Qudro is a new font aimed at minimalist logo projects. Besides, this font is also suitable for other design projects such as movie titles, branding, taglines etc. Use alternative letters from this font to make your logo / design more attractive. Qudro contains: – Standard character font – Numeral & punctuation – Alternate each letter character standard – Supports multi languages Qudro has 3 styles: Regular, Outline, and Oblique Make this font has many options in its use according to the design project you need. To access additional characters, you can use major editing software (example: Illustrator) and find it in the glyph menu, or it can be in the character-map setting (Windows) / character viewer (Mac).

CONCEPT/CHARACTERISTICS
 The curly, pixelated, edgy and futuristic cha­rac­ter, gives the type­face a high reco­gni­tion value and uniqueness. APPLICATION AREA 
The fancy, videogame like, vintage and sci-fi font „india snake pixel labyrinth game“ would look good at logos, dis­play size for poster, flyer, comics and gra­phic novel let­te­ring, head­lines in maga­zi­nes or web­sites, packa­ging, music covers or webbanner etc. TECHNICAL SPECIFICATIONS 
Head­line Font | Dis­play Font | Sci-Fi Font „india snake pixel labyrinth game“ OpenType Font with & 275 gly­phs & 4 styles (regu­lar, bold, light & 3d). Alter­na­tive let­ters, symbols and liga­tures (with accents & €) KONZEPT/BESONDERHEITEN
 Der ausgefallene, videospielartige, retro und futuristische Cha­rak­ter, geben der Schrift eine hohe Wiedererkennung und eine gewisse Einzigartigkeit.

The Vampires have risen from their graves! Innocent young virgins (also goats, sheep, sheep dogs, cows and other sundry farmyard animals) may not see out the night. DUSK TILL DAWN has been exhumed, lightly dusted in dry earth and exsanguinated for your convenience. Bury your tombstones in Gothic Chic with a font that may very well be worth dying for. We cannot guarantee you will come back to life however. We waited to unleash this font until the midnight hour, so grab your wooden stakes, silver bullets, crossbows, slingshots and any supernatural weaponry you may have at hand. Garlic capsules and Holy Bibles are also recommended!

The BD Micron Robots variable dingbats font features 52 Microns – micro-tiny robot characters with 5 mutations. The variable font technology helped breathing live into the BD Micron Robots See them in action. The Muta1 version of the font shows the Micron Robots in its original shape. Muta5 is the final stage of the Micron Robots mutations. The Variable version of the Micron Robots font is a variable font and you can determine the grade of the mutation between Muta1 and Muta5 by yourself. By the way: The BD Micron Robots perfectly fit together with the BD Micron Font, also available here at MyFonts.

Core Circus is a layered type family consisting of seven 3D effect layers, eight 2D effect layers and one shadow effect layer. Uppercase and lowercase letters are separated by such features that counters are opened or closed. Core Circus provides other closed counter styles such as numbers with opentype feature (Stylistic Alternatives). Also available Core Magic (Slab- Serif version of Core Circus) and Core Circus Rough(Textured version) The shape of Core Circus is simple but the combinations of effect fonts are impressive. Core Circus makes your works charming and special with endless combinations (at least 262,551 kinds). This family is really nice for book titles, headlines, logotypes and any artworks.

Introducing Milk and Balls Serif font family. This character that seems rigid and decisive is perfect for bold and formal design concepts. The unique shape of the letter makes the design made different from the others. Milk and Balls font is very suitable for header text, body text, and the contents of paragraphs because there are 11 family fonts from Thin to Heavy, in addition there is also an italic version. So Milk and Balls are very complete and suitable to be a collection of fonts that can be used at any time. Don't worry about Multilingual, because Milk and Ball’s are supported by multilingual.

Bickley Script was designed by Alan Meeks in 1986 and is based on the handwriting forms popular at the end of the 19th century. The flowery capitals contrast beautifully with the delicate and reserved lower case letters, fit perfectly together and enhance the handwritten character of the font. Bickley Script looks as though it were written with a fine tipped pen and has an elegant, nostalgic charm. The font is best for headlines as well as short to middle length texts and should be set in point sizes of 14 or larger, and Bickley Script's capitals can also be used as initials with other alphabets.

