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  1. Vasetters by Ingrimayne Type, $9.00
    In Vasetters the letters are cut from the shape of a tessellating vase. To get the tessellating effect, the two sets of letters (and numbers and some symbols) must alternate, and this is done automatically in applications that support the OpenType feature of Contextual Alternatives (calt). Vasetters is monospaced and comes in two weights. The regular weight is tightly spaced, which should not be a problem at large point sizes. At small point sizes adjacent letters can be colored differently or the character spacing can be increased. The lighter weight can be used alone or layered above the regular weight to create the effect of hollow lettering. Vasetters is is fun, bizarre, weird, and obviously a decorative display font.
  2. Alana by Laura Worthington, $49.00
    Alana is a connected script that glows with casual elegance. Its inviting letterforms work well in settings such as letter-writing and menu details; even at small sizes. Set at display sizes, Alana’s strokes reveal rough edges evocative of ink on textured paper. Alana includes over 300 alternates, including swash capitals and ornamented forms to customize titles, headlines, packaging, and wordmarks. Alana includes 62 matching ornaments: botanical fleurons, birds, and cute lil’ bugs. See what’s included! http://bit.ly/2bXTLvP *NOTE* Basic versions DO NOT include swashes, alternates or ornaments These fonts have been specially coded for access of all the swashes, alternates and ornaments without the need for professional design software! Info and instructions here: http://lauraworthingtontype.com/faqs/
  3. Republica Banana by Hanoded, $15.00
    At home we love bananas: the kids take them to school for ‘snack time’, they’re healthy and they look pretty as well! Republica Banana is a pun on the term Banana Republic, which was coined by American author O. Henry in 1901. In economics, a Banana Republic is a country that is run as a private commercial enterprise for the exclusive profit of the ruling class. Of course I can point out a few countries that fit this description, but let’s not get into that. Republica Banana is a very nice, hand painted brush font. It comes with double letter ligatures for the lower case and a lot of diacritics for you to play with.
  4. Radical Fortune by Hanoded, $15.00
    One day my kids asked me: ‘would you rather be healthy and poor or super rich and sick?’ Without a doubt I answered: ‘healthy and poor’. Having money is nice, but it is not what life is about. At least, that is what I believe. Radical Fortune is a font I made after a period in my life that could have ended with a really nice sum of money in my hands - but which I didn’t take. I had to give up too much of myself and that just didn’t feel right. I made Radical Fortune to keep me from thinking too much - and, symbolically, I used a really old and cheap marker pen to draw out the glyphs!
  5. Dave Gibbons Lower by Comicraft, $49.00
    Other guys may imitate him, but the original is still the greatest! Get in with the In Crowd and check out the font created by Mister Fontastic for Dave Gibbons Original Graphic Novel, The, ah, The Originals. Yes, Dave Gibbons now comes in lower case, it's not just what he does when he gets back from the off license. Be sure and pick up The Originals from Amazon -- now available in paperback, and probably still available as a hard case, much like Dave. After the crack about the case of beer above, I'm guessing you'll find me with a broken spine in the remainder pile. See the family related to Dave Gibbons Lower: Dave Gibbons Journal & Dave Gibbons .
  6. Clavo by Dada Studio, $29.00
    Clavo was picked for the EXHIBITION CALL FOR TYPE - NEW TYPEFACES and is presented in the Gutenberg Museum in Mainz, Germany. Clavo is a multipurpose font family. Its warmth comes from subtle details, classical proportions and traditional forms, while harmonious structure prevents distraction while reading. This makes Clavo a universal typeface. In all sizes, from caption to display. The family consists of ten weights. They were not created in a linear way. The steps between the weights were adjusted carefully to avoid a mechanical graduation, in favor of optical harmony. Clavo covers all latin languages. It contains a wide set of numerals, small capitals, fractions and other OpenType goodies. And of course every weight comes with matching italics.
  7. Varese Soft by Tarallo Design, $18.99
    Varese is a geometric and modular typeface inspired by early 1900s European posters. It is heavy and excellent for display or large body text. The design of this font explores the boundaries between unity and variety in a playful rhythmic dance. Varese will give your content a warm, nostalgic, robust, and friendly tone. The lowercase is similar in form to the uppercase, yet many of the lowercase letters have interior spaces and several have some variations on the form. The lowercase also has two alternate glyph sets that are half size and align with cap height. One of the alternate glyph sets has an underline and the other set does not. Varese Soft has a sibling, Varese.
