Simpatico is a clean and fresh looking font, with a … nice character! (Simpatico in Italian language is a nice and funny behavior). Designed in two ways: standard and italic; each of which is divided into four weights: light, regular, semi-bold and bold. Simpatico is a versatile font! It has 595 glyphs including: letters that have been drawn with different accents for particular languages; ligatures between characters (eg fl, fi etc …); mathematical symbols and signs; differentiation between capital “i” and lowercase “l”; alternatives for characters like “a”; and much more. Simpatico is a multi-ethnic font! In addition to the glyphs commonly used, Simpatico is also in Greek and Cyrillic.

Corpesh was drawn in Adobe Illustrator during the wee hours of the night. It is a single weight set of fonts, no bold version. As is/was much of what I have done over the last year, it was created purely to pass time. As a self taught amateur in this field, I only do this for the enjoyment it brings me. This typeface is being released early, at the same time as 'Brainstroke', for exactly the same reason that typeface is, that being a health crisis. I know this typeface is not complete, with, as mentioned, no bold version, and probably never will have.

A single-weight display font, Steel Grrrder Nutjob is an industrial-style stencil with a nut device. It’s best used in short display settings or as an introductory drop cap to grab attention. The capital letters sport an open nut while the lowercase letters feature a solid nut. It’s not the most legible design, but if you’re after a robust display font with an element of nuts, this will do the job perfectly. The Steel Grrrrder extended family also includes a six-weight sans-serif with corresponding italics, a six-weight joining script and a display font, Groove - all designed to work with each other.

Introducing “Funky Choky” Font: A Bubble Dynamic, Modern, and Funky Typeface Funky Choky is a captivating font that combines the essence of bubble dynamics with a modern and funky style. Its unique design exudes energy and playfulness, making it perfect for projects that require a fresh and vibrant look. This typeface features rounded letterforms with soft edges, giving it a friendly and approachable feel. The bubbly contours of each character create a sense of movement and liveliness, capturing attention and adding a touch of whimsy to any design. With its modern twist, Funky Choky brings a contemporary edge to traditional bubble fonts. It embraces clean lines, sleek curves, and a balanced composition, making it versatile for a wide range of applications. Whether you’re designing a logo, branding materials, advertising campaigns, or social media graphics, this font will add a dynamic and eye-catching element to your project. Funky Choky also offers a wide range of glyph variations, including ligatures, alternates, and stylistic sets, allowing you to customize and experiment with different letter combinations. This versatility empowers you to create unique typographic compositions that truly reflect your creative vision. Embrace the spirit of modernity and funk with Funky Choky font. Elevate your designs, stand out from the crowd, and infuse them with a sense of joy and energy. Let this captivating typeface be the perfect tool to express your creativity and make a memorable impact. Language Support : Latin, Basic, Western European, Central European, South European,Vietnamese. In order to use the beautiful swashes, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Photoshop CC, Adobe Indesign and Corel Draw. but if your software doesn’t have Glyphs panel, you can install additional swashes font files.

This is the sibling font of Ink Brush, with the addition of Arabic glyphs; Arabic, Persian, Urdu, Kurdish, and Jawi (Pegon). The Ink Brush Font is a captivating addition to the world of typography. This versatile typeface offers two distinctive versions, adding a dynamic element to your creative projects. The textured version brings a sense of artistic spontaneity with its handmade appearance, while the solid version delivers clarity and precision. Whether you’re aiming for a rustic, handcrafted feel or a sleek, professional look, the Ink Brush Font has you covered. It’s perfect for a wide array of design applications, from branding and packaging to invitations and artistic endeavors, infusing your work with character and style

Introducing "Vagodha" a captivating retro reverse contrast script font that brings a unique and striking visual appeal to your designs. Inspired by vintage aesthetics, this font features an intriguing twist with its reverse contrast, where the thin strokes are replaced by thick ones and vice versa. The result is a font that effortlessly stands out and grabs attention. With its bold and dramatic letterforms, "Vagodha" adds a touch of retro charm and edginess to your projects. Whether you're designing logos, headlines, posters, or any creative work that calls for a standout retro style, this font will make a bold statement. Features: Uppercase and lowercase letters Alternates Letter Ligatures Multilingual, numerals, and punctuation Thank You!