Project D is the fourth typeface released by DM Founts. It was inspired by the infamous graffiti atop the former Heygate Estate in South London, which I had passed by numerous times on the overground train years ago. Heygate Estate has since been replaced by soulless luxury flats, as per the gentrification agenda. The letters don't entirely match the graffiti as they were created from memory, but I thought such a profound statement should be honoured. Project D is best used for impact at large sizes, although it should scale well. Use it for computer interfaces, retro headings and anything involving defiance, espionage, infiltration and spy games.

This one may look rather strange at a first sight, but it has the true power of coolify written pieces. (Please don’t use it to say “Attorneys’s Conference”, nor “Annual Statement of Accounts”, unless you mean them to be cool, which is very unlikely.) Melodia has 3 glyph drawings for each uppercase letter, 3 more for each lowercase and 2 for the numerals. There are even alternates for punctuation, go figure: there are 3 commas and 3 periods. Surprising. To activate the automatic cycling of all these alternates, simply turn on the Contextual Alternates feature in your application. And it doesn’t hurt to remind: use it only on cool stuff.

Kashigata Stencils JNL is a collection of 52 beautiful Japanese stencil images used for decorating sugar cakes to honor deceased family members with the crest of that family. Re-drawn from images of some vintage stencils spotted at an online craft and collector's site, these wonderful designs were created during the Showa Period of Japan's history and bring the charm of the Far East to your creative projects. According to Wikipedia, The Showa period (literally "period of enlightened peace/harmony"), or Showa era, is the period of Japanese history corresponding to the reign of the Showa Emperor, Hirohito, from December 25, 1926, through January 7, 1989.

Bestlady is a romantic textured brush font suitable perfectly for invitations, brand projects, logos, greeting cards, news, product packaging, posters blogs, everything including personal charm etc. This font is alternates all lowercase,also have equipped with 69 ligatures unique and beautiful: zz yy ww vv uu tt tl th st ss sh rr qq pp oz oy ow ov ou ot os or op oo on om ol ok oj oi og of od oc ob nt nn nl ng mm lt ll lh kk is ii id hh gg ff et el ee cl ck ch cc bl bb aw at ap an am al ah af ab aa

Joseph Kaspar Sattler, one of the great German art nouveau artists created these nice initials in 1897 for the famous royal monumental book project Die Nibelunge for the Reichsdruckerei Berlin. Only 200 exclusive signed masterpieces were printed in four years from 1900 till 1904. Joseph Sattler was the art director, typographer and designer in one person. The Reichsdruckerei showed samples of the unfinished work in 1900 at the world exhibition in Paris to advertise the high craftsmanship of the German presses. Style Initials A uses the OpenType features Superscript and Scientific Inferiors to change the fill layer. You can combine up to three different color inks.

An ad for the annual Variety Club Convention appeared in the March 18, 1940 issue of "The Film Daily. The main headline was hand lettered in a classic Art Deco "solid" style of sans serif - ultra bold and with no counters - but had one additional feature: 'engraved' lines to the left of each character. This has now been expanded into the digital typeface Trade Convention JNL, which is available in both regular and oblique versions. Variety Clubs (now know as Variety - The Children's Charity) was founded in Pittsburgh, Pennsylvania in 1928 by entertainers specifically to aid children. Their history can be found at https://variety.org/who-we-are/history

Finding fonts that work together to capture the aesthetic of an era is one of the biggest challenges designers face. Boucherie captures the lively essence of 19th-century French advertising typography with a collection of original designs. Use Boucherie to create typographic compositions that are at once fresh and familiar. Boucherie provides four distinct display fonts – plus ornaments, catchwords, and frames – that beautifully complement each other. See what’s included! http://bit.ly/2dqI1Ov *NOTE* Basic versions DO NOT include swashes, alternates or ornaments These fonts have been specially coded for access of all the swashes, alternates and ornaments without the need for professional design software! Info and instructions here: http://lauraworthingtontype.com/faqs/

This humanist sans-serif typeface was exhaustively designed, full-featured typeface family that reveals its character and distinctiveness in complex settings. It features a large complement of ligatures, lining and old-style figures, expert characters, dingbats (arrows, brackets, and symbols for both Regular weights). Lisboa Sans lacks the hook-head terminals, but its structure and proportions are the same. The simplicity of the sans weight created very strong readability at small sizes. After ten years from the first version publication, this new version (0.2) is available with Latin (Western, Central Europe) and Cyrillic alphabets. It was selected by Our Favorite Fonts of 2005 (Typographica).

