Type designers have been integrating the design of sans serifs with serifed forms since the 1920s. Early examples are Edward Johnston's design for the London Underground, and Eric Gill's Gill Sans. These were followed by Jan van Krimpen's Romulus Sans, Frederic Goudy's ITC Goudy Sans, Hermann Zapf's Optima, Hans Meier's Syntax and Adrian Frutiger's Frutiger. Now, ITC Stone Humanist joins this tradition. It is a careful blend of traditional sans serif shapes and classical serifed letterforms. ITC Stone Humanist grew out an experiment with the medium weight of ITC Stone Sans, a design that already showed a relationship to these sans serif-serif hybrids. ITC Stone Sans has proportions based on those of ITC Stone Serif, and its thick-and-thin stroke contrast suggests the bloodline of humanistic sans serif typefaces. But other aspects of ITC Stone Sans are more closely aligned to the gothics and grotesques, a tradition that accounts for the largest portion of sans serif designs. Enter ITC Stone Humanist. During his experiments with the earlier design, Sumner Stone recalls, I was actually quite surprised at how seemingly subtle changes transformed the face," moving the design firmly into the humanist tradition. "The form of the 'g,' 'l,' 'M,' 'W,' and more subtly the 'a' and 'e' are part of the restructuring of the family," he explains. The top endings of vertical lower case strokes have been cropped on an angle, as have the ascender and descender stroke endings. ITC Stone Humanist is a full-fledged member of the ITC Stone family. It has been produced with the same complement of weights, and the x-heights, proportions, and underlying character shapes are completely compatible with the three original designs. The original ITC Stone Sans is a popular typeface, in part because of its notable versatility. ITC Stone Humanist shares this virtue, and can be used successfully at very small sizes, in long passages of text copy, and even as billboard-sized display type."

ITC Johnston is the result of the combined talents of Dave Farey and Richard Dawson, based on the work of Edward Johnston. In developing ITC Johnston, says London type designer Dave Farey, he did “lots of research on not only the face but the man.” Edward Johnston was something of an eccentric, “famous for sitting in a deck chair and carrying toast in his pockets.” (The deck chair was his preferred furniture in his own living room; the toast was so that he’d always have sustenance near at hand.) Johnston was also almost single-handedly responsible, early in this century, for the revival in Britain of the Renaissance calligraphic tradition of the chancery italic. His book Writing & Illuminating, & Lettering (with its peculiar extraneous comma in the title) is a classic on its subject, and his influence on his contemporaries was tremendous. He is perhaps best remembered, however, for the alphabet that he designed in 1916 for the London Underground Railway (now London Transport), which was based on his original “block letter” model. Johnston’s letters were constructed very carefully, based on his study of historical writing techniques at the British Museum. His capital letters took their form from the best classical Roman inscriptions. “He had serious rules for his sans serif style,” says Farey, “particularly the height-to-weight ratio of 1:7 for the construction of line weight, and therefore horizontals and verticals were to be the same thickness. Johnston’s O’s and C’s and G’s and even his S’s were constructions of perfect circles. This was a bit of a problem as far as text sizes were concerned, or in reality sizes smaller than half an inch. It also precluded any other weight but medium ‘ any weight lighter or heavier than his 1:7 relationship.” Johnston was famously slow at any project he undertook, says Farey. “He did eventually, under protest, create a bolder weight, in capitals only ‘ which took twenty years to complete.” Farey and his colleague Richard Dawson have based ITC Johnston on Edward Johnston’s original block letters, expanding them into a three-weight type family. Johnston himself never called his Underground lettering a typeface, according to Farey. It was an alphabet meant for signage and other display purposes, designed to be legible at a glance rather than readable in passages of text. Farey and Dawson’s adaptation retains the sparkling starkness of Johnston’s letters while combining comfortably into text. Johnston’s block letter bears an obvious resemblance to Gill Sans, the highly successful type family developed by Monotype in the 1920s. The young Eric Gill had studied under Johnston at the London College of Printing, worked on the Underground project with him, and followed many of the same principles in developing his own sans serif typeface. The Johnston letters gave a characteristic look to London’s transport system after the First World War, but it was Gill Sans that became the emblematic letter form of British graphic design for decades. (Johnston’s sans serif continued in use in the Underground until the early ‘80s, when a revised and modernized version, with a tighter fit and a larger x-height, was designed by the London design firm Banks and Miles.) Farey and Dawson, working from their studio in London’s Clerkenwell, wanted to create a type family that was neither a museum piece nor a bastardization, and that would “provide an alternative of the same school” to the omnipresent Gill Sans. “These alphabets,” says Farey, referring to the Johnston letters, “have never been developed as contemporary styles.” He and Dawson not only devised three weights of ITC Johnston but gave it a full set of small capitals in each weight ‘ something that neither the original Johnston face nor the Gill faces have ‘ as well as old-style figures and several alternate characters.

