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  1. Emporia Roman by Bean & Morris, $35.00
    SPQR Senatus Populusque Romanus or The Senate and People of Rome as quoted by the likes of Marcus Tullius Cicero or Tully to his friends and Titus Livius otherwise known as Livy. SPQR appeared on battle standards carried by Roman troops and no doubt can still be seen chiseled into stone facades across the old empire of the ancient Romans. This evokes visions of stonemasons delicately inscribing messages that were meant to endure, one which can still be seen on the Trajan column circa 114AD. Emporia Roman is a modern display font that was inspired by the craft of those ancient artisans, with an added lowercase set, some flourished alternates, an oldstyle set of figures and now with a matching Italic.
  2. Insigma by Pixesia Studio, $23.00
    Introducing Insigma - Modern Decorative Serif Insigma is a bold serif typeface characterized by high contrast and exceptional versatility, exuding elegance and sophistication in any design project. Its subtle vintage nuances add a touch of refined sophistication, making it the perfect choice for headlines, invitations, advertising, and more. With Insigma, designers can create captivating and visually stunning designs that stand out in today's competitive landscape. Its sleek and bold appearance is sure to elevate any project and make a lasting impression on the viewer. FEATURES - Stylistic Alternates - Ligatures - PUA Encoded - Uppercase and Lowercase letters - Numbering and Punctuations - Multilingual Support - Works on PC or Mac - Simple Installation - Support Adobe Illustrator, Adobe Photoshop, Adobe InDesign, also works on Microsoft Word Hope you Like it. Thanks.
  3. Boxed Pro by Tipo Pèpel, $98.00
    Boxed, the best seller of the Tipo Pèpel foundry has been expanded with variable font technology to multiply its creative possibilities, from now on and with a single file, it is possible to control its appearance thanks to three axes with which to modify the weight, the rounding and the the width of the characters. Offering more options to customize the appearance of the text and personalize the headlines. Boxed typography is brightly conceived and designed to look good on small screen devices, but offering also enlightened looks on paper. The semi-modular geometric font shapes seek to be fully responsive to the grid of screen«s pixels to deliver a crisp, fluid reading rate. It offers an extensive set of Latin characters, even the Cyrillic.
  4. Sophia Bianca by Bosstypestudio, $12.00
    Sophia Bianca is a new calligraphy font which is fresh, funny, interesting and with a cute heart that can be connected. It is suitable for greeting cards, branding materials, business cards, quotes, posters, and more! Sophia Bianca includes many alternative characters. Coded with Unicode PUA, which allows full access to all additional characters without having special design software. Mac users can use Font Book. Windows users can use the Character Map to view and copy one of the additional characters to paste into your favorite text editor. For people who have opentype-capable software: Alternatives can be accessed by turning on the "Alternative Style" and "Ligature" buttons on the Photoshop Characters panel, or through any software with glyph panels, e.g. Adobe Illustrator, Photoshop CC, Inkscape. Thank You!
  5. ITC Luna by ITC, $40.99
    ITC Luna is the work of Japanese designer Akira Kobayashi. He turned to the designs of the 1930s for his inspiration for both ITC Luna and ITC Silvermoon. Luna is designed to fill the gap between a pure Art Deco display face and an ordinary text face," says Kobayashi. "It has an Art Deco style but is still fairly easy to read. It can be used in short passages of text. As for individual characters, I especially liked the distinctive O, shaded only on one side. Lowercase a and g are also unusual, but they are somehow legible enough in text matter." And for a finishing touch on his Luna, Kobayashi added the charming moon face as an extra character.