  8. Spumante by Laura Worthington, $39.00
    A slim, semi-connected script with lithely upright curves, Spumante is ideal for food packaging and menus, cosmetic labels, book covers, or greeting cards and invitations. Dress it up with over 200 swashes, alternates, and ornaments, or use the titling alternates for a minimalist, unconnected look. Spumante Shadow (FREE!) was designed to complement the regular weight of Spumante. Check out this video to see Spumante’s features and how to use them. See what’s included! http://bit.ly/1yu2mKO *NOTE* Basic versions DO NOT include swashes, alternates or ornaments These fonts have been specially coded for access of all the swashes, alternates and ornaments without the need for professional design software! Info and instructions here: http://lauraworthingtontype.com/faqs/
  9. Old Miami Beach JNL by Jeff Levine, $29.00
    The grandeur of what was Miami Beach had its golden years peak in the 1940s. One of the grande dame hotels that stood at Collins Avenue and 23rd Street was the Roney Plaza; built in the 1920s and demolished around 1969. An online auction offered a pair of gummed labels provided by the hotel to be used by their guests for shipping souvenir packages back home, thus also giving the hotel a promotional plug. Jeff Levine not only created two typefaces from this hand-lettered label - Old Miami Beach JNL and Old Miami Beach Nights JNL (a solid black version), but painstakingly recreated the look of the label for the promotional flag and banner for the fonts.
  10. Ragazzi by Tour De Force, $25.00
    Ragazzi is well balanced serif with display impact. Contains 2 widths – Normal and Condensed and matching Italics for Normal in weight distribution from Light to Black. With gently rounded serifs, teardrop terminals, elegant hairline, equal ascender and descender heights, playful ear and smooth spur, Ragazzi represent distinctive serif family for respectable area of usage. Family's display elements are especially noticeable in headlines, but they handle longer paragraphs with same success, not effecting on legibility keeping right dose of display touch present. Ragazzi contains OpenType features: Small Caps, Initials, Standard Ligatures, Ordinals, Fractions, Superscript, Subscript, Oldstyle Figures, Tabular Figures and two decorative dingbats. Condensed and Italics font files don't contain Initials and dingbats. Ragazzi is our 104th release.
  11. Pantsy Fance by melifonts, $5.00
    Pantsy Fance is a fun, yet structured typeface. It means business, but doesn't forget the frills. I use this lettering often on greeting card envelopes and the title section of my class notes. It is great for titling, labels, logos, and signs. This font fully supports the following languages: Bosnian, Bulgarian, Croatian, Czech, Danish, Dutch, English, Estonian, French, German, Hungarian, Italian, Norwegian, Polish, Portuguese, Romanian, Russian, Serbian, Spanish, Swedish, Turkish, Ukrainian. If your language is not listed, or if I've missed a character in a language I claim to support, please contact me! I will be happy to add characters as needed, and will consider supporting more languages if there is interest.
  12. Lila Pro Heavy by Eurotypo, $27.00
    The Lilac (or Syringa vulgaris), a slightly vigorous plant, gives a nice colour to the place where its located, well maintained from one season to another and even when not in flower, the colour of its foliage and compact form makes it attractive enough. Lila Pro was created on the coast of Andalucía, inspired by its vibrant colour’s contrasts, and lush climate. This new script has all the advantages of OpenType technology that allows a variety of combinations: standard ligatures, contextual alternates, discretional ligatures, word ending and tails. Specially designed for creating logos for products and packaging, this font can also be used as body text for its good legibility and accurate kerning.
  13. Parfumerie Script by Typesenses, $64.00
    Parfumerie Script is a sophisticated calligraphic font defined by its smooth curves, clean lines and the finest of fine strokes. Graceful and refined in its most basic script form, a range of Swash and Decorative alternates (including a unique local style called Filete Porteño, an ornamental form native to Buenos Aires) allows users to elevate their designs to higher levels of aesthetic beauty and elegance. Parfumerie Script Pro contains over 2500 glyphs, among which are swashes, ornaments and decorative alternates. Some alternatives are offered separately too. Use professional software that widely support Open Type features. Otherwise, you may not have access to some glyphs. For further information about features and alternates, see the User Guide
  14. Eina by Extratype, $40.00
    Eina was designed as a corporate typeface for the design school “EINA, University Centre of Design and Art.” It’s not just a font to be used — Eina embodies an educational concept that transcends simple typographical use. Eina is a typeface to be explained and used to teach typography. The whole process of design and development is reflected in the publication “Four nuances of a typographical standard: A typeface for EINA.” Eina is a versatile and multipurpose sans-serif typeface, consisting of 32 original styles, organized into four categories: rational, humanist, geometric & industrial. Each category contains four weights with their corresponding italics. You can purchase the full family, each individual weights, or four packages with each categories.
