The talented designer of the well-known Formata typeface, Bernd Möllenstädt was born on February 22, 1943 in Germany. He has lived in Westfalia, Berlin and Munich, Germany, and now permanently resides in Munich. From his earliest years he was interested in typography, first studying as a typesetter (1961-64) and then a student of graphic design (1964-1967). In 1967 Möllenstädt joined the Berthold typefoundry and his career as one of the leading type personalities began. One year after joining Berthold, he became the head of the type design department. For 22 years he worked as the head of that department, under the leadership of Günter Gerhard Lange. Upon Lange’s retirement in 1990, Möllenstädt ascended to the type directorship of Berthold where he was responsible for type design and font mastering. Möllenstädt designed two typeface for the Berthold Exklusiv Collection, Formata (1988) and Signata (1994). Under license from Berthold, Adobe marketed Formata as part of the Adobe Type Library. Formata is now one of the most successful sans serifs in the world, used both in American and European magazines, as well as newsletters in the Far East (Gulf New Kuwait). Formata also was chosen as the corporate typeface of Postbank, Allianz, VW Skoda, Infratest Burke, etc. In addition to his work for Berthold, Möllenstädt has lectured at local Munich schools on typography and graphic design, and designed corporate type identities and diverse logos for major corporations, including Allianz, Commerzbank, Mauser Officer and Hoepfner. Möllenstädt continues his association with Berthold as a designer. He most recently completed small caps and fractions for Formata. He also has substantially contributed to Berthold's Euro symbol program (e.g. adding the Euro symbol design-specific to the most popular families). Möllenstädt currently is working on a new Berthold Exklusiv design.

PF Stamps covers a wide range of applications which require the stamp effect. This is a form of lettering which was very popular in the mid-twentieth century for product labeling. Special machinery was developed by mainly two companies, one in the United States and the other in Germany. This machinery produced paper die cuts which were later used as a base for the marking with a paintbrush. PF Stamps Paint was developed to simulate this type of lettering. Two other styles, Metal and Flex, have been very popular since its original release. The first one was developed from a metallic stamp imprint, whereas the second one with its slight 3-D look simulates letters stamped on plastic. To insure realistic results, uppercase letters are different from lowercase. This is very useful when two similar letters sit next to each other. There 3 more styles: Solid (the stencil in its regular clean form), Rough and the very interesting Blur. The all new “Pro” version comes to complete this series with what was missing: 93 matching frames and frames parts which will satisfy the most demanding designer. This is a bonus font which is available only with the purchase of the whole family. Use these frames “as is” at any size, or connect the frame parts to each other to create longer frames. Finally, this series supports more than hundred languages which are based on the Latin, Greek or Cyrillic scripts.

There really is no nonsense in this font - but the name comes from my original sketches, where I drew a lot of nonsense! Actually, I couldn't figure out what letters to use from the sketches, so I picked them all!!! That's why each letter has 10 different versions! And what is cool is that they automatically cycles as you type. All you have to do is turn on Contextual Alternates, and the rest is magic!

Shell Shock was inspired by stencil typefaces used on military tanks and ammunition boxes. It can be enhanced with a separate set of bombs and warning signs for the typographer in power. Shell Shock Cloak is the ultimate add-on for Shell Shock. This 3-layered 'Cloaking Device' enhances the existing Shell Shock. Put the 3 Cloak layers on top of Shell Shock and suddenly it's camouflaged and you will hardly be able to find it. Use only one extra Cloak layer to give Shell Shock that cool distorted look, like those damaged warsigns on military vehicles. If you only use the Cloak layers you can create background patterns and structures. Try using different color combinations and you'll be surprised by the possibilities of Shell Shock Cloak. It's preferably seen on clothing, skateboards, party flyers, posters or other daring design.

Ciribiribin is an Italian ballad composed by Alberto Pestalozza in 1898. Many versions with different sets of lyrics have been recorded over the years. The hand lettering on the sheet music for one such popular version of the song was comprised of bold characters with a "semi-serif" treatment; that is, characters with partial or no serifs on certain strokes of the letters. Ciribiribin JNL extends this unique design into a complete digital typeface. Available in both regular and oblique versions.

