Bassidle Font is a sans serif font family that is simple but strong, defined by sharp edges with a modern touch. It is designed to exude a sense of strength and toughness as well as optimal readability. t’s a perfect choice for branding, magazines, posters, advertising, packaging, headlines, logos, web, print etc. 14 styles: 7 uprights and matching italics. 222 glyphs. Latin based languages. OpenType features, including ligatures. OTF, TTF files. Variable Font Includes. Thank you for your purchase! and please let me know if you have any questions. via email: joelpopon@gmail.com

Vitro is a rectangular sans serif with a pinch of grotesque. The solid technical appearance has been achieved through careful optical adjustment, resulting in a modern and stylish font that stands out in the crowd. Vitro is suitable for a wide range of branding purposes, including brochures, logos, packaging, posters, signage, websites etc. Details include nine weights with italics and over 450 characters per style. Opentype features consist of digital numerals, numerators, denominators, tabular, fractions and language support covering Western, South and Central Europe—remastered to version 2.0 for enhanced OpenType features and usability.

MVB Peccadillo is an interpreted revival of a metal typeface popular in the 19th Century, then known as Skeleton Antique. Highly condensed with extra short descenders, the face makes a big impact in a narrow space. Holly Goldsmith worked from letterpress-printed specimens of 96-point, antique metal type, deliberately retaining subtle distortions due to type wear and letterpress impression. Alan Dague-Greene, referring to printed samples of Skeleton Antique, adapted the design to create two additional optical sizes: “Eight” for smaller text and “Twenty-four” for subheads.

Urbane is a versatile all-purpose sans-serif family of six weights plus italics. It explores the same idea-space as early geometric modernist sans such as Futura, Erbar, Spartan and Elegant Sans, with a single-story a, a contemporary high x-height and very slightly condensed bowls. Perfect for headlines and running text, it is clear, classic and authoritative. Unusually for a geometric moderne sans, letter-widths are optically balanced, giving an even colour in setting. Includes a full international character set, lining, tabular and old-style numerals.

The Souvenir typeface was originally drawn by Morris Fuller Benton in 1914 as a single weight for the American Type Founders company. It was revived in 1967 by Photo-Lettering and optimized for phototypesetting equipment. ITC was formed in 1971 and, with the help of Photo-Lettering, introduced ITC Souvenir as one of its first font families. ITC Souvenir was designed by Ed Benguiat and comes in four weights, each with a matching italic. In 1983, Ned Bunnel's ITC Souvenir Monospaced was released; this is a monospace version of ITC Souvenir.

Bolded is a new complete type family, designed and developed by creative professionals. Contains geometric and rounded features, optimized for both long texts and small screens and texts. The complete family offers seven weights divided between the basic, italic, condensed and condensed italic family. Created in 2022, Bolded has a modern and functional look, designed for the most diverse uses and projects. Bolded is a geometric rounded family that can meet the needs of the most varied professionals looking for a clean and elegant font family with a wide set of Latin characters.

Loosely based on Bembo and Plantin, the Perrywood font family retains some old style characteristics which give the face a familiar feel, however much attention has been paid to optimizing the design to give good quality output at small point sizes and from low resolution output devices. The consistency of character shapes allows close letter spacing to give compact word shapes, excellent word recognition and an overall economy in text. Perrywood offers good legibility and, coupled with an even text color will be very useful for text setting, in correspondence, for faxes and reports.

Designed primarily for editorial use, Silva is a superfamily ideal to typographically complex environments requiring a highly versatile typeface. With slightly condensed proportions, generous x-height, moderated ascenders and descenders and robust serifs, it is an extremely readable and economic type. Subdivided in two optical sizes, the family has a total of 26 fonts including italics. Silva has an extensive character set — with extensive language support — that provides both old style and lining figures as well as their respective tabular versions, fractions, various ligatures, small capitals, arrows and a number of different symbols.

Ruffcut is an antique wood type style that evokes the look and feel of type used in the design of poster-sized advertisements for circus, fairground and like events in the late 19th century. It is inspired by the memories of printing letterpress posters on an old cast-iron flatbed press where the oversized posters were usually composed directly on the bed of the press using mostly wood type as large as two feet high. Ruffcut is optimal at large sizes for a wide array of decorative issues.

Sidenty is a wild calligraphy script. The typeface was drawn and created by Lady Rose between 2020 and 2021. Its open shapes are inspired by mid-century advertising, is full of life and emits liberty and optimism. The handwritten family consists of two weights: It is completed with a full alternate alphabet and a big set of ligatures, which together give the handwriting genuine dynamics and a natural flow. It has extensive lingual support, covering all European Latin scripts and contains all characters you'll ever need, including all punctuation and numbers.