  15. Musty Scoot by Bogstav, $15.00
    Got a pair of jeans that goes well with both party and casual living? A shirt that would fit well to a Hollywood movie premiere and would be suitable to pick up the kids from the kindergarten? If so, you know exactly what I mean, when I say that the Musty Scoot font is suitable for anything! Well, almost anything...maybe not that highway sign, or that security sign at the airport!!! But suitable for anything for children, toys, adventures, handcraft, invitation, restaurants, playgrounds, libraries...etc etc Each letter has 7 slightly different versions, which automatically cycles as you type. There is even a version of right/left sided arrow to choose from!
  16. Kigali by Monotype, $50.99
    Designed by Arthur Baker in 1994 for URW, Kigali is a wide-bodied display type with bold, uneven, pen-drawn strokes that taper dramatically downward. This unusual theme creates a unique, recognizable look. Furthering the effect, the Kigali typeface family contains additional decorative design fonts, one with a zigzag pattern filling the spacious strokes, and another with the letters in black squares for use as ornamental initials. The regular and italic versions include two alternate faces: one with long, tall ascenders and regular-length descenders, and one with shortened ascenders and descenders that allow it to fit where its companion might not. Use Kigali sparingly in display advertising, labels, flyers, and other incidental work.
  17. Seebad by Linotype, $29.99
    Silvan Kaesar designed Seedbad after observing the unique sign lettering along the shores of Lake Geneva's bathing area. Seebad's four different settings represent the cutting edge new style of Swiss design, which spans the bridge between modern and contemporary. Containing geometrically forms, Seebad has a narrow base. Some characters (the lowercase t", for example) display unicase, even uncial-like tendencies. If you are looking for a face to spice up your layouts with an ultra-modern, cutting-edge flair, while not sacrificing copy length, Seebad is the face for you! The four fonts making up the Seebad family are all included in the Take Type 5 collection, released by Linotype GmbH in 2003."
  18. Reverie OT by District, $20.00
    Reverie is a cheerful band of letters that bounce across the page and get together to create words in four weights. Generous spacing and a modest x-height project an airy typeface that's open but not frail. Quirky without being too whimsical. Use the regular weight for surprisingly readable text or put the light and heavy weights to use for decorative headlines and titles. Reverie OT is the follow-up to the popular Reverie. This version comes loaded with new features: ligatures, small caps, swash caps, a larger numeral set, more language glyphs, and a fourth, heavy weight. This all adds up to a vastly more functional and flexible family of fonts.
  19. Glaire by Krismagraph, $17.00
    Glaire is a beautiful and inspiring combination of script and sans with unique ligatures. Glaire is made mainly for headlines, titles, and other short texts and is well-suited for advertising, vintage mood board, branding, logotypes, packaging, titles, editorial design, modern logos, websites, social media quotes, wedding branding, and modern and vintage design. Accessible in Adobe Illustrator, Adobe Photoshop, Coreldraw, and even work on Microsoft Word. PUA Encoded Characters – Fully accessible without additional design software. Fonts include multilingual support. Image used: All photographs/pictures/vectors used in the preview are not included, they are intended for illustration purposes only. Feel free to follow, like, and share. Thanks so much for checking out my shop!
  20. Alternate Gothic by Linotype, $20.99
    Alternate Gothic was designed by Morris Fuller Benton for American Typefounders Company in 1903. All three weights of Alternate Gothic are bold and narrow. In fact, this face is essentially a condensed version of Benton’s other well-known sans serif types, Franklin Gothic and News Gothic. In the early twentieth century, the modern concept of type “families” had not yet been formed — and though Benton designed these sans serifs to harmonize with each other, the foundry gave them different names. Robust, dark, and coolly competent, Alternate Gothic is a good choice when strong typographic statements must fit into tight spaces. As a modern usage, it is currently the font of YouTube’s homepage logo.
