Simeon is well suited for setting an short and medium amount of text with an historic impression. OpenType features: - over 650 glyphs - Central European faces - stylistic alternates and historical forms - ornaments, signs, zodiac, symbols - proportional & mediaeval numerals - numerators, denominators and fractions - Roman numerals

Lolys Quenocy is a Vintage Font inspired by beautiful vintage sign art and lettering. The font comes with unique alternate design characters to give your designs an elegant and artistic look. It is perfect for logo and packaging design, short phrases or headlines.

Niogells is a Vintage Font inspired by beautiful vintage sign art and lettering. The font comes with unique alternate design characters to give your designs an elegant and artistic look. It is perfect for logo and packaging design, short phrases or headlines.

Sheol Einsocal is a Vintage Font inspired by beautiful vintage sign art and lettering. The font comes with unique alternate design characters to give your designs an elegant and artistic look. It is perfect for logo and packaging design, short phrases or headlines.

Floz is a simple and clean condensed all-caps sans serif font. It comes in two weights: regular (which is already pretty bold) and bold (which is even bolder). It works well for logos, headlines and other short texts. It's also quite cheap.

Sevoya Pro a captivating robust script font designed with fat strokes for those strong brands and logos. Featuring short ascenders and descenders making it a bit more legible. Sevoya Pro is perfect to create outstanding headings, logos, menus, graphics, and many more applications.

Voneryc is a Vintage Font inspired by beautiful vintage sign art and lettering. The font comes with unique alternate design characters to give your designs an elegant and artistic look. It is perfect for logo and packaging design, short phrases or headlines.

Olivier is based on painted black ink letters. Inspiration for this typeface is fluidity of wine. Shifting base-, mean- and cap lines, varying tails and ascenders give it an organic, playful feel. The font is suitable for logo types, short paragraphs and headings.

The Magical look of Eklekt is not made by chance, it is created with the combination of graphic-sharp shapes and a flow curves that looks a bit like it is written by hand. Can be used for logos, headlines and short text.

Foppish Birdie is a font family with character of birds that was inspired by the font Guakala by RodrigoTypo. Foppish Birdie - dynamic, cheerful, a special typeface for children's short titles and brands, containing the Cyrillic set. Take each letter and make game!

Wonc Honesok is a Vintage Font inspired by beautiful vintage sign art and lettering. The font comes with unique alternate design characters to give your designs an elegant and artistic look. It is perfect for logo and packaging design, short phrases or headlines.

Andielly is a Vintage Font inspired by beautiful vintage sign art and lettering. The font comes with unique alternate design characters to give your designs an elegant and artistic look. It is perfect for logo and packaging design, short phrases or headlines.

A modern text design with a medium x-height and short ascenders. The axis of the curves is inclined to the left in the Old Style tradition. New Prairie was kerned for text point sizes but requires subjective display kerning and compensation.

Foda Naskh is a modern naskh typeface that Combines the originality and modernity, which shows the letters beauty and the ease of reading. Foda Naskh is typical for books, the writing of newspapers, headlines, magazines, poetry, long and short text paragraphs and more..

Frykas is warm and friendly, hand-drawn font. It has a simple form with subtle irregularities, but no swashes or ornaments. This condensed font family with five styles will be a great solution for posters, titles, short sentences or whenever you need impact.

Mr Orange is a typeface based on our handwritten letters which we used in some of our books H.O.U.S.E, D.E.S.I.G.N and Who Eats Whom. It has up to three alternate glyphs for each character, even for every diacritic letter. We do use our fonts in our books so we know that switching alternate glyphs can be a pain in the ass. Thats why we’ve created a very cool Contextual Alternates feature. It automatically sets alternate glyphs depending on frequency of appearance of the same character. The script doesn’t throw random glyphs. It’s checks if lets say letter “A” appears more then once in a sequence of characters. For example in the word “ANAKONDA”, the third “A” and the second “N” would be changed to glyphs from first stylistic set, the second “A” would also be changed but to glyph from second stylistic set. We’ve designed different rules for basic characters and different for diacritics and punctation. It really works great but of course you can always fine tune it by hand. This option has one obvious advantage for web fonts. Browsers that support OpenType calt feature will be able to display alternate characters. And since you can’t put by hand alternate glyphs on your website this is the only way to use them.