Introducing Shigat, a sophisticated serif font that seamlessly blends unique and modern design elements to elevate your typographic expression. This font stands out with its distinctive serifs, lending a touch of elegance and refinement to any project. What sets Shigat apart are its extensive ligatures and alternates, adding a level of fluidity and cohesiveness to your text. These ligatures enhance the overall visual harmony, creating a smooth and seamless reading experience. Whether you're designing for print or digital platforms, Shigat's ligatures contribute to a polished and professional appearance. Features: Uppercase & Lowercase Basic Latin Glyphs Multilingual Support Numeral and Punctuation currencies and fraction Ligatures & Alternates Thankyou for picking up this font, hope you enjoy it. Regard. Grontype

This Kaonug display font will make your work stand out. It brings just the right amount of uniqueness and style to whatever project you’re working on, the anatomical shape of the letters makes it unique and artistic. This is a great font to use when creating logos, posters, advertisements, and all your projects or anything else that needs to stand out in a variety of media. What’s Included : Standard glyphs Iso Latin 1 Simple installations We highly recommend using a program that supports OpenType features and Glyphs panels like many Adobe apps and Corel Draw, so you can see and access all Glyph variations. PUA Encoded Characters – Fully accessible without additional design software. Fonts include Multilingual support

Back in 1800 - 1900, the Serif fonts or known as Roman styles were very popular. Used in so many media, came from calligraphic technique and refined till it became a solid style even so many sign painters use this letter style back in that era. And today, these kinda style still got their fans who love the elegant yet clean solid style. That's what this came for. Please welcome, Sicero Duo Fonts. Its a dynamic duo fonts that came in Serif and Sans-Serif style which is perfectly fit to each other. Bring the old vibes instantly to your project with them :) Sicero Roman A Serif style font with implementations of old-era style, clean and done in click-by-click to fulfil your perfectionist personal. And it comes in Old Style Numbering too, to make the vibes stronger in the whole vintage design when using it. Sicero Sans A Sans-Serif font to make a good pair with Sicero Roman still holding those old vibes but a little bit modern touch in here to reach wider range of trends. Use it all alone is still good to go if you want something different with not pairing it with Sicero Roman as well. Available in OTF, TTF, and Webfonts. Enjoy it more. Have some fun with it, Oldsport :) Cheers, Konstantine Studio

Introducing Sarasori, a typeface that effortlessly blends modern architecture and high-tech industrial design to bring you a unique and unconventional style. With its rectilinear display and technical serifs, this typeface is perfect for anyone looking to add a touch of precision and surrealism to their message. The machinelike feel of Sarasori is a testament to its precise and clean design. The unconventional letterforms and obscure vector logic come together to create a unique and mesmerizing effect that is sure to captivate your audience. Whether you’re designing a logo, a poster, or any other form of visual communication, Sarasori will help you deliver your message with a voice that is both modern and industrial. Sarasori is available in three different weights and italics, making it a versatile typeface that can be used for a variety of projects. Its sleek and polished appearance is sure to make a lasting impression, and its technical serifs add an extra layer of sophistication to your designs. So why wait? Embrace the boxy mechanical feel of Sarasori and take your designs to the next level with this unique and modern typeface. Order now and discover the surreal and precise voice that Sarasori can bring to your work. Most Latin-based European writing systems are supported, including the following languages. Afaan Oromo, Afar, Afrikaans, Albanian, Alsatian, Aromanian, Aymara, Bashkir (Latin), Basque, Belarusian (Latin), Bemba, Bikol, Bosnian, Breton, Cape Verdean, Creole, Catalan, Cebuano, Chamorro, Chavacano, Chichewa, Crimean Tatar (Latin), Croatian, Czech, Danish, Dawan, Dholuo, Dutch, English, Estonian, Faroese, Fijian, Filipino, Finnish, French, Frisian, Friulian, Gagauz (Latin), Galician, Ganda, Genoese, German, Greenlandic, Guadeloupean Creole, Haitian Creole, Hawaiian, Hiligaynon, Hungarian, Icelandic, Ilocano, Indonesian, Irish, Italian, Jamaican, Kaqchikel, Karakalpak (Latin), Kashubian, Kikongo, Kinyarwanda, Kirundi, Kurdish (Latin), Latvian, Lithuanian, Lombard, Low Saxon, Luxembourgish, Maasai, Makhuwa, Malay, Maltese, Māori, Moldovan, Montenegrin, Ndebele, Neapolitan, Norwegian, Novial, Occitan, Ossetian (Latin), Papiamento, Piedmontese, Polish, Portuguese, Quechua, Rarotongan, Romanian, Romansh, Sami, Sango, Saramaccan, Sardinian, Scottish Gaelic, Serbian (Latin), Shona, Sicilian, Silesian, Slovak, Slovenian, Somali, Sorbian, Sotho, Spanish, Swahili, Swazi, Swedish, Tagalog, Tahitian, Tetum, Tongan, Tshiluba, Tsonga, Tswana, Tumbuka, Turkish, Turkmen (Latin), Tuvaluan, Uzbek (Latin), Venetian, Vepsian, Võro, Walloon, Waray-Waray, Wayuu, Welsh, Wolof, Xhosa, Yapese, Zapotec Zulu and Zuni.