  6. Without Sans by W Type Foundry, $30.00
    Without Sans is a new geometric sans serif of 10 weights plus matching italics and alt family. It was designed by Felipe Sanzana and Diego Aravena, the founders of “Without Foundry”, in 2014/15. It is inspired by the geometric-style sans serif typefaces that were famous during the 50s. The fonts are based on the geometric forms with a mix of grotesque typefaces. The opentype fonts have an extended character set to support Central and Eastern European as well as Western European languages. It is perfectly suited for highlighting lettering, magazines, web, interaction design, advertising, logotypes, etc. Learn about upcoming releases, work in progress and get to know us better! On Instagram W Foundry On facebook W Foundry wtypefoundry.com
  7. Ubuvila by Scholtz Fonts, $19.00
    African fonts are characterised by design considerations that differ from those of Europe and the Americas. At one extreme we have a relaxed and casual approach to life that values the quality of each moment in life far more than people do in the west. In this approach each element of the font, while being part of a community, nevertheless stands on its own and has its own "character". An African font that characterises this approach is Ubuvila (the word means relaxedness or relaxation in Zulu). There is no strict adherence to a design format in Ubuvila nor are the characters constrained by resting on the same baseline. They wander up and down in the sentence and find a comfortable resting place.
  8. KonsensSten by Hubert Jocham Type, $39.00
    Germany has a strong heritage of industrial typefaces. These fonts seem like being constructed by engineers. The shapes seem to be built with circles and squares. DIN Mittelschrift is one very famous example, or the font on the old German car number plates. Since the Romain du Roi we know that it is tricky to draw a geometrical typeface. For optical reasons you have to go away from circles and lines with exactly one weight. Therefore the aim is not to construct a typeface but to draw it the way it seems constructed finally. The design of a typeface is like stage production. Like heavily made up actors the characters of a typeface must be exaggerated to work well. Particularly in small sizes.
  9. Black Pearl by FontMesa, $30.00
    Black Pearl is a revival of an ornate calligraphic font possibly created between 1850 and 1870. I spent two years looking for all the letters of this font; once I found them all, I immediately went to work on recreating this old classic. I was not able to find any numbers for the font, so new to this style are numbers, some punctuation and currency symbols. The Truetype and OpenType formats include an extended character set with Central and Eastern European accented letters. Extra characters in this font are left and right pointing hands in place of the less than and greater than keys; a ship’s wheel, located on the asterisk key; and a boat anchor on the bracket keys.
  10. HS Wamda by Hiba Studio, $40.00
    HS Wamda is based on some modern style of Naskh calligraphy which supports Arabic, Persian and Latin with a Sans Serif with subtle round on stems and corners. The typeface has been optimized for corporate identity work, editorial design, book, magazine and modern projects when a contemporary and simple look with a similarity between Arabic and Latin is requested. It features a small number of ligatures. Its proportions allow high impact on the tightly set lines of big and small text alike. This font consists of five weights (Thin, Light, Regular, Mediums and bold). It can constitute a striking addition to the library of Arabic and Latin contemporary fonts models that meet the purposes of various designs for all tastes.
  11. Cleveden by Greater Albion Typefounders, $9.50
    Cleveden was inspired by some lettering sighted on a neglected and somewhat tarnished brass plaque, affixed to an elderly office building. The elegance and character (somehow playful and formal at the same time) of the letterforms shone through the tarnished state of the plaque. As an aside the brass plaque in question was on the former business premises of a long established firm of accountants. We suspect the ethics of that profession would preclude us identifying which one. Our efforts to identify their engraver have proven unavailing. Cleveden is a family of four typefaces, Regular, Bold, Capitals and Capitals Bold. They are ideal for designs that call for distinctive formality and especially lend themselves to signage, certificates, and -dare it be said- engraved plaques!
  12. Mondo by Untype, $20.00
    Mondo is essentially a contemporary typeface with vintage clothing, the incise terminals and the humanist ductus brings some of the classical dignity of the lettering tradition to an essentially modern typeface. On the middle weights Mondo is a sans with slightly condensed proportions, build with modular regularity and special care for lowing the tension on the curves, which delivers a very even texture and a sense of quietness and balance to long text settings. On the extreme weights the attention is attracted by the accentuated terminals, the vertical rhythm, the ink traps and the details of its overall construction, making Mondo an excellent choice for headlines and display use when a modern and clean but still catchy typeface is needed.