I have created the brush font named “ BrushType Michiko” in my unique brush style. This is wider than “BrushType Standard ”. I made it for ad designers. I believe this is the only one brush font in the world, so using it will enable them to get easily satisfied on their work. Brush handwriting in Japan has a long and proud Tradition and History. I tried to interject this feeling of Tradition into my font designs for you to comprehend its true meaning. I trust I have succeeded to convey my feelings to you. In addition, I can say each letter of the “ BrushType Michiko” is truly art. I am a pioneer of Brush Art. You are the first person to see and use it in the world.

Cracked Dream is an enchanting and imaginative fantasy display typeface that transports us to a world of otherworldly wonder. With its intricate and mystic letterforms, Cracked Dream evokes the feeling of stepping into a realm where reality blends with the fantastical. The ornate cracks and intricate details on each letter conjure images of ancient spells and hidden secrets, making it a perfect choice for fantasy book covers, magical-themed designs, and mystical event posters. Cracked Dream’s unique design adds a touch of mystique and allure, inviting viewers to explore the depths of their imagination. Whether used for gaming graphics or ethereal illustrations, this typeface effortlessly weaves a sense of enigma and adventure, truly embodying the essence of a captivating fantasy world.

Zany Route is a delightful and rounded typeface designed to rev up the fun in transportation-themed projects. With its playful and engaging style, it's the perfect addition to any creative project. Whether used on its own or combined with any of its eleven thematic variations, Zany Route is sure to transport your designs to a world of joy and adventure. This font offers eleven distinct variations inspired by transportation, including planes, cars, gears, motorcycles, trucks, and more. It's the ideal choice for designs related to transportation, catering to children and crafters alike. Zany Route is your ticket to logos, children's themes, crafting, invitations, packaging, posters, titles, businesses, greeting cards, stickers, children's books, magazines, and any designs connected to the world of transportation.

I like posh English words - the ones you read in books, but actually never use. Erstwhile is such a word; it means ‘former’, but if you use it while talking to someone, it sounds quite odd. Erstwhile is a classy font family - crafted in Holland (with love!).

Hughetta is the font of choice for writing things beyond words. This typeface is designed with great detail to convey stylish elegance. So, it can be said, the character of the transformation is very beautiful, a kind of classic ornamental copper script. Hughetta provides alternative variants of most fonts, binders and many calligraphy tips, ideal for elegant labels, high-end packaging, stationery and composition for select brands, beautiful titles, paragraphs, fonts and short text, meant to be read only with eyes or meant to whisper into someone's ear. Hughetta has 368 , including multiple language support. It features OpenType with alternative styles and elegant binding. The OpenType features don't work automatically, but you can access them manually and for best results your creativity will be required in combining variations of these Glyphs. And also a touch of ornament makes this font look elegant. To enable the OpenType Stylistic alternative, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or a later version. (Windows), Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all alternative characters using Adobe Illustrator: https://www.youtube.com/watch?v=XzwjMkbB-wQ How to use the font style set in Microsoft Word 2010 or later versions: https://www.youtube.com/watch?v=NVJlZQ3EZU0 There are additional ways to access alternatives/swashes, using the Character Map (Windows), Nexus Font (Windows) Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all alternative characters, using the Windows Character Map with Photoshop: https://www.youtube.com/watch?v=Go9vacoYmBw If you need help or advice, please contact me by email Thank you for watching!

Brainly Script is the font of choice for writing things that go beyond words. This font type is designed with high detail to deliver stylish elegance. So, it can be said, the character of the change is very beautiful, a kind of classical decorative copper script. Brainly Script presents alternative variants of most letters, binders, and many calligraphy tips, ideal for elegant labels, high-end packaging, personal stationery, and compositions for certain brands, beautiful titling, verses, letters and short texts, which are intended to be read only with the eyes or intended to whisper into someone's ear. Brainly Script has 792+ glyphs and 534 alternative characters, including various language support. With the OpenType feature with an alternative style and elegant binder. The OpenType feature does not function automatically, but you can access it manually and for the best results needed for your creativity in combining these Glyph variations. And also a touch of ornament makes this font look elegant. To enable the OpenType Stylistic alternates, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or later versions. (Windows), Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all alternative characters using Adobe Illustrator: https://www.youtube.com/watch?v=XzwjMkbB-wQ How to use stylistic sets fonts in Microsoft Word 2010 or later versions: https://www.youtube.com/watch?v=NVJlZQ3EZU0 There are additional ways to access alternates / swashes, using the Character Map (Windows), Nexus Font (Windows) Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all the alternative characters, using the Windows Character Map with Photoshop: https://www.youtube.com/watch?v=Go9vacoYmBw If you need help or advice, please contact me by e-mail "maximal.fonts@gmail.com" Thank you for watching!

