In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times?, Times? Europa, and Times New Roman? are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times? is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times? Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times? Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer."

ludovica. This beautiful script is for those who are needing of elegance and stylish for their designs and particularly well suited for wedding invitations, save the date cards and feminine branding.

A whimsical font with robust curlicues. Designed for display lines on show programs, posters, print ads etc. Many—but not all—of the letters are based on rounded Lombardic medieval forms.

The Modernique font has an Art Deco flair. Contrast between thick and thin strokes is extreme, making this font only suitable for display. The Lowercase f, i and j are unusual.

DB Pit Stop is a must have for this summer season! These DoodleBats make for great adornments or embellishments on your scrapbook page, or a fun card. The possibilities are endless!

It's always holiday time with this frolicking bunch of penguins. Whether celebrating the end of year holidays or prancing around on vacation, these 52 Holiday Penguins are always having a blast.

Antique brass stencils hand-cut for shipping items during the early part of the 20th Century were for sale in an online auction; and are the basis for Carton Stencil JNL.

What's all the "Hoopla" about? Try this unique, amusing font for scrapbooking and creative papercrafting. Its letters are thin, with a handwritten look. It's for the young, and young at heart.

Alarionsa - font with straight horizontal serifs, vertical serifs have a slight angle of inclination. Lowercase letters are designed with somewhat inflated x-height. Perfect for both creating headlines and regular text.

Opz Popz JNL is a collection of fifty-two designs based on geometric designs and pop art (reminiscent of the 1960s). These images are perfect embellishments for retro-themed work projects.

Print Illustrations JNL gathers a number of charming and functional designs redrawn from vintage sources. There are attention getters, spot illustrations, catch words and decorative embellishments all in one digital file.

Mixed Silhouettes are inspired by people, animals and various situations. It includes a wide variety of topics and may be used individually or in combination with wide range of design possibilities.

Old style fonts or also writing from teenagers, as a form of expression for those who are bored or looking for cool and creative ideas by drawing something accompanied by writing.

Ranch Land JNL is based on a classic French Clarendon wood type, many of which were popular in the 1800s and are now associated with either Western motifs or circus events.

Schwarz is a Black Letter typeface inspired by all that is black. Jagged edges and sharp diagonals make Schwarz a head banging font. Some stylistic alternates and ligatures are also available.

Medium Roman is an engravers, all-capitals font for invitations and stationery. Particular characteristics of the Medium Roman font are the tail on Q and the spurs on J and U.

Cloister was designed in 1914 by Morris F. Benton. The characters of the Cloister font family have a small body and are suitable for texts where economy of space is desired.

Sportune is made to support the work of designers who are used to making works with a sporty style. This font is great for various design styles, modern or old school.

Futuristic and spacey, Tannarin is a modular, cap-only typeface. Many letters are constructed of repeated components with the added twist of the round characters being shorter than the square characters.

Satero was designed by Prof. Werner Schneider in 2007. Never before have we had so much written material to consume; this is the age of mass-communication. Unfortunately, the decision of which typeface to use is too often made lightly. The typeface is one of the most elementary means of language, and it can play a major role in a text's legibility and the amount of time the reader needs for it. The Satero Type System offers a high degree of legibility due to its dynamic and forms. The individual characters have been based on classical concepts. They are clearly made, and leave all unnecessary elements behind. The type works to create an environment of extreme legibility. Essential parts of the a, c, e, s, and r are to be found at the x-height line, which is the most important area of a line of text in determining legibility. The Satero Type System includes two members whose basic forms are the same. The Sans Serif members are more horizontally differentiated than common grotesques, which aides their legibility. The Serif design employs asymmetrical serifs, avoiding elephant feet" altogether. Their dynamic is progressive. The condensed nature of the seriffed counterparts is optimal for newspaper and magazine applications, where space is at a premium and paper must be saved. All fonts in the Satero Type System include a number of alternate glyphs, as well as ligatures and proportional lining figures; all weights except the Heavy and Heavy Italic fonts are also equipped with small caps, small cap figures, and oldstyle figures as OpenType features. "

East is a simple and confident typeface. It is timeless and current, but with a subtle nostalgia of vintage Jazz albums, film credits, newspapers, and signage. The light weight has excellent legibility at small sizes. The Extra Bold weight will capture attention. Its condensed width allows a lot of text in little space. East is versatile, but would be a good choice for film titles, labels + packages, posters, publications or any design where space is limited. It has six weights between Light and Extra Bold. A variable font with weight and slant axes is available and included in a full family purchase. The OpenType features include; stylistic sets, a one story ‘a’, hooked letters, seriffed uppercase I and 1, a slashed zero, raised colon and punctuation (Spanish), several German eszetts, ligatures, diverse bullets, and vertically stacked pre-built fractions. It will support western and central European languages as well as other Latin-based written languages. Read on if you are not familiar with variable fonts. What makes a variable font special is that all font weights are inside of one file and you can incrementally control the width and italic slant between Light (300) and ExtraBold (800). These changes are commonly made with slide controls in the font/type palette of the software. Variable fonts are also smaller in file size, which benefit both web and software performance. Currently variable fonts are supported by Adobe, Sketch, Corel Draw, and most web browsers. Check for your software support here: www.v-fonts.com/support.