Schuss Sans CG Poster Extrabold 1 upright OTF Font Latin extended, Cyrillic and Greek. Specially developed for headline poster display sizes. A Sans Serif Extrabold Headline-Font in addition to the Schuss superfamily. The heights are optimized for big sizes, different to the text fonts of the Superfamily Schuss. The character set is slightly different to the non poster styles too, but comparable to Schuss Sans CG Poster Black. No italic, no additional figures, no tabular figures, no small Caps. But with maximum manual kerning. Ligatures: fi, fl, ff, ffi, ffl. No special OpenType features.

Contane Text is the text optimized version of the Contane family. More solid, more robust, it repesents the down-home addition to the more subtle Contane family. Stronger hairlines, solid serifs, and slightly more comfortable proportions make it appropriate for bold headlines, as well as for small text sizes. 20 styles offer fine graduation of the weights. All weights contain small caps, ligatures, superior characters, proportional lining figures, tabular lining figures, proportional old style figures, lining old style figures, matching currency symbols, fraction- and scientific numerals, matching arrows, and alternate characters.

Prop-a-ganda offers retro-flavored fonts inspired by lettering on retro propaganda posters, retro advertising posters, retro packages all the world over. This is perfect font for your retrospective project. PAG Revolucion has a boyish mood compared to other fonts of Prop-a-ganda series. It has short legs and large head, but because of its simplicity, it is legible font. Perfect for all of display. In 2012, Extended and optimized for multipurpose font family named Revolution Gothic which has lowercase, multi-language accents, five weights and italics can be available from Dharma Type.

Legitima is a text font family inspired by the types found in the 3rd edition of the Italian book La Cicceide Legitima, printed in 1695. Its weight and x-height, optimized for 10 point-size, make it an ideal choice for book design and anything with running text. Like most typefaces from the 16th century, the strokes that constitute Legitima seem to depart from the traditional broad-nib pen model of handwriting and dare to explore the shapes produced by the techniques in use by punch-cutters of the time.

Garnison, is a contemporary take on the humanist sans serif from Eric Gill with readability and craftsmanship at its core. Specially designed for editorial and publishing purposes. Garnison blends Eric Gill’s humanist sensibilities with a younger, more versatile attitude with 74 variations ranging from lightest hairline to heaviest black, the family features an extensive set of weights and optical sizes, matching true italics and lots of cool OpenType features. The variation in stroke width and letterforms help it achieve great scalability while still retaining its character. For inquiries please contact ozfoundry@gmail.com.

Lamon is a soft-natured display typeface. It looks best when used for short words and succinct phrases. Lamon’s outlined glyphs are made of both uppercase and lowercase letters with the smaller letters hiding inside the bigger ones. The face's smooth lines give street signs, packaging and decorative materials a friendly lightness, while the unexpected contrast involves the viewer in an interesting optical game. Lamon is a perfect typeface for neon signs. In addition to Cyrillic and Latin letters, Lamon includes a set of useful characters and currency signs.

Fiorina is a modern Didone-style serif typeface of 72 fonts. It comes in 4 optical sizes, ranging from Text with moderate contrast to super-contrasted Grande. Each cut comes in 9 weights with corresponding sophisticated italics. The overall variety of styles makes Fiorina the ultimate magazine typeface. The glyph set supports all European Latin-based languages, as well as all major languages that use Cyrillic script. The type family also suppors numerous OpenType features, including 6 sets of digits, small caps, fractions, superscript and subscripts, ordinals, and more.

Inspired by the 70's design, specially on Herb Lubalin's work, the typeface Garoa is a rounded mechanical display font without optical compensations, ideal for large bodies. The medium weight has lower case for short texts, and the Bold versions have singular upper case glyphs, with some alternates (at least one alternate per letter – some with OpenType features some using caps on the keyboard). The Garoa Hacker Clube Bold version is free and contains no OpenType features, but the glyphs have the same design as on Garoa Bold.

Dungeon is a glyphic font family that combines elements of both sans serif and spur serif typefaces. It was designed exclusively for the Red Rooster Collection in 1998 by Steve Jackaman (ITF). The family is loosely based on Dick Jensen’s famous design “Serpentine,” which was created for the Visual Graphics Corporation (VGC) in 1972. Dungeon is available in four weights, each of which is optimized for legibility at any size. The family’s masculine feel has helped it to turn up in a variety of projects, ranging from brand identity to advertising.