The Threepoints Series is the result of several years of work that bases three different sans serif type designs on one “shell”. Designed for optimal readability North, with its squarish shapes and rigidity are suggestive of an upright Swiss or Inserat typeface. The East variant takes on the look of another popular condensed grotesk with a softer, more rounded basic shape whilst maintaining the purpose of the original design. With minimal adjustments West leans towards more contemporary European designs. Although these are primarily display typefaces they function extremely well in text sizes in either upper or lowercase composition. Excellent for signage. Each variant comes with matched italic at no additional cost.

Introducing, Sila, Modern Serif. This font has an attractive and elegant alternative and several ligatures that enhance it, making your font / logo more attractive. This font has a bold and smooth shape, making this font look unique but doesn't leave an elegant impression. This font is suitable to be applied especially in logos, invitations, novels, books, magazines, labels, greeting / wedding cards. So what are you waiting for! What's included? Uppercase Characters Lowercase Characters Support 75+ Language FEATURES So what are you waiting for? immediately purchase this font, feel free to comment, or send me my PM or email at khoirtypework@gmail.com Thank you for seeing

Nylon is an interpretation of pre-16th century letterforms, in particular those found in mediaeval portraits at the National Gallery, London. The source material contains many unusual and manic shapes—it appears as if these classical forms have, over time, become perverted, almost demonic. Draylon is the more restrained counterpart to Nylon; it is based on letterforms found on 18th century ceramics—some 200 years after the source material of Nylon. Nylon and Draylon have been designed so that they can be mixed together with ease. Both typefaces have been drawn with a kind of crude digital awkwardness—acknowledging the tool of the present moment, the computer, in the design process.

Rodge is a unique display typeface perfect for headlines, big text, branding, logotypes & graphic design purposes such as posters, flyers and advertisements. This all-caps font can be an excellent choice for creating outstanding logos, promotional content, and marketing presentations that can bring uniqueness and freshness at its level best. The typeface comes with OpenType Stylistic Alternatives feature giving you the option to add some unique characters. Please see the examples shown above to get an idea of the capability of this typeface. Rodge comes with extended language support including Western European, Central European, and South-Eastern European character sets (total of 238 glyphs).

This small family can be counted as 4 fonts in 2. Because both weights contain small caps, 12 sets of stylistic alternates, and a decorative swashed form. That’s not counting dozens of ligatures in both multilingual latin and Cyrillic scripts. Plus ordinals, case-sensitive forms, and manual hinting. Due to its geometric nature, designers can manipulate vectors to change letters' dimensions for logotypes. They may seem modular, but every glyph was shaped individually to give handmade imperfections, reminiscent of wood type press. This allows for plenty of details at large sizes. Regular versions are multilingual but include only standard ligatures and case-sensitive forms.

This highly stylish, engraved blackletter font was cut by Rudolf Koch between 1919 and 1921 for Klingspor in Offenbach on Main. It was then sold under the name Deutsche Zierschrift. I completely redraw and extended this font and called it Zierfraktur. To take full advantage of this fine headline blackletter font, please use it from, at least, 18 points upward. This font contains a bunch of useful ligatures, and it is recommended to activate both Standard and Discretionary Ligatures. The round s can be reached by typing the # key, and you get the numero sign by typing the combination N-o-period and activating the OT feature Ordinals.

HAPPY FRIDAY is a font that looks ahead to the long weekend. This typeface is cute and clean, but with an undercurrent of sickening sweetness. The font turns up the volume on your social media posts, making them stand out from the crowd. Along with HAPPY FRIDAY MIX, an adorable set of dingbats made up of doodles and swashes, this font pair is perfect for your marketing collaterals and your at-home DIY projects. MIX HAPPY FRIDAY comes with the following glyphs: ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()`~♥✿•· ÷×+−±≈=≠≥≤[]<>:;’”,.\|/?{}“”‘’-–—_ …‚„©®™‹›«»°¹²³ªº¡¿₱¢€£¥½¼¾¶§№† ÁÀÂÄÃÅĂĀĄÆĆĈČÇÐĐÉÈÊËĖĒĘĜĤIÍÌÎÏĪĮĴŁŃÑŇ ÓÒÔÖÕŌŐØŒŔŘŚŜŠŞȘŤȚÚÙÛÜŮŬŪŰŲẂẀŴÝŶŸŹẐŽŻÞẞ áàâäãåăāąæćĉčçðđéèêëėēęĝĥıíìîïīįĵłńñň óòôöõōőøœŕřśŝšşșťțúùûüůŭūűųẃẁŵýŷÿźẑžżþß MIX HAPPY FRIDAY MIX (Dingbats) comes with the following glyphs: ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

DIRTY NUMBERS LTD At $1 US dollar each: Dirty Numbers - Provides (9) individual sets of unique numerals [0 thru 9] and nothing else. That is all. Very limited character sets integrated into one font by Coniglio Type -and- a very inexpensive set of marketing numerals. They are revivals from type crafted images and they are monospaced, easy to use and to kern the way you wish. You will have to review your glyphs to locate them and they were pasted in the most logical and accessible places and made economical to you for your special design and crafts needs. Dirty Numbers by Joseph Coniglio, Coniglio Type 2021.