Double Nines JNL is a dingbat font containing fifty-five glyphs for the tiles found in the second level of domino games. Sets of dominoes can be of either double six, double nine or double twelve. In this font, the double blank tile is located on the zero keystroke, while the one/blank and 1/1 tiles are on the 1 and 2 keystrokes. The rest of the tiles (in numerical order through 9/9) are located on the A-Z and a-z keystrokes respectively. To use any or all of the images contained in Double Nines JNL in any manufactured products or services, please refer to the software license agreement provided when purchasing this font. A separate royalty license must be secured from Jeffrey N. Levine for such purposes. The images are NOT licensed for use in proprietary logos or service marks.

Hasan Aya is an Arabic display typeface. It is useful for titles and graphic projects The font is based on the simple lines of Kufi calligraphy. This font was created based on the Latin font "Bedrock" which was designed by Corel Corporation in 1992. It supports Arabic, Persian and Urdu.

Deco is a minimal, easy-to-read gothic without fuss. Geometry is sharp, strokes are uniform throughout, and characters are slightly condensed. This version is based on wood type of unknown origin, but the design was likely based on lettering from the Art Deco period of the 1920s and '30s.

Calligrapher Neuland Bold is one of the calligraphic group of fonts called “21 alphabets for Calligraphers“. All graphemes are taken from calligraphic pages written on Neuland calligraphic style. This font is ideal for calligraphic sketches or for imitation of ancient manuscripts. The font contains all the Latin, Cyrillic and Greek glyphs.

Label Machine JNL is Jeff Levine's take on the embossed labels popularly used for years as a marking and identifying method. This font has a limited character set. On the left bracket is a wide blank for label ends, and the right bracket has a narrower space for use between words.

The aim of this typeface is to merge two historical moments in the form and style of writing, on the one hand calligraphy uncial, and on the other Roman serif was established as a universal standard for type fonts continuous text at the time. Is intended in terms of their functionality as a font for titles. The family includes some extended range glyphs as several Caps swashes and stylish alternatives for upper and lower case, standard and discretional ligatures, old numerals and other OpenType features.

Michael Hoffmann manufactures digital fonts for 30 years. At URW++ he contributed to the technological progress. Over the years, he also specialized in the ideal representation of fonts on screen and the complex assembly of international fonts with scripts of all countries. In his latest project he put the emphasis on developing a highly readable typeface. Less interested in the design as in the functionality of this typeface, he designed Arsapia which he has now installed as a system font on all his computers. Michael Hoffmann studied Japanology at the University of Hamburg and traveled in the early years of his professional activity frequently to Japan, there to train the IKARUS font production tools to Japanese customers. In his spare time he plays guitar or golf depending on the weather. The typeface Arsapia has been designed in such a way that all three font styles Light, Regular and Bold have the same width. When a user therefore opts for the use of Arsapia Light, even though he has already written his text in Regular, nothing changes with respect to the letter tracking. When choosing the Bold for emphasis: Nothing changes except the blackness of the letters. A font change does not engender unwanted line and page breaks of itself. All letters can be clearly distinguished from each other. 1 l I O 0 are all different. For programmers and lovers of monospaced fonts Michael Hoffmann has developed a fourth typeface: Arsapia Mono. This is the perfect terminal font.

Remora is an extensive new humanist sans serif which comes in 2 style variations, the effervescent Remora Sans and its corporate business partner Remora Corp . Both styles include 5 individual width sets ranging from the condensed W1 to the extra-wide W5. Furthermore, with an impressive 7 weights (Thin to Ultra) and true matching italics in each pack Remora is an ultra versatile super family comprising 140 individual fonts, perfect for any typographic assignment or design brief. Remora was designed by G-Type founder Nick Cooke. Both the Sans and Corp families share the same proportions, with the exception of certain key characters that change the overall appearance. Remora Sans is an exuberant and characterful typeface while Remora Corp, as its name suggests, is a businesslike typeface more suited to corporate typography. Quite early on in the design process Nick decided to give Remora Corp equal billing instead of incorporating these glyphs as alternates or a stylistic set that may get overlooked. “I created two separate families after learning a valuable lesson with one of my earlier typefaces, Houschka”, says Nick. “Houschka contained distinctive rounded A’s W’s and w’s, with ‘straight’ styles as character alternates. Even though style sets and alternates are easy to activate they are rarely used, so after many requests for customised versions of the fonts with the straight characters as defaults it was decided to create the separate ‘Alt’ family. So I cut straight to the chase with the two Remora variants and created two complementary families.” Both sets contain many shared letterforms, but it is the alternate characters that significantly alter the appearance of each font. Remora has been carefully designed for optimum legibility at large and very small sizes. Although fairly monolinear in appearance, especially in the lighter weights, particular attention has been paid to optical correction like the overshoots of the curved characters. Open counters and painstaking attention to detail (e.g. weight contrast between horizontal and vertical strokes, junctions of shoulders and stems etc) all boost readability and make Remora a great choice across all media. Remora Sans and Corp are ‘humanist’ rather than ‘geometric’ in style, meaning they’re not strictly based on rectangles and circles, resulting in a warm and friendlier feel. The slightly ’super-elliptical’ rounded forms create generously attractive curves. Remora has very distinctive italics in that they are only inclined by 8 degrees, but are not just based on slanted uprights. The italic styles are very alluring when used for display at large sizes and the good news is they come bundled free with their respective uprights. Each family also contains many OpenType features including proportional and tabular numbers, small caps, discretionary ligatures, plus five stylistic sets for ultra versatile typography.

