Adapted from lettering found on a poster by an Italian artist with the unlikely name of Marcello Dudovich, this ultrabold Art Deco font, with its graceful curves, commands attention. Primarily an uppercase only font, there's a variant lowercase m with a strong design element.

Rhetoric is a friendly display typeface that’s full of personality. The fonts are defined by their roman characters which could be described as “upright italic” – the style traditionally associated with a cursive character set has been applied to the roman glyphs. Rhetoric embraces its curves –exemplified by the voluptuous caps for /A/M/U/V/W/X/Y/ which further enhance this typeface’s quirky nature. This 18-font type family has weights from Hairline to Ultra in both roman and italic. Western European languages are covered in its basic character set, but there are a number of alternates and discretionary ligatures that allow you to embellish your typographic designs. Designed for branding purposes, headlines and short runs of text, Rhetoric will be a worthy addition to your type collection.