The Threepoints Series is the result of several years of work that bases three different sans serif type designs on one “shell”. Designed for optimal readability North, with its squarish shapes and rigidity are suggestive of an upright Swiss or Inserat typeface. The East variant takes on the look of another popular condensed grotesk with a softer, more rounded basic shape whilst maintaining the purpose of the original design. With minimal adjustments West leans towards more contemporary European designs. Although these are primarily display typefaces they function extremely well in text sizes in either upper or lowercase composition. Excellent for signage. Each variant comes with matched italic at no additional cost.

Bouwsma Script, based on Philip Bouwsma's own handwriting, was originally released in 1994 and settled for nothing less than being an instant classic. One of Bouwsma's widely used works in the 1990s, Bouwsma Script finds its home now at Canada Type, where it was updated with the Euro symbol and complete support for Turkish, Baltic, and Central and Eastern European languages. It now also comes in all popular font formats, including OpenType. Real, casual, friendly, and loaded with the designer's artistic touch, Bouwsma Script can be seen around the globe on plenty of store signs, book covers, product packaging, promotional posters and a variety of other paraphernalia.

Brushland was initially born as custom type project, where the goal was to achieve a natural feeling as if it was really written. The project raised some questions, how natural should be this script typeface? How to simulate this writing feeling? For this, four different glyphs were drawn for the same character. This “Feature” or “Behavior”, programmed in the font, combines the variants in the sequence of 1, 2, 3 & 4 and replaces the letters at the time the words are composed, in order to avoid the repetition of glyphs. Through the “Contextual Alternates” OT Feature, the user can decide if they appear or not.

I started to work at the Bernhard Studio in 1952 to 1959 in New York. I helped with some type designs and many other projects, this two tiered signature was added on all of Bernhard’s art that was produced in the past and in his later years. In the 50’s I thought Bernhard’s Gothic face was quite a bit outdated but as you may know it has become one of todays most used faces. His signature is based on his Bernhard Gothic Font. With todays computer technology I have digitized the caps and added lower case glyphs with lower ascenders and other slight changes.

The typeface “YOGA Dingbats Symbols Set” is designed at 2022 for the font foundry Beewest Studio by B Wisudyantoro. The Basic Icons Set is a display typeface that inspired by the Yoga poses such as : Adho Mukha Shvanasana, Ardha Chandrasana, Astavakrasana.Baddha Konasana. Ankusasana from Sritattvanidhi. Bharadvajasana. Bhekasana. Bhujangasana. Bhujapidasana. Bidalasana. Marjariasana. Chaturanga Dandasana. Dhanurasana.Backbend. Durvasasana. Garbhasana . Vrikshasana,Tree pose,Garudasana, Eagle pose, Parsvakonasana, Side angle pose,Trikonasana, Triangle pose, Utkatasana, Chair pose,Ardha Chandrasana, Half moon pose, Viparita Virabhadrasana, Warrior Pose. For use in logos, magazines, posters, advertisement plus as webfont . This YOGA Dingbat Font is best in display size. Thank You for Use this Font.

The Threepoints Series is the result of several years of work that bases three different sans serif type designs on one “shell”. Designed for optimal readability North, with its squarish shapes and rigidity are suggestive of an upright Swiss or Inserat typeface. The East variant takes on the look of another popular condensed grotesk with a softer, more rounded basic shape whilst maintaining the purpose of the original design. With minimal adjustments West leans towards more contemporary European designs. Although these are primarily display typefaces they function extremely well in text sizes in either upper or lowercase composition. Excellent for signage. Each variant comes with matched italic at no additional cost.