Remora is an extensive new humanist sans serif which comes in 2 style variations, the effervescent Remora Sans and its corporate business partner Remora Corp. Both styles include 5 individual width sets ranging from the condensed W1 to the extra-wide W5. Furthermore, with an impressive 7 weights (Thin to Ultra) and true matching italics in each pack Remora is an ultra versatile super family comprising 140 individual fonts, perfect for any typographic assignment or design brief. Remora was designed by G-Type founder Nick Cooke. Both the Sans and Corp families share the same proportions, with the exception of certain key characters that change the overall appearance. Remora Sans is an exuberant and characterful typeface while Remora Corp, as its name suggests, is a businesslike typeface more suited to corporate typography. Quite early on in the design process Nick decided to give Remora Corp equal billing instead of incorporating these glyphs as alternates or a stylistic set that may get overlooked. “I created two separate families after learning a valuable lesson with one of my earlier typefaces, Houschka”, says Nick. “Houschka contained distinctive rounded A’s W’s and w’s, with ‘straight’ styles as character alternates. Even though style sets and alternates are easy to activate they are rarely used, so after many requests for customised versions of the fonts with the straight characters as defaults it was decided to create the separate ‘Alt’ family. So I cut straight to the chase with the two Remora variants and created two complementary families.” Both sets contain many shared letterforms, but it is the alternate characters that significantly alter the appearance of each font. Remora has been carefully designed for optimum legibility at large and very small sizes. Although fairly monolinear in appearance, especially in the lighter weights, particular attention has been paid to optical correction like the overshoots of the curved characters. Open counters and painstaking attention to detail (e.g. weight contrast between horizontal and vertical strokes, junctions of shoulders and stems etc) all boost readability and make Remora a great choice across all media. Remora Sans and Corp are ‘humanist’ rather than ‘geometric’ in style, meaning they’re not strictly based on rectangles and circles, resulting in a warm and friendlier feel. The slightly ’super-elliptical’ rounded forms create generously attractive curves. Remora has very distinctive italics in that they are only inclined by 8 degrees, but are not just based on slanted uprights. The italic styles are very alluring when used for display at large sizes and the good news is they come bundled free with their respective uprights. Each family also contains many OpenType features including proportional and tabular numbers, small caps, discretionary ligatures, plus five stylistic sets for ultra versatile typography.

Golden Ticket is a digitization of hand-drawn poster lettering by Otto Heim from 1925. The regular style is meant to be used on its own, but the other three styles are meant to be used one on top of another in three different colors to create a 3D effect. For best results, put the base style on the bottom, with the fill style directly on top of that in a different color, and the highlight style directly on top of that in a third color.