Chianti was designed at Bitstream by senior designer Dennis Pasternak in 1991 and initially released in 1995. The intent behind the design was to provide a humanist sanserif of high readability at a wide range of sizes and weights. Humanist sanserifs (others that fall into this category are Linotype’s Frutiger and Optima, and Monotype’s Gill Sans) are an attempt to improve the readability of sanserifs by applying classical roman structure to the letterforms. To enhance its versatility, Mr. Pasternak designed a wide variety of alternate characters, rare ligatures, ornaments and swashes. Chianti is a friendly sanserif useful for a broad range of typographic needs.

Teaspoon was originally designed by Haley Fiege as a project-specific font in 2007, then completed and produced by Canada Type for commercial viability in 2008. With a personality that can only be described as “ironic cute”, it serves as a much needed alternative for the old overused poster faces, such as Cooper Black and Gill Sans Extra Bold. Words that look good set in Teaspoon include puppies, rainbows, salmonella poisoning and Tom Cruise. Teaspoon is available in all popular formats, comes with plenty of alternate characters, and supports a wider than normal range of Latin-based languages, as well as Cyrillic and Greek.

English Grotesque is based on the proportions of an early 20th century signwriter’s sans, emphasising the characteristic idiosyncrasies of type of the period. Sharing a similar Roman circle-and-square construction as Gill Sans or Johnston Railway, it has a wide T and W, a narrow S, and a long-tailed R. The Roman alphabet did not include a lower-case, and therefore early sans-serifs tended to base theirs on handwritten or cursive models, resulting in more even character widths. English Grotesque, by contrast, carries the more characterful proportions of the capitals through to the lower case. Available in six weights, with optional alternative versions for the Q, &, £ and J.

Macha shares the same DNA as its sibling Anago, but is a completely different species than the former or any of my other sans serifs (Aaux Next, Air, Akagi Pro or Wasabi). It's no-nonsense construction bears many influences from Gill Sans and Frutiger while stubbornly blending my own humanist touch. The focus on developing Macha was just to get to the point with each letterform and discard the rest. Macha takes a little but gives a lot. A fully-loaded character set includes: Small Caps, Proportional Lining and Oldstyle Numerals, Tabular Lining and Oldstyle Numerals, Fractions, Ordinals, Inferiors, Superiors, Stylistic Alternates, Ligatures, Case-sensitive, and more.

Designed by Malaysian designer, Ong ChongWah, Abadi is a versatile sans serif typeface whose style lies between the humanist Gill Sans and the more rigid lineales such as Monotype Grotesque and Helvetica. These humanist characteristics give the Abadi fonts a friendliness in use and contribute as much to its legibility as the generous 'x' height. The italic font relates to the roman, yet has sufficient character to be effectively used independently. The range of weights and widths available give Abadi a wide spectrum of graphic applications, from small quantities of text in magazines and newspapers, to display use in packaging, advertising and even television.