Thrills! It's urgent, it's compelling, it's immediate gratification and so much more than a Thrill-a-minute because it's now available in five weights! So Jump, Twist, Flip and Split for this adrenalin-packed family of fonts that will give you a rush of excitement every time you punch in as much as a hyphen!

Paprika is a cute script with a slight messy touch. It is inspired in the modern calligraphy trends, therefore, sometimes it can be seen as an elegant typeface or as an spontaneous font; it depends on the context in which it is being used. This is the first W script, making our catalogue wider and more eclectic, all thanks to our new team member Isabel La Rivera. Paprika includes capital swashes, contextual ligatures, alternatives letters, and extras, making this project perfectly suited for several areas of graphic design. Learn about upcoming releases, work in progress and get to know us better! On Instagram W Foundry On facebook W Foundry wtypefoundry.com

New Contemporary Style for you, Seraya! Seraya - is a unique contemporary and classic serif typeface. We add random thickness that makes the font look memorable, so perfect when you need something classy but not boring. Seraya - Sharp letter with smooth curves creating unique glyphs that are perfect for interesting header of magazines, wordmark logos, and typographic posters. File Included Seraya TTF, OTF, SVG, WOFF Unique letterforms Works on PC & Mac Simple Installations Accessible in Adobe Illustrator, Adobe Photoshop, Microsoft Word even work on Canva! PUA Encoded Characters Fully accessible without additional design software. Come and say hello over on Instagram! https://www.instagram.com/dharmas.studio/ Dharmas Studio

Sabang Script is a new modern script font with an irregular baseline. Trendy and feminine style. Sabang Script looks lovely on wedding invitations, thank you cards, quotes, greeting cards, logos, business cards and more. Perfect for using in ink or watercolour. Including initial and terminal letters, alternates, ligatures and multiple language support. To enable the OpenType Stylistic alternates, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or later versions. There are additional ways to access alternates/swashes, using Character Map (Windows), Nexus Font (Windows), Font Book (Mac) or a software program such as PopChar (for Windows and Mac).

Bernandes is a new modern script font with an irregular base line. Trendy and feminine style. Bernandes looks beautiful in wedding invitations, thank you cards, quotes, greeting cards, logos, business cards, and more. Perfect for use in ink or watercolors. Includes initial and terminal letters, alternatives and support for many languages. To enable the OpenType Stylistic alternative, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or newer versions. There are additional ways to access alternatives / swashes, using Character Maps (Windows), Nexus Fonts (Windows), Font Books (Mac) or software programs such as PopChar (for Windows and Mac).

Wisterya Script is a new modern script font with an irregular base line. Trendy and feminine style. Wisterya Script looks beautiful in wedding invitations, thank you cards, quotes, greeting cards, logos, business cards, and more. Perfect for use in ink or watercolors. Includes initial and terminal letters, alternatives and support for many languages. To enable the OpenType Stylistic alternative, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or newer versions. There are additional ways to access alternatives / swashes, using Character Maps (Windows), Nexus Fonts (Windows), Font Books (Mac) or software programs such as PopChar (for Windows and Mac).

