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  1. Heading Now by Zetafonts, $39.00
    Heading Now is the new incarnation of Heading Pro, developing the original typeface family designed by Francesco Canovaro for Zetafonts into a superfamily with 160 variant combinations. Built around 10 different widths, ranging from ultra-compressed to ultra-wide, and eight weights from thin to heavy, Heading Now provides a full spectrum of sans serif type solutions to your design problems. Born as a space-optimizing typeface for headers and titles, Heading Now can be used in its compressed widths to manage space on the printed page and on the screen. In these widths Heading Now excels in titles and subheadings, timetables, infographics and in situations of exuberant and excessive copywriting. On the other side of the width spectrum, you can find extended width variants, ready to be used for titling where style and energy matter more than pixel or paper economy. Heading family is not only made of extreme widths: you can use the medium width range to design body text. Matching italics provide versatility in text use, as well as a dynamic display alternate to the bolder weights. Heading Now keeps the original design of Heading, but extends the width and weight range while keeping its (post) modernist attention to readability and details. Each Heading Now font includes over 1100 characters with coverage for 200+ languages using Latin, Cyrillic and Greek alphabets. A full array of open-type features is included in each weight featuring also stylistic alternates, small caps, old-style and tabular numerals and positional figures. • Suggested uses: born as a space-optimizing typeface for headers and titles, Heading Now can be used in its compressed widths to manage space on the printed page and on the screen. Perfect for contemporary branding, web design, packaging and countless other projects; • 162 styles: 8 weights + 8 italics x 10 different widths + 2 variable fonts; • 1100 glyphs in each weight; • Useful OpenType features: Access All Alternates, Small Capitals From Capitals, Case-Sensitive Forms, Glyph Composition / Decomposition, Denominators, Fractions, Kerning, Standard Ligatures, Lining Figures, Localized Forms, Mark Positioning, Mark to Mark Positioning, Numerators, Oldstyle Figures, Ordinals, Proportional Figures, Stylistic Alternates, Scientific Inferiors, Small Capitals, Stylistic Set 1, Stylistic Set 2, Stylistic Set 3, Stylistic Set 4, Subscript, Superscript, Tabular Figures, Slashed Zero; • 220 languages supported (extended Latin, Cyrillic, Greek alphabets): English, Spanish, Portuguese, French, Russian, German, Javanese (Latin), Vietnamese, Turkish, Italian, Polish, Afaan Oromo, Azeri, Tagalog, Sundanese (Latin), Filipino, Moldovan, Romanian, Indonesian, Dutch, Cebuano, Igbo, Malay, Uzbek (Latin), Kurdish (Latin), Swahili, Greek, Hungarian, Czech, Haitian Creole, Hiligaynon, Afrikaans, Somali, Zulu, Serbian, Swedish, Bulgarian, Shona, Quechua, Albanian, Catalan, Chichewa, Ilocano, Kikongo, Kinyarwanda, Neapolitan, Xhosa, Tshiluba, Slovak, Danish, Gikuyu, Finnish, Norwegian, Sicilian, Sotho (Southern), Kirundi, Tswana, Sotho (Northern), Belarusian (Latin), Turkmen (Latin), Bemba, Lombard, Lithuanian, Tsonga, Wolof, Jamaican, Dholuo, Galician, Ganda, Low Saxon, Waray-Waray, Makhuwa, Bikol, Kapampangan (Latin), Aymara, Zarma, Ndebele, Slovenian, Tumbuka, Venetian, Genoese, Piedmontese, Swazi, Zazaki, Latvian, Nahuatl, Silesian, Bashkir (Latin), Sardinian, Estonian, Afar, Cape Verdean Creole, Maasai, Occitan, Tetum, Oshiwambo, Basque, Welsh, Chavacano, Dawan, Montenegrin, Walloon, Asturian, Kaqchikel, Ossetian (Latin), Zapotec, Frisian, Guadeloupean Creole, Q’eqchi’, Karakalpak (Latin), Crimean Tatar (Latin), Sango, Luxembourgish, Samoan, Irish, Maltese, Tzotzil, Fijian, Friulian, Icelandic, Sranan, Wayuu, Papiamento, Aromanian, Corsican, Breton, Amis, Gagauz (Latin), Māori, Tok Pisin, Tongan, Alsatian, Atayal, Kiribati, Seychellois Creole, Võro, Tahitian, Scottish Gaelic, Chamorro, Greenlandic (Kalaallisut), Kashubian, Faroese, Rarotongan, Sorbian (Upper Sorbian), Karelian (Latin), Romansh, Chickasaw, Arvanitic (Latin), Nagamese Creole, Saramaccan, Ladin, Kaingang, Palauan, Sami (Northern Sami), Sorbian (Lower Sorbian), Drehu, Wallisian, Aragonese, Mirandese, Tuvaluan, Xavante, Zuni, Montagnais, Hawaiian, Marquesan, Niuean, Yapese, Vepsian, Bislama, Hopi, Megleno-Romanian, Creek, Aranese, Rotokas, Tokelauan, Mohawk, Onĕipŏt, Warlpiri, Cimbrian, Sami (Lule Sami), Jèrriais, Arrernte, Murrinh-Patha, Kala Lagaw Ya, Cofán, Gwich’in, Seri, Sami (Southern Sami), Istro-Romanian, Wik-Mungkan, Anuta, Cornish, Sami (Inari Sami), Yindjibarndi, Noongar, Hotcąk (Latin), Meriam Mir, Manx, Shawnee, Gooniyandi, Ido, Wiradjuri, Hän, Ngiyambaa, Delaware, Potawatomi, Abenaki, Esperanto, Folkspraak, Interglossa, Interlingua, Latin, Latino sine Flexione, Lojban, Novial, Occidental, Old Icelandic, Old Norse, Slovio (Latin), Volapük;
