Filson Soft is the rounded version of the popular Filson Pro . At first sight, the main feature of Filson Soft are the distinctive letters ‘K’, ‘Q’ and especially ‘R’ that make the font family very elegant. With its rounded terminaisons, this font family is also perfect for original titles and will give you future creations a nicely friendly aspect. But with all these originals features, Filson Soft is highly legible and quite versatile. Its large x-height, even performs nicely in small sizes. Filson Soft comes in 8 weights - Thin, Light, Book, Regular, Medium, Bold, Black, Heavy with a professional range of Opentype functions such as lining and oldstyle figures, stylistic alternates, case sensitive forms, localized forms, stylistic set, arrows and f-ligatures. For better typographic control, Filson Soft also includes an OpenType class kerning with thousands of kerning pairs.

The Calzone Family is display typeface inspired by the many neighborhood pizza and local eateries with hand painted menus. The font is cozy and fun, like your favorite comfort food. All of the typefaces include standard ligatures, currencies, ampersands and footnotes consistent with the design. Calzone regular includes upper and lower case type, great for body copy. Calzone Caps is a heavy, stylized uppercase. Calzone Lower is a light, stylized lowercase. Included with Calzone Caps and Calzone Lower are a full set of alternate letters for variation to enhance your design and give it an informal feel. The Calzone Family is well suited for an informal look and feel. Alternate characters offer many opportunities to be creative with your designs. The Calzone Family is great is for menus (of course), apps, games, video, animation, packaging, child oriented design, presentations and anything fun.

I set out to design a contemporary font that is condensed with thick and thin strokes. The highly structured forms of this condensed font was made more interesting and softer by giving it a slightly calligraphic tone and by adding round corners. Atto's express purpose is to be both utilitarian, compact and technical but with a friendly face. The name "atto" was adopted since it refers to the measurement of "smallness" or detail. You will no doubt discover all the many pleasant nuances within Atto. Adopted in 1964, "atto" comes from the Danish "atten", meaning eighteen. Atto - (symbol a) a SI prefix to an unit and means that it is 10 to the power- 18 times this unit. Examples are one attosecond or one attometer/attometre. Atto is available in for Mac and Windows in Postscript, Truetype and Opentype.

Designed by Alfonso García and Latinotype Team. Rawson is inspired by early humanist sans-serif English typefaces. We have added a bit of Johnston, a bit of Gill and a lot of Latinotype to the font. Rawson is an elegant font—but definitely not a black tie one—with the strength of a geometric sans but as friendly as a humanist typeface. This mixture, though not capricious, gives the font a ‘classic’ personality and a modern look at the same time. Rawson is a typeface with a large x-height, open counterforms and classical ductus. The font is well-suited for branding, signage, packaging and short text. Rawson has a 778-character set that supports 219 languages and includes alternative characters, discretionary ligatures, small caps, a variety of figures and fractions—a wide range of typographic tools to meet different design needs.