Proudly present "Broken Console", the geometric pixel font inspired by the old school game console which displaying pixel art in the game view. Broken Console created in 3 styles: Regular (one pixel), Bold (double pixels), and Shadow. This font is an all-caps font that is suitable for the contemporary era of graphic design nowadays. This font has a distinctive look in letterforms that makes it so unique, and suitable for specific themes like Techno, Digital, Retro, New Wave, Cyberpunk, Night, Gaming, Sporty, and much more! Font featured : All-caps alphabet Numbers Symbols & punctuation Multilingual support Thank you for visiting. Hope you like it!

Spalding Script is a new modern script font with a regular base line. With a trendy and feminine style, Spalding Script looks beautiful on wedding invitations, thank you cards, quotes, greeting cards, logos, business cards, and more. Including beginning and end letters, alternatives and support for many languages. To activate the OpenType Stylistic alternative, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or newer versions. There are additional ways to access alternatives / swash, using Character Maps (Windows), Nexus Fonts (Windows), Font Books (Mac) or software programs such as PopChar (for Windows and Mac).

Regards Script is a new modern script font with an irregular baseline. Trendy and feminine style. Regards looks lovely on wedding invitations, thank you cards, quotes, greeting cards, logos, business cards and more. Perfect for using in ink or watercolour. Including initial and terminal letters, alternates and multiple language support. To enable the OpenType Stylistic alternates, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or later versions. There are additional ways to access alternates/swashes, using Character Map (Windows), Nexus Font (Windows), Font Book (Mac) or a software program such as PopChar (for Windows and Mac)

Sweet Love is a new modern script font with an irregular baseline. Trendy and feminine style. Sweet Love looks lovely on wedding invitations, thank you cards, quotes, greeting cards, logos, business cards and more. Perfect for using in ink or watercolour. Including initial and terminal letters, alternates, ligatures and multiple language support. To enable the OpenType Stylistic alternates, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or later versions. There are additional ways to access alternates/swashes, using Character Map (Windows), Nexus Font (Windows), Font Book (Mac) or a software program such as PopChar (for Windows and Mac).

Lovey Dovey is a new modern script font with an irregular baseline. Trendy and feminine style. Sweet Love looks lovely on wedding invitations, thank you cards, quotes, greeting cards, logos, business cards and more. Perfect for using in ink or watercolour. Including initial and terminal letters, alternates, ligatures and multiple language support. To enable the OpenType Stylistic alternates, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or later versions. There are additional ways to access alternates/swashes, using Character Map (Windows), Nexus Font (Windows), Font Book (Mac) or a software program such as PopChar (for Windows and Mac).

The Sommet family of typefaces has been updated with a new slab serif variant. Expanding on Sommet's successful design principals, Sommet Slab is there when you need more impact and power. Sommet Slab is available with six weights and complementary italics and plenty of OpenType features. Sommet Slab features a tall x-height, and its letterforms are compact, perfect for when layout space is at a premium. Over twenty OpenType alternate characters are available, including friendlier upright italic forms, and a unique simplified lowercase. Sommet Slab also includes oldstyle figures and small caps. Use Sommet Slab whenever you need a powerful and contemporary slab-serif.

The Sommet superfamily has been updated with a new serifed member. Expanding on Sommet’s successful design principles, Sommet Serif is there when you need legibility for continuous text. Its interesting forms lend it to use as headlines as well. Sommet Serif is available with six weights and complementary italics and plenty of OpenType features. Sommet Serif features a tall x-height, and its letterforms are compact, perfect for when layout space is at a premium. Sommet Serif also includes oldstyle figures and small caps. Use Sommet Serif whenever you need a powerful and contemporary serif. In addition, be sure to check out the sans, rounded, and slab members of the superfamily.