  13. Scoundrel by Comicraft, $19.00
    Leathery and Loopy Letterer of Legend, Richard Starkings has pointed his Apple Pencil at Procreate on his iPad and proceeded to raise the bar on lower case for this scandalous series of squiggles we had to call Rendered in the style of ShoutOut, this jaunty new Comicraft offering features both upper and lower case and recreates a pen lettering style of which we honestly thought Old Man Starkings was no longer capable! Suitable for jolly journal entries, hand-written notes to loved ones and sundry laundry lists, SCOUNDREL does more than Shout, and it does it quite quietly too! Scoundrel includes four weights (Regular, Italic, Bold & Bold Italic) with upper and lower case alphabets plus Western and Central European international characters.
  14. Linotype Bix by Linotype, $29.99
    Linotype Bix Plain, from Argentinian designer Victor Luis Garcia, is part of the Take Type Library, chosen from the entries of the 1999 International Digital Type Design Contest for inclusion on the Take Type 3 CD. The font is composed exclusively of capital letters. The figures have constructed basic forms and show the influence of the advertisement types of the 1920s, with all their well-mannered details. The lower sections of the graceful letters are white and set against a black background, the upper sections are black on white. This makes the overall picture look as though written on stripes and gives the delicate letter stability. The nostalgic-modern Linotype Bix Pleain is best for headlines in point sizes of 18 or larger.
  15. Jonze by KC Fonts, $19.00
    Jonze & Jonzing from KC Fonts is an all uppercase based font that resembles a rubber stamp; Jonze being more on the saturated side and Jonzing on the rather dry. Both fonts each have four glyphs for each letter & two per number, which are accessed by uppercase, lowercase & Contextual Alternates. The Jonze family takes the grungy look that you love one step further by creating a handmade look for you by randomly cycling through Contextual Alternates & Double Letter Ligatures for a unique and authentic look to your creative. When not using the Contextual Alternates feature, you can still alternate between uppercase and lowercase letters to change it up or by accessing the Stylistic Alternates feature. The Jonze family has an extended character set for multilingual support.
  16. 58 Rodeo by Baseline Fonts, $24.00
    Introducing 58 Rodeo: A Classic Redefined 58 Rodeo is based on several different woodtypes used primarily as display faces in the late 1800s/early 1900s. The difference with this version of a classic woodtype is the balance and legibility. 58 Rodeo has been redrawn to emphasize line and character uniformity. The goal is to create a eurostyle, square look in a western font designed for modern applications with wild west sensibility. Additional characters provide whimsy and flair to round out any layout on the fly. Stars and other sorts are included in this reinterpreted design. Egyptienne-style fonts possess a universal appeal and are spectacular for adding interest and legibility in a variety of applications. The extended character set includes the Euro, placed on the currency key.
  17. My Sweety Script by Letterfreshstudio, $13.00
    My Sweety Script - a new, fresh, funny, interesting, cute calligraphy font with a heart that can be connected. Great for greeting cards, branding materials, business cards, quotes, posters, and more! My Sweety Script - includes many alternative characters. Coded with Unicode PUA, which allows full access to all additional characters without having special design software. Mac users can use Font Book. Windows users can use the Character Map to view and copy one of the additional characters to paste into your favorite text editor. For people who have opentype-capable software: Alternatives can be accessed by turning on the "Alternative Style" and "Ligature" buttons on the Photoshop Character panel, or through any software with the glyph panel, e.g. Adobe Illustrator, Photoshop CC, Inkscape.
  18. Intro Rust by Fontfabric, $25.00
    Intro Rust is one of the biggest packages on the market, including 214 fonts. The font family is a rough version of the famous Intro. Intro Rust includes 4 sub-families - Intro Rust, Intro Script, Intro Head and Intro Goodies. It can be used to create almost all types of design projects like print materials and web design. Just use your imagination and your project will become more alive and vivid than ever with one of the Intro Rust fonts. You want to make a greeting card or a package design, or even a brand identity? Feel free to play with all the patterns and shapes, scripts or those cool fonts with the dots and that will lead you to your next successful project.