  2. Linked Now by Jehoo Creative, $16.00
    Linked Now is so named because this Typeface has Multiple Discreationary Ligatures that unite two different letters to make a striking shape. Is a powerful grotesque typeface designed to be versatile in a wide range of contexts. Having more than 50 stylish Dsicreationary Ligatures on Uppercase letters and unique Alternate on certain letters makes it seem like they have various shapes, so they are great to use as display fonts. To complete it, Linked Now typeface is equipped with 8 weights from Extralight to black and each includes italic. More than 485 glyphs on each and support most European languages .
  3. Cairoli Now by Italiantype, $39.00
    Cairoli was originally cast by Italian foundry Nebiolo in 1928, as a license of a design by Wagner & Schmidt, known as Neue moderne Grotesk. Its solid grotesque design (later developed as Aurora by Weber and Akzidenz-Grotesk by Haas) was extremely successful: it anticipated the versatility of sans serif superfamilies thanks to its range of weights and widths, while still retaining some eccentricities from end-of the century lead and wood type. In 2020 the Italiantype team directed by Cosimo Lorenzo Pancini and Mario De Libero decided to produce a revival of Cairoli, extending the original weight and width range and developing both a faithful Classic version and a Now variant. The Cairoli Classic family keeps the original low x-height range, very display-oriented, and normalizes the design while emphasizing the original peculiarities like the hook cuts in curved letters, the high-waisted uppercase R and the squared ovals of the letterforms. Cairoli Now is developed with an higher x-height, more suited for text and digital use, and adds to the original design deeper ink-traps and round punctuation, while slightly correcting the curves for a more contemporary look. Born as an exercise in subtlety and love for lost letterforms, Cairoli stands, like its lead ancestor from a century ago, at the crossroads between artsy craftsmanship and industrial needs. Its deviations from the norm are small enough to give it personality without affecting readability, and the expanded weight and width range make it into a workhorse superfamily with open type features (alternates, stylistic sets, positional numbers) and coverage of over two hundred languages using the latin extended alphabet.
  4. PGF Now by PeGGO Fonts, $24.00
    Geometric Sans with Humanistic proportions Typeface (Roman a.k.a. ‘Capitalis Monumentalis’), Inspired on vintage minimalism, with a subtle Art Déco air, where the configuration of the basic and open shape (long ascenders/descenders and a moderate ‘x’ height) star a crisp and luminous look, manufactured under an analytical and handmade process as used to be in ancient times. Among its graphic virtues are a special focus on relaxed and fluid reading rhythm while looking clear and sophisticated, an upright version representing a formal voice paired with an Italic with a more expressive vocal tone, easily distinguished as a second quoted content in Editorial and Branding communicational contexts. Equipped with generous stylistic options controlled by OpenType features as: 17 glyphs variations stored as stylistic sets Standard and Discretionary Ligatures Lining and Old Style Numeral forms Tabular forms Superior and Inferior Scientific Numeric Notation Numerators and Denominators for fractional compositions Pre-Composed Fractions, ordinals Dotted Zero for alphanumeric contexts Circled numbers An Art Déco style Border Set Bullets set for multiple levels ordered list Arrow set Monetary Symbols Mathematical Operators Publishing and Social Media Markers Wide range of Diacritics allowing you to set contents in more than 200 Latin base languages. The access to all these options is also possible via character set panel. With no hesitation, PGF Now is a highly valuable publishing and Branding tool that deserves to flaunt in the more elegant contexts but also daily situations that need a clear and modern voice.
