PF Mellon is a modernist variable grotesque with mixed roots. Its unconventional aesthetic is the product of an exploration into the art of emphasizing titles, headlines and text in captivating and unpredictable ways. Contrary to conventional practices of highlighting text with heavier weights, PF Mellon proposes an intriguing new scheme based on striking and attention-grabbing compositions of narrow and extended letterforms- even when set in lowercase. Part geometric and part grotesque, PF Mellon’s expressionist alphabet and extravagant style challenge conventions of visual culture in an Art Deco-like manner. PF Mellon’s rebellious idiosyncrasy takes its cues from the eccentric personality of our popular PF Venue, an earlier geometric sans serif characterized by its daring combinations of non-uniform structures. PF Mellon’s basic design skeleton was influenced by nineteenth and early twentieth century condensed sans serif typefaces such as Stephenson Blake's Grotesque No.77 and ATF’s Alternate Gothic, adding an extra contrast to the thickness of strokes. PF Mellon is also available as a variable font format which you may request it free of charge from Parachute® once you purchase the whole type family.

Every designer has a favorite geometric sans serif. For a century, they've been a staple for text that needs to be clear, strong, architectural, and objective. Mimolette offers a sans serif family that's great for text and display alike—the panache of Neutraface, the readability of Avenir, the sleekness of Avant Garde, the strength of Mark, the architecture of Gotham, and the classic lines of Futura—but she's entirely her own creature, and she's designed to offer maximum versatility and beauty at an affordable price. And she's got some nifty features, too! Her italic is a true italic, not just an oblique. Are the uberpointy diagonals (AMVW) not working in a particular context? Activate Stylistic Set 01, and they become flat-topped! Want more playful cursive alternatives in the italic? Activate Stylistic Set 02, and you've got them in the A, E, K, Q, R, and k. She's got true small caps in all styles! She's got true fractions in all styles, as well as oldstyle (small cap) and lining numerals, in both tabular and proportional widths. Best of all, perhaps, Mimolette was made with love, as always, by yer pals in the Ampersand Forest.

Garbata was designed in 2020 by Francesco Canovaro, looking for an approach to sans serif design that ignored the over-exploited grotesque and modernist models. It takes its skeleton from old style typefaces like Windsor or Cooper, keeping the quirky sloped shapes of some letters and adding to the historical smooth shapes a flat brush calligraphic sensibility. The result of these different historical influences is a humble yet distinctive sans serif typeface, developed in a wide range of weights, with finely-tuned differences between the medium, text-oriented cuts (with wider tracking and more regular design) and the more extreme, display-oriented weights. This play on subtlety allows Garbata to be surprising in all uses: humble and readable when set in body text, it shows all its elegant, whimsical qualities in logo design and display use. Equipped with all advanced OpenType features you expect from a production typeface, Garbata comes with an extended character set covering over two hundred languages with latin and Cyrillic glyphs. Designed with an Italian sensibility mixing craftsmanship and artistry, Garbata is ready to help you make your designs timeless, elegant and unusual.

The birth of the monospaced types dates back to the past. There was a need for the creation of typesets for typewriters. The difficulty was to align the different glyphs in the same width. This led to particular problems with letters like “M” and “l”; the former seemed to be squeezed into the same width of all letters and the second one appeared way too streched. Despite – or perhaps because of – the impression of the typewriter is still popular with Graphic Designers. Nowadays there are even monospaced versions of primarily proportional types; for example the the Sans Mono designed by Lucas de Groot or the DIN Mono. Then again, why not the other way round?! In the first half of the Nineties, Erik Spiekermann developed a proportional type named ITC Officina based on the Letter Gothic. According to a survey on the 100 best fonts of all time conducted by FontShop, ITC Officina is in an eighth place, far ahead of its forerunner. This was the reason for me to create a wider design with a Serif and a Sans Serif based on the queen of all monospaced types – the Courier.

Benchmark Pro is a carefully structured geometric typeface which works amazingly well in body text due to its simplistic nature and large x-height. The design of Benchmark Pro started out as an attempt to convert the minimalistic structure of a technical and purely geometric design into a readable modern and friendly sans serif. This was achieved by selectively changing and turning the straight lines of the initial drawings into curves and applying legibility techniques to the transformed letterforms. These letterforms have a distinct personality which is bolstered by its angular curves and open counter terminals. The result is a contemporary text typeface that looks quite fashionable. Benchmark Pro gets away from the ultra modern and mechanical structure but keeps its display nature, it gets away from the classical but still remains legible. This robust san serif type family offers an extended character set which supports simultaneously Latin, Cyrillic and Greek. All Benchmark Pro font variants have a companion italic, rounding the total family members at 14 fonts. Each font includes more than 750 glyphs and is powered with 17 opentype features. PDF Specimen Benchmark on Behance