  19. Bannetters by Ingrimayne Type, $10.00
    Bannetters (Banner Letters) was designed to alternate two letter sets. Both sets are formed on parallelograms, with one set of parallelograms sloped upward to the right and the other sloped downward to the right. When alternated, the result is a zigzaggy line of text. In applications that support the OpenType feature contextual alternatives (calt), the two sets of letters are automatically alternated. The Bannetters family has two styles, one with straight outer edges and the other that rounds these shapes for letters that have curved exteriors. Both styles are largely monospaced and monoline (not to mention weird, strange, and unusual). The tiling pattern of text created by Bannetters makes it attention-grabbing and appropriate for signage, posters, advertising, and other uses where eye-catching text is desired.
  20. Oh Juliya by Sulthan Studio, $14.00
    Oh Juliya is a new, fresh, funny, interesting, cute calligraphy font with hearts, and that can be connected. Great for greeting cards, branding materials, business cards, quotes, posters, and more! Oh Juliya includes many alternative characters. Coded with Unicode PUA, which allows full access to all additional characters without having special design software. Mac users can use Font Book. Windows users can use the Character Map to view and copy one of the additional characters to paste into your favorite text editor. For people who have OpenType-capable software: Alternatives can be accessed by turning on the "Alternative Style" and "Ligature" buttons on the Photoshop Character panel, or through any software with the glyph panel, e.g. Adobe Illustrator, Photoshop CC, Inkscape.
  21. Grungy Old Typewriter by FontFuel, $14.00
    Grungy Old Typewriter is based on two typed letters, each on two pages and dated 1901. The results are eroded, rough, irregular and grungy. The final results are a vintage look. As a designer, I wanted as much flexibility as possible, so there are six versions that are designed to work together. Additionally, I decided to keep the grunge and irregularities within the shape and not include surrounding typewriter or paper marks. I leave it to the design to add those elements as desired. One note, the letter spacing is much tighter than an old typewriter. I felt that readability for modern readers suffered from the added space. Of course, you can get that same look by increasing the letter spacing in your favorite design program.
  22. Rostyle Script by Sulthan Studio, $14.00
    Rostyle Script - is a pretty and lovely font, fresh, interesting, cute with little heart at the end of the letter. Great for greeting cards, branding materials, business cards, quotes, posters and more! Rostyle Script- includes many alternative characters. Coded with Unicode PUA, which allows full access to all additional characters without having special design software. Mac users can use Font Book. Windows users can use the Character Map to view and copy one of the additional characters to paste into your favorite text editor. For people who have opentype-capable software: Alternatives can be accessed by turning on the "Alternative Style" and "Ligature" buttons on the Photoshop Character panel, or through any software with the glyph panel, e.g. Adobe Illustrator, Photoshop CC, Inkscape.
  23. Big Welly by Inclusive Fonts, $19.95
    Big Welly …in the United Kingdom we have a very British phrase which is ‘Give it some Welly (Wellie)’ this is often shouted to a person as encouragement or criticism, it asks for more effort to be put into whatever he or she is doing. The saying comes from an informal name for Wellington Boots; Wellies - named after The Duke of Wellington. Hence, ‘Big Welly’ the font, this font is bold and big on the one hand and handwritten on the other. These two attributes make this font ideal as a poster font or t-shirt font for instance to make your message really stand out. So, if you need a bit of added oomph in your design – look no further than ‘Big Welly’.