The Dellgado is the font of choice for writing things beyond words. This typeface is designed with great detail to convey stylish elegance. So, it can be said, the character of the transformation is very beautiful, a kind of classic ornamental copper script. The Dellgado provides alternative variants of most fonts, binders and many calligraphy tips, ideal for elegant labels, high-end packaging, stationery and compositions for certain brands, beautiful titles, paragraphs, letters and short text, intended for read only with the eyes or meant to be whispered into someone's ear. The Dellgado includes various language support. It features OpenType with alternative styles and elegant binders. The OpenType features don't work automatically, but you can access them manually and for best results your creativity will be required in combining variations of these Glyphs. And also a touch of ornament makes this font look elegant. To enable the OpenType Stylistic alternative, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or a later version. (Windows), Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all alternative characters using Adobe Illustrator: https://www.youtube.com/watch?v=XzwjMkbB-wQ How to use the font style set in Microsoft Word 2010 or later versions: https://www.youtube.com/watch?v=NVJlZQ3EZU0 There are additional ways to access the alternative/swash, using the Character Map (Windows), Nexus Font (Windows) Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all alternative characters, using the Windows Character Map with Photoshop: https://www.youtube.com/watch?v=Go9vacoYmBw If you need help or advice, please contact me by email Regards Mova Pista

Generale Script is the font of choice for writing things that go beyond words. This font type is designed with high detail to deliver stylish elegance. So, it can be said, the character of the change is very beautiful, a kind of classical decorative copper script. Generale Script presents alternative variants of most letters, binders, and many calligraphy tips, ideal for elegant labels, high-end packaging, stationery, and compositions for certain brands, beautiful titling, verses, letters and short texts, which are intended to be read only with the eyes or intended to whisper into someone's ear. Generale Script has 300+ glyphs and alternative characters, including various language support. With the OpenType feature with an alternative style and elegant binder. The OpenType feature does not function automatically, but you can access it manually and for the best results needed for your creativity in combining these Glyph variations. To enable the OpenType Stylistic alternates, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or later versions. (Windows), Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all alternative characters using Adobe Illustrator: https://www.youtube.com/watch?v=XzwjMkbB-wQ How to use stylistic sets fonts in Microsoft Word 2010 or later versions: https://www.youtube.com/watch?v=NVJlZQ3EZU0 There are additional ways to access alternates / swashes, using the Character Map (Windows), Nexus Font (Windows) Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all the alternative characters, using the Windows Character Map with Photoshop: https://www.youtube.com/watch?v=Go9vacoYmBw If you need help or advice, please contact me. :) Thank You, Alpha Bento

Yorklyn Stencil includes three fonts, each optimized for use at different size ranges. Grande has greater contrast and more delicate breaks designed to be used at larger sizes where finer details are more conspicuous. Medium and Petite are intended for smaller sizes where the breaks and contours must be more resilient. We embedded several OpenType layout features, including traditional fractions and nut fractions. We extensively tested Yorklyn Stencil in what might be the broadest range of media and conditions in the annals of Northwestern Delaware typefounding history. From the ceramic kilns of Heath Ceramics to our studio’s stucco facade, Yorklyn Stencil’s robust curves and deceptively delicate breaks will withstand a wide variety of harsh conditions with unprecedented aplomb. Whether you’re hand cutting a stencil to buzz your bespoke restaurant bar stools or simply looking for a practical yet illustrative display font, Yorklyn Stencil’s elegant efficacy will enhance any creative composition. Like all good subversives, House Industries hides in plain sight while amplifying the look, feel and style of the world’s most interesting brands, products and people. Based in Delaware, visually influencing the world.

Although better known for his residential buildings, Richard Neutra’s commercial projects nevertheless resonate the same holistic ecology—unity with the surrounding landscape and uncompromising functionalism. His attention to detail even extended to the selection of signage for his buildings. It is no wonder that Neutra specified lettering that was open and unobtrusive, the same characteristics which typified his progressive architecture. House Industries brings the same linear geometry to Neutraface without sacrificing an unmistakably warm and human feel. FEATURES AUTOMATIC SMALL CAPS: If you specify “Small Caps”, InDesign and Photoshop will automatically substitute the true small caps charac- ters as well as the corresponding figures and punctuation for any lowercase characters. NEUTRAFACE TEXT ALTERNATES: Neutraface Text contains several stylistic alternate characters. LIGATURES: This feature is on by default. It will substitute a long list of “f” and “t” ligatures. For example, open InDesign or Photoshop and type “ff” or “tt”. Like all good subversives, House Industries hides in plain sight while amplifying the look, feel and style of the world’s most interesting brands, products and people. Based in Delaware, visually influencing the world.