Zt Shago is a font family of 3 eye-catching display forms, each style has its own character, from very strong and soft angles. When you're looking for a font with a fun message, you can find it in the zt Shago family. Zt Shago is the most extensive font family I've ever created, with 33 styles and 16 free font styles. The default and round styles come in regular & Italic. But for the free one I only have one on myfont, for other styles you can download at Gumroad. While extra rounded only has one weight, namely extra bold. Zt Shago also has several unique alternatives to the letters a, h, k, m, n, v, w, & z, thus enhancing your design style. I hope you have fun using zt shago Thanks for using this font ~ Khaiuns X zelowtype

When we think of a child's font, random scribbles often come to mind, but I thought, why not make a child's font fun, spontaneous, and at the same time simple and readable. This is how the Arbus font was born. This font is perfect for anyone looking for a light, free-style font that will last a long time. In addition, the font has a number of undeniable advantages: The Arbus font is perfectly balanced, which allows you to use it both in headings and for large amounts of text. Thus, you can completely design your products with one font family. The Arbus font family has nine font weights. The font supports all European languages ​​and of course the Latin alphabet. Works on PC & Mac This beautiful Arbus font can be installed on any operating system, it can also be used in professional programs like Figma or Addobe Crative Cloud, as well as in other simpler software like Canva.

GiraffeSkin is an exciting, contemporary font. The popularity of the "animal skin" look in contmporary clothing and soft furnishing design make GiraffeSkin a must for designers on the cutting edge. It is best used for headings and where you intend to make a strong impact, with an African wildlife look. The font comes in two versions, one based on the popular Kassena font, the other based on Zim, one of Scholtz Fonts new designs.

This fun font has a lightning bolt on many of the uppercase letters. It's magical!

This font family was inspired by lettering found on old letterheads from the 19th century.

Griffo Classico™ was produced by Franko Luin in 1993. It is a revival inspired by the types cut by Francesco Griffo for the Venetian printer Aldus Manutius at the end of the fifteenth century. The roman is based on the type Griffo cut in 1496 for Bembo's de Aetna," and the italic on a type he cut in 1501 for an edition of Virgil. Griffo did not make separate italic caps, so Luin designed his own for Griffo Classico. This is a serviceable family with five weights, including small caps.

Dearest John is the first font in the Love Letters series from Outside the Line. It is a bouncy hand lettered font. If you type caps and lower case you get one look. If you type all caps you get another look. Kind of 2 fonts for the price of one. I prefer to type caps and lower case and then go back in and tweak the headline a little to get the look I want. Dearest John was seen in the 2011 Typodarium Page-A-Day Calendar on 12-9-2011.

Surf and Turf JNL was redrawn from hand-lettering on a souvenir folder for an event believed to be sponsored by Miami Beach's exclusive Surf Club on March 19, 1938. Entitled "Steeplechase Pier March 19 Surf Club Stroller", it's now lost to time whether the event recreated some of the fun and games of Atlantic City's famed Steeplechase Pier at the Surf Club, or if this was a special event trip to the New Jersey venue. It's also highly possible that the Steeplechase Pier referred to in the title was the one at Coney Island.

A very expanded sans serif font in capital letters inspired by the inscription on a bank note Old bank notes tend to have a very typical typography. Usually they carry decorative and elaborately designed markings. For one thing, they must be practically impossible to forge and for another, they should make a respectable and legitimate impression. And in the days of copper and steel engravings, that meant nothing less than creating ornate, shaded or otherwise complicated scripts. Designing the appropriate script was literally in the hands of the engraver. That’s why I noticed this bank note from 1948. It is the first 20 mark bill in the then newly created currency ”Deutsche Mark.“ All other bank notes of the 1948 series show daintier forms of typography with an obvious tendency toward modern face. The 1949 series which followed shortly thereafter reveals the more complicated script as well. For whatever reason, only this 20 mark bill displays this extremely expanded sans serif variation of the otherwise Roman form applied. This peculiarity led me in the year 2010 to create a complete font from the single word ”Banknote.“ Back to those days in the 40’s, the initial edition of DM bank notes was carried out by a special US-American printer who was under pressure of completing on time and whose engravers not only engraved but also designed. So that’s why the bank notes resemble dollars and don’t even look like European currency. That also explains some of the uniquely designed characters when looked at in detail. Especially the almost serif type form on the letters C, G, S and Z, but also L and T owe their look to the ”American touch.“ The ingoFont Banknote 1948 comprises all characters of the Latin typeface according to ISO 8859 for all European languages including Turkish and Baltic languages. In order to maintain the character of the original, the ”creation“ of lower case letters was waived. This factor doesn’t contribute to legibility, but this kind of type is not intended for long texts anyway; rather, it unfolds its entire attraction when used as a display font, for example on posters. Banknote 1948 is also very suitable for distortion and other alien techniques, without too much harm being done to the characteristic forms. With Banknote 1948 ingoFonts discloses a font like scripts which were used in advertising of the 1940’s and 50’s and were popular around the world. But even today the use of this kind of font can be expedient, especially considering how Banknote 1948, for its time of origin, impresses with amazingly modern detail.