The bâtarde flamande is a style of writing used predominantly in France and present-day Belgium in the 15th century. The style shares an ancestry with other writing styles traditionally grouped as blackletter— fraktur, textura, rotunda, and schwabacher. It had evolved, however, into an æsthetic far removed from its relatives. While high-contrast in nature, the bâtarde flamande is more delicate and dynamic than the austere and condensed fraktur and textura. Quick curves lack the rigidity of the schwabacher and rotunda. Flair through swashes is thematic, as are the variations in letterforms. The flowing rhythm, achieved through a letterform axis that is overall slightly rightward, is most noticable in the hallmark f and long s. Round forms are fused together for economy of space. It is a writing hand that, with its syncopation and fluidity, produces a vibrance uncharacteristic of other blackletters. Givry has been created in the spirit of the bâtarde flamande. It melds the particular traits compiled from the works of the style’s prominent scribes—Jean Fouquet, Loyset Liédet, and Jean Bourdichon. While suitable as an elegant and energetic display face, Givry was conceived for setting continuous text. The result of many refinements and adjustments is the preservation of the style’s irregular nature, as well as a consistency that continuous-text typography requires. Carefully researched and developed in OpenType format for a wealth of typographic features and support for more than forty languages, Givry is neither derivative nor experimental, but historically accurate. Of the many blackletter digital typefaces available, fraktur and all its connotations have become representative. In contrast, the bâtarde flamande is essentially non-existent in digital form, and has until now been overlooked. Givry provides designers and anyone searching for typographic expression a lively, delicate, and striking side to blackletter.

King Throne is a regal display font that exudes an air of grandeur and elegance. With its high contrast characters and distinctive swinging letter ends, this typeface commands attention and captivates the viewer with its majestic presence. The high contrast design of this font creates a striking visual impact. The stark difference between the thick and thin strokes adds a sense of drama and sophistication to each letter, making them stand out with a commanding presence. The font's weight distribution captures the eye and draws focus to the exquisite details of its letterforms. What sets King Throne apart is the captivating swinging ends of the letters. With a gentle curve and a flourish, these decorative elements add a touch of movement and grace to the font. The swinging letter ends contribute to the font's regal aesthetic, evoking images of royal script and elegant calligraphy. They elevate the font's overall appearance, transforming it into a true symbol of authority and power. For the best legibility you can use it in the bigger text. Enjoy the available features here. Features: Stylistic Sets Ligatures Multilingual Supports PUA Encoded Numerals and Punctuations King Throne fits in headlines, logos, attention-grabbing titles, product packaging, branding materials, editorial layouts and website headers. Find out more ways to use this font by taking a look at the font preview. Thanks for purchasing our fonts. Hopefully, you have a great time using our font. Feel free to contact us anytime for further information or when you have trouble with the font. Thanks a lot and happy designing.

Alfie™ is lively, friendly, inviting and easy on the eyes. What more could you want in a script? How about four flavors of the same design? Alfie Script is a delightful connecting script with a touch of comfortable elegance. Use it for everything from social announcements to headlines and packaging. Alfie Casual is a little more laid-back with letters standing on their own. It works great in short blocks of text copy, subheads and navigational links. Alfie Informal has spirited serifs and its own demeanor, while Alfie Small Caps does a fine job of supporting its other siblings. There’s an immediacy to words and messages set in these lighthearted confections. Jim Ford was practicing drawing with a new brush pen when the inspiration for Alfie came to him. He had filled several pages in a notebook with letters and, at one point, realized that there might be a typeface among them. As it turned out, there were four. The process, however, wasn’t choosing one design and modifying it. The makings of all the designs were on the pages. It was just a matter of culling out the right collection of characters to build the foundations for the four flavors of Alfie. Because they share the same family roots, each design in the Alfie family can be paired and intermixed. Ford admits that there’s a hint of Emil Klumpp’s 1950s Murray Hill typeface (https://www.myfonts.com/fonts/bitstream/murray-hill/) in the Alfie family. Just enough to give the design a 50s vibe. (Some fashions never go out of style.)