  21. Harlean by Laura Worthington, $35.00
    Harlean is lively and exciting with eccentric letterforms that vary in axis, baseline, and height, a tribute to Harlean’s flexible-nib pen origins. Its curving strokes speak of free-spirited adventure and jazz-inflected, improvisational style. Harlean’s hand-lettered appearance is fashioned from the savvy use of contextual alternates. Easily customize your words with swashes and alternate forms to express your creativity, then complement your layout with ornaments, borders, and corner elements. See what’s included! http://bit.ly/2cjNavf *NOTE* Basic versions DO NOT include swashes, alternates or ornaments This font has been specially coded for access of all the swashes, alternates and ornaments without the need for professional design software! Info and instructions here: http://lauraworthingtontype.com/faqs/
  22. Mr Dodo by Hipopotam Studio, $24.00
    Mr Dodo is a hand drawn typeface family with eight styles. Four weights with a rounded version for each one. It has uppercase and lowercase characters with up to three alternate glyphs. Each style was drawn separately. We did not interpolate any glyphs to keep an irregular, organic feeling. This way you can combine different styles without worrying that same characters will look like a awkward copy when standing close to each other. It has build in OpenType Contextual Alternates feature that will automatically set alternate glyphs depending on frequency of appearance of the same character (even in web font but only in HTML5 browsers). The script doesn’t just throw random glyphs.
  23. Mulier Moderne by HiH, $8.00
    Even though the phrase Art Nouveau originated in Paris at the shop of Siegfried Bing, the French preferred to call it Le style moderne. This very sinuous, very Art Nouveau typeface was designed by an E. Mulier around 1894, probably also in Paris. The organic, vine-like curve forms are frequently seen in the art of the period. Examples include the architecture of Victor Horta, the furniture of Henry van de Velde and the jewelry of Max Gradl. Mulier Moderne is an all-cap font with a full Western European character set plus ST and TH ligatures, an alternate ‘E’ and two glyphs of period printer’s cuts. Warning: do not use for extended text. Duh!
  24. Poole by Poole, $36.00
    Poole Standard is the "flagship" typeface from former wine label designer, Wesley Poole. It's a versatile friendly face, antique but not antiquated, elegant yet inviting. "I first used a hand lettered version of this look on the Carmenet label. I've had this alphabet designed in my head for some time. It's perfect for upscale work. Like wine, this font is well rooted in the past, but meant to be appreciated and used in the here and now. Poole Standard is a stylish headline face, yet works well as a text face because of its readability at smaller point sizes. (Other styles and weights are coming soon!) If you're looking for understated elegance, Poole Standard does the job.
  25. Old Sport JNL by Jeff Levine, $29.00
    The 1930s era French textbook on lettering "100 Alphabets Publicitaires déssinés par M. Moullet" featured a hand lettered chamfered alphabet with slab serifs reminiscent of sports lettering. Although intended for advertising and signage inspiration, only a partial lower case was illustrated along with the capitals and no numbers or other characters existed. These had to be created from scratch. The finished result is not only a bit of classic lettering from the past, but the font also doubles as a typeface with a sports look and feel. A traditional (rather than stylized) M and N are located on the solid bar key and the broken bar key respectively. Old Sport JNL is available in both regular and oblique versions.
  26. VLNL Wood Burger by VetteLetters, $35.00
    We all love a good burger here at Vette Letters. We also love to prepare them ourselves. Grilling the patties, cutting the tomatoes and cucumber, nothing beats a home made hamburger. And the best and tastiest way to grill a burger is on a wood charcoal grill. So all in all we can safely say that burgers and wood are a pretty darn good combination. This made Donald Roos decide to design VLNL Woodburger, obviously based on 19th century American wood type alphabets. Donald decided to add cyrillic characters, as he strongly believed that Russians would be equally partial to home made burgers. VLNL Woodburger is not really polished font, it will give any design a rough sturdy edge.
  27. Panorama KG by Posterizer KG, $24.00
    Panorama KG is a black display font. The starting idea was to design letters that stand on the horizon. For that reason, the descenders are extremely short, and the elements of the letters lying on the base line are cutten, the horizontal strokes are lowered ... These characteristics should reduce the spacing and emphasize the compactness of densely composed titles and shorter text forms. Panorama KG was designed specifically for headlines, logotypes, branding, and similar applications... Due to the characteristics that are in function only in the bold version, it did not make sense to make more styles or family, but Panorama KG can be combined with many other serif and sans serif typefaces.
  28. Chalga VPoutline by VP Creative Shop, $20.00
    Introducing Chalga Serif Typeface - 3 weighs - Latin and Cyrillic support Chalga is elegant, vintage typeface that contains 3 weights to enchant your next project. They have basic latin, advanced latin, basic Cyrillic and advanced Cyrillic character sets. Very versatile fonts that works great in large and small sizes. Chalga is perfect for branding projects, home-ware designs, product packaging, magazine headers - or simply as a stylish text overlay to any background image. Uppercase, numeral, punctuation & Symbol Light Regular Bold Basic and advanced latin character sets Basic and advanced Cyrillic character sets Alternate Glyphs Ligature Glyphs Feel free to contact me if you have any questions! Mock ups and backgrounds used are not included. Thank you! Enjoy!