  5. Write Now by Scholtz Fonts, $15.00
    Write Now: Write Now is an elegant, informal, handwritten script font, developed from the designer's handwriting, and carefully crafted to create a flowing, legible image. The large, opulent capitals, with their loose loops and curves create a perfect foil for the more subdued lower case characters, presenting a strong but gentle message . Write Now is perfect for: -- invitations -- advertising material where an informal and personal mood is required -- greeting cards -- menus -- book covers Write Now comes in two styles, Write Now Regular and the delicate Write Now Thin. The font has been carefully letterspaced and kerned. A full character set (all upper and lower case characters, punctuation, numerals and accented characters) is present.
  6. Captura Now by TypeThis!Studio, $54.00
    Carefully refined shapes and sensitively balanced spacing and kerning create the gentle rythm that grants Captura Now its warm-hearted face, perfect in form and shape. Expanded with an enormous character set, Captura Now offers the freedom to transform your design into the Cyrillic-language world, as well as into any Latin based language — including Vietnamese. *Variable fonts work well in software that supports variable font technology.
  7. Logopedia Now by Bülent Yüksel, $19.00
    What makes "Logopedia Now" unique is that it has a strong body, upper and lower case letters are the same size and work in perfect harmony. All letters in the character have "alternatives" in various numbers. This feature provides you variety in your designs. It is possible to take your designs to the next level by using "Logopedia Now". "Logopedia Now" is ideal for especially logo design, advertising and packaging, branding and creative industries, banners and billboards and signage as well as web and screen design. "Logopedia Now" provides advanced typographical support for Latin-based languages. An extended character set, supporting Central, Western and Eastern European languages, rounds up the family. The designation “Logopedia Now 500 Regular” forms the central point. "Logopedia Now" comes 3 weights and italics total 6 types. The family contains a set of 543 glyphs. Classes and Features, Stilistic Style, Fractions and Old Style Numerator just one touch easy In all graphic programs. "Logopedia Now" is the perfect font for web use. Be sure to check out the other siblings of "Logopedia". - Logopedia Now - Logopedia Now Soft - Logopedia Next - Logopedia Next Soft You can enjoy using it.
  8. Helvetica Now by Monotype, $42.99
    Every single glyph of Helvetica has been redrawn and redesigned for this expansive new edition – which preserves the typeface's Swiss mantra of clarity, simplicity and neutrality, while updating it for the demands of contemporary design and branding. Helvetica Now comprises 96 fonts, consisting of three distinct optical sizes: Micro, Text and Display, all in two widths. Each one has been carefully tailored to the demands of its size. The larger Display versions are drawn to show off the subtlety of Helvetica and spaced with headlines in mind, while the Text sizes focus on legibility, using robust strokes and comfortably loose spaces. The Micro sizes address an issue Helvetica has long faced – that of being 'micro type challenged'. In the past, the typeface struggled to be legible at tiny sizes because of its compactness and closed apertures. Helvetica Now's Micro designs are simplified and exaggerated to maintain the impression of Helvetica in tiny type, and their spacing is loose, providing remarkable legibility at microscopic sizes and in low-res environments. There's also an extensive set of alternates, which allow designers the opportunity to experiment with and adapt Helvetica's tone of voice. This includes a hooked version of the lowercase l (addressing a common complaint that the capital I and lowercase l are indistinguishable) as well as a rounded G, and a straight-legged R, a single storey a and a lowercase u without a trailing serif. In the past, designers had to nudge, trim and contort the design to create stylish display-type lockups with Helvetica. Helvetica Now Display was designed and spaced with those modifications in mind—saving effort and providing more consistent (and more stylish) results. “Helvetica is the gold standard,' says Monotype Type Director Charles Nix. “To use it is to claim that you are the ultimate expression of whatever your brand aspires to be. Its blankness is its power.” Helvetica Now User Guide PDF. Featured in: Best Fonts for Resumes, Best Fonts for Websites, Best Fonts for PowerPoints
  9. Futura Now by Monotype, $53.99
    For nearly 90 years, Paul Renner’s Futura has been as popular as it is versatile—from children’s books to fashion magazines to the plaque on the Moon. Futura is a typographic icon. Futura Now offers designers a chance to see Futura with fresh eyes. It’s more truly Futura-like than any digital version you’ve ever worked with. “It brings some much-needed humanity back to the world of geometric sans serifs,” says Steve Matteson, Monotype’s Creative Type Director who led the design team. “Despite its reputation as the ultimate modern typeface, Futura Now is surprisingly warm,” he explains. “It’s just as at home set next to a leafy tree as it is next to a stainless-steel table, because it skillfully navigates the border between super-clean geometry and humanist warmth.” Futura Now—the definitive Futura—contains 102 styles, including: new Headline and Text weights; new Script and Display weights and styles; and new decorative variants (outlines, inlines, shadows, and fill). Its contemporary alignment of names and weights makes the family easier to understand and use, and its comfortable Text and judicious Headline subfamilies provide instantly refined spacing. With a large Latin, Greek, and Cyrillic character-set, Futura Now serves a wider international creative community. Futura Now is available both as individual OpenType fonts and as a set of Variable fonts, delivering limitless styles in a tidy digital footprint.