Satero was designed by Prof. Werner Schneider in 2007. Never before have we had so much written material to consume; this is the age of mass-communication. Unfortunately, the decision of which typeface to use is too often made lightly. The typeface is one of the most elementary means of language, and it can play a major role in a text's legibility and the amount of time the reader needs for it. The Satero Type System offers a high degree of legibility due to its dynamic and forms. The individual characters have been based on classical concepts. They are clearly made, and leave all unnecessary elements behind. The type works to create an environment of extreme legibility. Essential parts of the a, c, e, s, and r are to be found at the x-height line, which is the most important area of a line of text in determining legibility. The Satero Type System includes two members whose basic forms are the same. The Sans Serif members are more horizontally differentiated than common grotesques, which aides their legibility. The Serif design employs asymmetrical serifs, avoiding elephant feet" altogether. Their dynamic is progressive. The condensed nature of the seriffed counterparts is optimal for newspaper and magazine applications, where space is at a premium and paper must be saved. All fonts in the Satero Type System include a number of alternate glyphs, as well as ligatures and proportional lining figures; all weights except the Heavy and Heavy Italic fonts are also equipped with small caps, small cap figures, and oldstyle figures as OpenType features. "

Aviano returns to lend its classic line to its newest variation, Aviano Royale--named so because of the rich flow the calligraphic capitals give the established font. The extended lowercase characters give an air of formality to the face as well and bestow on the family a deeper sense of wealth and power. This recent development of a timeless font, part of insigne’s annual tradition of adding to the Aviano family, was elected the clear winner in a poll of insigne design’s social media followers. And is it any wonder why? The long-handed elegance of Royale features graceful script capitals as well as widely tracked and smaller titling capitals, all which make Royale ideal in high-end applications and branding where titling with a taste of gentility is required. Royale’s suite boasts a number of OpenType alternates, most importantly of which are the alternate forms for the capitals. Whereas the default forms of the face are regal, it’s flourishes must be activated through the swash set. For a look more restrained, activate the stylistic alternates. It’s like having three different fonts in one! Additionally, there are baseline lowercase forms. The lowercase forms are 20% smaller in height than Aviano’s lowercase forms, so the families are not interchangeable. However, they can still be used well together. The script capitals could also be used separately as drop capitals and nicely complement any of the other 12 Aviano families. It’s time to look beyond common. For the look of refinement you desire, design with Aviano Royale.