Introducing Patihan, the font that will bring your designs to life! With sharp, strong, bold characters. Patihan font family is a combination of three different styles – Sans, Slab, and Serif – each with nine different weights: Thin, Extra Light, Light, Regular, Medium, Semibold, Bold, Extrabold, and Black. This font has beautiful Ligature and Stylistic Alternate settings, Patihan font is also equipped with the Smallcaps feature which gives more control over the typography, allowing you to create elegant and unique typography. Sans version of this typeface is versatile and easy to read, with a minimalist but impactful aesthetic. The Slab version is characterized by its solid, powerful strokes, while the Serif style has that extra classic flair with elegant curves and extreme contrast to its look. Patihan font is optimized for readability, making it a great choice for headlines, titles, and any long-form content. Ligature settings and discretionary styling add an extra layer of sophistication, making this font a great choice for magazines, branding and advertising. Overall, this font is a great choice for those looking to make a lasting impression. Its versatility, readability and unique features make it an excellent choice for any project.

Introducing, Duke Charming - A Modern Seri bold serif font. This font is one of our best product ever, carefully made to make sure its quality. The stylistic alternates and ligatures make this font event more unique and stands from the crowd. This font perfectly made to be applied especially in logo, and the other various formal forms such as invitations, labels, logos, magazines, books, greeting / wedding cards, packaging, fashion, make up, stationery, novels, labels or any type of advertising purpose. Features : uppercase & lowercase numbers and punctuation multilingual alternates & ligatures PUA encoded We highly recommend using a program that supports OpenType features and Glyphs panels like many of Adobe apps and Corel Draw, so you can see and access all Glyph variations.

It can be a tough challenge to present the best display for your projects, especially in limited options of fonts. For that reason, let us introduce you to our display serif font to amaze your audience with your projects. Peach Lotus is a display serif font we created by mixing the classical serif elements with big, bold-sized letters for you to impress and attract your audience. On top of that, it gives you more artistic, creative touches as a result of the display font combinations. A display font with thickly-lined and high contrast capital letters will produce a prominent display to strengthen the impressions delivered. In addition, you can apply this font for big-sized texts to be legible. Also, you can enjoy the available features here. Features: Multilingual support PUA encoded Numerals and punctuations Peach Lotus fits best for various design projects, such as brandings, posters, banners, headings, magazine covers, quotes, printed products, merchandise, social media, etc. Find out more ways to use this font by taking a look at the font preview. Thanks for purchasing our fonts. Hopefully, you have a great time using our font. Feel free to contact us anytime for further information or when you have trouble with the font. Thanks a lot and happy designing.

Talking about the numerous types that today bear the name of Giambattista Bodoni are a kind of tribute as much to his reputation as a printer as to his ability as designer and engraver. In fact, all of them tent to be more in the way or style of Bodoni than simply copy of his letterforms. Like many other type designers, we’ve been seduced also to develop our own point of view of his work, nowadays enriched by some features of OpenType format that allows a variety of combinations: standard ligatures, discretional ligatures, stylistic alternates and old styles figures. Whereas the Bodoni serif in the capitals was of the same weight as the thin stroke but joined with a very slight fillet (Bracket) and the lowercase serif were like his French rivals, the Didots, featured straight- edged serifs that were unbracketed. The ascenders and descenders of this new Bodoni are shorter, giving in this way, more space for enlarge x high. Specially designed for editorial design and advertising, can be used in magazines, annual reports and all kind of fine print materials or web pages. The beauty of his letterforms can enrich headlines; this font can also be used as body text for its good legibility and accurate kerning.

Type designer Hannes von Döhren created a display typeface called "Blow Up". A bubbly, sweet font with nice light effects. Perfect for use in big sizes on posters or flyers. You can use Blow Up Sans & Blow Up Bling together to influence the color of the light effects.

This is my and it's handmade super legible sans font. Very suitable for anything that needs a clearly handmade look, but not overdoing it. I've added several different versions, and they all fit on top of each other - or you can use them just fine as individual fonts.

Say hello to classic elegance with the Draftbink font. With a compelling classic serif theme, this font is the perfect choice for creating projects with an elegant touch of classic modernism. Draftbink brings powerful features to give you unlimited flexibility and creativity. The ligature and alternate features allow you to combine interesting characters and create unique and attractive typography compositions. Not only that, Draftbink also supports multilingualism, so you can easily adapt this font to various languages. This opens up the opportunity to reach a wider audience and increase the attractiveness of your project. With its distinctive classic serif characteristics, Draftbink gives your design an elegant and bold impression. Each letter is carefully designed to display stunning beauty and sharpness. Make Draftbink your best choice to present an unforgettable classic modernism feel. Get this font now and show elegance in every detail of your project. What’s Included : File font All glyphs Iso Latin 1 Alternate, Ligature Simple installations We highly recommend using a program that supports OpenType features and Glyphs panels like many Adobe apps and Corel Draw so that you can see and access all Glyph variations. PUA Encoded Characters – Fully accessible without additional design software. Fonts include Multilingual support