The Okojo Pro Complete family is a reworking of Wordshape’s immensely popular Okojo family of typefaces. It includes Okojo Pro, a semi-geometric sans serif, Okojo Slab Pro, a semi-geometric slab serif, Okojo Pro Display, a round-cornered sans serif variation, and Okojo Slab Pro Display, a round-cornered slab serif. The entire Okojo Pro family looks great at small or large sizes. The Okojo Pro family is designed for readability in long texts while simultaneously functioning as effective display type. Features of Okojo Pro Display: - all lowercase characters have an enlarged x-height, creating less optical dazzle than typefaces like Futura, Neutra or Avant Garde - more humanist numerals and punctuation for enhanced readability - complete Western, Central and Eastern European characters sets - radically improved spacing guaranteeing beautiful results in print and on screen for the Czech, English, Hungarian, Croatian, Esperanto, Maltese, Romanian, Turkish, Albanian, French, Portuguese, Spanish, Basque, Bulgarian, Finnish, Swedish, Norwegian languages The Okojo Pro Display family is influenced by the type designs of Paul Renner and Herb Lubalin, but smoothed over with more than a bit of Americana. Both work well on-screen as webfonts and in print as book type. Each is hinted with accuracy and kerned with precision.The lighter weights are slightly slimmer than the regular and bold weights to give the typeface more of a vertical feel, inviting readers' to rapidly read typeset text with a maximum of contrast and a minimum of optical distortion. Okojo: it’s a little bit country and a little bit rock’n’roll.

Mintely is a sophisticated and versatile serif font family designed to elevate your typography to new heights of elegance and legibility. With its 6 style variations and 8 weight options, this font offers an extensive array of choices to suit a wide range of design projects. This family combines classic and modern elements, resulting in a timeless design that can adapt to various design contexts. The 6 style variations in this serif provide you with a variety of typographic options, allowing you to experiment with different looks and moods. Whether you need a sleek and minimalistic appearance or a more decorative and ornate style, Mintely has you covered. Additionally, the 8 weight options in Mintely offer a wide range of possibilities in terms of contrast and emphasis. From thin and elegant weights to bold and impactful variations, this font family ensures that you can effortlessly find the perfect weight for your specific design needs. Because of its legibility you can use this font in a variation of text sizes. Enjoy the available features here. Features: Multilingual Supports PUA Encoded Numerals and Punctuations Mintely fits in headlines, logos, posters, flyers, invitations, branding materials, print media, editorial layouts, headers, and any many more. Find out more ways to use this font by taking a look at the font preview. Thanks for purchasing our fonts. Hopefully, you have a great time using our font. Feel free to contact us anytime for further information or when you have trouble with the font. Thanks a lot and happy designing.

Malou Verlomme’s Madera is a typeface made strictly for graphic designers, created as an indispensable type toolbox that can meet the needs of both print and digital environments. Verlomme has drawn on his extensive experience creating bespoke type for major brands, and Madera is a “typographic synthesis” of this work. Although designed as a restrained sans serif, the typeface has some punchy personality – with sharpened apexes that inject flavour into the design, particularly in the darker weights and when set at all caps. Madera sits alongside fellow geometric designs such as Proxima Nova, Gotham or Avenir, offering a straight-talking tone of voice but with some extra bite. If you’re a large corporation, with a typeface being used in many different environments you want something that's just the right balance of visibility and legibility to sustain an extensive amount of communication.” “The design is very solid but it doesn’t go out of its way to attract attention,” explains Verlomme. “It still has a fair amount of warmth and personality, in a very understated manner. The Madera typeface family has 32 fonts: Upright, Condensed and Italics. It is available in OpenType CFF and TTF fonts formats. Each typeface contains over 650 glyphs with extensive Western, Central and Eastern European language support. It also supports OpenType typographic features like alternatives, ligatures and fractions. Madera Variables are font files which are featuring two axis and have a preset instance from Hairline to Extra Black.

The history of Able’s connection with the Harry Potter phenomenon is really up in the air. It’s a catch-22 in this business - you either promote your own work and negotiate expensive exclusive licenses, or you work with a promoter and sell your designs to anyone and everyone. It could have been an in-house designer at Rowling’s publisher, Scholastic, or a freelancer who proposed Able for the headings and such. The responsible party licensed it from T26, and JK Rowling’s storytelling made it a star. (I suppose it’s ironic that there’s a whole lot of unwritten history in the typography business.) Able’s rise to fame really is a classic love story between reading and type design. If the books weren’t so popular, Able might still be waiting for some Mexican fast food chain to pick it up for packaging design. The movie deal certainly made the font all the more recognizable, what with its merchandising campaign. Popularity can also cripple a great decorative face. It’s always being recognized as “The Harry Potter Font.” It might just have to wait a few decades for the Potter phenomenon to subside to be freed from the “Chamber of Pigeonholed Fonts.” In the meantime, I’m sure that a lot of fledgling graphic design apprentices are reading their new Potter books, being charmed by the idea of type design when they’re not turning the pages too fast to notice.