  10. Beat My Guest - Unknown license
  11. Raccoon Coat JNL by Jeff Levine, $29.00
    A piece of hand lettered sheet music from the era of the "Roaring Twenties" served as a model for Raccoon Coat JNL. It was a time of Prohibition, bathtub gin, flappers and college boys decked out in beanies and raccoon coats. College pennants, ukuleles and "23 Skidoo" were all part of the youth culture during this period; which gave us such dances at the Charleston, the Black Bottom and the Lindy Hop.
  12. Boot Hill NF by Nick's Fonts, $10.00
    Here's an unusual take on the classic Tuscan face of the 1880s. The unusual finials lend a slightly spooky feel to the face, hence its current name. Both versions support the Latin 1252, Central European 1250, Turkish 1254 and Baltic 1257 codepages.
  13. Boot Camp JNL by Jeff Levine, $29.00
    Boot Camp JNL has the same roots as Jeff Levine's Condensed Stencil JNL, as they were both modeled from a set of vintage brass interlocking stencils made by the Stafford Manufacturing Company. The previous font was drawn from limited examples of the stencils seen in an online photograph, so a number of the basic characters had to be improvised. Since then, a nearly complete set was obtained and the alphabet and numerals are truer to the original design. Additionally, both Regular and Oblique versions of Boot Camp JNL are available.
  14. Beat Poet JNL by Jeff Levine, $29.00
    Beat Poet JNL is a throwback to the late 50s and early 60s when Beatniks hung out at coffee houses to listen to poetry and folk songs and live the Bohemian lifestyle of the Pre-Hippie generation.
  15. Rock Show Whiplash - Unknown license
  16. I Still Know - Unknown license
  17. Know Your Product - Unknown license
  18. Show Poster JNL by Jeff Levine, $29.00
    In the 1960 edition of Samuel Welo’s “Studio Handbook for Artists and Advertisers” is an example of poster lettering with the accompanying blurb “call this Chrysler”. This casual brushstroke design was slightly modified and then reworked into what is now Show Poster JNL and is now available in both regular and oblique versions.
  19. Show Tune JNL by Jeff Levine, $29.00
    Hand lettering used in the trailer for the 1943 movie musical “Broadway Rhythm” was the inspiration for Show Tune JNL, which is available in both regular and oblique versions.
  20. Talent Show JNL by Jeff Levine, $29.00
    A 1930s hand-lettered poster for the play "The Cradle Will Rock", put on by the WPA (Works Progress Administration) Federal Theater Project is the source material for Talent Show JNL; available in both regular and oblique versions. Originally, the "R" and "L" had fish hook bends, but those two letters were revised to be more traditional in structure. The obvious Art Deco influence, along with what sign painters refer to as "stovepipe lettering" (straight lines with curved [bent] corners) is a simple, clean approach to retro-influenced titling.
  21. NT Tonight Show by Nurrontype, $21.00
    I was watching last episode of Tonight Show with Letterman when I develop NT Tonight Show. My idea, I want to make a font that represent showbiz industry. Voila, here's Tonight Show. A contrast, bold, versatile. With swash and alternate option.