Chianti was designed at Bitstream by senior designer Dennis Pasternak in 1991 and initially released in 1995. The intent behind the design was to provide a humanist sanserif of high readability at a wide range of sizes and weights. Humanist sanserifs (others that fall into this category are Linotype’s Frutiger and Optima, and Monotype’s Gill Sans) are an attempt to improve the readability of sanserifs by applying classical roman structure to the letterforms. To enhance its versatility, Mr. Pasternak designed a wide variety of alternate characters, rare ligatures, ornaments and swashes. Chianti is a friendly sanserif useful for a broad range of typographic needs.

A 14-weight sans family based on the original British ‘M.O.T.’ (Ministry of Transport) alphabet. A capitals-only, single-weight design was drawn up around 1933 for use on Britain’s road network, and remained in use until Jock Kinnear and Margaret Calvert’s ‘Transport Alphabet’ was introduced for Britain's first motorway in 1958. The identity of the original designer is not preserved; however, Antony Froshaug in a 1963 ‘Design’ magazine article mentions Edward Johnston as an advisor. Speculation that it was based on Johnston’s London Transport alphabet is discussed in archived government documents from 1957: “So far as I am aware, the Ministry alphabet was not based on Johnston’s design; indeed, it has been suggested that Gill got his idea from Johnston. Our alphabet was based on advice from Hubert Llewellyn-Smith (then chairman of the British Institute of Industrial Art) and Mr. J. G. West, a senior architect of H. M. Office of Works.” A 1955-57 revision of the alphabet which polished the somewhat mechanical aspects of the original may be the work of stone carver and typographer David Kindersley. For the digitisation, Rian Hughes added an entirely new lower case, italics and a range of weights. The lower case mimics the forms of the capitals wherever possible, taking cues form Gill and Johnston for letters such as the a and g, with single-tier versions in the italic. A uniquely British font that is now available in a versatile family for modern use.

Ghimli Antique was created using the ping-pong method, based on the graphic idea of Artem Rulev and the participation of Vladimir Anosov in the future. Then we sent the font file to each other, adding something of our own and making corrections, and so on many times. Ghimli Antique has already managed to get 2nd place in the Granshan competition in the Cyrillic section. The name was obtained by combining the name of the dwarf Gimli and Studio Ghibli. The font is quite evil, incredibly dense, bold. It looks like when the dwarves closed ranks and go to defend their lands from the invasion of the orcs. Suitable for short word design, logo creation, menu layout and use in movies about gnomes and anything fantastic.

Ghimli Sans was created using the ping-pong method, based on the graphic idea of Artem Rulev and the participation of Vladimir Anosov after. Then we sent the font file to each other, adding something of our own and making corrections, and so on many times. Ghimli Sans has already managed to get 2nd place in the Granshan competition in the Cyrillic section. The name was obtained by combining the name of the dwarf Gimli and Studio Ghibli. The font is quite friendly, dense, kind, as if a dwarf is walking around the lawn with a mug of intoxicated ale on a pleasant sunny day. Suitable for short word design, logo creation, menu layout and use in movies about gnomes and anything fantastic.

Bagilan - Modern Calligraphy Script Font Bagilan is an elegant, beautiful and flowing handwritten font perfectly for your favorite projects. This font is neatly crafted and very detailed. Whatever the topic, this font will be a great asset to your font library, as it has the potential to enhance any creation. Fall in love with her completely different and timeless style, and use it to create stunning designs. Many alternatives will help you create whatever design you need such as cute and girly handwritten letters and other designs that require a beautiful handwritten touch! Enjoy :) Contains full set: -Uppercase -Lowercase -Alternative -Ligatures -Punctuation -Number -Multilingual support. Need help or have questions let me know. I'm happy to help. Thanks & Congratulations on the Design.

The Swedish designer/typographer Anders Bodebeck designed the Bodebeck type family in 2002. The family, which includes five different styles, is primarily intended for use as a titling, or display face, and belongs to the neo-transitional style of typefaces. Transitional style type first appeared in England during the late 1750s, when John Baskerville released his first sets of type. Bodeck bears similarities to another, later transitional style typeface as well - Eric Gill's Perpetua (originally released by the British Monotype Corporation in 1928). Like these two previous English stonecutters turned masters of typography, Anders Bodebeck has given us a modern re-interpretation of classic letterforms. Bodebeck, which is fitted with old style figures, is available in the following styles: Regular, Italic, Bold, Bold Italic, and Extra Bold."