“A picture is worth a thousand words” and here, that’s more than true. Take a look at Erotica’s Booklet; Erotica’s Poster Design and Erotica’s User’s Guide before reading below. THE STYLES The difference between Pro and Std styles is the quantity of glyphs. Therefore, Pro styles include all the decorative alternates and ligatures while Std styles are a reduced version of Pro ones. Big and Small styles were thought for better printing results. While Big is recommended to be printed in big sizes, Small may be printed in tiny sizes and will still show its hairlines well. INTRODUCTION I have always wondered if the circle could ever be considered as an imperfect shape. Thousands of years have passed and we still consider circles as synonyms of infinite beauty. Some believe that there is something intrinsically “divine” that could be found in them. Sensuality is many times related to perfectly shaped strong curves, exuberant forms and a big contrasts. Erotica is a font created with this in mind. THE PROCESS This story begins one fine day of March in 2012. I was looking for something new. Something which would express the deep love I feel regarding calligraphy in a new way. At that time, I was practicing a lot of roundhand, testing and feeling different kinds of nibs; hearing the sometimes sharp, sometimes soft, sound of them sliding on the paper. This kind of calligraphy has some really strict rules: An even pattern of repetition is required, so you have to be absolutely aware of the pressure of the flexible pen; and of the distance between characters. Also, learning copperplate can be really useful to understand about proportion in letters and how a minimum change of it can drastically affect the look of the word and text. Many times I would forget about type-design and I would let myself go(1): Nothing like making the pen dance when adding some accolades above and below the written word. Once something is mastered, you are able to break some rules. At least, that’s my philosophy. (2) After some research, I found that the world was in need of a really sexy yet formal copperplate. (3) I started Erotica with the idea of taking some rules of this style to the extreme. Some characters were drawn with a pencil first because what I had in mind was impossible to be made with a pen. (4) Finding a graceful way to combine really thick thicks with really thin hairlines with satisfactory results demanded months of tough work: The embryo of Erotica was a lot more bolder than now and had a shorter x-height. Changing proportions of Erotica was crucial for its final look. The taller it became the sexier it looked. Like women again? The result is a font filled with tons of alternates which can make the user think he/she is the actual designer of the word/phrase due to the huge amount of possibilities when choosing glyphs. To make Erotica work well in small sizes too, I designed Erotica Small which can be printed in tiny sizes without any problems. For a more elegant purpose, I designed Erotica Inline, with exactly the same features you can find in the other styles. After finishing these styles, I needed a partner for Erotica. Inspired again in some old calligraphic books I found that Bickham used to accompany his wonderful scripts with some ornated roman caps. Erotica Capitals follows the essentials of those capitals and can be used with or without its alternates to accompany Erotica. In 2013, Erotica received a Certificate of Excellence in Type Design in the 59th TDC Type Directors Club Typeface Design Competition. Meet Erotica, beauty and elegance guaranteed. Notes (1) It is supossed that I'm a typographer rather than a calligrapher, but the truth is that I'm in the middle. Being a graphic designer makes me a little stubborn sometimes. But, I found that the more you don't think of type rules, the more graceful and lively pieces of calligraphy can be done. (2) “Know the forms well before you attempt to make them” used to say E. A. Lupfer, a master of this kind of script a century ago. And I would add “And once you know them, it’s time to fly...” (3) Some script fonts by my compatriots Sabrina Lopez, Ramiro Espinoza and Alejandro Paul deserve a mention here because of their undeniable beauty. The fact that many great copperplate fonts come from Argentina makes me feel really proud. Take a look at: Parfumerie, Medusa, Burgues, Poem and Bellisima. (4) Some calligraphers, graphic and type designer experimented in this field in the mid-to-late 20th century and made a really playful style out of it: Letters show a lot of personality and sometimes they seem drawn rather than written. I want to express my sincere admiration to the fantastic Herb Lubalin, and his friends Tony DiSpigna, Tom Carnase, and of course my fellow countryman Ricardo Rousselot. All of them, amazing.