Circe Rounded is an extension for a popular Circe typeface, with rounded terminals. Bold and ExtraBold faces have two variants with different radius of the roundings. Circe Rounded is even more friendly than the original Circe. The typeface is designed by Alexandra Korolkova and Alexander Lubovenko and released by ParaType in 2015. It is known that the Circe typeface is distinguished by mild and humanist nature being formally a geometric sans-serif. However, as an experiment we decided to make it even softer: Circe now has a version with rounded terminals — Circe Rounded. Rounding is generally regarded as a mechanical operation, but in this case a lot of manual adjustment was needed because of the humanist nature and peculiarities of type design. Moreover, the two bold styles now have two options: a basic one is slightly rounded and an alternate one is fully rounded. In Circe Rounded we decided to dismiss characters with swashes that are rather inappropriate in such a rounded font, but the stylistic sets and alternate characters are remaining. Rounded terminals make an open and friendly typeface even more childish. For example, in quite large point sizes (because the x-height is still not big) it can be used as a body type in infant books. Circe Rounded, similar to Circe, has alternative forms of lowercase characters, which are called “infant” and are used in publications for children’s reading. However, a humanist basis is preserved alongside with its softness and it does not allow it to be as “plasticine” as many other rounded fonts. Two of the most obvious areas of possible application of Circe Rounded are everything for children and everything edible, especially all that is sweet and puff. However, we believe that there are other options.

No matter if you're professional or beginner, your work should be fun. And if you are a coder/programmer, your coding font should be something you enjoy looking for very long time. Square and crisp coding fonts might be easy on the pixels, but are they easy on your eyes? Do they keep you entertained at work? Codelia is a monospaced humanistic typeface designed for coding with focus on comfort and fun without sacrificing legibility or coding functionality. It's fun but not a joke. Its round shapes are easier on the eyes and make the code look less intimidating. It is not designed to make maximum use of every pixel on screen, but to make you forget about pixels. The italic is full of personality but sober enough to not draw unnecessary attention. Codelia works great for coding, but also in presentation, education as well as packaging and branding. Codelia is available in two families, one with coding ligatures and one without; ligatures in the latter are still present in Diescretionary Ligatures feature (dlig).

This font represents the wonders of the sea, with an engraved design that brings waves to mind when reading. Litore is a clean and elegant font with clear strokes and a modern style. Life is just one big journey, and the path you choose has a great impact on your future and overall happiness. So if you're looking for inspiration on what represents beauty in life and love, Litore is the perfect font to spend some time with.

Konrad Kachelofen was a printer in the city of Leipzig beginning around 1483. He printed many works by contemporary authors and also many of the classics. He acquired an unusually large amount of typefaces for his shop, a place that included a wine bar and book store. This type face is based on Typ.11:340G GfT510 Gesamtkatalog der Wiegendrucke and is similar to Proportional Lime’s “Kachelofen'' font. The major differences are that the whole miniscule set is slimmer and the majuscule set has different style glyphs and this face was used solely for titles and section headings because of its sharper and clearer appearance at large point values. Konrad probably died in 1529 after passing his business on to his son-in-law Melchior Lotter, who also went on to fame as an industrious and illustrious printer.

Copyman is an experimental one for the creative ones. Monumental & minimalistic, great for the contemporary & urban design, this font is a good choice for confident branding & logotypes as well as for brutal or futuristic interfaces. Copyman’s title is an anagram for a Company. First of all, this font was created for branding purposes of businesses, who want something as practical as a little bit different from what they already get used to. This chamfered typeface contains 8 styles, Regular & Italic, both Cyrylic & Latin, 287 glyphs, 8256 pairs, 119 groups, has well–balanced kerning & clever spacing.