BECHAMEL ROMAN was born interpreting unicase letterings of the movie "Willy Wonka and the chocolate factory". Later these ideas matured with flexible tip nib and paper mixing their naive proportions with some classic ingredients of Baskerville, Bodoni, Didot, Round Hand Script, Graffiti and labels found in Venezuela and Colombia. BECHAMEL ROMAN designed to be combined with Bechamel. BECHAMEL Script, Vein, Words & Ornaments were hand drawn to design words and phrases in logos, packaging, posters, envelopes and greeting cards. BECHAMEL ROMAN 1,2,3 & 4 is an experimental font family designed by #carlosfabiancg. It includes an irregular look to communicate craftsmanship. Its multiple upper cases with condensed width and naive lines are notable for their expressive drawing with a high amount of contrast between thick and thin strokes.

Kaleko 105 is inspired by the classic, geometric sans-serifs such as Gill Sans, but has shallower ascenders and descenders for a more compact look. It’s a well-balanced, versatile, modern sans, highly legible as a text font and with a clean, elegant look as a display font at larger sizes. It includes old style non-aligning (lower case) numbers, both proportional and tabular as well as accented characters for Central European languages. The Kaleko 105 family comprises of six weights, and is closely related to Kaleko 205. The most notable differences between the two variations, are the single-storey lower case a and g in Kaleko 105, where they are two-storey in Kaleko 205.

Kaleko 205 is inspired by the classic, geometric sans-serifs such as Gill Sans, but has shallower ascenders and descenders for a more compact look. It’s a well-balanced, versatile, modern sans, highly legible as a text font and with a clean, elegant look as a display font at larger sizes. It includes old style non-aligning (lower case) numbers, both proportional and tabular as well as accented characters for Central European languages. The Kaleko 205 family comprises of six weights, and is closely related to Kaleko 105. The most notable differences between the two variations, are the two-storey lower case a and g in Kaleko 205, where they are single-storey in Kaleko 105.

Halifax represents a new interpretation of classic English Sans types such as Gill and Johnston. The main focus in this approach is on a more open appearance and balanced proportions, which results in an even line flow. Although Halifax adds some of the rationality of the central-European sans tradition, it still preserves a distinctly English flavor. The Halifax family consists of 16 styles and comes in OpenType format with extended language support. Halifax is very well suited for ambitious typography. All weights contain semi-ligatures (design optimized single characters), proportional lining figures, tabular lining figures, proportional old style figures, lining old style figures, matching currency symbols, fraction- and scientific numerals and arrows.

Curwen Sans is a monoline sans-serif dating from the early twentieth century. Though contemporary with Johnston’s Underground and Gill Sans, and emerging from the same artistic milieu, Curwen Sans was created solely for in-house use at the Curwen Press in London so never achieved a wide audience or recognition. The original face was cut only in a Medium weight, but the new digital family consists of four weights, each with an optically corrected Oblique, and all containing a full complement of Latin Extended-A characters. K-Type Curwen Sans comprises three packages: • Basic Family (Regular, Oblique, Bold, and Bold Oblique) • Light (Light and Light Oblique) • Medium (Medium and Medium Oblique)

Introducing Mellony brush script font which has a elegant hand lettering brush style. So it looks naturally handmade, the Mellony family is unique because it has more choice of characters, like a swash, end characters and many more. This font is best used for your design project that has the concept of fun, girly, romantic and elegant. Can also be applied to the design of a logotype, header website, wedding logo, romantic design, make some lettering a quote, t-shirt design etc. Mellony family font has two font styles that are similar but a different character, namely Mellony regular and Mellony dry brush. The Mellony family deserve to be one of your fonts collections, because it is unique, elegant and has many options of alternative glyphs for your fresh designs. Thank you and enjoy :)