Francesco Canovaro designed Asgard as a way to mix his passion for the raw energy of extra bold sans serif typography with the expressivity of high contrast and calligraphy-inspired letterforms. He built the typeface around a strong geometric sans skeleton, to make the letters feel solid and powerful while using wood-type vernacular solutions to solve density through high contrast details. The typeface name was chosen as an homage to the mythical homeland of the Norse Gods, evoking a land of fierce warriors, power and strength - but also of divine, delicate beauty. Thanks to the help of Andrea Tartarelli and Mario de Libero the original design was extended along with the design space, expanding the number of weights and widths with a "workhorse typeface" approach, and adding also a slanted axis to experiment with italics. The result is a super-family of 9 styles of 8 weights for a total of 72 fonts, each coming with an extended set of 968 glyphs covering over 200 languages using Latin, Greek and Cyrillic scripts. The three variation axes (width, weight, slant) are also all accessible in a variable font version that is included with the whole family. This gives the designer a full range of options for typesetting, with the Roman and Fit widths providing basic display and text-sized alternatives, and the Wide width adding more display and titling options. The inclusion of backslant italic styles gives Asgard an extra chance to add its voice to the typographic palette. To complement this, all Asgard fonts have been given a full set of Open Type Features including standard and discretionary ligatures, stylistic sets, positional numerals and case sensitive forms. Dynamic and expressive, Asgard is a super-family that manages to look brutal and refined at the same time, quoting the vernacular typographic practices of letterpress print while expressing the contemporary zeitgeist. • Suggested uses: perfect for contemporary branding and logo design, bold editorial design, dynamic packaging and countless other projects. • 73 styles: 8 weights + 8 italics + 8 backslant italics, 3 different widths + 1 variable font. • 968 glyphs in each weight. • Useful OpenType features: Access All Alternates, Contextual Alternates, Case-Sensitive Forms, Glyph Composition / Decomposition, Discretionary Ligatures, Denominators, Fractions, Kerning, Standard Ligatures, Lining Figures, Localized Forms, Mark Positioning, Mark to Mark Positioning, Alternate Annotation Forms, Numerators, Oldstyle Figures, Ordinals, Scientific Inferiors, Stylistic Set 1, Stylistic Set 2, Stylistic Set 3, Subscript, Superscript, Slashed Zero • 219 languages supported (extended Latin, Greek and Cyrillic alphabets): English, Spanish, Portuguese, French, Russian, German, Javanese (Latin), Vietnamese, Turkish, Italian, Polish, Afaan Oromo, Azeri, Tagalog, Sundanese (Latin), Filipino, Moldovan, Romanian, Indonesian, Dutch, Cebuano, Igbo, Malay, Uzbek (Latin), Kurdish (Latin), Swahili, Greek, Hungarian, Czech, Haitian Creole, Hiligaynon, Afrikaans, Somali, Zulu, Serbian, Swedish, Bulgarian, Shona, Quechua, Albanian, Catalan, Chichewa, Ilocano, Kikongo, Kinyarwanda, Neapolitan, Xhosa, Tshiluba, Slovak, Danish, Gikuyu, Finnish, Norwegian, Sicilian, Sotho (Southern), Kirundi, Tswana, Sotho (Northern), Belarusian (Latin), Turkmen (Latin), Bemba, Lombard, Lithuanian, Tsonga, Wolof, Jamaican, Dholuo, Galician, Ganda, Low Saxon, Waray-Waray, Makhuwa, Bikol, Kapampangan (Latin), Aymara, Zarma, Ndebele, Slovenian, Tumbuka, Venetian, Genoese, Piedmontese, Swazi, Zazaki, Latvian, Nahuatl, Silesian, Bashkir (Latin), Sardinian, Estonian, Afar, Cape Verdean Creole, Maasai, Occitan, Tetum, Oshiwambo, Basque, Welsh, Chavacano, Dawan, Montenegrin, Walloon, Asturian, Kaqchikel, Ossetian (Latin), Zapotec, Frisian, Guadeloupean Creole, Q’eqchi’, Karakalpak (Latin), Crimean Tatar (Latin), Sango, Luxembourgish, Samoan, Maltese, Tzotzil, Fijian, Friulian, Icelandic, Sranan, Wayuu, Papiamento, Aromanian, Corsican, Breton, Amis, Gagauz (Latin), Māori, Tok Pisin, Tongan, Alsatian, Atayal, Kiribati, Seychellois Creole, Võro, Tahitian, Scottish Gaelic, Chamorro, Greenlandic (Kalaallisut), Kashubian, Faroese, Rarotongan, Sorbian (Upper Sorbian), Karelian (Latin), Romansh, Chickasaw, Arvanitic (Latin), Nagamese Creole, Saramaccan, Ladin, Kaingang, Palauan, Sami (Northern Sami), Sorbian (Lower Sorbian), Drehu, Wallisian, Aragonese, Mirandese, Tuvaluan, Xavante, Zuni, Montagnais, Hawaiian, Marquesan, Niuean, Yapese, Vepsian, Bislama, Hopi, Megleno-Romanian, Creek, Aranese, Rotokas, Tokelauan, Mohawk, Onĕipŏt, Warlpiri, Cimbrian, Sami (Lule Sami), Jèrriais, Arrernte, Murrinh-Patha, Kala Lagaw Ya, Cofán, Gwich’in, Seri, Sami (Southern Sami), Istro-Romanian, Wik-Mungkan, Anuta, Cornish, Sami (Inari Sami), Yindjibarndi, Noongar, Hotcąk (Latin), Meriam Mir, Manx, Shawnee, Gooniyandi, Ido, Wiradjuri, Hän, Ngiyambaa, Delaware, Potawatomi, Abenaki, Esperanto, Folkspraak, Interglossa, Interlingua, Latin, Latino sine Flexione, Lojban, Novial, Occidental, Old Icelandic, Old Norse, Slovio (Latin), Volapük.

I’m a bit of a sucker for neon lights, especially in big cities. My favourite city is Tokyo, with its brightly coloured billboards and its back alleys full of neon-lit eateries. At first sight, Neon Goo is a slightly warped font, with some funny looking glyphs and a generous spacing. When you start using it, you’ll find out that the glyphs do complement each other! Neon Goo comes with all diacritics and a set of alternates for the lower case letters.

