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  1. Premis by Fenotype, $20.00
    Do you often find yourself looking for a font that is universal and neutral on the one hand, and distinctive and special on the other? Here's one for you. Premis is a fairly broad font family that is suitable for versatile use, but still has plenty of original details, such as straight endings in the letters r, t and f. Equally current and timeless, Premis is available in three different widths. In terms of features, Premis is sensibly designed to meet demanding use, including, for example, capital letters and several different number styles. Make Premis your premise.
  2. Outline Style by Sensatype Studio, $15.00
    Outline is a Modern Stylish Display Font that perfect for headline, branding, logo, poster design, etc A new Display Font that we created special for Headline, Title and more stand out typography needs. It's so perfect to add your style and headline overview. And specially for Headline font, we crafted for unique style and modern feels so enjoy to create any project that will show your main idea out. Outline Modern Stylish Display Font ready with: Unique style to get creative variations Preview as a inspirations that you can do with Outline font Ready with All characters Wish you enjoy our font. :)
  3. Planetary Steam by PizzaDude.dk, $15.00
    Are you ready for the 1MB processing powerful performance? Step into the future with my wanna-be retro 8-bit powerful performance digital grafitti inspired computer font from the future...or rather...the past! I was inspired by old posters and commercials for old 8-bit computers from the late 70-ies and 80-ies. Despite the lack of powers (compared to computers and phones today) they seemed to be able to both rule the world and ease your everyday jobs. Well, the thought of all that, combined with my love for grafitti and comic text, inspired me to do this font!
  4. Strategist by Sensatype Studio, $15.00
    An Unique Contemporary Branding Font that we created special for elegant branding needs, with unique shape will be ready to add value of your brand. It so nice to leverage designer or product owner that need solutions to make their design look more stylish and modern. And specially for Strategist font, We prepared any characters to help you create unlimited variations for your creative needs. Strategist Unique Contemporary Branding Font ready with: Ready with Regular and Bold version Preview as a inspirations that you can do with Strategist font Ready with Lowercase and Uppercase characters Wish you enjoy our font. :)
  5. Timernis by Aga Silva, $19.99
    Timernis is humanist multilingual contrast sans serif available in eight weights from thin to black. All caps have this super elegant, classic proportions old school look and is based on 1940 stone engraving commemorative plaque. The engraving itself boasted sophisticated clean look and was a joy to look at. All caps: Would suit display usage such as: signage, titles, headers, engravings, high end packaging. Do try putting space between the letters in your selected word for suave and chic feel. Expanded round shapes are prevalent in lowercase, which is legible in small sizes and pleasant to the eye.
  6. Zentenar Fraktur by RMU, $25.00
    The name of this blackletter font was chosen due to the centennial of the Bauer Foundry, Frankfurt am Mai, in 1937. Ernst Schneidler probably created then the most beautiful of all fraktur fonts. They are the fruit of countless calligraphic drawings and of many years of professional experiences. Zentenar Fraktur became in its time the workhorse among German blackletter fonts. To access all ligatures in both styles, it is recommended to activate Standard and Discretionary Ligatures. The round s can be reached by typing the # key, and the combination N-o-period plus the OT feature Ordinals gives you the Numero sign.
  7. Carneys Gallery by Letteralle, $29.00
    Carneys Gallery a classy font duo, with a classic sans and script font. Carneys Gallery is handmade and carefully crafted so it will offer balance and beauty in your designs. Carneys Gallery includes 2 fonts : - Carneys Gallery : Sans serif font including Uppercase, Lowercase, Number, Punctuation, and multilingual support. - Carneys Gallery Script: Uppercase, Lowercase, Number, Punctuation, multilingual support, and a tons of ligatures that will enhance the natural impression. That’s it! I really hope you enjoy it and please do let me know what you think, feel free to comment if there are issues or queries. Thank You!