Alurea is a feminine and girly font with delicate serifs that add a touch of elegance . Unique ligatures the graceful lines and curves evoke a sense of beauty and romance. This is a font for love letters, cover novel, magazine, coffee shop, wedding invitations, and feminine branding. It whispers sweet nothings in your ear with its delicate and intimate forms. The sensual contours beckon with a coy wink and a bashful smile. Like a graceful ballerina effortlessly dancing across the page, this font brings a soft, romantic air to any design. Use it to make a statement with its delicate femininity and inner poise. This is a font that celebrates the beauty, charm, and tenderness Features : Character Set A-Z Numerals & Punctuations (OpenType Standard) Disrectionary Ligatures Accents (Multilingual characters) Thank You

Gaultier is the result of over 5 years of work on a typeface inspired by my favourite creators in European typography – Claude Garamond, Robert Granjon and Eric Gill. The main idea of the project was to create a sans-serif antiqua with all features reserved for serif typefaces. In addition to the rich set of characters, Neuropa includes: Small Caps, Superscript, Subscript, Ligatures, Discretionary Ligatures, Contextual Alternates, Swash Variants and 5 different styles of digits. Upright styles with delicate contrast corresponds with the expressive form of italics inspired by Granjon italic construction. Gaultier will work wherever we want to emphasize modernity without forgetting tradition. The sharp character of the whole family is perfect for longer texts, visual communications and branding purposes.

If you're familiar with the work of Eisner Award winning artist Tim Sale, you'll also be familiar with the soft curves and hard edges of the characters he brings so vividly to life in the pages of GRENDEL, BATMAN and SUPERMAN. Now you can get to know a selection of the characters Tim has been working on his whole life, and Comicraft has been kind enough to arrange them in alphabetical order for you! Based on Tim's own hand lettering work in the lost Dark Horse classic, BILLI 99, the Tim Sale font brings together the class and finesse of Hunter Rose, the elegance and charm of Bruce Wayne and the honesty and trustworthiness of Clark Kent. Don't go into the big city alone at night without it. See the families related to Tim Sale: Tim Sale Lower & Tim Sale Brush.

Fashion is a trend, Style lives within a person *Oscar de la Rerta. I believe everybody's special. You have your own original character in every single appearance. And i feel so addicted to bring that something special in you to be shown to the universe. And that's what it cames from. Introducing, Steady Bonanza. A versatile hand lettering script typeface to dig up your authentic style. Made from the authenticity of brush and ink character, and delivers with so many style so you can always show up fresh in every use of it. Undoubtedly fit for your fashion branding, logo, posters, promotions kit, social media post, brochure, quote, lookbook, and a possibility to expand more such as wedding stuff, food and beverage, girly things, hand crafted stuff, you got the full control on it, dont stop yourself!

As most successful German private press, «Bremer Presse» has strongly influenced German book art. It was founded 1911 in Bremen to print and produce books in perfection. The role model of the press’ typeface was the english Doves Press. Willy Wiegand drew three versions of the «Bremer Presse» antiqua font, starting with the regular weight in 16 pt and adding later the regular weights in 11 and 12 pt. The revival of this beautiful font is based on the 12 pt weight. During the design process, the focus was laid on finding the elegance and strength of original prints. As it was designed to print books, the typeface is optimally used for texts. And with the revival’s new weights «medium» and «bold» and OpenType features like ligatures or old style figures, you can design sophisticatedly typographical compositions.

Torbjörn Olsson's experimental type One Night Stand deserves a longer relation. Use it for drop caps or quotes, to add drama in dull surroundings and to spice up bland editorial content. One Night stand is also the perfect way to seduce readers of advertisments, as well as delivering contrast in headlines. Do you want to show the world in stark black and white? The One Night Stand is for you! One Night Stand is an OpenType typeface for both PC and Mac. Swedish type foundry T4 releases new fonts every month. One Night Stand is our twelfth introduction. Note: The underlying sans-serif font for One Night Stand is Esans Bold, also designed by Torbjörn Olsson. Esans is a fine sans, excellent for headline use, inspired by Granby, Tempo, Gill and others.