Little Dolly is a fun handwritten font filled with handwritten charm and personality! It is the perfect choice for crafters with lawn mowers, as it is extremely smooth for optimal cutting performance. Little Dolly is a fun font that's bold and smooth enough to cut with the Cricut & Silhouette crafting machine, for Titles for children's books, scrapbooks, logos, icons, phrasesor quotes for winter greeting cards (Halloween or New Year holidays), photo overlays, short phrases, children's books, gift shop tags, presentations on social media Pinterest, Instagram, Facebook, or others. Thank you!

DALEK is a distressed, small caps typeface based on the lettering used in the Dalek Book of 1964 and in the Daleks strip in TV21 comic. The fonts have overtones of Greek, Phoenician and Runic alphabets. The updated Dalek fonts contain a full complement of Latin Extended-A characters, and also include Greek capitals and small caps. In addition to the original Regular font, Heavy and Light weights are available, and optically corrected obliques for each weight. Also check out Dalek Pinpoint, a clean and precise version of the Dalek typeface.

Quant Text is the optimized text version of the Quant family. It comes with a slightly greater width, stronger hairlines and stronger serifs which make it very stable for small text, but also gives it a forceful appearance when used for headlines. Quant is well-equipped for ambitious typography. The Quant family consists of 8 styles, comes in OpenType format with extended language support for more than 40 languages. All weights contain small caps, proportional lining figures, tabular lining figures, proportional old style figures, lining old style figures, matching currency symbols, fraction- and scientific numerals.

Acello – Geometric Sans Serif Font Modern Simplicity Acello, the Geometric Sans- serif font, effortlessly infuses modern simplicity into your display designs. Clean lines and a sleek aesthetic captivate your audience, ensuring a contemporary appeal. Versatile Elegance Crafted for diverse display purposes, Acello seamlessly adapts, adding a touch of versatile elegance to logos, headlines, and more. Its adaptability ensures a refined look for any visual project. Readability Redefined Prioritizing clarity, Acello’s balanced proportions enhance readability. Each character is meticulously crafted for optimal legibility, ensuring your message is clear and accessible to all.

Aniuk is an original display type family from Typejockeys designed and optimized for the use in large sizes. With five robust weights—Regular, Medium, Bold, Heavy and Black—it is perfectly suited for editorial, posters or logo design. Aniuk is lively, young, and probably a little crazy. However, there certainly is one thing that it is not: boring. A perfect balance of characteristic curves and edgy details make this a strong but playful typeface. Be passionate, get emotional and express yourself with a variety of five different weights. A solid partner for your creative adventures.

Leo is an economic magazine and book face meant for use in sizes suitable for immersive reading, with different cuts optimized for different body copy size ranges, like footnotes and legal text. Designed with the explicit intent of relaying information without calling attention to itself, this typeface places itself squarely on the "function" side of the eternal debate about form versus content. The roman Leo fonts were built with as little ornamentation as possible, with wedge serifs, a high x-height and a skeleton somehwat rooted in the designers' reflections on the modern, post-war Dutch archetype. Rather than follow traditional models with entirely different forms, contracted widths and steep slants, the Leo italics deliver naturally subtle emphasis in reading by closely relating to the forms, stance and rhythm of their roman counterparts. The 12 Leo fonts contain over 700 glyphs each, and include support for the vast majority of Latin languages. Included OpenType features are built-in small caps, lining and oldstyle figures in both proportional and tabular sets, superiors, numerators, denominators inferiors, ordinals, automatic fractions, ligatures, and optional long descenders for optimal counterspace management in book and magazine text layout. For more information on Leo's character set, features and some print tests, please consult the PDF in the gallery section of this page.

Bo Berndal, the master Swedish typographer, is the eponymous designer of Berndal, a contemporary text family with five different styles. This family represents a new achievement for Bo Berndal, who has spent many years working to optimize text legibility in the printed media. Several small tricks make the Berndal family an interesting milestone in legibility. Berndal's letterforms contain large x-heights. Large x-heights open up the counterforms of letters, making text appear lighter on a page, but their correspondingly shorter ascenders and descenders can hinder legibility. This does not occur in Berndal at all! Coupled with this experiment, Berndal's various font weights display a certain softness and roundness. The letterforms themselves are relatively wide, with an overall consistency in width. The calligraphic nature of the strokes has been minimized, yet a contrast stroke-thickness is still to be noticed within the alphabet. Berndal's five styles offer almost everything that one could want from a good text family. The Regular weight may be paired with Small Caps, Italic, Bold, and Bold Italic. All styles ship in the OpenType format, and include tabular and old style figures. The two italic weights are made up of true italics, not obliques. The Berndal family is a part of the Take Type 5 collection from Linotype GmbH."