Distinctively Americana with a touch of Arts & Crafts, Amberosa is a typographic gem from the late nineteenth century, this undulating and organic typeface is a versatile and refreshing alternative to many of the font designs on the market today. Recapture the elegance of traditional flourished sign writing and make and provide ideal lettering for period inspired design work such as posters, signage, labels and book covers. You’ll find ligatures, 400+ stylistic alternates in keeping with the spirit of this pretty, old-fashioned typeface.

A typographic treasure, originated at the end of the 18th and the beginning of the 19th century, had been brought back to life. With its charming touch it makes a wonderful font for poems, bookcovers, reprints and other historically relevant projects. To get access to all ligatures, it is recommended to activate both Standard and Discretionary Ligatures; the round s you find on the # key, and typing the combination N-o-period and activating the OT feature Ordinals gets you the numero sign.

This font is especially designed by architects for architect, urban planners, landscape architects, industrial and product designers. It is ideal for the use with line drawings. Because of it's geometric shape it blends in with your drawings. It's adjusted to fit most of the common line width types. It also contains many icons, especially for use in these professions. On top of that you can find many glyphs and icons to create legends and title blocks. More information about kloeg design.

Medieval Times is a digital revival of an illuminated alphabet dating back to a text from the medieval period. Each letter is made up of several different human or mythological animal figures engaged in activities that reflect the beliefs and myths of that enchanted era. Some examples of the beings that you will find in this font are: griffins, dragons, chimeras, lions, gargoyles, unknown mythical winged creatures, peasants, priests, saints, and warriors battling with spears. Comes with a full set of accented letters.

Let these Mesozoic dinosaurs adorn all your documents! This series contains an assortment of 52 dinosaurs, flying reptiles and birds from each period ranging from the vicious carnivores like Tyrannosaurus Rex and Velociraptor to giant sauropods like Brontosaurus, to heavy Ceratopsians like the Triceratops, and Pterosaurs like the giant Quetzalcoatlus. In addition, you'll find 10 extra characters that feature trackprints, skulls and talons to help put all your imagework in perspective. NOTE: bundle comes with a comprehensive interpretation guide in pdf format.

vakaDi is stylish futuristic tech font designed for such areas as hi-tech, future, sport, space, army, games and many others. In the process of creating the font, we faced the choice of which letters are better - this or that... Each of them was beautiful in its own way and so we decided to include them all!:) Some you will find in upper case, others in lower case. Multilingual support (Latin extended). It is designed for header and text both.

This font is especially designed by architects for architect, urban planners, landscape architects, industrial and product designers. It is ideal for the use with line drawings. Because of it's geometric shape it blends in with your drawings. It's adjusted to fit most of the common line width types. It also contains many icons, especially for use in these professions. On top of that you can find many glyphs and icons to create legends and title blocks. More information about kloeg design.

Hockeynight Sans with its round corners is the smoothest sports-font you will find. Its the helvetica under the college fonts. Spice it up and mix some of the alternative glyphs in! Hockeynight comes in 7 Weights and each one available as an Italic. Use it big and bold on your sports-poster, space it up to get that dirty look or use some alternate glyphs for your logodesign. Look out for the Brush Versions and the Slab Version of Hockeynight

Coffinated features letters on coffin shapes. This caps-only family has two sets of characters, with one on coffins that are flipped from those in the other set. The OpenType feature contextual alternatives (calt) prevents two characters from the same set being adjacent. The two styles, bold and regular, can be used in layers to add color. There are not a lot of uses for macabre lettering (horror? Halloween?) but Coffinated is available for those who do find a use.

Tarnese is a calligraphic font, created to look as close to a natural handwritten script as possible. Tarnese includes over 60 natural-looking open-type ligatures and and a full set of upper and lowercase alternates, making your design more attractive. In the glyph palette you will also find ornaments that can be used for underlining, and to combine and enhance your text. Suitable for use in designing titles, invitations, title books, stationery designs, quotes, branding, logos, greeting cards, packaging, posters, and more.