Varisse spans over two centuries of type design and draws its inspiration from well-loved classics that are as fresh today as they were when they were created. The range stretches from a quintessential 18th century transitional serif to an uncompromising 20th century sans. Think Baskerville, think Gill. The idea was to create a family that shared similar forms and the same vertical metrics, allowing them to be mixed to provide impact and readability as required. With a generous x-height and a host of options, Varisse Variable is ideally suited to branding, packaging, magazines and editorial. It also provides a wealth of opportunity in website presentation. The variable axes of weight and serif allow selection of styles from sans light to serif heavy with all the options in between.

Pronk - move forward by leaps and bounds This family includes Clean, Rough and Outline - You're welcome! This is an all caps, tall, bold and round sans serif display font designed for retro-modern designs. This font is perfect for your next logo design or magazine titles. Taking inspiration from many tall fonts and American number plates I created a display font that would be my 'go-to' for a neat tall, bold font. I also wanted something which would take a good amount of treatment like stamp effects and grunge. Pronk works brilliantly as a pegboard font and for neon lettering. Pronk pairs perfectly with Stroom and Gill Sans. I really hope you enjoy this font, please don't hesitate to drop me a message if you have any questions. Features: - Uppercase letters - Numerals

Arpona Sans is a contemporary sans serif family inspired by the work of Edward Johnston and Eric Gill for London Underground. As well as its serif companion Arpona it is a symbiosis of different design concepts. Arpona Sans combines the esthetics of a geometric Sans with the usefulness of the humanist concept and the calm of the modernist proportions. Arpona Sans is a good choice for editorial design, branding, app design and web design – a workhorse well readable even in running text on screen. The family has nine weights, ranging from Thin to Black plus corresponding italics. Each style includes 590 glyphs supporting all western-, eastern- and central-european languages including four sets of figures and various currency symbols. If you want to go into details visit the microsite: https://www.floodfonts.com/arponasans

Houschka Rounded Alt is a carbon copy of the Houschka Rounded family with one key difference: the rounded signature glyphs A & W on the default positions swap places with their straight alternates. Houschka was named after Georg Houschka, a sadly defunct confectioner’s shop in Salzburg, Austria, which had a wonderful 1930s frontage and distinctively rounded letterforms in the sign above the door. OpenType features include CE, Baltic, Turkish & Cyrillic language support plus small caps, 3 stylistic sets, contextual alternates, ligatures and 4 sets of numerals. Houschka Rounded Alt is a clean and legible modern sans serif typeface which shares the humanist qualities of Gill Sans and Johnston but retains a uniquely charming character of its own. The monolinear structure, rounded terminals and rolling curves give Houschka Rounded Alt a soft and friendly appearance.

Preface vs. Helvetica/Futura/Gill: a different strategy of text color. Whereas the established classes of sans serif typeface achieve a dynamic balance between stroke and space by combining a diversity of letterform with an evenness of fit, Preface switches the emphasis, driving out diagonals to create a dominant harmony of curves and perpendiculars, matched with a greater variety of inter-character space shapes—the result of extra width introduced in the “f” and “t”, and by the openness that accompanies the wide tails of the “ a” and “l”, the long ear of the “r”, and the serif of the “i”. En masse, and in keeping with the present trend in typography, Preface exhibits a coarser texture than the traditional sans serif faces, but one that is nonetheless even and precise. With tabular, oldstyle figures.

