaining clear and easy to read from 8 or 9 points to 72 and over. It gives a smart look especially to prints.

The Narsinh Series (from the 1940 Gujarati Type Foundry of Bombay, India) is a modular metal font comprised of 32 basic shape pieces which would be assembled into any configuration to form various letters and numbers. Examples of the alphabet and numerals were set in an Art Deco, condensed sans serif and were the basis for this type revival. Strongly resembling a stencil design, the typeface was named after the revered 15th-century poet-saint of Gujarat, India Narsinh Mehta, and the foundry itself gets its name from the language and script of Gujarati [spoken by the Indo-Aryan residents of the Indian state of Gujarat]. Divided Highway JNL is the digital version of this design, and is available in both regular and oblique versions.

Blue Sugar is a grunge font which has one letter-shape in white set within a different grunge letter-shape in black. The Regular and Dirty versions have their characters in conventionally upright positions; and there are 3 varieties with the characters in various states of disorder and at slightly varied angles and sizes - called Twirled and Whirled. The Mixed Caps version introduces no new characters, but combines straight capitals and jumbled capitals in the same font, for convenience, in which Upper Case A-Z displays conventional upright Capitals, and lower case a-z displays jumbled Capitals. The package contains both OTF and TTF versions - install either OTF or TTF, not both versions of a font on the same machine.

The Kensington Runestone is a rune-covered slab of brownstone that was claimed to have been discovered in central Minnesota in the United States in 1898. Olof Öhman, a Swedish immigrant, reported that he dug it out of a field in the largely rural town of Solem in Douglas County. It was then named after the nearest settlement, Kensington. The inscription claims to be a record left behind by Scandinavian explorers in the 14th century (internally dated to 1362). There has been a long-standing debate as to the stone's authenticity, but since the first scientific review in 1910, scientific consensus has classified it as a 19th-century hoax, and some critics have directly accused Öhman of fabricating it. there is community.

Cleveden was inspired by some lettering sighted on a neglected and somewhat tarnished brass plaque, affixed to an elderly office building. The elegance and character (somehow playful and formal at the same time) of the letterforms shone through the tarnished state of the plaque. As an aside the brass plaque in question was on the former business premises of a long established firm of accountants. We suspect the ethics of that profession would preclude us identifying which one. Our efforts to identify their engraver have proven unavailing. Cleveden is a family of four typefaces, Regular, Bold, Capitals and Capitals Bold. They are ideal for designs that call for distinctive formality and especially lend themselves to signage, certificates, and -dare it be said- engraved plaques!

Nevoclara is a Modern Vintage font with beautiful ligatures, with special alternative glyphs, and multilingual support. It is inspired by the decorative arts and architecture movement that originated in the 1920s and developed into a major style in the Western European United States during the 1930s. Nevoclara includes luxury glyphs that are made individually and carefully produced, the aim is to create a quality and elegance that is sleek and semi-modern that symbolizes the glory and sophistication of vintage. It combines modernist style with good craftsmanship. Nevoclara is perfect for your project and allows you to create designs, headlines, posters, logos, badges, t-shirts and many more that are beautiful. It is also best used for posts, logos, posters, certificates, labels and more.

This font was patterned after a few characters on a genuine old 1913 small portable typewriter. It looks like those early typescripts, rough, irregular and eroded, suggestive of mythical famous authors, such as Hemingway, as well as “serie noire” movies or anonymous state employee working in a gloomy Kafkaesque office. It is a complete alphabetic full font. It can be used as web-site titles, poster design, or book editing. It may be preferable, if possible, when printing, to choose a pale color a little rather than condensed - dark grey instead of heavy black, for example - to give the best appearance and to benefit from the full details. The old typewriter character size is 11 to 12 points, but this font easily supports enlargement.

Newspeak is a display typeface based upon Soviet architectural forms from the Stalinist period (spanning the 1930s—'50s). Stalinist architecture is now considered unsightly and without aesthetic merit, yet it has a strange beauty, hinting at an unrealised utopia (while its function was to buttress a brutal dictatorship). Inspiration was also drawn from the Cyrillic alphabet which, to kids growing up in Western Europe in the '70s and '80s, was a cipher for an alternative way of living – Cyrillic letterforms represented the exotic, familiarity-twice-removed universe of Eastern Bloc states. When you visited a communist country you were confronted with unfamiliar typography that reinforced your sense of alienation and unease that there existed a real, if imperfect, working alternative to consumerism.