  29. Caprizant by Laura Worthington, $29.00
    Caprizant is a lively, upright script based on letters inked with a pointed pen. For display settings, titles, and identity work, Caprizant shines with even more energy and elegance. Customize it using one of the 337 swashes, three sets of capitals, and 20 ornaments. Alternates of every letter create a fully connected or unconnected look, plus dozens of ligatures, and contextual alternates provide a convincingly human variation. See what’s included! http://bit.ly/1RGYIl1 *NOTE* Basic versions DO NOT include swashes, alternates or ornaments These fonts have been specially coded for access of all the swashes, alternates and ornaments without the need for professional design software! Info and instructions here: http://lauraworthingtontype.com/faqs/
  30. Scillienta by Calligraplay, $10.00
    Scillienta is a considered and exacting handwriting font that includes unique ligatures, characters for multiple languages, and a range of mathematical symbols. Inspired by the condensed, small, skinny handwriting traits I have consistently seen in scientists' handwriting, it exemplifies the effort of trying to write neatly when appearance is not the first priority. Scillienta is well-suited to handwritten notes and labels, school work and professional scribbles. It also works well as handwriting on electronic devices such as iPads and other cases in which handwriting might appear less fluid than usual. Scillienta includes 287 glyphs and 17 ligatures to ensure that common double- and triple-letter combinations retain the true-to-life inconsistencies of real handwriting.
  31. Sunchery by sizimon, $20.00
    Sunchery Script is a modern calligraphy font. It is elegance, modernity, and friendly. Sunchery a beautiful for wedding card design, logotype, website header, fashion design, and any more. It contains a full set of lower & uppercase letters, a large range of punctuation, numerals, and multilingual support. Sunchery Include : Uppercase, lowercase, numeral, punctuation & Symbol Multilingual support Stylistic alternates Standard ligatures 28 Decorative Shapes PSD + EPS + PNG 17 Floral Illustrations PSD + EPS + PNG PUA Encoded Characters Fully accessible without additional design software. To access the alternate glyphs, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Photoshop CC, Adobe Indesign and Corel Draw. If you have any question please do not hesitate to contact me.Thank You!
  32. Genia by Akufadhl, $40.00
    Genia is a script typeface that carries roundhand calligraphy DNA. Instead of using pointed nib pen, Genia was created using a fine brush resulting in clean and wavy character. With the OpenType features, Genia creates the natural feel of calligraphy writing. This contextual feature makes the font 'smart'. It knows which letters are the initial and which one is the finial. The feature can be activated in the OpenType section under the names of CALT or Contextual Alternates. Genia also gives you old style and proportional number options. Our advice is always turn the contextual alternates, and don't use the OPTICAL kerning on Adobe softwares. The preview on this site does not support the contextual alternates.
  33. Ablation by VP Creative Shop, $20.00
    Introducing Ablation Sans Serif Typeface - 6 weighs Ablation is casual, clean typeface that contains 6 weights to enchant your next project. They have basic latin, advanced latin, basic Cyrillic and advanced Cyrillic character sets. Very versatile fonts that works great in large and small sizes. Ablation is perfect for branding projects, home-ware designs, product packaging, magazine headers - or simply as a stylish text overlay to any background image. Uppercase, numeral, punctuation & Symbol Hairline Light Regular Bold Extra Bold Black Basic and advanced latin character sets Basic and advanced Cyrillic character sets Feel free to contact me if you have any questions! Mock ups and backgrounds used are not included. Thank you! Enjoy!
  34. Aldo New Roman by Indian Summer Studio, $45.00
    Aldo New Roman (1000+ glyphs, incl. medieval Latin, Cyrillic, some Greek, ornaments, small capitals, nut fractions...) Renaissance antiqua · Venetian types · Venetian serif · Humanist serif · Old style antiqua A modern version of the typeface cut by Francesco Griffo for Venetian printer Aldus Manutius around 1490 AD. Intentionally not the original Griffo / Aldus / Bembo — but the part of the large project on revival and further development (by drawing many additional glyphs, sometimes over 1000) of the 20th century's typewriters’ fonts. Triple pun here :: :: #1 Aldine Roman type; #2 Since it is equalized, modernized version — the parallel to the Times New Roman; #3 He called himself Aldus Pius Manutius Romanus — he was a new Roman during his Renaissance times.