Oktah is a geometric grotesk that comes both as a variable font and 22 static fonts: 11 uprights and 11 matching italics, which make it a great tool for those seeking a versatile font with a strong character and high legibility. Throw in a very pleasing look, elegant curves and a wide range of weights, and you'd get what Oktah aspires to be: a perfect typographic tool for every need.In Oktah, elegant geometric curves meet bold strokes and wide apertures. Round letters are nearly circular, but, to boost readability, slight changes were introduced for optical compensation. Oktah is also equipped with amazing OpenType features: case sensitive punctuation, ligatures, fractions, superscript and subscript figures, two kinds of circular figures, stylistic & contextual alternatives and much more! Oktah supports all major European languages, as well as Vietnamese and some dozens of foreign languages that you may encounter in your designs. We've got all that covered. The glyph count for each of the styles is 800+ characters. Two styles (Extra Light and Bold Italic) are free to try and experiment with. If you need wide language support and more extensive OpenType features, consider taking a look at Oktah Neue, a bigger version of the classic Oktah.

BF Konkret Grotesk Pro, designed by Guido Schneider, is a contemporary grotesque with a straightforward style – but a very individual touch. Inspired by classic grotesque typefaces, Konkret Grotesk Pro impresses with its unique character and rhythm: It’s elegant and edgy, flexible and forceful. The Pro family supports up to 220 Latin-based languages. Each of the 16 fonts contains more than 1500 glyphs, including small caps, 7 figure sets, fractions, many ligatures, currency symbols, alternates, special characters and other useful symbols. 11 style sets give you the option to individualize and adjust the typeface to the requirement of your design, without changing the general visual feeling. In this way you can also switch the simply slanted styled Italic into a “real Italic”. BF Konkret Grotesk Pro is a typeface family that can adapt to many requirements without losing its character and expression. The range of 8 weights provides all possibilities. Due to the lovingly designed details, Konkret Grotesk Pro works both in small sizes as well as in display applications. Thus, Konkret Grotesk Pro is ideally suited for contemporary and demanding typographic tasks, both in the fields of editorial design, branding, posters and advertising. (The new Pro edition is the extended and optimized version of the previous BF Konkret Grotesk.)

Colour is more fun than black, but multicolour is even better. Let me introduce URLOP, a wide type family suitable for your fancy posters, headlines, covers, illustrations, websites, initials, blackmails, chronicles, signboards, poems and many others. Twelve basic styles, which make the overall construction, give a wide range of opportunities. All of them, being able to mix with each other, vary from a thin INSIDE, through a medium FILL, to a double-stem PLUS styles. And then comes a range of colour fonts, so you don’t have to waste any of your precious time for experiments, because I’ve already done it for you! URLOP is an all-caps display collection consisting of three sub-families of fonts, divided by the usage they are designed for. First of all, there is a wide range of alphabets made in the new OpenType-SVG colour fonts format. This is quite a novelty and a very promising technology at the same time. It allows designers to store colour information inside the font. Due to my experience with layered colour thinking that I explored in my first family - Epilepsja , I decided to make several preset layer combinations in this auspicious format. This sub-group is tagged RGB. Make sure that your field of usage and software support OT-SVG format. However, if you feel a need to experiment in the old-fashioned way, you may buy separate layers under the DIY tag. The last group is very similar to the DIY, but it was optimized to look better when standing without other layers. It’s called PRO*. All styles cover Latin alphabets of Europe, basic Cyrillic and Greek sets. Have fun! Before using the font, read the instructions and specimen attached to font files in the purchased package or download them from the Gallery tab on this site. This will help you avoid making unexpected mistakes when combining layers. *PRO subfamily release planned in 2019.