  8. Lupa Slim 1 by Melli Diete, $50.00
    Lupa Slim 1 – a warm and handsome family, giving texts a harmonic and pure, human atmosphere. Lupa's kind manners deliver clear and female qualities in Sans Serif environment. The family has a tiny handwritten touch. It can be used in any application, where feeling good and pleasant is necessity. This can be in daily business life, but also in kids surroundings, health, mood, spa, mothers, dads … Do spread some soft qualities! The 10 weights plus true Italics allow a fine tuning and include smallcaps, variable numbers, fractions, fleurons plus some other extras. Lupa Slim 1 is highly legible.
  9. Flanela by Gatype, $12.00
    Flanela is my new elegant serif font that will give your projects a touch of luxury and style. It's perfect for logotypes, branding, monograms and wedding invitations, blog headlines, and more. Browse through all the previews and get as inspired as I was when creating this font. What do you get? - Flanella (OTF,) -Uppercase Letters, Numbers, Punctuation & Symbols. Multilingual Support Important information: To access the alternatives, you must have access to an older version of Photoshop to copy/paste the glyphs from the included PSD, OR the Glyphs Panel, which can be found in Photoshop CC or any Version of Adobe Illustrator.
  10. Ristella by Mans Greback, $59.00
    Ristella - a logotype script font. This high-quality typeface is created by Måns Grebäck. Its style is bold and has large, attention-grabbing uppercase letters. Ristella contains alternate and stylistic alternates, as well as multiple ligatures. With its hundreds of glyphs it also has support for a wide range of languages. How do you make a swash? Combine an ending and a tail to make a swash. Endings are found in the following symbols: [ ] { } Tails are found in the following symbols: < > § _ ¤ Example: Ristella}> With ligatures activated, write multiple tail symbols to make a longer swash. Example: Tailextender]¤¤¤
  11. Local Groceries by Invasi Studio, $15.00
    Inspired by the hand-painted paper signs typically seen in grocery stores during the 1920s to 1970s. This is now available in a digital format that still has the appearance and feel of hand-painted letters. Take a look at a few samples in the thumbnails to see what you can do with them. Local Groceries comes with a combination pairing font. It combines both regular and script fonts. Local Groceries is suitable for vintage and contemporary marketing, branding, merchandise, and packaging designs. Features: Uppercase & Lowercase Numerals & Punctuation Alternates and Ligatures Multilanguage Supports 60+ Latin based languages
  12. Falling Style by Sensatype Studio, $15.00
    A Modern font that we created special for unique branding needs, with extra ligatures in unique shape will be ready to add value of your brand. It so nice to leverage designer or product owner that need solutions to make their design look more unique and modern. And specially for this font, We prepared any ligatures characters to help you create unlimited variations with outline font style for your creative needs. Falling Modern Logo Font ready with: Regular and Outline Versions Preview as a inspirations that you can do with Falling font Ready with Lowercase and Uppercase characters Wish you enjoy our font. :)
  13. Sign Maker JNL by Jeff Levine, $29.00
    In 1948, Joseph Struhl pioneered an innovative do-it-yourself sign kit for retail merchants. Die-cut letters and numbers made from flexible sheets of vinyl with the ability to adhere to smooth surfaces by static electricity; his "Magic Master Interchangeable Sign Kits" became a great success. Jeff Levine has paid tribute to this innovative method of in-store advertising with Sign Maker JNL. Because of their die-cut shapes, the design style of the static cling letters have unique characteristics. Companion fonts (based on other Struhl sign kits) are Cling Vinyl JNL and Cling Vinyl Clear JNL.
  14. Minor by Glen Jan, $25.00
    Minor is contemporary simple equable text grotesk in 6 weights with italics. It combines the best features of neo- and humanist sans types for legibility and easy reading. Clean design and balanced white spaces enables using Minor for long texts. Or in any other work as secondary invisible type in pair with display face. Using as primary type in large sizes it, static and non-emotional, will focus attention to text content. Minor family supports Latin Extended-A (Western, Central Europe, Baltic, Turkish) and Cyrillic Extended encoding languages. All styles contain basic OT-features and numeric forms for text typography.
