The classic modernist FS Alvar grew out of a library of pure modular shapes gathered by Fontsmith’s master of the abstract starting point, Mr Phil Garnham. “It was a collection that just had to be explored and brought to life in a typographic voice. “We debated long and hard about this. It was big decision to make a shift away from the typefaces that people knew us for. And we didn’t want to compromise our reputation of well crafted typographic quality”. Modular forms A headline font that’s both graphic and functional, in the modernist tradition, FS Alvar focused Fontsmith’s eyes on the bigger issue of what makes a font show its age. “Looking at those fonts from the 1980s that were supposed to represent the ‘future’,” says Phil, “they looked so dated now. With Alvar, we weren’t concerned with creating future-thinking typography but with exploring form for form’s sake, and how that can evolve to create letterforms. Modular forms with a typographic eye.” Stencilled The concept for Alvar first materialised back in 2001 with some sketches Phil made while still at Middlesex University. Eight years later, something made him dig them out again. “There was something really nice about the proportions of that first design. Working on it again, I thought about it properly, but it still needed something to give it that edge. “Jason stood up in the studio and supplied the missing link: ‘Why don’t we make it stencilled?’ He didn’t mean in an obvious way, but by building a kind of architectural stencil into the form. It worked and the idea of using an architect’s name (Alvar Aalto) to describe the font felt perfect.” Featured in... The three weights of FS Alvar are made for standout headlines in advertising campaigns and magazines. Alvar has had a starring role in campaigns for brands from Nike to Amnesty International, as well as on CD covers, record labels and packaging.

Roller Poster is named after Alfred Roller. In 1902, Roller created a poster to advertise the 16th exhibit of Austrian Artists and Sculptures Association, representing the Vienna Secession movement. The exhibit was to take place in Vienna during January & February 1903. The location is not mentioned because everyone in Vienna knew it would be held at the exhibit hall in the Secession Building at Friedrichstraþe 12, a few blocks south of the Opernring, near the Naschmarkt. Designed by Joseph Maria Olbrich in 1897, the buiilding has been restored and stands today as one finest of the many fine examples of Art Nouveau architecture in Vienna (see vienna_secession_bldg.jpg). Because of its dome, it is called “the golden cabbage.” The poster itself is unique. The word “secession” is in one type style and takes up two-thirds of the elongated poster. At the bottom of the poster are the details in a different lettering style. It is this second style at the bottom that is the basis for the font Roller Poster. In keeping with our regular naming conventions, we were going to call it Roller Gezeichnete (hand-drawn), but the wonderful play on both words and the shape of the three S’s in secession was too compelling. In November 1965 there was an exhibit of Jugendstil and Expressionist art at the University of California. Alfred Roller’s Secession Poster was part of that exhibit. Wes Wilson was designing promotional material at Contact Printing in San Francisco. Among their clients was a rock promoter named Bill Graham, staging dance-concerts at Fillmore Auditorium. Wilson saw the catalog from the UC exhibit and Roller’s lettering. Wilson adapted Roller’s letter forms to his own fluid style. The result was the poster for the August 12-13, 1966 Jefferson Airplane/Grateful Dead concert at Fillmore put on by Graham (BG23-1). Wilson continued to use Roller’s letter forms on most of the posters he did for Graham through May 1967, when he stopped working for Graham. The posters were extremely successful and the lettering style along with Roller’s letter forms were picked up by other artists, including Bonnie MacLean, Clifford Charles Seeley, James Gardner, and others. The Secession poster and the Fillmore posters have inspired a number of fonts in addition to ours. Among them are JONAH BLACK (& WHITE) by Rececca Alaccari, LOVE SOLID by Leslie Carbarga and MOJO by Jim Parkinson. Each is different and yet each clearly shows its bloodlines. Our font differs in two ways: 1) the general differences in the interpretation of the letter forms and 2) the modification of the basic letter form to incorporate the diacriticals within the implied frame of the letter, after the manner of the original design by Roller. We borrowed Carbarga’s solution to the slashed O and used it, in a modified form, for other characters as well to accomplish the same purpose. We recommend that you buy ours and at least one of the other three. According to Alaccari, a version called URBAN was released by Franklin Lettering in the 70’s (and is shown on page 51 of The Solotype Catalog). For comparison of our font to original design, see image files roller_poster_2s.jpg of original poster and roller_poster_2sx.jpg showing reconstruction using our font for the lower portion (recontructed area indicated by blue bar). Please note the consistency of character width. In the lower case, 23 of the basic 26 letters are 1/2 EM Square wide. The ‘i’ is an eighth narrower, while the ‘m’& ‘w’ are one quarter wider. All the Upper Case letters are 1/8 EM wider than the lower case. This is to make it easier to fill a geometrical shape like a rectangle, allowing you to capture a little of the flavor of Wes Wilson’s Fillmore West poster using only a word processor. We have also included a number of shapes for use as spacers and endcaps. If you have a drawing program that allows you to edit an ‘envelope’ around the letters to distort their shape, you can really get creative. I used Corel Draw for the gallary images, but there are other programs that can accomplish the same thing. The image file “roller_poster_keys.jpg” shows the complete character set with the keystrokes required for each character (see “HiH_Font_readme.txt” for instruction on inserting the non-keyboard characters). The file “roller_poster_widths.jpg” shows the exact width of each character in EM units (based on 1000 units per EM square). You will notice that the font is set wide for readability. However, most programs will allow you to tighten up on the character spacing after the manner of Roller & Wilson. In MS Word, for example, go to the FORMAT menu > FONT > CHARACTER SPACING. Go to the second Drop-Down Menu, labeled ‘Spacing’ and select "condensed' and then set the amount that you want to condense ‘by’ (key on the little arrows); two points (2.0) is a godd place to start. Let your motto be EXPLORE & EXPERIMENT. Art Nouveau has always been one of my favorite movements in art -- I grew up in a home with a couple of Mucha prints hanging on the living room wall. Perhaps because of that and because I lived through the sixties, I have enjoyed researching and designing this font more than any other I have worked on. Let’s face it (pardon the pun), Roller Poster is a FUN font. You owe it to yourself to have fun using it.