  22. Tent Show JNL by Jeff Levine, $29.00
    Call the lettering French Clarendon Condensed, call it circus lettering, wanted poster type or Old West letters, the style of this typeface is one of the most recognizable and evokes all of the above images and more. Tent Show JNL was re-drawn from examples of a vintage set of wood type, and contains all of the eccentricities that are present in these hand-routed classic letter forms.
  23. Varsity Show JNL by Jeff Levine, $29.00
    In the last scene of the movie trailer for 1937’s “Varsity Show”, the movie’s title is hand lettered in a bold, condensed chamfer font with semi-serifs. This is now available digitally in the namesake font “Varsity Show JNL” – in both regular and oblique versions.
  24. Show No Shame by PizzaDude.dk, $20.00
  25. Mystery Show JNL by Jeff Levine, $29.00
    Mystery Show JNL was modeled after the hand lettered titles found on various early episodes of the 1950s TV suspense program "Alfred Hitchcock Presents". The design emulates characteristics found in Frederic W. Goudy's Copperplate Gothic [a sans serif of equal stroke weights with tiny spurs added], but is considered a serif font by the addition of the spurs. Mystery Show JNL is available in both regular and oblique versions.
  26. Show Biz JNL by Jeff Levine, $29.00
    The lettering style of Show Biz JNL is a classic sanserif with Art Deco influences. Slight variations in some letter shapes set it off from similar releases. The basic inspiration for this font was a set of ceramic letters and numbers used for home movie titling, but a few touches were added to give the font its own style and flavor.
  27. Stage Show JNL by Jeff Levine, $29.00
    “9 Garcons...Un Cœur” (“9 Boys...One Heart”) is a 1948 French musical starring Edith Piaf. The hand lettered credits for the film are done in a condensed Art Deco sans alphabet, now available digitally as Stage Show JNL in both regular and oblique versions.
  28. Movie Show JNL by Jeff Levine, $29.00
    A 1911 movie poster for a film called “How Bella Was Won” from the Edison studios had the name “Edison” hand lettered in a bold, spurred sans serif design. These few letters became the basis for Movie Show JNL, which is available in both regular and oblique versions.
  29. Kiddie Show JNL by Jeff Levine, $29.00
    The design for Kiddie Show JNL is based on the hand lettering for a piece of sheet music from 1946 entitled "Wee Marionettes". While basically an Art Deco-flavored monoline typeface, it contains characters with intersecting lines and assembled parts that give it an eccentric, playful look. Available in both regular and oblique versions to add a bit of playfulness to your next project.
  30. Picture Show JNL by Jeff Levine, $29.00
    An ad promoting the 1919 silent film comedy “Back Stage” starring Roscoe “Fatty” Arbuckle was hand lettered in a thick-and-thin sans style with Art Nouveau influences. This lettering is now available digitally as Picture Show JNL, in both regular and oblique versions.
  31. Radio Show JNL by Jeff Levine, $29.00
    The 1933 sheet music compilation entitled "Kate Smith Memories Song Book" had the singer's name hand lettered in a bold, spurred serif typeface. This lettering design became the basis for Radio Show JNL, which is available in both regular and oblique versions.
  32. Vehicular - Unknown license
  33. Doc Nimbus Bats - Unknown license
  34. IA War Bot by Invisible Art Studio, $132.00
    The appearance of the 'IA War Bot' speaks for itself. It is a futuristic stenciled robotic font family that would be suitable for lettering comics, computer games, toy packaging, and the like. Many of the glyphs have alternatives. The widest set of font files, from Thin Ultra Condensed to Black Ultra Expanded, and the expanded character set (including Cyrillic) will satisfy all design needs. And the most demanding can turn their attention to the variable font.
  35. Jazz Beat Stencil JNL by Jeff Levine, $29.00
    The 1960 British film “Beat Girl” (released in the U.S. as “Wild for Kicks”) was a typical [for its time] story of a teenage girl looking to have some fun by hanging out with SoHo beatniks and going against parental authority. One of the posters for the film features the title in a condensed slab serif stencil form, with eroded edges. The basic letter forms were smoothed out and cleaned up resulting in Jazz Beat Stencil JNL, which is available as in both regular and oblique versions.
  36. Speedy Space Goat Oddity by LomoHiber, $12.00
    Speedy Space Goat Oddity is the font with really interesting mood. My purpose was to transfer freedom, immediacy, and a bit of insanity with it. I've painted it with self-made paint and brush in a trippy environment. You can use Speedy Space Goat Oddity almost everywhere (not for body text). It's great for posters, clothes design, package design, music album covers. Also, with the right approach, you can use it as horror font. Speedy Space Goat Oddity Features: Pant texture 2 ligatures for tt and ff 14 contextual alternates for most common double letters Carefully tuned kerning (preview above doesn't show it for some reason) If you have some issues or questions, please let me know: lhfonts@gmail.com Hope you'll enjoy using Speedy Space Goat Oddity!