Gracelya is a new modern script calligraphy font with an irregular baseline. It looks lovely on wedding invitations, thank you cards, quotes, greeting cards, logos, business cards and more. Perfect for using in ink or watercolour. Includes initial and terminal letters, alternates, ligatures and multiple language support. To enable the OpenType Stylistic alternates, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or later versions. There are additional ways to access alternates/swashes, using Character Map (Windows), Nexus Font (Windows), Font Book (Mac) or a software program such as PopChar (for Windows and Mac).

introducing a new font Cithally Handwritten Font is a handwritten font with a distinctive and sharp brush texture. Cithally was handwritten on paper with a coarse type brush, resulting in a consistent texture. You can customize Cithally to create a unique style when multiple characters of the same letter meet, because Cithally has alternative lowercase letters in different styles. The Cithally handwritten font can also be used for projects such as stationery invitations, social media, logos, weddings, branding, graphic designs with the addition of some binding and strokes. and can be combined with various types of serif fonts to perfect the project you want to work on.

Chopsee is a fun, fluid, versatile font family of 8 weights and matching italics designed by Dan Jones for TypeUnion. The font aims to encompass movement and fluidity with its accentuated curves and terminals. The raised x-height creates more synergy between the lowercase and uppercase characters thus enhancing the visual appearance. The family of 8 weights & italics means you have plenty of usage options whether digital, branding or print - Chopsee black is perfect for that new brand idea you have, while the lighter weights provide a subtle support to clean layouts whether it’s call out text on a website or in print applications such as posters or magazine layouts.

Whisky is a blackletter font family with a casual touch that makes it look friendly and current. The stroke varies its thickness and angle endings making it form very dynamic bodies of text. Whisky Italics are the corresponding versions to the original Whisky fonts made to complement the family with a new style. Like the original Whisky family Whisky Italics includes seven weights, each with a fill and a inline version that allow you to develope more colorful applications overlaping them as layers. Also by using Open Type features you can access to an extended set of characters wich contains swashes and alternative endings to make more playful compositions.

The Delivery Matrix typestyle is inspired by the high bleed stamp printing on some shipped packages I've received over the years. An extended techno dot matrix style, good for so many uses at a wide variety of sizes, even with the tight "e" and "s" characters. Do you send out packages to friends...? Do you make techno style art/flyers...? Here is a typestyle for you. Put the power of the Digital and Postal systems in your computer and at your fingertips, get Delivery Matrix today!

Karmila Script is a decorative signature font, where you can achieve the feeling of handwritten letters. So that this font is perfect for your modern graphic design needs, such as social media content, wedding invitations, book covers, greeting cards, logos, branding, business cards and certificates, actually for any design work that requires a formal or luxurious impression. Try Karmila Script, enjoy the richness of OpenType features and let her fun and elegant excitement make you happy and enhance your creativity! You can use this font very easily.

KREAK is a bold display font with 6 various styles for your needs. KREAK has uppercase, lowercase, alternative, and ligature letters. It’s fun, pop, vintage, and playful! WHAT'S YOU GET ? Unique Letterforms Works on PC & Mac Simple Installations Accessible in the Adobe Illustrator, Adobe Photoshop, Microsoft Word Fully accessible without additional design software. I really hope you'll get pleasure using Pagers font and it will be perfect addition to your font collection! Contact me with an inbox message If you have any question. Thank you! Happy Creating

Trolls are lurking under each and every river crossing. The earth is shaking as Ogres stomp across the land, spiked clubs in hand. Swordsmen and Sorcerers are waging war on one another even as the pure and young and stout of heart search for the talisman which will restore harmony once more. Are you under the spell of some wizard's magickal incantation or are you just looking for exactly the right typestyle for your J.R.R. Tolkien Convention newsletter? Regardless, an ancient curse has been lifted and the Talmudic Legend of the Clay Beast they call GOLEM has been restored to his former majesty. The shapeless mass is no longer one of unfinished substance, no longer a body without a soul. The Homunculus that was once Comicraft's Golem has had a spiritual awakening and is now available with the crinkly bits smoothed off.