I fell in love at the age of twelve in Wales, recalls Bernard Philpot. "My father brought me to a small graveyard in the Welsh hills to show me two headstones carved by the great Eric Gill. I instantly fell in love with the beauty of the carving and the perfection of the letterforms. I still go back to marvel at these works of art." However, the ITC Bolthole™ design, Philpot's first commercial typographic endeavor, is quite unlike the works of Eric Gill that first captured his heart. Bolthole is a craggy sans serif with a definite grumpy attitude. It's not terribly legible, and, if more than a few words are set in the design, it's not very readable. To round out its cranky personality, Bolthole does not like to be set in small sizes. Like Cheez Whiz® and bullfights, you either love or hate this typeface. But whichever emotion dominates, there is no denying that Bolthole has a personality to be reckoned with - one with ample magnetism to ensure reader attraction. If used to set brief blocks of display copy, the typeface makes a powerful statement. Bolthole was originally designed to complement a whimsical ad for the Royal Society for the Prevention of Cruelty to Animals. As Philpot recalls, "although the ad didn't win any awards, the type attracted some very positive comments for its original look and feel." Philpot studied graphic design and typography at the London School of Printing, and soon after graduation found himself working in a large advertising agency in London. According to Philpot, "After designing type for everything from packaging to ads, I thought it time to convert one of my designs into a complete font - and Bolthole was born." ITC Bolthole could very well be the Shrek™ of typeface design - which might not be such a bad thing."

The inspiration for the Okaytext family came from seeing so many fun, highly individualized special-use fonts. Alongside this massive selection, the choice of simple, plain & readable typefaces is relatively spartan. As a newly established foundry, we feel it a "must" to contribute our very best work to this important but oft-neglected genre of fonts. So the construction of the Okaytext family began. We feel that a rounded, sans serif font should be easily read, and very clean looking. It does not need to tire the eyes with any needless twists or silly quirks. So is Okaytext, it exists simply to be read, and hopes that it is a pleasant read. Okaytext is perhaps our most versatile font yet, its ultra-simplicity makes it adaptable to the demands of almost any typeset environment. Okaytext is extended, containing the complete West European diacritics & ligatures, making it suitable for multilingual environments & publications.

We popped the Doohickey into the Framistat and out popped this Whatchamacallit! Is it fat? is it thin? Is it tall? Is it short? Is it light? Is it heavy? Is it condensed?! is it expanded?! Yes, yes, yes and yes -- It’s all of the above and more! Our resident mad scientist John “Mr. Fontastic” Roshell has developed a single contraption that can handle any design emergency, from crimelords to supervillain team-ups to alien invasions. Whatchamacallit is a friendly and readable sans-serif, inspired by some of our all-time favorites -- Gill Sans, Futura, Venus and Antique Olive. But, like its machinery-contraption namesakes Doohickey and Framistat, Whatchamacallit has a lively personality -- the strokes are a little wavy, the ends a bit bulbous, and the circles are like little loaves of bread, rising in the Whatchamacallit's oven... delicious!

Varisse spans over two centuries of type design and draws its inspiration from well-loved classics that are as fresh today as they were when they were created. The range stretches from a quintessential 18th century transitional serif to an uncompromising 20th century sans. Think Baskerville, think Gill. The idea was to create a family that shared similar forms and the same vertical metrics, allowing them to be mixed to provide impact and readability as required. With a generous x-height and a host of options, the Varisse family is ideally suited to branding, packaging, magazines and editorial. It also provides a wealth of opportunity in website presentation. The fonts are divided into five subfamilies by degree of ‘serification’. Varisse Sans Varisse Soft Sans Varisse (normal) Varisse Soft Serif Varisse Serif Each subfamily contains six weights and accompanying italics.

Designed by Alfonso García and Latinotype Team. Rawson is inspired by early humanist sans-serif English typefaces. We have added a bit of Johnston, a bit of Gill and a lot of Latinotype to the font. Rawson is an elegant font—but definitely not a black tie one—with the strength of a geometric sans but as friendly as a humanist typeface. This mixture, though not capricious, gives the font a ‘classic’ personality and a modern look at the same time. Rawson is a typeface with a large x-height, open counterforms and classical ductus. The font is well-suited for branding, signage, packaging and short text. Rawson has a 778-character set that supports 219 languages and includes alternative characters, discretionary ligatures, small caps, a variety of figures and fractions—a wide range of typographic tools to meet different design needs.