Geometric/Technical style logotypes have been developed for car chrome labels since the early 1980’s, but automobile companies don't monopolize the style by any means. During the 80’s and 90’s, a lot of these logos leaned towards the geometric sans styles and the swiss styling of fonts like Handel Gothic, while playing with varying degrees of squared rounds and varying expanded widths per logotype. Mercurial has this flavor, but it wasn’t derived from logotypes. Instead, it began as a digitization of a film typeface from LetterGraphics in the early 70's known as "Sam". It visual ties to this genre of automotive logotypes and fonts like Handel Gothic lend a familiarity to it, yet it has an identity all its own. As with so many automotive logotypes, this singular style film typeface, lacked an expansive family which shows off all potential the logotypes have and what they "could" be and do. And that's where we come in. What originally began as this family’s Regular Width - Bold Style has been expanded into a collection of 3 Width Families, each containing 5 Weights. Here’s what’s included with the Mercurial Complete bundle: 396 glyphs per style - including Capitals, Lowercase, Numerals, Punctuation and an extensive character set that covers multilingual support of latin based languages. (see the final poster graphics for a preview of the characters included) 3 widths in the collection: Narrow, Regular, & Wide 5 weights in each width family: Light, Book, Regular, Medium & Bold. Here’s why the Mercurial Family is for you: - You’re in need of stylish sans font family with a range of widths and weights. - You’re love those 80’s automotive logos, but want more range of use. - You’re looking for an alternative to Handel Gothic. - You’re looking for a clean techno typeface for your rave poster designs. - You just like to collect quality fonts to add to your design arsenal.

Simpliciter Sans is a typeface based on the lettering used in the 20th century on technical drawings, either written by free hand or using templates. The lettering was made with a round pen, therefore all lines got rounded ends. All lines had the same thickness in uppercase, lowercase and small caps. The upright style was used on construction drawings and the italic style on machine drawings. The backslant style was used on maps for names of water bodies — seas, lakes, rivers etc. — and for water depth. Simpliciter Sans is primarily intended for texts on drawings, diagrams, charts and maps, but it can also be used for signs and labels. It also works surprisingly well as a body type in smaller sizes.

Cursive Signa Script Variable, quite possibly the first true cursive and signature variable font. It has 90 styles that range between weight, slant and alternates. It can be use in a lot of projects, like logos, end of a statement, pairing with a beautiful sans serif like Aleante, in a title, invites and so on. Designed by Pedro Alexandre Teixeira

Like Marker Felt or Comic Sans, Art Club has that informal/playful feel. Only this time its made to look and feel like it was written using a paint brush at your local after-school art club. Next time you want to add that cheerful spice to your Art Club Syllabus, or ANY syllabus, look no further than Art Club (the font).