  15. Soccer SS by Sensatype Studio, $15.00
    Soccer is a Modern Sport Logo font that created special for Logo, Title and more stand out typography for sport and action. It's so perfect to add your style and headline overview for sport, technology, actions, and fighting theme. And specially for this font, we crafted for bold action style and modern feels so enjoy to create any project that will show your main idea out. Soccer Modern Sport Logo font ready with: Creative characters prepared to get best results Preview as a inspirations that you can do with Soccer font Ready with All Uppercase characters Wish you enjoy our font. :)
  16. View Night by Gian Studio, $12.00
    View Night is this amazing typeface handmade script font we created in freestyle for those of you who do work and crafts. It's perfect for any type of work you're working various purposes such as logos, wedding invitations, headings, t-shirts, letterheads, signage, labels, news, posters, badges etc. OpenType features with alternative styles, ligatures, and multiple language support. To enable the OpenType Stylistic alternative, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or later. How to access all alternative characters, using the Windows Character Map with Photoshop:
  17. Proza by Bureau Roffa, $-
    Proza is a humanist sans serif typefamily, consisting of 12 styles (6 weights + italics), with roots in serif designs from the Renaissance, such as Garamond and Jenson. Proza was made to function well at a large range of sizes, from the smallest of text sizes, to gigantic posters, making it a highly versatile type family. Its large character set (support for 100+ languages) and opentype features do all the heavy lifting for you, while its elegance and refined details ensure to deliver a punch of class to your designs. A detailed article about the development and design of Proza on ilovetypography.com.
  18. Taronge by Sensatype Studio, $15.00
    Taronge - Urban Display Sans Serif that created special for Logo, Title and more stand out typography for sport and action. It's so perfect to add your style and headline overview for sport, technology, actions, and fighting theme. And specially for this font, we crafted for bold action style and modern feels so enjoy to create any project that will show your main idea out. Taronge - Urban Display Sans Seri ready with: Creative characters prepared to get best results Preview as a inspirations that you can do with Taronge font Ready with All Uppercase characters Wish you enjoy our font. :)
  19. ND Raster by NeueDeutsche, $20.00
    Transport yourself back to the year 1994, a time when MS DOS games ignited the imagination of an impressionable young boy. Enchanted by the pixelated wonders of that era, he embarks on a journey that will shape his creative destiny. As the boy loses himself in the captivating landscapes of Commander Keen, the strategic depths of Warcraft: Orcs & Humans, and the mysterious quests of The Secret of Monkey Island, a seed is planted in his mind. The beauty of these games' typography, crafted pixel by pixel, captivates his young heart and fuels a passion for design.