  24. Garmalad by Si47ash Fonts, $18.00
    A distorted and fun Persian Arabic font which brings a lot of diverse emotions! Garmalad font is playing with standard and traditional way of Right to Left Arabic script. Based on Naskh, letters are designed in a deformed and disintegrated way to make it a typographic artistic typeface at the end. This font is a great choice for all graphic designers, typographers and visual artists. Shahab Siavash, the designer has done more than 30 fonts and got featured on Behance, Microsoft, McGill University research website, Hackernoon, Fontself, FontsInUse,... Astaneh text and headline font which is one of his latest designs, already got professional typographers, lay-out and book designers' attention as well as some of the most recognizable publications in Arabic/Persian communities.
  25. Naive by S&C Type, $8.00
    Naïve is a serif handwritten font designed by Fanny Coulez and Julien Saurin in Paris. Our goal was to draw a font with finely irregular lines that give a human and whimsical feeling. The three weights of this subtle Parisian hand-drawn font can be enhanced with two alternates fancy glyphs for each letter, the “Fantaisies”, to improve your designs and bring a more poetic and unusual feeling. We hope you will enjoy our work :) You could follow us on our Instagram: instagram.com/sc.type Merci beaucoup! Note: This font is part of our Naïve superfamily that contains lot of variations: Line, Inline, Serif, Sans Serif, and a special Art Deco one. Just click on our foundry name to see them all!
  26. Mitha Silva by Sulthan Studio, $14.00
    Mitha Silva is a new calligraphy font which is fresh, funny, interesting and with a cute heart that can be connected. It is suitable for greeting cards, branding materials, business cards, quotes, posters, and more! Mitha Silva includes many alternative characters. Coded with Unicode PUA, which allows full access to all additional characters without having special design software. Mac users can use Font Book. Windows users can use the Character Map to view and copy one of the additional characters to paste into your favorite text editor. For people who have opentype-capable software: Alternatives can be accessed by turning on the "Alternative Style" and "Ligature" buttons on the Photoshop Characters panel, or through any software with glyph panels, e.g. Adobe Illustrator, Photoshop CC, Inkscape.
  27. Lina Soft Arabic by Zaza type, $24.00
    Lina soft is an Arabic typeface from Lina-type family, with a warm and humane feeling. It's legible, soft, clear, flexible, simple, and contemporary. With a handful set of OpenType features and alternatives. Lina type family consists of Lina soft, Lina sans, Lina round. The design is inspired by the Kufic calligraphic style and influenced by the Naskh style. Lina soft was highly crafted in order to perform well both on screen and in print. The large x-height and open counters make it function well even on small font sizes. It has a wide range of use possibilities headlines, logotypes, branding, books, magazines, motion graphics, and use on the web and Tv. Lina Soft consists of 7-weight versions from thin to bold.
  28. Hypercreepos by Bisou, $15.00
    Hypercreepos is a sweet and creepy hyper-bold font inspired by the horror comic books of the 60s. Handmade in La Chaux-de-Fonds (Switzerland) on lined A4 papers, the letter's shape is conscientiously designed to give a punchos impact on the reader. The unique and vibrant contours are drawn on an improvised backlit table inherited from Bisou's mother. Definitely contemporary, the overall feeling given off by Hypercreepos is profound and human, evoking the graphite smell of the comic's workshops. Exclusively made for titles, this impactos font will suite with delight the text of posters, signs of comics bookstore, gaming bar, horror movie theater or film festival. That said, the designer is not responsible for the use of Hypercreepos and wish it will serve beyond all expectation.
  29. KayKhosrow by Si47ash Fonts, $19.00
    Futuristic, modular, blocked, squarish and modernist KayKhosrow font has got 12 versatile styles! The very first non-cursive Arabic/Persian font which also supports Latin characters as well! You're gonna love how all those different styles are gonna work with each other! For your cover designs, posters, logotypes and any typographic projects, you can count on KayKhosrow fonts! There are 12 of them! Shahab Siavash, the designer has done more than 30 fonts and got featured on Behance, Microsoft, McGill University research website, Hackernoon, Fontself, FontsInUse,... Astaneh text and headline font which is one of his latest designs, already got professional typographers, lay-out and book designers' attention as well as some of the most recognizable publications in Arabic/Persian communities.