I set out to create a solid, bold, strong, rugged font, one that would lend itself to any industrial type of use, and by that I mean industry in general, but probably sectors that would still be considered male preserves such as carpentry or metalwork. I thought specifically of mortice & tenon joints, whilst toying with shape and form for this self imposed challenge. I was also visualizing a router tool used for producing most wood joints nowadays. I think the general premise worked out well; in the end I settled on the name Mortice, referring to the slots or negative spaces that the matching part, or tenon would fit into.

Joachim Müller-Lancé's Uppercut is a rather sporting fellow, originally developed for the Krav Maga training center of San Francisco (Krav Maga is a simple and efficient self-defense system that has become equally popular in Hollywood and with law enforcement). Joachim has spent several years training, hitting things and people whenever he needs a break from kerning. Uppercut can be seen on the school's t-shirts and other articles. Despite bearing the same moniker as an upwards punch to the chin, the name actually fell together quite naturally as Uppercut is an all uppercase typeface, and the word "cut" is also historically used to describe a type style in hot metal type. For this slanted look, "Angle" felt just right (with thanks to Mia McHatton). The design idea sprang from pencil sketches for the center's new identity. Uppercut's shapes are not calligraphic or handwritten, more like lettering seen in comics or sports logos. Its brush movements are imaginary, not too literally brushy. During development, details were simplified and reduced until a bit of a cut-paper feel emerged, but more fluid like writing. The shapes are economical and efficient; simplicity makes the font versatile, holding up in small as well as big sizes. Uppercut is decidedly analog, muscular but not bulky, with the fluid but determined movements of a boxer or martial artist - not theatrical but powerful, fast, confident and dynamic. Well... it has punch. In the proportions, there is emphasis on a strong upper edge "keeping its guard up", while several stems protrude downward, giving the impression of leaping or being "light on the feet". Use Uppercut to pick up the pace, add snap, verve and drive - on movie posters for action and adventure, to advertise your dojo, rumble or prizefight, racing team or tuning shop, or invite friends to your barbecue with old time rock'n'roll and homemade hot pepper sauce.

Quill-formed roman/gothic with an olde-worlde flavor. Some background in the designer's own words: "A series of fonts came to mind which would be rooted in the medieval era -for me, a period of intense interest. Prior to Gutenberg's development of commercial printing with type on paper in the mid-1400s, books were still being written out by hand, on vellum. At that time, a Bible cost more than a common workman could hope to earn in his entire lifetime. Men like William Tyndale devoted their energies to translating the Scriptures for the benefit of ordinary people in their own language, and were burned to death at the stake for doing so. Those in authority correctly recognized a terminal threat to the fabric of feudal society, which revolved around the church. "This religious metamorphosis was reflected in letterforms: which, like buildings, reflect the mood of the period in which they take shape. The medieval era produced the Gothic cathedrals; their strong vertical emphasis was expressive of the vertical relationship then existing between man and God. The rich tracery to be seen in the interstices and vaulted ceilings typified the complex social dynamics of feudalism. Parallels could be clearly seen in Gothic type, with its vertical strokes and decorated capitals. Taken as a whole, Gothicism represented a mystical approach to life, filled with symbolism and imagery. To the common man, letters and words were like other sacred icons: too high for his own understanding, but belonging to God, and worthy of respect. "Roman type, soon adopted in preference to Gothic by contemporary printer-publishers (whose primary market was the scholarly class) represented a more democratic, urbane approach to life, where the words were merely the vehicle for the idea, and letters merely a necessary convenience for making words. The common man could read, consider and debate what was printed, without having the least reverence for the image. In fact, the less the medium interfered with the message, the better. The most successful typefaces were like the Roman legions of old; machine-like in their ordered functionality and anonymity. Meanwhile, Gutenberg's Gothic letterform, in which the greatest technological revolution of history had first been clothed, soon became relegated to a Germanic anachronism, limited to a declining sphere of influence. "An interesting Bible in my possession dating from 1610 perfectly illustrates this duality of function and form. The text is set in Gothic black-letter type, while the side-notes appear in Roman. Thus the complex pattern of the text retains the mystical, sacred quality of the hand-scripted manuscript (often rendered in Latin, which a cleric would read aloud to others), while the clear, open side-notes are designed to supplement a personal Bible study. "Tyndale is one of a series of fonts in process which explore the transition between Gothic and Roman forms. The hybrid letters have more of the idiosyncrasies of the pen (and thus, the human hand) about them, rather than the anonymity imbued by the engraving machine. They are an attempt to achieve the mystery and wonder of the Gothic era while retaining the legibility and clarity best revealed in the Roman form. "Reformers such as Tyndale were consumed with a passion to make the gospel available and understood to the masses of pilgrims who, in search of a religious experience, thronged into the soaring, gilded cathedrals. Centuries later, our need for communion with God remains the same, in spite of all our technology and sophistication. How can our finite minds, our human logic, comprehend the transcendent mystery of God's great sacrifice, his love beyond understanding? Tyndale suffered martyrdom that the Bible, through the medium of printing, might be brought to our hands, our hearts and our minds. It is a privilege for me to dedicate my typeface in his memory."