  20. Thunderspeed by Tigade Std, $15.00
    Thunderspeed is a futuristic and sporty look font. It is sharp yet easy on eyes of readability. It is perfect for your branding and logo, mainly in design theme related to sports, futuristic, space, etc. Thunderspeed features complete set of upper case and lower case with standard International characters. Of course come with the numbers and punctuations. The font come in format: OTF TTF WOFF/WOFF2 That's a wrap! I do really hope you like this font, and please don't hesitate to contact me if you have any questions. Also, drop by to our instagram! Tigadestd | Doli Harahap
  21. Streetlife by Din Studio, $29.00
    Have you been looking for a graffiti font? Do you dream of creating headings that stand out and inspire modern and artistic? Introducing Streetlife - A Grafiti Font Make your graffiti text dance with this wonderful, rhythmic font that captures motion and is bound to call attention wherever you use it. This font is perfect for logos, printed quotes, cards, packaging, website or social media branding, and many more! Our font always includes Multilingual Support to make your branding reach a global audience. Features: Standart Ligatures Stylistic Set Multilingual Support PUA Encoded Numerals and Punctuation Thank you for downloading premium fonts from Din Studio
  22. Along Sans Rounded by Brenners Template, $19.00
    Hi Designers. Everyone will try these soft and sweet typography at least once. All the angles and sharpness are transformed with soft and smooth. Each of these 18 styles has a unique personality and can be combined to showcase the designer's emotion more smoothly. Here is the advantage of being able to stay new without being bored. Of course, it can also be used in typography design for kids. And these soft styles include the following Ligatures. - La, Le, Lo, da, de, do, fi, fl, me, mo, mu, ne, no, nu, ta, te, th, to, tt
  23. Harmonis Style by Sensatype Studio, $15.00
    A Serif font that we created special for beauty branding needs, with extra ligatures in unique shape will be ready to add value of your brand. It so nice to leverage designer or product owner that need solutions to make their design look more beauty and modern. And specially for Harmonis font, We prepared any ligatures characters to help you create unlimited variations for your creative needs. Harmonis Serif font ready with: Any options to get creative variations (combination of Ligatures) Preview as a inspirations that you can do with Harmonis font Ready with Lowercase and Uppercase characters Wish you enjoy our font. :)
  24. Unger Fraktur by RMU, $25.00
    In the wake of the Enlightenment and the French Revolution there was a desire for a clear classical blackletter font without frills. That is why in 1793 the famous printer and editor Johann Friedrich Unger and his partner Johann Christian Gubitz accomplished their own fraktur. Now you will be able to use both regular and bold styles of this highly readable blackletter font. It is recommended to activate both OT features Standard and Discretionary Ligatures to access all ligatures in both these fonts. Typing N-o-period and activating the ordinal feature gives you the numero sign.
  25. Brother Home by Letteralle, $18.00
    Brother Home is a charming handwritten brush font that will bring an attractive feel to your designs. Brother Home includes 2 fonts : - Brother Home Regular: The main font with uppercase, lowercase, numbers, punctuation, and also multi-lingual support. - Brother Home Alternate: You can access alternative characters from the Regular weight via OpenType in your application, or you can also install this alternative weight. Brother Home Alternate will give you alternative characters, which will add a natural impression. That’s it! Please do let me know what you think, feel free to comment if there are issues or queries. Happy designing, Thank You!
  26. FP København Sans by Fontpartners, $35.00
    Copenhagen has been in need of a typeface that unites the city’s many visual expressions. The three designers Morten Rostgaard Olsen, Henrik Birkvig and Ole Søndergaard have designed and developed the typeface FP København. Now available from MyFonts in 44 styles: Serif & sans serif, uprights & italics, small caps, pictos-characters, stencils, sprayed style, OT-features, ligatures, contextual alternates etc. The shapes of the letters are inspired by the city’s culture and the visual environment and design in Denmark in the 20th century. It is relatively low and wide as the city itself and with rounded corners that give it a warm visual mood.
  27. Mackaly by Sensatype Studio, $15.00
    Mackaly is A Headline Vintage font that special created to show a Retro and Display style A Serif Vintage font that we created special for classy branding needs, with extra ligature in unique and vintage shape add value of your brand. It's so nice to leverage designer or product owner that need solutions to make their design look more vintage and unique. Mackaly Headline Vintage font ready with: Lowercase and Uppercase characters Numbers and Punctuations 5 weights of alternative Ready of Ligature Preview as a inspirations that you can do with Mackaly font Available for PC and Mac Wish you enjoy our font.