Based on the more usual pen stroke form of 'runes', (translation of Elvish Certar and Cirth). The richest form was also known as the Alphabet of Daeron. NOTE: this font comes with an interpretation guide in pdf format.

Introducing Losta Bonita A modern, vintage, and retro serif family. Consists of 9 weights from thin to black and variable format. The stylistic alternates allow many different unique shapes that give your lettering idea a well-looking look.

A cursive style script based on a writing system devised by J.R.R. Tolkien, also known as the Tengwar of Feanor, used for many languages in Middle-earth. NOTE: this font comes with an interpretation guide in pdf format.

Hiatus bridges the gap between formal scripts used for invitations and more classic settings and casual scripts that exude a warmer tone. Like many formal scripts, Hiatus is fully connecting. Its low body height combined with generous letterspacing adds an elegant profile to lines of text. Like casual scripts, Hiatus has a warm, hand-lettered appearance with great rhythm. Solid in structure; Hiatus also sets well at smaller sizes. Type enthusiasts will enjoy the variety of options. For optimal text flow, both letters and ligatures have alternate versions programmed to come in at the appropriate place for both beginnings and endings as well as in various contextual settings. In addition, there are variations and flourished versions of almost every letter and ligature. Some ligatures have as many as 12 variations. Also included are fractions, a set of old-style numbers, and a set of ornamental flourishes. Hiatus is a unique contemporary script with the strength of a time-tested classic. Please note that this version supports a wider range of languages compared with the lower-priced version available through other channels.

Sequel Geo is a geometric/neo-grotesque hybrid superfamily, influenced by formalized sans-serif typefaces from Germany and Swiss modernist type design—particularly Max Bill’s greek-styled lettering. 8 subfamilies and 120 individual fonts allow for a wide range of typographic expressions. Sequel Geo’s hallmark features, such as the circular “G” and punctuation, simple “t”, and two-story “a” turning one-story in bolder weights, persist throughout all styles. But it’s the formal and functional differences between subfamilies that let you really fine-tune your layouts. The three optical sizes of the core collection, “Body Text”, “Headline”, and “Display”, boast optimized spacing for the intended use. “Extended” packs some extra punch with 18 display-oriented styles. Finally, 48 “Graphic” styles in 4 subfamilies push to the Geometric side, replacing horizontal and vertical stroke endings with angular ones, simplifying letterforms. Sequel Geo is a journey through time and space. From 1920s Germany to 1950s Switzerland. All the while, its archetypal shapes are neutral yet confident, its appearance is classic.