For decades, visitors to Times Square could look up and read the up-to-the-minute news flashes that moved across a giant electric sign on the face of the old New York Times Building (now known simply as One Times Square). According to Wikipedia's article on OneTimes Square: "On November 6, 1928, an electronic news ticker known as the Motograph News Bulletin (colloquially known as the "zipper") was introduced near the base of the building. The zipper originally consisted of 14,800 light bulbs and a chain conveyor system; individual letter elements (a form of movable type) were loaded into frames to spell out news headlines. As the frames moved along the conveyor, the letters themselves triggered electrical contacts which lit the external bulbs (the zipper has since been upgraded to use modern LED technology)." An example of this was seen in the 1933 Warner Bothers film "Picture Snatcher" starring James Cagney. This example inspired Moving Headlines JNL.

Vintage sheet music for a song from the 1941 animated feature "Mr. Bug Goes to Town" featured a casual, hand-lettered inline type style on its cover page. Recreated as the digital font Go to Town JNL, this design is presented in all the imperfect glory of pen and ink lettering. Go to Town JNL is available in the regular inline version as well as a solid version. A bit about the cartoon: The project was created by the legendary Fleischer Studios in Miami, Florida (they had relocated from New York City), after they could not obtain the rights to adapt Maurice Maeterlinck's "The Life of the Bee". Beset by the expenses of relocating to Florida, growing production costs on the full-length feature cartoon and other problems; mid-way through the making of "Mr. Bug Goes to Town" the Fleischer brothers were forced to sell their studio to their distributor (Paramount Pictures) in order to continue in operation. It was released on Dec. 5, 1941 - just two days before the Japanese attack on Pearl Harbor. The release [and subsequent re-release by Paramount as "Hoppity Goes to Town"] was a disappointing failure, earning [as late as 1946] only $241,000 of the initial cost of $713,511 it took to make the film.

Penitentiary Gothic is a digital recreation of the letters used on California state license plates, designed in order to make props for movies and television shows. The regular style is meant to be used on its own, but the other four styles are meant to be used one on top of another in different colors to create an embossed 3D effect. For best results, use the fill style in a dark color on top of a light colored background. Put the lolite style directly on top of the fill style in 10 - 30% of the background color. Put the hilite style directly on top of that in 10 - 30% of your fill color. Put the shadow style directly on top of that using your background color plus 50 - 80% black.

Loaded with personality and functionality, Cresta is built to look good while surviving the worst conditions. It is at home on screen and in a magazine. Its six weights are intended to be used everywhere. Unlike most typefaces, Cresta was built without a reference. For this project, everything design choice was based on what worked best for a workhorse sans serif family. Cresta was originally created as the primary typeface for this website. This meant it needed to work in copy, headlines, and navigation across all devices, browsers and operating systems. This meant it needed to be sturdy and have enough character to make it stand out from other UI typefaces. With its large x-height, ample counters, and giant apertures, Cresta is meant for easy utility in rough conditions. Even with all of this, that doesnít mean that its dull; as the weights increase, the style of Cresta becomes more appearant. This style is defined most apparently by the terminals on the lowercase r and the angle of the joins between the curved and straight strokes (such as in the connection on the n).

The other day, I ate an orange - and I absolutely love oranges! This one was perfect - juicy, sweet and crispy in a very delicate way. This font is also juicy, sweet and crispy and on top of that, organic and handmade!

Introducing a curly label font named "Bakehouse". This family includes three styles - Regular, Light and Thin. Samples you can find on the preview. This font will look great on any retro design like poster, t-shirt, label, logo and more.

Introducing Jherlitha - Signature Font This Font can be used for any variety of purposes, such as: Photography, Wedding Invitation, Packaging Product, Logo Type, Brand, and also can be used for personal purpose. This Font Template contains Modern, Elegant, creative, Professional and Unique Concept. FEATURES Uppercase & Lowercase letters Numbering and Punctuations Ligatures Multilingual Support Works on PC or Mac Simple Installation Support Adobe Illustrator, Adobe Photoshop, Adobe InDesign, also works on Microsoft Word. All images on the demo is just for preview purpose only and not actually included on the files Hope you Like it. Thanks.

Kimbiso is one of the most advanced fonts on the market. Its clean lines and ultra-modern style make it perfect for high fashion branding, cinematic videos, social media posts, and more. Best of all, it's easy to read and looks sophisticated and stylish. What do you get when you get this font? - Modern Sans is one font you need - Affordable and versatile - Multilingual support and complete characters set - Designed by a Typeface Designer - Get one font for any occasion - Multilingual support in this modern sans serif font - Well known for its exceptional readability