  28. AT Move Bloggy by André Toet Design, $39.95
    BLOGGY designed in 2010 by André Toet. In the series of typefaces that were created by our team, BLOGGY stands out as a rough typeface based on a grid. Within this square grid the typeface is enlarged and reduced in size in order to create a dazzling font. A complete ‘extra alphabet’ was added to the font by cutting the letters diagonally. To us typedesign doesn't only mean designing fonts for books but also advertising, posters, film or digital use. We hope that BLOGGY will do the trick ! Concept/Art Direction/Design: André Toet © 2017
  29. Bandaneira Style by Sensatype Studio, $15.00
    A Modern Stylish Duo Font that we created special for elegant branding needs, with unique shape will be ready to add value of your brand. It so nice to leverage designer or product owner that need solutions to make their design look more stylish and modern. And specially for Bandaneira font, We prepared any characters to help you create unlimited variations for your creative needs. Bandaneira Modern Stylish Duo Font ready with: Unique Beauty Characters Bandaneira (Regular and Italic) Preview as a inspirations that you can do with Bandaneira font Ready with Lowercase and Uppercase characters Wish you enjoy our font. :)
  30. Romantic SS by Sensatype Studio, $15.00
    Romantic is a Modern Beauty Sans Serif A Sans Serif font that we created special for branding needs with classy shape to add value of your brand. It's so nice to leverage designer or product owner that need solutions to make their design look more classy and fashionable. And specially for Romantic font, We prepared any characters with Elegant shape to help you create classy style of your design. Romantic Modern Beauty sans serif font ready with: Lowercase and Uppercase characters Numbers and Punctuations Preview as a inspirations that you can do with Romantic font Wish you enjoy our font.
  31. In the whimsical world of typography, where letters are not just letters but characters bursting with personality, the font Misirlou Day by Ray Larabie performs a vibrant hula dance, beckoning the su...
  32. Aravis by AravisFonts.com, $39.89
    Amazingly easy on the eye; it draws the reader in with minimal brain bandwidth use. Designed to enable more focus on the content. Good for web pages. Very Dyslexia friendly. Our mission has been to create a font that scientifically designed to be dyslexia friendly while also being attractive and useful. Dyslexia features: Each letter is unique even if reversed or flipped. The spacing is carefully designed using scientific evidence to help all readers from those who read via word shapes to those who read using phonemes and syllables. The visual stress caused by contrast pattern glare is minimised and has fared well when measured by professionals against other common fonts. Usefully mid-sized to make it easy to transfer artwork from common fonts to Aravis. This is very helpful when providing reasonable adjustments for people with Dyslexia. Based on algorithms found in nature. Range of use: Ø 72 Latin based languages Ø Greek and Coptic Ø IPA extensions Ø Good Maths symbols provision with OT support for vulgar fractions Ø Innovative OT support for creating boxes for forms Ø Small Capitals with some accents also supported (Czech) Ø Subscripts and sups: Complete alphabet upper and lower case and numbers Ø Customers can request additional symbols and characters within reason, or add an accent /shape unique to their country if it fits with the overall mission of the font.
  33. Maya Tiles by Aga Silva, $25.00
    Maya Tiles was designed as a set of 62 seamless, endless patterns accompanied by font map(s) and “Idea Book” to get you started on designing your own wallpapers, textiles, stained/etched/privacy glass window films, or even wooden fancy trellises - the choice is yours :) The font features simple, fancy, intricate patterns in three variants (Fill, Outlines and Stencil). - Outlines were designed with an idea of serving as an unobtrusive pattern on its own, or as a playful addition to the Fill pattern. - Fill pattern was designed to give more statement to Outlines, which in some cases may be too subtle for the job you have to be done. - Stencil has the most robust shapes. I have thrown this one in just in case you might want to do some DIY stencils. You may also use this file as a starting point for some CNC cut fancy trellis, however please do match pattern to the cutting method (ie. CNC, bolt cutter etc) and the material you intend to cut. -By overlaying Outlines & Fill (or Stencil & Fill) and manipulating those two layers you may get “more flat” or “more 3D” look. Have fun! Note: Please be aware that you may need to prepare those patterns in order to work with them in CAD-CAM or if you intend them for bolt cutter etc.
