A FEW THOUGHTS Indie is a trendy script, result of the wide range of possibilities that can be achieved using a pointed brush. (1) “You Only Live Once” say The Strokes, (to me, symbols of indie music) so, what would represent that sensation of volatility better than a brush? As you may already know, this time inspiration came from hipsters and indies around us: We may sometimes criticise them, we may sometimes want to be like them, but the truth is that the universo gráfico they generated these past years is gigantic, full of colour and variations. (2) Brush lettering and Sign painting are fields I've been fond of since I started as a designer. Nowadays, these styles are getting a lot of attention and maybe it’s due to the undeniable mark of life that is materialised when using a brush. This tool is so expressive that shows the passions and fears of the artist, and materialises that idea of “living the present”, so popular in this era. When you see Indie, you think of skaters, rollers, surfers, hiphop dancers, street artists, summer, and why not? California beaches. So if you feel life is only one, it’s high time you got Indie into your fonts' collection! STYLES Indie comes in 4 styles plus another one which consists only in capitals. Indie; Indie Shade; Indie Shade Solo; Indie Inline are all open-type programmed and have exactly the same glyphs and metrics, so you can combine them without probem. (I.E. You may use Indie Inline, then write the same word using Indie Shade Solo, and finally put them together). In applications such as Adobe Illustrator, the font has nice results when fi ligatures is activated. However, if you want a more casual look, activate the contextual and the decorative ligatures. NOTES 1. After several years of practicing calligraphy I can say that to me, there’s nothing more satisfying than being able to create fonts out of your own handlettering. I owe a lot of this brush-style to Carl Rohrs. He was the very first calligrapher who taught it to me. His style is unique and what he can do with a brush is truly marvelous. I'm serious. 2. In spite of some particular cases, I can say I'm happy to live in a present in which Typography is living a kind of Renaissance along with Lettering. Like it happened with W. Morris a hundred years ago, handcrafts are being revalued/reborn, and some of this may be happening thanks to these indie designers that, trying to be unique, gave new/fresh air to different areas of graphic design.

The quality or feeling of being grateful or thankful. An appreciation for the world around us. Gratitude for being a part of it all. No matter what’s happening in our lives, there’s always something to be grateful for. When we have an appreciation for all we have, life gives us more to feel grateful for. It’s a naturally occurring cycle. Some of the most profoundly grateful times in our lives can be felt when we find ourselves surrounded by beauty: in art, nature, music, special places, the seasons, family, loving relationships, a cozy home, meaningful work; in doing what brings us joy, comfort, and feelings of deep love and satisfaction. There is beauty everywhere, and creating beauty is an artist’s mission. We all have the ability to create and experience beauty. In this high-tech, fast paced world of strict, unbending rules, we give you Gratitude Script: A celebratory font that’s deeply rooted in tradition letterforms but with a modern, updated twist; a casual, whimsical, fun look that is also elegant and versatile! Partnering with Ale Paul is seasoned wedding calligrapher Kathy Milici, who is well known for her passionate writing style and highly ornamental pen flourishing. With its signature hand-written look, flowing lines, graceful curves and flourishes, Gratitude Script’s space saving, vertical style is perfect for small printing areas as well as large format presentations. An extended variety of alternates makes it a perfect and versatile addition to your font repertoire.. These are tender times. Long hours and work pressures add to our stress. Time spent with family and friends is more valuable than ever before, as we try to balance it all. It’s important to mark time with special, happy events in our lives that we can all appreciate and enjoy. Let’s be grateful for it all! Hooray for Gratitude, and Gratitude Script! About the font: Gratitude Script is an OpenType font that contains more than 1400 glyphs icluding ligatures, alternates, endings , a wide range of latin languages and a set of ornaments and words specially designed to use in stationery for weddings, birthdays, etc. There is a smooth version of Gratitude Script too. To access to all the extra characters you will need to use software that actually supports OpenType like Adobe CS apps or later where we recommend the use of the Glyph palette. About the presentation: Every time we publish a new typeface we love to invite an artist to collaborate. Vero Scherini, an argentinian and very talented designer and illustrator, fits perfectly with Gratitude.

Here I am, once again digging up 60-year sign lettering and trying to reconcile it with the typography of my own time. The truth is I've had this particular Alf Becker alphabet in my sights for a few years now. But in the typical way chaos shuffles the days, Buffet Script and Whomp won the battle for my attentions way back when, then Storefront beat the odds by a nose a couple of years ago. Nevertheless, revisiting Alf Becker’s work is always a breath of fresh air for me, not to mention the ego boost I get from confirming that I can still hack my way through the challenges, which is something I think people ask themselves about more often as they get older. You can never tell what may influence your work, or in this case remind you to dig it out of dust drawers and finally mould it into one of your own experiences. On my recent visits to the States and Canada, I noticed that quite a few high-end steak houses try their best to recreate an urban American 1930s atmosphere. This is quite evident in their menus, wall art, lighting, music, and so on. The ambience says your money is well spent here, because your food was originally choice-cut by a butcher who wears a suit, cooked by a chef who may be your neighbour 20 minutes from downtown, and delivered by a waitress who can do the Charleston when the lights dim and who just wouldn't mind laughing with you over drinks at the bar later. So Steak is just that, a face for menus and wall art in those places that see themselves in the kind of jazzy, noirish world where one-liners rule and exclamation points are part of a foreign language. As is usual with my lettering-inspired faces, there is very little left of the original Alf Becker alphabet. Of course, the challenges present in bringing typographic functionality to what is essentially pure hand lettering gives the spirit of the original art a hell of a rollercoaster ride. But I think that spirit survived the adventure, and may in fact be even somewhat magnified here. This font is over 850 glyphs. It’s loaded with ligatures, swashes, ending forms, alternates, ascender and descender variations, and extended Latin language support. Steak comes in 3 versions. According to your taste you can choose Barbecue, Braised or Smoked. It’s up to you!