  30. Mangueira by Latinotype, $29.00
    Mangueira is a sans-serif geometric typeface that is made up of 2 sub-families: one standard more contemporary family perfectly suited for display use and one alternative version for short blocks of text and more neutral titles. Each subfamily comes in 9 weights and includes swashes, which can be easily accessed from the OpenType menu. One of its main features is the combination of geometric shapes and vertical terminals that resemble Humanist sans typefaces. A generous number of swashes along with unique details in some glyphs such as "g" and "k" make Mangueira a versatile font well-suited for editorial design, branding, packaging, web and broadcast use, etc. Mangueira contains a set of 502 characters, supporting over 200 Latin-based languages.
  31. Layla Layli by Sulthan Studio, $14.00
    Layla Layli - new, fresh, funny, interesting, cute calligraphy fonts with a heart that can be connected and beautiful curves. It is suitable for greeting cards, branding materials, business cards, quotes, posters, and more! Layla Layli - includes many alternative characters. Coded with Unicode PUA, which allows full access to all additional characters without having special design software. Mac users can use Font Book. Windows users can use the Character Map to view and copy one of the additional characters to paste into your favorite text editor. For people who have opentype-capable software: Alternatives can be accessed by turning on the "Alternative Style" and "Ligature" buttons on the Photoshop Character panel, or through any software with the glyph panel, e.g. Adobe Illustrator, Photoshop CC, Inkscape.
  32. Basco Std by Typofonderie, $59.00
    A mix of Renaissance & tropical atmosphere Basco is an exploration of the Renaissance style, a period in which letterforms were informed primarily by hand writing. It is clearly a contemporary interpretation of calligraphic shapes forms. The serifs are subtly asymmetrical. Slightly curved arches on the n, m and u are noticeable, creating an interesting tension in the text. Bruno Mello’s distinctive style is most obvious in his mastery of super fluid curves. It is a result of his extensive exploration of calligraphic forms, their tensions and dynamics, mixing angularities with curves. The roman weights include alternate swashes, as well as initial and terminal glyphs. The italics, based on chancellery script, feature simple stroke endings, most visible on the s and c. ➼ Basco minisite
  33. Weiss by Linotype, $29.99
    The German poet, painter, calligrapher and type designer Emil Rudolf Weiß originally created this eponymous typeface for the Bauer Foundry of Frankfurt. Long known and loved by metal type enthusiasts under the name "Weiss Antiqua," this design was inspired by typefaces from the Italian Renaissance while still distinctly reflecting the artistic and poetic personality of its twentieth-century designer. Weiss has tall ascenders, sharp apex points, and a low-slung midsection on the caps. The italic moves like a classical ballerina. Weiss is one of the earliest contemporary serif types to have italics based on the chancery style of writing. The Weiss family works well for warmly legible text typography; and it's also an original choice for refined headline and display graphics."
  34. Coarse Grind by Hanoded, $15.00
    I bought a new coffee machine - the piston variety. It is shiny, made in Italy and I can make a killer espresso or latte with it. I usually start off the day with a pour over coffee and save my milky coffee for later. I also have two grinders: one for a coarse grind (pour over) and one for a finer grind (espresso and latte). Yes, you will probably say that it’s quite extravagant to have two grinders, but I do like my coffee! Anyways, this is what I thought of when I worked on Coarse Grind. Coarse Grind is a well balanced all caps display font. It comes with extensive language support and a set of alternates for the lower case letters.
  35. Satron by Aah Yes, $3.95
    A reminder of the days of flower power, Satron is quite a bit different, slightly hippy and slightly grungy. Although it is not in any way an attempt to emulate the fonts used in that era, it evokes the mood of the time. There's two different shapes making up each character, with a grungy black one in front of a hippy white one. The combined effect however is quite novel and modern. There's also a jumbled version with the letters rotated and whacked around, in case you want it funky-flavored. There's all the main characters plus lots of extra accented letters as well. The package contains both OTF and TTF versions - install either OTF or TTF, not both versions on the same machine.