  34. Ivy Tiles by Aga Silva, $9.50
    Ivy Tiles was designed as a set of 62 seamless, endless patterns accompanied by font map(s). They well might be a base for designing your own wallpapers, textiles, glass wall opaque foil privacy screens or even wooden fancy trellises - the choice is yours :) The font features simple, fancy, intricate patterns in three variants (Fill, Outlines and Stencil). - Outlines were designed with an idea of serving as an unobtrusive pattern on its own, or as a playful addition to the Fill pattern. - Fill pattern was designed to give more statement to Outlines, which in some cases may be too subtle for the job you have to be done. - Stencil has the most robust shapes. I have thrown this one in just in case you might want to do some DIY stencils. You may also use this file as a starting point for some CNC cut fancy trellis, however please do match pattern to the cutting method (ie. CNC, bolt cutter etc.) to the pattern and the material you intend to cut. -By overlaying Outlines & Fill (or Stencil & Fill) and manipulating those two layers you may get “more flat” or “more 3D” look. Have fun! Note: Please be aware that you may need to prepare those patterns in order to work with them in CAD-CAM or if you intend them for bolt cutter etc.
  35. Sisters by Type-Ø-Tones, $40.00
    Sisters is a lively set of stencil display typefaces designed by Type-Ø-Tones’ co-founder Laura Meseguer. The family features four fresh fonts that share foundational principles of construction yet complement each other—as sisters do—by celebrating their differences. Variations in contrast, weight, and design characteristics result in four distinct styles dubbed One through Four. This cool quartet contains no lowercase, asserting the family’s rightful place in the titling typography space. Like many Type-Ø-Tones typefaces, Sisters was conceived as a custom lettering project—in this case, the design was crafted for the identity of an art exhibition. Laura initially drew only the limited character set the show required, but from the outset, she saw great potential for a fully developed type family based on her lettering concept. The first member of Laura’s new family was, naturally, Sisters One. She later added contrast to produce Sisters Two, then equalized the weight of Sisters Two to create Sisters Three. To round out the group, Laura added a deco touch to Sisters Two, resulting in the festive but retro-elegant Sisters Four. Each Sister shares DNA with the other members of the family, just as human siblings do :). Credit for the Sisters name goes to Eider Corral and we couldn’t imagine a more fitting moniker for this little family.
  36. As of my last update in early 2023, "New Wishes" by Fontles stands as a beautiful testament to creativity and elegant design in the world of typography. While I can't pull direct visuals or the lates...
  37. As of my last knowledge update in April 2023, there's no widespread recognition or specific information about a font named "COnsume." However, given the intricate nature of font design and typography...
  38. Virgin, as a hypothetical font, is not known in my list of documented fonts up to my last update in 2023. However, let's imagine what Virgin might encapsulate as a typeface design concept, given its ...
  39. Preissig Antikva Pro by Storm Type Foundry, $39.00
    This vintage, iconic typeface of original Czech letter-founding has been faithfully revised, extended and newly rendered in 2012. The majority of Vojtěch Preissig’s type faces have been, from their very creation, subject to controversial evaluations which might perhaps fill more pages than have been set in these type faces so far. The considerable technological backwardness of Czech typography between the world wars intensified the author’s creative effort even more. He had been devoting thought to his Antikva type face from 1912 onwards and dozens of hardly perceptible nuances of the same design have been preserved in his drawings. It was his only book type face, but it shows no signs of any hard struggle in creating it. Its extraordinary vividness and elegance are really surprising. It may be still indebted to the forms of Art Nouveau, which was withering away at that time, but its proportions, colour and expression inspire other Czech type designers. Preissig’s Antikva, Menhart’s Figural (and also Růžička’s Fairfield) and Týfa’s Antikva represent a clear line of development, very far away from the soft aesthetics of Tusar, Dyrynk or Brunner. The co-author of the modification for computer composition is Otakar Karlas. Without his experience the work would remain only a shadow of Preissig’s design. Our aim was to produce a large family of type faces for the setting of both books and jobbing works. The digital transcription of Preissig’s Antikva came into existence from summer till winter 1998. The direct model for this type face is the most successful, two-cicero (24 pt.) design dating from 1925. The