Penitentiary Gothic is a digital recreation of the letters used on California state license plates, designed in order to make props for movies and television shows. The regular style is meant to be used on its own, but the other four styles are meant to be used one on top of another in different colors to create an embossed 3D effect. For best results, use the fill style in a dark color on top of a light colored background. Put the lolite style directly on top of the fill style in 10 - 30% of the background color. Put the hilite style directly on top of that in 10 - 30% of your fill color. Put the shadow style directly on top of that using your background color plus 50 - 80% black.

The basis for Series A Signage JNL is Highway Gothic; a type style design formally known as the FHWA Series. The font was developed by the United States Federal Highway Administration, and originally consisted of only capital letters and figures. Each Letter designation represented a character width from "A" (condensed) to "F" (wide). Due to poor visibility at high speeds, Series "A" was discontinued. At one point lower case characters were added to the various widths of the design, but this typeface revival is based on the original guidelines specified in the 1948 (reprinted 1952) book "Standard Alphabets for Highway Signs" [this was the original name for the FHWA series fonts preceding the eventual name change to Highway Gothic]. Unlike the original, Series A Signage JNL is available in both regular and oblique versions.

THE DANISH RUNES Prior to 500 AD the 24-rune Elder Futhark was used in Denmark. From 500 AD to 800 AD there were many transitional futharks, reflecting a change from the 24-rune Futhark to the 16-rune Futharks. By the end of this period, the 24-rune Futhark went completely out of use and the 16-rune Futharks had prevailed. From 900 AD some of the runes changed, visually and phonetically. This occurred again about 950 AD and 1100 AD due to language changes. Runes dated to 1300 AD show evidence of being influenced by the Latin alphabet. Runes found in Skåne, Halland and Blekinge in Sweden, and runes found in Schleswig-Holstein in Germany, is counted among Danish runes, because in the Runic period, this was Danish land.

The Pergamon series is a creation of Alfons Schneider (1890–1946) and was issued by the foundry of Ludwig Wagner in Leipzig in 1937/1940, though the website of the Klingspor-Museum says that several of the faces were probably produced after the death of Schneider. This digital version is extended with the necessary OT characters and signs, while also the “символы кириллицы” are added. Also, in addition to the members of the family designed by Schneider, regular, italic, bold and bold italic extended versions were produced. The specimens of Ludwig Wagner stated emphatically: “In allen Graden werden beide K K geliefert”, so these two forms are in all the faces, while the two condensed members also have k k, as the specimens said that this alternative character was also in these two faces.

Khazar, member of a confederation of Turkic-speaking tribes that in the late 6th century CE established a major commercial empire covering the southeastern section of modern European Russia. Although the origin of the term Khazar and the early history of the Khazar people are obscure, it is fairly certain that the Khazars were originally located in the northern Caucasus region and were part of the western Turkic empire (in Turkistan). The Khazars were in contact with the Persians in the mid-6th century CE, and they aided the Byzantine emperor Heraclius (reigned 610–641) in his campaign against the Persians. Although the Khazar Empire had a secular administrative structure, the administrative staff chose the Jewish religion. The Khazars are the only Turkish state that converted to Judaism.

While watching the 1947 holiday classic “Miracle on 34th Street”, one scene in particular presented a chance to develop a retro type design. ‘Kris Kringle’ suggests to a mother visiting with her child in the Macy’s toy department to try Gimbel’s for a toy she couldn’t find at the store. The news of this behavior reaches Mr. Macy himself, who embraces the practice as a brilliant marketing strategy. A number of departments are then presented with reference books containing competitor ads, and the visual of the cover stating “R.H. Macy & Co. Shopping Guide for the Convenience of Our Customers” shows on screen. The thin, Art Deco sans serif monoline with a few serif-like hooks added onto some characters became the basis for Shopping Guide JNL, which is available in both regular and oblique versions.

Driver Gothic is based on the typeface used for Ontario license plates. Although unique among Canadian provincial license plates, this face is very similar to, if not outright identical with, the face used on car plates in 22 American states: Arizona, Connecticut, Florida, Illinois, Iowa, Kentucky, Louisiana, Maine, Michigan, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Mexico, Ohio, Oklahoma, Vermont, Washington, and West Virginia. Driver Gothic is available in all popular font formats, and is comprised of a very extended character set (over 750 characters) covering a wide range of languages, including Central and Eastern European languages, Greek, Cyrillic, Esperanto, Turkish, Baltic and Celtic/Welsh. Driver Gothic Pro, the OpenType version, contains class-based kerning and push-button stylistic alternates for use with apps that support advanced typography. Buckle up!