Meet Bebigel! (Say "bɛ'-bi-gɛl," with a hard g). Bouncy and fun, but also a strong Clarendon slab serif in four weights, supporting Latin and all Cyrillics. Great for branding, titling, packaging and signage — wherever strong letters with big personality are required. And if you need a little less personality, just turn on Stylistic Set One ("Butch it up!") and find simpler versions of the more ornate letters. Dedicated to the great Robert Love and made with love in The Ampersand Forest.

Fox Grotesque is another member of the Fox Family and stylistically finds itself between Fox TRF (with some extreme curly lowercase letters), and Fox Sans (a cold geometric sans-serif). While the typeface is intended for use in display sizes, it is also quite legible in text and is well suited for editorials. Fox Grotesque is released in OpenType format with extended support for most Latin languages and includes some opentype features – proportional/tabular, lining/oldstyle figures, slashed zero, ligatures, fractions.

Are you looking for handwritten originals with fun characters? Yes, you will find it right here. Codeplay is a original handwritten font. It is suitable for svg designs, pottery, shirts, hats, tote bags, wall art, interior prints, and get creative with its childlike playfulness. Codeplay includes Multilingual Options to make your branding globally acceptable. Features: Funny Ligatures Swash collection Multilingual Support 83 country PUA Encoded Numerals and Punctuation Thank you for your visit and downloading premium fonts from Gie Studio Designers: Gie Studio

I was immediately fascinated with the font, Breitfette Unziale, used for Erol Büyükburç's Hop Dedik album cover when I discovered this album. I designed a completely brand new typeface that is inspired by it called Erol Unziale but I also wanted to digitize and revive this typeface since I couldn’t find a digital version of it anywhere online. I took some liberties with the original font and customized it to my liking. Here is my interpretation of Walter Haettenschweiler's font through digitization.

Sholaria designed to be a clean and luxurious display script font. Inspired by vintage copperplate style. Carefully made for the best 'flow' result. Came with seamless connection each others . Ton of 'necessary' swash alternates to playing with, around 400 glyphs total. This font will suitable for your any project. Branding, quotes, headlines, romantic letters and many more. Little note, you could access the end swash by check the number 1 and 2 alternate or just find it via glyph table.

Spanish Main is a revival of an old MacKeller Smiths & Jordan font named Sloping Black. Like most foundries MacKeller Smiths & Jordan doesn't display all the letters of the fonts in their specimen books so it took a little more time to find the complete character set for this old beautiful classic font. New in this version is the addition of a Greek character set which is experimental as you normally don't see Old English style fonts include a Greek alphabet.

And now something completely different. Keks has broken elements like a blackletter typeface, but the actual forms are roman. That keeps it very legible although there is no curve at all. What was the inspiration for designing the font? Blackletter has an interesting history here in Germany. We need to find contemporary interpretations for this tradition. What are its main characteristics and features? Legible roman blackletter Usage recommendations: any usage that needs a black letter athmosphere where legibility is important.

I have a lot of pencils, but when I need one, they seem to have grown legs and have disappeared! When I decided I wanted to create a pencil font, it took me a long time to find the right pencil for the job! Wandering Pencil is a nice, handmade font. It is a bit shaky, a bit rough, but it does have class and will look nice on your designs! Comes with diacritics and double letter ligatures for the lower case.

Introducing Singa is a three distinct classic casual family comes with 9 variable weight to get more stunning. Use this font family for any branding, product packaging, invitation, quotes, t-shirt, label, poster, logo etc. Character Set Uppercase & Lowercase Number & Symbol International Glyphs Alternative & Ligatures Multilingual support Feel free to shoot me on email at: dedukvic@gmail.com any time and follow my shop for upcoming updates And find more previews on my Instagram here : https://www.instagram.com/acekelgondolayu/?hl=en Hope you enjoy it.

Our Purple Purse Pro draws its inspiration from a vintage Ivory Soap ad from the 1950’s. Somewhat of a cross between Bodoni and Pixie, this font finds that it never truly takes itself seriously. The fun little bounce within the typeface gives it a perky personality. Opentype features include: - SmallCaps. - Full set of Inferiors and Superiors for limitless fractions. - Tabular, Proportional, and Oldstyle figure sets (along with SmallCaps versions of the figures). - Stylistic Alternates for Caps to SmallCaps conversion.