  37. Urgency Of Now by PizzaDude.dk, $20.00
  38. Today Sans Now by Elsner+Flake, $59.00
    With the publication of the “Today Sans Now” Elsner+Flake extends its offering of the “Today Sans Serif” type family, developed in 1988 by Volker Küster for Scangraphic, by another cut so that the gradation of the stroke width can now be more finely calibrated. The type complement is available for 72 Latin-based languages as well as Cyrillic. Where available, small caps were integrated, and mathematical symbols as well as fractions were included. In order to make the symbols for text applications in regard to headlines more flexible, the insertions which were formerly added, for technical reasons in order to sharpen the corners, were eliminated, and the optical size adjustments of the vertical and diagonal stem endings (I, v, H, V) to the horizontal bars (z, Z) were scaled back. Already since the end of 1984, Volker Küster experimented with broad sticks of chalk and a broad felt pen in order to develop a new sans serif typeface which, in the interest of easy legibility, would be built on the basic structures and proportions of the Renaissance-Antiqua. Using a normal angle of writing, his experiments lead to the form structure of the characters: a small contrast between bold and light weights, serif-like beginning and end strokes in some of the lower-case characters, and the typical, left-leaning slant of all round lower-case letters and the typical left-leaning axis of all round letter forms. In this way, a rhythmization of a line of type was achieved which created a lively image without being “noisy”. With this concept, Volker Küster has enlarged the Sans Serif by a distinctive, trend-setting form variation.
  39. Bluset Now Mono by Elsner+Flake, $35.00
    Bluset Monospaced enlarges the re-worked and expanded text- and headline typeface family Bluest Now with 6 new cuts. The concept for Bluest Now was based, in its original form, on a corporate design typeface by Elsner+Flake in 2004, ordered by the Landor Agency for a large German energy corporation. Regularly re-worked and brought up to modern standards, the typeface is still used to this day. Because of its large x-height and its well-balanced appearance, Bluset Now Mono is also excellent for use in small typesizes. The three Roman cuts, Regular, Medium and Bold, and the corresponding obliques, allow a clear differentiation of base- and display applications for every typesize. The character complement has been created for 72 Latin-based language areas and thus allows a neutral text exchange across language borders. Translation Inga Wennik
  40. Digital Sans Now by Elsner+Flake, $59.00
    Digital Sans Now combines and completes the many diverse requests and requirements by users of the past years. By now, 36 versions for over 70 Latin and Cyrillic languages have become available, including Small Caps. Digital Sans Now is also available as a webfont and reflects, with its simplified and geometric construction and its consciously maintained poster-like forms as well as with its ornamental character, the spirit of the decorative serif-less headline typefaces of the 1970s. The basic severity of other grotesque typefaces is here repressed by means of targeted rounds. Exactly these formal breaks allow the impression that it could be used in a variety of visual applications. Short texts, headlines and logos of all descriptions are its domain. It is because of this versatility that the typeface has become a desirable stylistic element, especially in such design provinces as technology, games and sports, and that, for many years now, it appears to be timeless. Additional weights designed on the basis of the original, from Thin to Ultra, the Italics, Small Caps and alternative characters allow for differentiated “looks and feels”, and, with deliberate usage, give the “Digital Sans Now” expanded possibilities for expression. The basis for the design of Digital Sans Now is a headline typeface created in 1973 by Marty Goldstein and the Digital Sans family which has been available from Elsner+Flake since the mid-1990s under a license agreement. The four weights designed by Marty Goldstein, Thin, Plain, Heavy and Fat, were originally sold by the American company Visual Graphics Corporation (VGC) under the name of “Sol”. Similarly, the company Fotostar International offered film fonts for 2” phototypesetting machines, these however under the name “Sun”. The first digital adaptation had already been ordered in the mid 1970s in Germany by Walter Brendel for the phototypesetting system Unitype used by the TypeShop Group, in three widths and under the name “Digital Part of the Serial Collection.” Based on the versions by VGC, Thin, Plain, Heavy and Fat, new versions were then created with appropriate stroke and width adaptations for data sets for the fonts Light, Medium and Bold as well as for the corresponding italics
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