"Love Heart" is a hand lettered font style that is perfect for greeting cards, branding, stationery design, social media, packaging, magazine layouts, prints, logos and more! This unique font features complete lowercase alphabets and uppercase alphabets along with a few other ligatures and stylistic alternates to create a truly handwritten look and feel. "Love Heart" has a variety of unique, coded features to create compelling, handmade outcomes. Multilingual support is included for Western European languages. OTF is included for the full, "Love Heart" font. Including Product : - Love Heart (OTF) - Love Heart Fill (OTF) - Love Heart Sans (OTF) This is the personal license font that can be used for all personal needs. If you want to use this font on items you are going to sell or on anything promoting your business, please purchase the extended license version. Happy Designing! Haksen

Introducing Goga, a versatile sans serif family available in 10 weights from hairline to black. It is a typeface that combines the best of geometric sans serifs and neo-grotesques. It draws inspiration from typefaces like Avenir on the one hand and Helvetica on the other. Although Goga is a universal and neutral typeface, it is rather warmer and friendly in nature. If you want to add more juice to your project, you can do so by using unusual stylistic alternates of the lowercase g (hence the name Goga). Goga is a typeface suitable for both large sizes and smaller text, thanks to its large x-height. It contains Latin-extended character set, and thus supports most Latin languages. It also offers many open type features such as fractions, old-style figures, tabular figures, discretionary ligatures and more.

ITC Bailey Sans is the first typeface family created by Kevin Bailey, a graphic designer in Dallas, Texas. He was once looking for an understated block serif for a design project and could find nothing suitable. Bailey began working on his own serif face but then found that the basics of his new design worked well as a sans serif and continued on that track. ITC Bailey Sans font is available in four weights: book, book italic, bold and bold italic and even has a companion serif display font, ITC Baily Quad Bold.

Claremont is a serif font family designed by Les Usherwood (Typsettra). Usherwood originally created four weights – a light, extra bold, light italic, and extra bold italic. Paul Hickson (P&P Hickson) and Steve Jackaman (ITF) digitized the family and created eight new weights, and it was released exclusively for the Red Rooster Collection in 1993. Claremont shares similarities to Bookman Old Style, but also shares properties with slab serif Egyptian-style typefaces. Like all Usherwood typefaces, the family was engineered with great care for maximum legibility and aesthetics. ©1993. International TypeFounders, Inc.

ALS Direct is an open and dynamic typeface with clear-cut letterforms that make it instantly readable. It lends text a neutral, yet agreeable and modern feel. Direct has nine font styles convenient for the purposes of navigation signage. Regular-style letterforms are rather wide, because direction signs are likely to appear before readers at an angle, so the type needs to withstand perspective distortions. And as signs and boards may vary in size, Direct was developed to include several width variations. Condensed fonts can be used where horizontal space is limited, allowing you to keep proper height and readability of the characters. A signage typeface must be easily readable from some distance away and have simple letterfoms with clear-cut features to quickly identify characters. Designing a type for a potentially wide range of purposes calls for a universal approach. If not destined to be used for navigation in a particular building, it shouldn’t incorporate any peculiar elements to agree with certain design or architecture. All of the above determined our choice of a sans serif with large apertures and definite features allowing readers to instantly recognize letters. Descenders are made compact not to interfere with the line below. And the low contrast between thick and thin strokes renders all elements equally perceptible. The x-height is significant, close to the cap height, which inhances readability of the lowercase type. There are two reasons why directions must not be set in all caps. Firstly, lowercase letters are more diverse and include ascenders and descenders identifying some of the letters in the line. And secondly, having learned to read, people recognize word shapes rather than individual letters, which makes lowercase text more readable. With Direct being a signage typeface, first to be developed were its width variations, and different weight styles and italics were added later. Another thing to be kept in mind was that signs often use dark background colors, and black type on a white background appears smaller than white type on a black background. Direct is the first Cyrillic typeface created for navigation purposes. Before that, designers could use the Cyrillic version of Frutiger (Freeset) developed by Adrian Frutiger for the Paris Charles de Gaulle International Airport, and a number of other, mostly body copy, neutral sans serif types. However, signs and boards were dominated by Arial, which Direct would be glad to replace offering elegance and lucidity of form instead of type bluntess. Direct was designed as a signage typeface, but its neutral style and clear-cut letterforms suggest various other ways of application.