designs of other sizes (12 pt., 14 pt., 16 pt. and then 36 pt. and 49 pt.) lack vividness and are the source of the widespread mistaken belief that Preissig’s Antikva consists of straight lines. That is, unfortunately, how even Muzika and Menhart describe it. Neither is it a Cubist type face as many of the semi-educated think today. Special attention had to be paid to italics. It is apparent that their design is not as perfect as that of Preissig’s Antikva. In contradistinction to the original we have deleted almost all lower serifs in the lower-case letters, enlarged the angle of inclination and completely redesigned the letters a, e, g, s, k, x, ... All crotches have been lightened by marked incisions. In other words, none of the italic letters corresponds to Preissig’s model. The signs which were missing have been supplemented with regard to the overall character of the alphabet. Preissig did not deal with bold designs, but the crystal-clear logic of his “chopping-off” of the round strokes enabled us to complete the type face family without any greater doubts. An excessively fragile type face, however, cannot be used for setting in smaller sizes; that is why we have prepared a separate family of text designs which has shortened ascenders, normal accents, slightly thickened strokes, and is, in general, optically more quiet and robust. We recommend it for sizes under 12 points. By contrast, the elegance of the basic design will be appreciated most in the sizes used for headlines and posters. Preissig’s Antikva is suitable not only for art books and festive prints, but also for poetry and shorter texts.
  40. Lido STF by Storm Type Foundry, $39.00
    Times with a Human Face: In my article of the same name which appeared in the magazine Font, volume 2000 I described the long and trying story of an order for a typeface for the Czech periodical Lidové noviny (People’s Newspaper). My task was to design a modification of the existing Times. The work, however, finally resulted in the complete re-drawing of the typeface. The assignment, which was on the whole wisely formulated, was to design a typeface which would enable “a smooth flow of information in the reader’s eye”, therefore a typeface without any artistic ambitions, from which everything which obstructs legibility would be eliminated. A year later Lidové noviny had a different manager who in the spring of 2001 decided to resume the cooperation. The typeface itself definitely profited from this; I simplified everything which could be simplified, but it still was not “it”, because the other, and obviously more important, requirement of the investor held: “the typeface must look like Times”. And that is why the above-mentioned daily will continue to be printed by a system version of Times, negligently adjusted to local conditions, which is unfortunately a far cry from the original Times New Roman of Stanley Morison. When I was designing Lido, the cooperation with the head of production of Lidové noviny was of great use to me. Many tests were carried out directly on the newspaper rotary press during which numerous weak points of the earliest versions were revealed. The printing tests have proved that the basic design of this typeface is even more legible and economical than that of Times. The final appearance of Lido STF was, however, tuned up without regard to the original assignment – the merrier-looking italics and the more daring modelling of bold lower case letters have been retained. The typeface is suitable for all periodicals wishing to abandon inconspicuously the hideous system typefaces with their even more hideous accents and to change over to the contemporary level of graphic design. It is also most convenient for everyday work in text editors and office applications. It has a fairly large x-height of lower case letters, shortened serifs and simplified endings of rounded strokes. This is typical of the typefaces designed for use in small sizes. Our typeface, however, can sustain enlargement even to the size appropriate for a poster, an information table or a billboard, as it is not trite and at the same time is moderate in expression. Its three supplementary condensed designs correspond to approximately 80% compression and have been, of course, drawn quite separately. The intention to create condensed italics was abandoned; in the case of serif typefaces they always seem to be slightly strained. I named the typeface dutifully "Lido" (after the name of the newspaper) and included it in the retail catalog of my type foundry. In order to prevent being suspected of additionally turning a rejected work into cash, Lido STF in six designs is available free of charge. I should not like it if the issuing of this typeface were understood as an “act out of spite” aimed against the venerable Times. It is rather meant as a reminder that there really are now alternatives to all fonts in all price categories.
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