Slatteros is a new modern brush font, incredibly adaptable to all sorts of designs. It is suitable for any branding, product packaging, invitation, quote, t-shirt, label, poster, logo that you wish to create.

Bellazio is a new modern brush font, incredibly adaptable to all sorts of designs. It is suitable for any branding, product packaging, invitation, quote, t-shirt, label, poster, logo that you wish to create.

Fugil is a high-contrast flared-serif humanist typeface with art nouveau influences for elegante and edgy projects. Perfect for identity of many sorts, from concerts, festival names, art exhibitions, films and even products.

Rockdones is a new modern brush font, incredibly adaptable to all sorts of designs. It is suitable for any branding, product packaging, invitation, quote, t-shirt, label, poster, logo that you wish to create.

Rockstone is a new modern brush font, incredibly adaptable to all sorts of designs. It is suitable for any branding, product packaging, invitation, quote, t-shirt, label, poster, logo that you wish to create.

Inspired by a workshop with iconic American sign painter Mike Meyer, Ulrike of LiebeFonts set out to create a versatile, lovely typeface for sign painting that looks not at all like a font but rather like the letters on a unique, hand-painted storefront sign. LiebeDoris combines the best of two worlds: the beauty of all-American sign painting and the meticulous craft of German engineering. Each and every letter in each of the four different styles in LiebeDoris was hand-painted on large sheets of paper with a brush and ink, then carefully transferred for digital typesetting. So rather than being one typeface with different weights, think of LiebeDoris as a package of four individual designs that go together very well. Advanced OpenType features enable this font to really shine: every letter in this all-caps font comes in four variations, so that two of the same letters typed in a row won’t look the same, giving a truly handmade charm. (This feature requires layout software or a word processor with OpenType support.) And if you do have a storefront or a restaurant menu to prettify with LiebeDoris, you will love the integrated collection of store-themed catch words like “FREE”, “NEW”, and “SALE”. If you fall in love with LiebeDoris, you may also like our other best-selling fonts, LiebeErika and LiebeGerda, or our whimsical pictogram fonts such as LiebeMenu.

This is Kimberly Gesweins own handwriting, named for a sweet California friend of hers. Kimberly has spotted the original free version of this font in use in the far outskirts of China, and now - with the expanded language support - this Pro version can also be used in more remote parts of the western world. ALL fonts from CheapProFonts have very extensive language support: They contain some unusual diacritic letters (some of which are contained in the Latin Extended-B Unicode block) supporting: Cornish, Filipino (Tagalog), Guarani, Luxembourgian, Malagasy, Romanian, Ulithian and Welsh. They also contain all glyphs in the Latin Extended-A Unicode block (which among others cover the Central European and Baltic areas) supporting: Afrikaans, Belarusian (Lacinka), Bosnian, Catalan, Chichewa, Croatian, Czech, Dutch, Esperanto, Greenlandic, Hungarian, Kashubian, Kurdish (Kurmanji), Latvian, Lithuanian, Maltese, Maori, Polish, Saami (Inari), Saami (North), Serbian (latin), Slovak(ian), Slovene, Sorbian (Lower), Sorbian (Upper), Turkish and Turkmen. And they of course contain all the usual "western" glyphs supporting: Albanian, Basque, Breton, Chamorro, Danish, Estonian, Faroese, Finnish, French, Frisian, Galican, German, Icelandic, Indonesian, Irish (Gaelic), Italian, Northern Sotho, Norwegian, Occitan, Portuguese, Rhaeto-Romance, Sami (Lule), Sami (South), Scots (Gaelic), Spanish, Swedish, Tswana, Walloon and Yapese.