  35. Helena Signature by Pixesia Studio, $15.00
    Introducing Helena Signature - Signature Script Font Coming with special features combined with such an elegant style, Helena Signature becomes one of a kind typeface that you'll surely need. With its unique, bubbly yet extravagant mode, this Helena Signature typeface will suit any occasion. The handwriting style of this Helena Signature typeface not only shows the authenticity but also provides such a familiar and personal feeling—which adds the kind of intimacy that the readers are probably seeking. The beauty of its style is also engaging, easily catches the readers eye and creates the eager for them to read any kind of message that the Helena Signature is delivering. Hope you Like it. Thanks.
  36. Areon Flux by DePlictis Types, $33.00
    The future is right here, today, and Areon Flux comes to point that out. It’s a font family consisting in three weights that makes it a notable choice for designers that have to do with techy, futuristic layouts or printing materials. The lettering design appeal as sharp, powerful, distinctive and kind of modular, remembering the upcoming space exploration opportunities that are ready to enlarge our horizons in the next years. Areon Flux family is designed and published in late ‘20/ early ’21 and has an established discount for more that 30% for all the weights buyed together that makes it a versatile fresh and modern display not to be missed by edgy designers.
  37. My Left Hand by Breauhare, $35.00
    My Left Hand is exactly what it is...well, not my actual flesh-and-blood left hand but my actual handwriting, and I know that it really is My Left Hand because people tell me all the time, "You're left-handed!" When I hear people say that, it always reassures me that I am left-handed, in case I am ever doubtful about it. Five of the last eight U.S. presidents have been left-handed, so we're in good company, no matter which political party you're a fan of. This font has an appealing rough look at large sizes, but at smaller sizes it looks smooth as silk. Digitized by John Bomparte.
  38. Airam by Linotype, $29.99
    Maria Martina Schmitt was born in Vienna, Austria in 1950. Since 1998, she has been working as a freelance designer, focusing on cultural collateral, economic publications, illustration, type design, and logo design. Airam blends contemporary legibility with historic blackletter forms, creating a contemporary text face that speaks to the old European past. Airam certainly appears darker than most other contemporary text faces. Airam’s letterforms are slightly broken, too. They display angled joints in lieu of smooth curves. This “broken” aspect actually aids legibility at smaller point sizes. While Airam may not be suitable for setting whole books or newspapers, this font will add a splendid touch to short tracts of small text. Additionally, Airam looks superb in large headlines.
  39. Victory Speech by Comicraft, $49.00
    It's that time of year again, isn't it? And yes, we're speaking rhetorically, because our true intent is to rouse voters into action, claim a significant gain in support over our nearest rivals and lead the nation, perhaps The World, into a new era of prosperity, one in which our once proud nation can become great yet again! An era of Hope, a time of peace and an end to war! Because never, in the field of human conflict, have so many, given so much and gained so little so that the have nots can reward themselves and those that have and-and... Victory, and Hope, and Greatnessness! Related font: Victory Speech Lower
  40. Amica Pro by Eclectotype, $40.00
    Welcome Amica Pro, a workhorse sans designed to give your branding a friendly, approachable look. What is it that makes a typeface friendly? Eclectotype undertook extensive research* in this and the results are in! To cut a long story short, friendliness in sans serif fonts can be summed up in two words – short and fat. Basically, think Danny DeVito in letter form. The shortness in Amica Pro is achieved (somewhat counterintuitively) by pushing up the x-height. This, coupled with short ascenders and descenders, gives the text a squat appearance. For the fatness, that's easy in the bolder weights, but how to carry this through to the lights? Here, the fatness equates to roundness, so the letterforms, even if the stroke weight is light, have a rotund appearance from the wideness and roundness of the circular glyphs. When thinking about friendliness, we think about inclusiveness. To this end, Amica Pro supports a super wide range of latin-based languages, as it uses Underware's Latin Plus character set, as well as extra support for Vietnamese. Amica Pro is best used for branding, logos, infographics etc. It will give your UI a friendlier feel, but that doesn't mean it's not serious. There are many useful typographic features, including alternates, numerous figure styles, automatic fractions and case-sensitive forms. The italics are carefully optically corrected "sloped romans" and as such they are the same width as their upright equivalent, so changing your copy to italics will not mess around with the spacing. *I looked at a few fonts and drew some lazy conclusions.
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