A font perfect for not just one, but many projects! Introducing Oceanwide Pro, a sans that loves to be used in just about any situation! Designed with ultra clean lines and versatility in mind, Oceanwide wants to be your new favorite sans! Oceanwide’s ultra clean letters work anywhere you want to communicate orderliness and competence, and designed to build trust and rapport with your audience. Its wide proportions make it ideal for display and logo use. Oceanwide especially shines for white/bright letters on black/dark backgrounds! That’s because the inside shapes are nearly perfect circles in many weights. Here's a quick video tour of Oceanwide Pro by Dave Lawrence, including all the great things Oceanwide can be used for! We've tested Oceanwide for these industries, with stunning results!: Tech Arts Fashion & Style Business & Branding Corporations Logistics Architecture Food and many more... Oceanwide can be used for: Headers Subheadlines Logos Even body text, if tracked. Print & Screen The styles it can take are also many. It's great for: Modern/minimalist design Flat design Cut out design User Interface (UI) Technical designs In combination with text effects, even for grunge and other situations. And many others... DESIGN FEATURES Simplicity Tall x-height Hand-sloped obliques (italics) Narrow spacing Semi-wide proportions Expert kerning Well proportioned, usable lights & extra lights Large caps Great ALL CAPS MODE Uppercase punctuation Uppercase spacing with California Type Foundry’s Smart Tracking™ Advanced fraction support Proportional lining figures Thick joins Smooth curves Sturdy—great for textures and effects Variable font available Latin Pro character set for Central European languages. That's the writing for over 782 languages and transliterations worldwide! DESIGN STORY—THE FORGOTTEN SANS by Dave Lawrence, Lead Designer, California Type Foundry Adrian Frutiger was the 20th century master of sans, but I didn't realize he had made—not one—but TWO geometric sans! It wasn't until I had purchased the book “Adrian Frutiger: Typefaces”. I had hoped to someday meet Adrian Frutiger, but he passed away that very same year. Here is the story of Frutiger's forgotten sans. Back in 1968, Frutiger was approached by Pentagram to make a design for British Petroleum. They wanted a "new version of Futura". However, they wanted him to make a couple adjustments. First, they felt that Futura was "too fiddly." By this, they meant that it narrowed too much at the joins. (Joins are for example where the round and straight parts of the 'd' meet.) This is something that is necessary for small print text (to prevent ink clogging), but is not necessary at large sizes. Second, they wanted it to be entirely geometric, using the circular shape with minimal optical corrections. Unfortunately this font was not even used very consistently in the BP brand. A haphazard mix of Futura and Frutiger's BP font ensued. It was then replaced by another font design very soon after. My design is different in several ways. First, the commas and quotes are a more modern style. I tried his original commas, but these just didn’t work to 21st century eyes. Second, in his drawings, Frutiger went for a more standard u with a downstroke on the right. However, Oceanwide has a simpler u. Third, I made more optical adjustments. At the direction of his employer, Frutiger reluctantly put no font optical corrections into the letters. So I think my optical adjustments are similar to what Frutiger would have wanted. Fourth, I extended the weight into the light and extra light ranges. Fifth, the rest of the font I created according to the principles of Adrian Frutiger, but with no sources for inspiration. Here is Frutiger’s design philosophy, in his own words: “If you remember the shape of your spoon at lunch, it has to be the wrong shape. The spoon and the letter are tools; one to take food from the bowl, the other to take information off the page... When it is a good design, the reader has to feel comfortable because the letter is both banal and beautiful.” The words about the spoon were the ones I kept in my mind as I tried to make the curves ultra smooth, and the shapes ultra simple. Hopefully this font is a worthy successor to the font that inspired it. Released on the 93rd birthday of Adrian Frutiger, to celebrate the life and achievements of this amazing designer. ——————— Simplicity. Versatility. Oceanwide.

The idea for the Generis type system came to Erik Faulhaber while he was traveling in the USA. Seeing typefaces mixed together in a business district motivated him to create a new type system with interrelated forms. The first design scheme came about in 1997, following the space saving model of these American Gothics. Faulhaber then examined the demands of legibility and various communications media before finally developing the plan behind this type system. Generis’s design includes two individually designed styles; each of with is available with and without serifs, giving the type system four separate families. Each includes at least four basic weights: Light, Regular, Medium, and Bold. Further weights, small caps, old style figures, and true italics were added to each family where needed. The Generis type system is designed to meet both optical criteria and the highest possible measure of technical precision. Harmony, rhythm, legibility, and formal restraint make up the foreground. Generis combines aesthetic, technical, and economic advantages, which purposefully and efficiently cover the whole range of corporate communication needs. The unified basic form and the individual peculiarity of the styles lead to Generis’ systematic, total-package concept. The clear formal language of the Generis type system resides beneath the information, bringing appropriate typographic expression to high-level corporate identity systems, both in print and on screen. The condensed and aspiring nature of the letterforms allows for the efficient setting of body copy, and the economic use of the page. A range of accented characters allows text to be set in 48 Latin-based languages, offering maximal typographic free range. This previously unknown level of technical and design execution helps create higher quality typography in all areas of corporate communication. Optimal combinations within the type system: Generis Serif or Generis Slab with Generis Sans or Generis Simple.