Yaungtinai is actually a unique font, I made it with the relaxed spontaneity of my hands. designing formal fonts but with a classic elements, which makes it very suitable for wedding media, book covers, greeting cards, logos, branding, business cards and certificates, even for any design work that requires a classic, formal or fancy appearance. Try Yaungtinai, enjoy the wealth of OpenType features and let the powerful yet elegant excitement delight you and increase your creativity! You can use this font very easily. There are many features in it. Yaungtinai contains the full set of lowercase and uppercase letters, punctuation, numbers, and multilingual support. This font also includes several alternative Ligature and Stylistic Set styles for those of you who have software that can work with OpenType (Corel Draw / Photoshop / Illustrator / InDesign). If you don't have a program that supports OpenType features like Adobe Illustrator and CorelDraw X Version, you can access all alternative glyphs using Font Book (Mac) or Character Map (Windows). Don't forget to see, buy, like, and share with friends.

Introducing Paneur – Expressive Serif Typeface Serif Playfulness Paneur – Serif Typeface is far from your typical, formal serif font; it introduces a delightful touch of playfulness to traditional design. Informal Strokes Notably, Paneur’s strokes take on an informal quality, adding an expressive flair to your projects while steering clear of the formality usually associated with conventional serifs. Endless Expressivity What sets Paneur apart is its ability to offer endless expressivity. It’s the perfect choice for those who wish to break the monotony in design, infusing each project with an invigorating energy and dynamic spirit. Never Boring Design Indeed, Paneur is the antidote to boring and conventional design. Its informal serifs guarantee that your creations are never dull, but rather lively, captivating, and bursting with personality. In Conclusion In summary, Paneur – Serif Typeface is the font of choice for non-traditional expressiveness. It introduces a playful and informal touch to your projects, breaking free from the constraints of traditional serif fonts. By choosing Paneur, you ensure that your designs are engaging, full of life, and far from mundane.

Hostilica is a semi-serif family designed by mixing classic serifs in the age of romanticism era with contemporary modern shape and curves. It gives a warm, friendly, and inviting feeling without losing a formality of text fonts. Every weight was designed carefully to provide a unique look while maintained the unity of the type family. A thin weight gives your content an elegant, luxurious design feel. While the regular weight, designed for body text, gives your content a warm and friendly design feel. The bold weight will make your headlines stand-out with its fat counters and curves. Therefore, Hostilica will accomodate all your design needs, from text to display, from catchy to luxury. The italics of each weight will spice up your design project especially with letter 'f,s,r,k, and y'. Those italic versions paired with alternate and discretional ligatures will add an organic feeling to your designs. The italic styles are designed by emulating a handwriting stroke, and will give a more personal feel while still maintained a formal sense.

Cloveron Media unveils its first serif font that goes beyond the formal nature of typography. It celebrates the artistic expressions of graphic designers within themselves. The Name Mary Anne Remulla is the Master Designer behind the Enchanter Font. She aims to make graphic designers filled with delight and enjoy typography with its extensively artistic alternates and multilingual characters. The Font Style The serif style, known for its formal touch to typographic design, infuses the font with its professionalism as its regular. Using its middle alternate adds a hint of unique touch without losing the serif style's essence. The Enchanter font's start and end alternates are the designer's illustrations of design balance, which elevates its charm and enticing nature that adds to its overall artistic power. "I am fascinated by art and so by design. A font with alternates was my great revelation that I can do typography artistically, enthusiastically, and with freedom. I later found myself fascinated and lost in paper space, which then ended up that I completed my first font creation with extensive alternates for each letter." - Mary Anne Remulla

Matricia by Pera Ribalta, José Manuel Urós / OpenType, 3 styles Nostalgically, the three weights of Matricia try not to recreate the modern pixel fonts but the noisy needle printers. The Uno and UnoXt are made of squares and the Dos version of dots.