Introducing, Glorich, a modern sans family with alternates and ligatures! Glorich is a classic and modern all caps sans with ligatures and alternates! The other special thing about this font is for specific alphabet you can find slightly different between the uppercase and lowercase! This font fits in any project and design. You can use it for a tittle, logo, quotes, or become a pairing in any font. You will never go wrong with this font. This font also support multi language

Alinea is a typeface in 3 styles (Sans, Incise, and Serif) conceived for being mixed in the same document. Alinea incise is a flare serif (incise in French). It finds its origin in the roman letters carved in stone. The great advantage of such a style is that it can be associated to any other style of typeface. The most famous flare serifs are: Optima of Hermann Zapf, Pascal of José Mendoza, Amerigo of Gerard Unger and Alinea Incise of course!

Semi-formal and eye-catching elegance is the name of the game, says Aguafina Script, Koziupa and Paul’s latest creation. Graceful, but not too casual. Knowledgeable and artistic, but not too imposing. The characters flow into each other, making a very saucy script with appetizing color. The narrow lowercase allows for efficient use of space, while the long ascenders and descenders help maintain the legibility. A unique find among scripts, Aguafina is useful for product packaging, glossy magazine work, and book covers.

Brushzilla is a handmade brush font with a bite: it feeds off the creative energy from the depths of your mind and transforms it into something outstanding. Work with it, not against it. Ride the wave and let it take you by the hand. You may fear it at first sight, but once you get to know it, you’ll find that this beast will refresh your creative senses. Comes with some gorgeous alternate glyphs, double letter ligatures and a whole lotta diacritics.

Rebnick is a sans serif typeface where in the early design process, the adjacent stems and bars weren’t weld seamlessly and perfectly. You can actually find glitches which were carefully transformed into a custom language in it’s own and later became the coherent generic rule that keeps everything together. In display sizes, the ink traps give the font’s own character, while in small text sizes they create a good legibility and a well-balanced ratio between the black and white spaces.

Micheliya has a font script that is provided with great tenderness to be presented with a variety of stunning character models. Micheliya combines a new design that features free, warm, modern features. taste. The diversity of weights provides a variety of choices that will help you find the best design colors for your project. Lighter weights are perfect for heavier body text ideal for high impact headers. Alternative styles available provide different characters that give your logo or business card a unique display.

Cover Up is a roughish font with a lot of character. Its edges are slightly jagged, there is no real baseline and it looks like the whole thing has been sand blasted. When you get to know Cover Up, you’ll find that it comes with a hidden agenda, because underneath the rough exterior lives an oh-so sweet heart. Use it for your product packaging, book covers and posters - it won’t disappoint you. Comes with an illegal amount of diacritics.

Macklany is a display sans, come with single weight, legible and expressive shapes. A lot of stylish alternates characters will makes this font suitable for your any project design. Feature Uppercase & Lowercase Number & Symbol International Glyphs Multilingual support Alternative ligature Feel free to drop us a message any time and follow my shop for upcoming updates Shoot me on email at: dedukvic@gmail.com and find more previews on my Instagram here : https://www.instagram.com/acekelgondolayu/?hl=en Hope you enjoy it.

Skratchbook is a new handwritten font from the sketch pad of designer Tom Nikosey of CozyFonts. The family exists in 3 versions, Regular, Italic, & Back Italic. This font is a casual, coarse style meant to be used for personality and spontaneity. It's style conjurs anything from quick grocery lists to Halloween Party invites. It maintains amazing legibility in small sizes and it's true personality is revealed the larger it is set! Hoping this font finds your voice! Skratchbook, New from CozyFonts Foundry.

Hello I'm really excited to introduce Claiborne script, with a solid & a rough style. Claiborne script is perfect for poster design, book covers, merchandising, fashion campaigns, newsletters, branding, advertising, magazines, greeting cards, album covers, and quote designs and more. What's included? - Claiborne Solid.otf - Claiborne Rough.otf Feature - UPPERCASE - lowercase - Number & Symbol - International Glyphs - Alternative lowercase - Ligature - Swash If you need anything else just shoot me an email at: dedukvic@gmail.com Find more previews on my Instagram here : https://www.instagram.com/acekelgondolayu/?hl=en

Popsmart means "smart or skilled in a superficial, self-righteous or annoying way" - but when I was young in the 1980ies, it was a positive thing to be popsmart. At least in Denmark! :) Anyway, I find this font to be smart in a positive way: It has a bouncy appearance ( with help from the Contextual Alternates, the font cycles the 6 different versions of each letter!) and a "go-ahead-and-type-anything-and-it-will-end-up-looking-good" kinda vibe.