  36. ITC Vino Bianco by ITC, $29.99
    ITC Vino Bianco was created by German designer Jochen Schuss. He drew his inspiration from the handwriting of the waiter in his favorite local pub, especially the form of the capital Q. Based on this one character Schuss developed the entire alphabet. The figures are sketchy and generous and look as though they were written on paper with a ball point pen. Vino Bianco is an alphabet of capital letters, each of which also has an alternative form, making it very flexible and true to the tendency of true handwriting. In spite of its fine strokes, the overall look is open and light due to the large amount of space each character occupies. The cheerful, carefree ITC Vino Bianco is best used for headlines and short texts.
  37. Fan Script by Sudtipos, $99.00
    A friend of mine says that sports are the ultimate popular drug. One of his favorite things to say is, “The sun’s always shining on a game somewhere.” It’s hard to argue with that. But that perspective is now the privilege of a society where technology is so high and mighty that it all but shapes such perspectives. These days I can, if I so choose, subscribe to nothing but sports on over a hundred TV channels and a thousand browser bookmarks. But it wasn't always like that. When I was growing up, long before the super-commercialization of the sport, I and other kids spent more than every spare minute of our time memorizing the names and positions of players, collecting team shirts and paraphernalia, making up game scenarios, and just being our generation’s entirely devoted fans. Argentina is one of the nations most obsessed with sports, especially "fútbol" (or soccer to North Americans). The running American joke was that we're all born with a football. When the national team is playing a game, stores actually close their doors, and Buenos Aires looks like a ghost town. Even on the local level, River Plate, my favorite team where I grew up, didn't normally have to worry about empty seats in its home stadium, even though attendance is charged at a high premium. There are things our senses absorb when we are children, yet we don't notice them until much later on in life. A sport’s collage of aesthetics is one of those things. When I was a kid I loved the teams and players that I loved, but I never really stopped to think what solidified them in my memory and made them instantly recognizable to me. Now, thirty-some years later, and after having had the fortune to experience many cultures other than my own, I can safely deduce that a sport’s aesthetic depends on the local or national culture as much as it depends on the sport itself. And the way all that gets molded in a single team’s identity becomes so intricate it is difficult to see where each part comes from to shape the whole. Although “futbol” is still in my blood as an Argentinean, I'm old enough to afford a little cynicism about how extremely corporate most popular sports are. Of course, nothing can now take away the joy I got from football in my childhood and early teens. But over the past few years I've been trying to perceive the sport itself in a global context, even alongside other popular sports in different areas of the world. Being a type designer, I naturally focus in my comparisons on the alphabets used in designing different sports experiences. And from that I've come to a few conclusions about my own taste in sports aesthetic, some of which surprised me. I think I like the baseball and basketball aesthetic better than football, hockey, volleyball, tennis, golf, cricket, rugby, and other sports. This of course is a biased opinion. I'm a lettering guy, and hand lettering is seen much more in baseball and basketball. But there’s a bit more to it than that. Even though all sports can be reduced to a bare-bones series of purposes and goals to reach, the rules and arrangements of baseball and basketball, in spite of their obvious tempo differences, are more suited for overall artistic motion than other sports. So when an application of swashed handlettering is used as part of a team’s identity in baseball or basketball, it becomes a natural fit. The swashes can almost be visual representation of a basketball curving in the air on its way to the hoop, or a baseball on its way out of the park. This expression is invariably backed by and connected to bold, sleak lettering, representing the driving force and precision (arms, bat) behind the artistic motion. It’s a simple and natural connective analysis to a designer, but the normal naked eye still marvels inexplicably at the beauty of such logos and wordmarks. That analytical simplicity was the divining rod behind Fan Script. My own ambitious brief was to build a readable yet very artistic sports script that can be a perfect fit for baseball or basketball identities, but which can also be implemented