Milton Glaser’s Kitchen Typeface from the mid 1970s exemplifies the bold 3-D art deco revival genre that was a trademark of the Glaser style. This typeface resulted from his involvement in the design of the The Big Kitchen in the World Trade Center’s concourse in New York City. The new P22 Glaser Kitchen takes on the technical challenge of overlapping 3-D shadows by offering two styles. P22 Glaser Kitchen Regular is spaced out so that the shadows do not overlap the white spaces of the neighboring letters. Whereas the P22 Glaser Kitchen 3D Fill and 3D Shadow can be used layered on top of one another to achieve the tight spacing intended by Glaser. P22 Glaser Kitchen was based on original drawings and phototype proofs from the Milton Glaser Studios archives. Typographic punctuation and sorts were imagined by James Grieshaber to work with Glaser’s design, as well as diacritics to accommodate most European languages. Over the years there have been many typefaces that borrowed heavily from the Glaser designs, but these are the only official fonts approved by Milton Glaser Studio and the Estate of Milton Glaser.

Varidox, a variable typeface design, allows users to connect with specific design combinations with slightly varied differences in style. These variations in design enable the user to reach a wider scope of audiences. As the name suggests, Varidox is a paradox of sorts--that is, a combination of two disparate forms with two major driving influences. In the case of type design, the conflict lies in the age-old conundrum of artistic expression versus marketplace demand. Should the focus center primarily on functionality for the customer or err on the side of advancing creativity? If both are required, where does the proper balance lie? Viewed as an art, type design selections are often guided by the pulse of the industry, usually emphasizing unique and contemporary shapes. Critics are often leading indicators of where the marketplace will move. Currently, many design mavens have an eye favoring reverse stress. However, these forms have largely failed to penetrate the marketplace, another major driving factor influencing the font world. Clients now (as well as presumably for the foreseeable future) demand the more conservative forms of monoline sans serifs. Typeface designers are left with a predicament. Variable typefaces hand a great deal of creative control to the consumers of type. The demands of type design critics, personal influences of the typeface designer and the demands of the marketplace can all now be inserted into a single font and adjusted to best suit the end user. Varidox tries to blend the extremes of critical feature demands and the bleeding edge of fashionable type with perceptive usability on a scalable spectrum. The consumer of the typeface can choose a number between one and one-thousand. Using a more conservative style would mean staying between zero and five hundred, while gradually moving higher toward one thousand at the high end of the spectrum would produce increasingly contemporary results. Essentially, variable fonts offer the ability to satisfy the needs of the many versus the needs of the few along an axis with a thousand articulations, stabilizing this delicate balance with a single number that represents a specific form between the two masters, a form specifically targeted towards the end user. Practically, a user in some cases may wish to use more conservative slab form of Varidox for a more conservative clientele. Alternatively, the same user may then choose an intermediate instance much closer to the other extreme in order to make a more emphatic statement with a non-traditional form. Parametric type offers a new options for both designers and the end users of type. In the future, type will be able to morph to target the reader, based on factors including demographics, mood or cultural influences. In the future, the ability to adjust parameters will be common. With Varidox, the level of experimentality can be gauged and then entered into the typeface. In the future, machine learning, for example, could determine the mood of an individual, their level of experimentality or their interest and then adjust the typeface to meet these calculated parameters. This ability to customize and tailor the experience exists for both for the designer and the reader. With the advent of new marketing technologies, typefaces could adjust themselves on web pages to target consumers and their desires. A large conglomerate brand could shift and adapt to appeal to a specific target customer. A typeface facing a consumer would be more friendly and approachable, whereas a typeface facing a business to business (B2B) customer would be more businesslike in its appearance. Through both experience, however, the type would still be recognizable as belonging to the conglomerate brand. The font industry has only begun to realize such potential of variable fonts beyond simple visual appearance. As variable font continues to target the user, the technology will continue to reveal new capabilities, which allow identities and layouts to adjust to the ultimate user of type: the reader.