Originally designed in 1996, Mrs Eaves was Zuzana Licko’s first attempt at the design of a traditional typeface. It was styled after Baskerville, the famous transitional serif typeface designed in 1757 by John Baskerville in Birmingham, England. Mrs Eaves was named after Baskerville’s live in housekeeper, Sarah Eaves, whom he later married. One of Baskerville’s intents was to develop typefaces that pushed the contrast between thick and thin strokes, partially to show off the new printing and paper making techniques of his time. As a result his types were often criticized for being too perfect, stark, and difficult to read. Licko noticed that subsequent interpretations and revivals of Baskerville had continued along the same path of perfection, using as a model the qualities of the lead type itself, not the printed specimens. Upon studying books printed by Baskerville at the Bancroft Library in Berkeley, Licko decided to base her design on the printed samples which were heavier and had more character due to the imprint of lead type into paper and the resulting ink spread. She reduced the contrast while retaining the overall openness and lightness of Baskerville by giving the lower case characters a wider proportion. She then reduced the x-height relative to the cap height to avoid increasing the set width. There is something unique about Mrs Eaves and it’s difficult to define. Its individual characters are at times awkward looking—the W being narrow, the L uncommonly wide, the flare of the strokes leading into the serifs unusually pronounced. Taken individually, at first sight some of the characters don’t seem to fit together. The spacing is generally too loose for large bodies of text, it sort of rambles along. Yet when used in the right circumstance it imparts a very particular feel that sets it clearly apart from many likeminded types. It has an undefined quality that resonates with people. This paradox (imperfect yet pleasing) is perhaps best illustrated by design critic and historian Robin Kinross who has pointed out the limitation of the “loose” spacing that Licko employed, among other things, yet simultaneously designated the Mrs Eaves type specimen with an honorable mention in the 1999 American Center for Design competition. Proof, perhaps, that type is best judged in the context of its usage. Even with all its shortcomings, Mrs Eaves has outsold all Emigre fonts by twofold. On MyFonts, one of the largest on-line type sellers, Mrs Eaves has been among the 20 best selling types for years, listed among such classics as Helvetica, Univers, Bodoni and Franklin Gothic. Due to its commercial and popular success it has come to define the Emigre type foundry. While Licko initially set out to design a traditional text face, we never specified how Mrs Eaves could be best used. Typefaces will find their own way. But if there’s one particular common usage that stands out, it must be literary—Mrs Eaves loves to adorn book covers and relishes short blurbs on the flaps and backs of dust covers. Trips to bookstores are always a treat for us as we find our Mrs Eaves staring out at us from dozens of book covers in the most elegant compositions, each time surprising us with her many talents. And Mrs Eaves feels just as comfortable in a wide variety of other locales such as CD covers (Radiohead’s Hail to the Thief being our favorite), restaurant menus, logos, and poetry books, where it gives elegant presence to short texts. One area where Mrs Eaves seems less comfortable is in the setting of long texts, particularly in environments such as the interiors of books, magazines, and newspapers. It seems to handle long texts well only if there is ample space. A good example is the book /CD/DVD release The Band: A Musical History published by Capitol Records. Here, Mrs Eaves was given appropriate set width and generous line spacing. In such cases its wide proportions provide a luxurious feel which invites reading. Economy of space was not one of the goals behind the original Mrs Eaves design. With the introduction of Mrs Eaves XL, Licko addresses this issue. Since Mrs Eaves is one of our most popular typefaces, it’s not surprising that over the years we've received many suggestions for additions to the family. The predominant top three wishes are: greater space economy; the addition of a bold italic style; and the desire to pair it with a sans design. The XL series answers these requests with a comprehensive set of new fonts including a narrow, and a companion series of Mrs Eaves Sans styles to be released soon. The main distinguishing features of Mrs Eaves XL are its larger x-height with shorter ascenders and descenders and overall tighter spacing. These additional fonts expand the Mrs Eaves family for a larger variety of uses, specifically those requiring space economy. The larger x-height also allows a smaller point size to be used while maintaining readability. Mrs Eaves XL also has a narrow counterpart to the regular, with a set width of about 92 percent which fulfills even more compact uses. At first, this may not seem particularly narrow, but the goal was to provide an alternative to the regular that would work well as a compact text face while maintaining the full characteristics of the regular, rather than an extreme narrow which would be more suitable for headline use. Four years in the making, we're excited to finally let Mrs Eaves XL find its way into the world and see where and how it will pop up next.

Ornamental font, based on samples of Alphonse Mucha, who was an Art Nouveau painter and decorative artist. This collection contains simple elegant frames, which are easily assembled from modules in different configurations.

Add more flair to the holiday season with Fontazia Christmas Tree 2 featuring 62 elegantly simple tree illustrations. These stylish tree motifs are sure to add elegance to all your holiday designs.

April Blossom is a sweet, brush font with a playful character. This fun will look gorgeous on all your branding materials, cards, quotes, and any other lovely projects you are working on.

Look @ Me is a cartoonish, fancy font. Its special features are the different eyes of the capital letters. The letters literally have faces and who knows, probably they may talk to you... ;)

Dos Crayones - Hand drawn textured fonts Dos Crayones inspired by child crayons drawing. Textured fonts are perfect for your great projects, quotes, playful branding, children's products, fun greeting cards, packaging and more!

Honey Christmas consists of two fonts (display and script) designed to complement each other perfectly. Together or apart, these fonts are ideal for adding a chic and cheery touch to your crafts.

Whitehall JNL is the serif counterpart to Jeff Levine's Wingate JNL - both are strongly influenced by the Art Deco stylings of such condensed typefaces as Huxley Vertical and other narrow titling fonts.

Riipale is a font family with two sets of hand-drawn characters. Quality picture fonts are also included in the family of Riipale. Riipale Lined and Riipale Black support most European languages.

Download this cool font when you've got friendship on your mind. Its thick wavy lines and slightly uneven character are perfect for light-hearted scrapbook pages, journaling, greeting cards, and other publications.

Moonthy is a beautiful and elegant script font. It features more than 150 alternates that are PUA encoded. This gorgeous script is widely suitable for graphic designs and any other creative projects!

Introducing! Gracioso is a new cute and funny display font. This font adopts a bold, cute, firm, and trendy style. Very suitable to meet your various design needs that are trending now.

Casual Stencil JNL was modeled from a set of stencils used for store display work that are reminiscent of brush style casual lettering made popular by sign painters and show card artists.