for other sports. The result turned out to be quite beautiful to my eyes, and I hope you find it satisfactory in your own work. Sports scripts like this one are rooted in showcard lettering models from the late 19th and early 20th century, like Detroit’s lettering teacher C. Strong’s — the same models that continue to influence book designers and sign painters for more than a century now. So as you can see, American turn-of-the-century calligraphy and its long-term influences still remain a subject of fascination to me. This fascination has been the engine of most of my work, and it shows clearly in Fan Script. Fan Script is a lively heavy brush face suitable for sports identities. It includes a variety of swashes of different shapes, both connective and non-connective, and contains a whole range of letter alternates. Users of this font will find a lot of casual freedom in playing with different combinations - a freedom backed by a solid technological undercurrent, where OpenType features provide immediate and logical solutions to problems common to this kind of script. One final thing bears mentioning: After the font design and production were completed, it was surprisingly delightful for me to notice, in the testing stage, that my background as a packaging designer seems to have left a mark on the way the font works overall. The modern improvements I applied to the letter forms have managed to induce a somewhat retro packaging appearance to the totality of the typeface. So I expect Fan Script will be just as useful in packaging as it would be in sports identity, logotype and merchandizing. Ale Paul
  38. Norberto by CastleType, $59.00
    Norberto, a CastleType original, is based on a Russian design from the late 19th century that in turn appears to be based on Bodoni. However, Norberto is a much warmer design than most Bodonis, with many soft touches such as very gentle curves from the serif at the top of B, D, P, and R; a jaunty cap on the ‘A’ (and Cyrillic ‘El’, ‘De’, etc); charmingly quaint numerals; hairline accents, and other subtleties that make it a wonderful addition to the Modern typefaces. In addition to several useful OpenType features, Norberto also offers extensive language support, including modern Greek and most languages that use the Cyrillic alphabet, as well as built-in keyboard support for Esperanto and Yoruba. Norberto now has a stencil version which combines the elegance of the original with the informality of a stencil cut. As one enthusiast says, "As a die-cut companion to his compact Norberto, Jason Castle's Norberto Stencil hits us right where we live with its svelte stature and sexy, Bodoni-esque bones." — Typedia
  39. Nudista by Suitcase Type Foundry, $39.00
    Nudista is a monolinear, geometric sans-serif based on the proportions of the Purista typeface, released in 2007. The forms are not based strictly on square shape, but rather on a pleasant oval, round shape. The letter outlines are smooth, even technicist, the geometric precision is however compensated in places where it would get in the way of legibility and compromise the desired visual impact. Nudista was originally conceived as a display type, but it is sufficiently legible even in text sizes. Thus, it suits short texts in corporate prints. Carefully chiselled letter curves are sturdy and well suited for the harsh conditions of low-resolution printing devices, they work well on computer screens and mobile phone displays. However, Nudista works best in corporate systems, navigation and orientation systems, where it may be, also thanks to the sufficient range of weights, a good alternative to the well-known and thus a little overused DIN. Naked typeface with no needless decorations humbly serves in all places where too expressive types could be disturbing.
  40. EraMax Radial by Our House Graphics, $16.00
    EraMax Radial is a geometric sans serif meant to be set BIG, for big statements. It's the perfect face for signage, packaging posters, branding and so on and on, where a strong voice is needed. It has a modern look that will work in a retro setting. Or, should that be a vintage look that will work in a modern setting. This is the first of what is to be a series to typefaces inspired by the original hand painted signage found in the TH&B train station in Hamilton Ontario. This classic Art Deco, Or, more precisely, Art Moderne building designed by the New York architectural firm of Fellheimer and Wagner and completed in 1933. The original lettering included about 75% of the uppercase letters only, so the balance of the uppercase and the lowercase plus all the other glyphs were extrapolated from the look and feel of the existing uppercase letters. Figures are based on the numerals on the station clock, with adjustments made to harmonised with the letters.
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