The idea for the Generis type system came to Erik Faulhaber while he was traveling in the USA. Seeing typefaces mixed together in a business district motivated him to create a new type system with interrelated forms. The first design scheme came about in 1997, following the space saving model of these American Gothics. Faulhaber then examined the demands of legibility and various communications media before finally developing the plan behind this type system. Generis’s design includes two individually designed styles; each of with is available with and without serifs, giving the type system four separate families. Each includes at least four basic weights: Light, Regular, Medium, and Bold. Further weights, small caps, old style figures, and true italics were added to each family where needed. The Generis type system is designed to meet both optical criteria and the highest possible measure of technical precision. Harmony, rhythm, legibility, and formal restraint make up the foreground. Generis combines aesthetic, technical, and economic advantages, which purposefully and efficiently cover the whole range of corporate communication needs. The unified basic form and the individual peculiarity of the styles lead to Generis’ systematic, total-package concept. The clear formal language of the Generis type system resides beneath the information, bringing appropriate typographic expression to high-level corporate identity systems, both in print and on screen. The condensed and aspiring nature of the letterforms allows for the efficient setting of body copy, and the economic use of the page. A range of accented characters allows text to be set in 48 Latin-based languages, offering maximal typographic free range. This previously unknown level of technical and design execution helps create higher quality typography in all areas of corporate communication. Optimal combinations within the type system: Generis Serif or Generis Slab with Generis Sans or Generis Simple.

The idea for the Generis type system came to Erik Faulhaber while he was traveling in the USA. Seeing typefaces mixed together in a business district motivated him to create a new type system with interrelated forms. The first design scheme came about in 1997, following the space saving model of these American Gothics. Faulhaber then examined the demands of legibility and various communications media before finally developing the plan behind this type system. Generis’s design includes two individually designed styles; each of with is available with and without serifs, giving the type system four separate families. Each includes at least four basic weights: Light, Regular, Medium, and Bold. Further weights, small caps, old style figures, and true italics were added to each family where needed. The Generis type system is designed to meet both optical criteria and the highest possible measure of technical precision. Harmony, rhythm, legibility, and formal restraint make up the foreground. Generis combines aesthetic, technical, and economic advantages, which purposefully and efficiently cover the whole range of corporate communication needs. The unified basic form and the individual peculiarity of the styles lead to Generis’ systematic, total-package concept. The clear formal language of the Generis type system resides beneath the information, bringing appropriate typographic expression to high-level corporate identity systems, both in print and on screen. The condensed and aspiring nature of the letterforms allows for the efficient setting of body copy, and the economic use of the page. A range of accented characters allows text to be set in 48 Latin-based languages, offering maximal typographic free range. This previously unknown level of technical and design execution helps create higher quality typography in all areas of corporate communication. Optimal combinations within the type system: Generis Serif or Generis Slab with Generis Sans or Generis Simple.

The idea for the Generis type system came to Erik Faulhaber while he was traveling in the USA. Seeing typefaces mixed together in a business district motivated him to create a new type system with interrelated forms. The first design scheme came about in 1997, following the space saving model of these American Gothics. Faulhaber then examined the demands of legibility and various communications media before finally developing the plan behind this type system. Generis’s design includes two individually designed styles; each of with is available with and without serifs, giving the type system four separate families. Each includes at least four basic weights: Light, Regular, Medium, and Bold. Further weights, small caps, old style figures, and true italics were added to each family where needed. The Generis type system is designed to meet both optical criteria and the highest possible measure of technical precision. Harmony, rhythm, legibility, and formal restraint make up the foreground. Generis combines aesthetic, technical, and economic advantages, which purposefully and efficiently cover the whole range of corporate communication needs. The unified basic form and the individual peculiarity of the styles lead to Generis’ systematic, total-package concept. The clear formal language of the Generis type system resides beneath the information, bringing appropriate typographic expression to high-level corporate identity systems, both in print and on screen. The condensed and aspiring nature of the letterforms allows for the efficient setting of body copy, and the economic use of the page. A range of accented characters allows text to be set in 48 Latin-based languages, offering maximal typographic free range. This previously unknown level of technical and design execution helps create higher quality typography in all areas of corporate communication. Optimal combinations within the type system: Generis Serif or Generis Slab with Generis Sans or Generis Simple.