Lightmoon is an elegant and sleek script font, perfect for exquisite projects that need an authentic look! Add it to your most creative ideas, and notice how it makes them come alive!

Endellia is a bold and thick lettered display font, created with the help of a brush pen. Add it to your most creative ideas and notice how it makes them come alive!

Busero is a bold and powerful display font. It celebrates abstract shapes in all their eclectic beauty. Add this font to your creative ideas and notice how it makes them stand out!

Intense Horror is a cute and casual display font with a Halloween theme. Add this beautiful display font to each of your creative ideas and notice how it makes them stand out!

Akastar is a gorgeous handwritten font that impresses through its natural and elegant style. Add it to your most creative ideas, and notice how it transforms them into authentic pieces of art!

Olimate is a cool, summer inspired decorative font, featuring characters made entirely out of tiny splashes. Add this font to your most creative ideas, and notice how it makes them stand out!

The general idea: Can You imagine to yourself, what the hydroelectric power station is? The building of this electricity production foundry is half hidden under the water, but the visible above-water part astonishes your sense. It is a construction almost 1,5 km length dammed out the powerful river stream. Besides thousand of electricity conduction lines supports it bears also the highway and the railroad. From a faraway distance the train seems like a caterpillar that has climbed up the stout tree. There are also the navigable sluices, the flood channels and other erections. The idea of this typeface outlines arrived to the authors exactly on the viewing platform, under the impression of the waterfalls, which are escaping from the dam womb, falling from almost 50 meters altitude and becoming white-haired during this flight. Release: in the form of "gorod.Volgograd" font with the one style. We work with other styles now and sometime we will be very glad to introduce the Bold and Italic styles to You. We should explain the font name meaning. "Gorod" is "city of" in Russian and Volgograd is the old, big and famous Russian city. The Volga hydroelectric power station of a name of XXII congress of the CPSU caused the Volgograd sea formation. It expands of 14 km width and more than 600 km along the Volga river-bed. But HEPS isn't the sole Volgograd sight. There are many interesting places here. The most known tourist sight, the visit card of Volgograd is the Mamaev Hill. Being here You can see almost all 100 kilometers of city length. Due to its geographical position, Mamaev Hill has got a great importance during the Great Patriotic War (1941-1945). It became and still is the Main Height of Russia. Soviet people have built the huge stately memorial ensemble here. There are many other witnesses of the heroic past of Volgograd: the Alley of Heroes, the Perished Fighters Square, the Soldiers Field and others. The line of tank turrets is stretched out along all town not far from Volga bank. It marks the line, where fascist troops was stopped in 1943. It is very amazingly when You dive under the ground on a usual tram. Volgograders have built a few underground station for the high-speed tramway. The river tram need a quarter of an hour to get an island in the Volga. And You need the same time to walk across the river station. The Volga-Don navigable channel starts from Volgograd. There are planetarium, circus, some theatres, many museums in Volgograd. One of football matches of Euro-2004 qualifying round took a place in the "Rotor" stadium in Volgograd. Volgograd holds the longest - above 50 km - park in the world. Its avenues, squares, embankments are beautiful, Volgograd central districts are built in unique architecture style called the Stalin Empire. You can enjoy fountains, parks, attractions, water-pools and other Volgograd sights. If You visit Volgograd once You'll never forget it. You can read about the ancient history of Volgograd city on the Tsaritsyn font page. Also we plan to create the Stalingrad font and give You a short story about another period in Tsaritsyn-Stalingrad-Volgograd history.

Fresno is a two-font family. Fresno Inline and Fresno Black. Fresno Black is a recent addition. It can be used alone, and it is carefully tailored to fit behind the Inline font to add color to the inline. There are alternate characters: A, M & N in the caps and lowercase key positions. Fresno is a square gothic style typical of Mid-20th Century Showcard Lettering. A lettering genre known as “Gaspipe.” Signage samples similar to this still exist on buildings in my home town, Oakland, California. I have designed over a half dozen variations of this form over the years. Including Amboy. Golden Gate Initials, Matinee, Motel, and Hotel. Designed in 2001 by Jim Parkinson, Fresno has recently been refreshed, enhanced, and re-released.