Introducing the bold serif font that was made to provide more choices for your designs, this is Balivia Serif Bold Family, Balivia comes with many choices from Thin to Black, to give you the choice of using it. of each of these styles, has a different taste, is very suitable for use in various design needs and really gives a special, elegant and modern impression. Balivia is very suitable for use in any design. Such as wedding invitations, branding, fashion, book titles, business cards, posters, and many more that can be combined with Balivia Bold Serif Family. Balivia is also equipped with many languages, so it is very easy to use for the needs of every country and language, is also equipped with alternative stylistic to make your design more attractive, and also has ligatures and discretionary ligatures to be used as decorative fonts. A guide to accessing all alternatives can be read at: http://adobe.ly/1m1fn4Y how to access alternate? Photoshop go to Window - glyphs Illustrator go to Type - glyphs

Onimusha - Serif font family - 6 Styles - Multilingual supports. Onimusha is an elegant serif font family with different alternative character designs. It has a unique emblem.The inspiration for the characters is based on ancient Japan, samurai philosophy and Far Eastern mysticism. Hard and pointed ends represent a Katana, and elegant soft turns represent the aesthetic understanding. This font provides flexibility in all your projects with the alternatives it offers you with its multiple language options, 6 styles and rich glyph options. You will have the opportunity to enrich the content of your projects with alternative characters. According to the purpose of use in typographic compositions that you will create with the aesthetic structure of alternative characters; You can enrich your titles in books or magazines, and your logos in branding. Especially for editorials, magazines, books, branding, packaging, logo design, web design, headlines, movie and game titles etc. If you're looking for a font with stylistic alternatives, Onimusha serif font might meet your needs. With this font you can create your unique designs. If you have a question, please contact me. Have a good time.

Kalista Font Duo is a luxury font. which comes with a combination of modern and elegant fonts, namely serif and signature style. You can combine them to create beautiful typography. This handcrafted style makes it perfect for use in all your design projects be it logos, labels, packaging designs, blog titles, posters, wedding designs, social media posts, Instagram designs, invitation cards, art quotes, home decor, book / title covers, etc. This is what includes: Kalista Script Regular / Bold • Thin and realistic signature font containing 40+ ligatures and alternates, lowercase, uppercase, all punctuation & numbers. Kalista Serif Light / Regular / Bold • Serif Fonts with upper and lowercase letters, all punctuation, numbers and Language support 8 BONUS Logo Templates that you can edit and customize in Adobe Photoshop and Adobe Illustrator. Language Support • Kalista supports the following languages; English, French, Italian, Spanish, Portuguese, German, Swedish, Norwegian, Danish, Dutch, Finnish, Indonesian, Malay, Hungarian, Polish, Croatian, Turkish, Romanian, Czech, Latvian, Lithuanian, Slovak, Slovenian. I hope you enjoy this font. If you have questions, don't hesitate to give me a message :)

Higery – Serif Typeface: Uniquely Engaging Distinctive Tapered Details: Higery – Serif Typeface stands out with its unique tapered serifs. These details add a sophisticated charm. This font is ideal for captivating visual displays. Perfect for Visual Displays: Higery’s elegant tapering makes it perfect for eye-catching displays. It excels in adding an artistic touch to posters, ads, and more. Its uniqueness ensures your design stands out. Versatility in Design: Though unique, Higery remains versatile for various design needs. It seamlessly fits into digital and print media. This adaptability makes it a valuable tool for designers. Ease of Use for All: Higery is designed with user-friendliness in mind. It’s easy to use for designers of all skill levels. This approachability makes it a popular choice in the design community. Elevating Aesthetic Appeal: Incorporating Higery into your projects can significantly enhance their aesthetic appeal. Its distinctive serifs and elegant design elevate any content. Higery isn’t just a typeface; it’s a visual experience.

🍃Introducing Mailton typeface🍃 The Mailton Serif typeface is an elegantly themed font that has a dynamic serif style. The details of the shape of the "Mailton Serif Elegant typeface" are very smooth and flow to create unique and beautiful curves. Elegant Serif typefaces such as “Mailton typeface” are very easy to apply to any design, especially those with an elegant and smooth concept, besides that this font is very easy to use both in design and non-design programs because everything changes and glyphs are supported by Unicode (PUA). The Mailton typeface contains 750 glyphs with many unique and interesting alternative options. Language Support : Latin, Basic, Western European, Central European, South European,Vietnamese, In order to use the beautiful swashes, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Photoshop CC, Adobe Indesign and Corel Draw. but if your software doesn't have Glyphs panel, you can install additional swashes font files.

The Youngest is a unique modern font family that contains a handwritten signature script and a classic mid-contrast elegant classic serif in two styles - Display and Book. Both serif and handwritten script benefit from stylistic alternates and ligatures that give your creativity a wide variety of design options. The Book serif is optimized to be comfortably read on screen in small sizes. The Youngest Script has more than 600 ligatures (100+ unique basic Latin ligatures, their multilingual variations, and 70+ Cyrillic ligatures) to mimic a realistic handwriting. The serif style has a lot to offer too - more than 300 ligatures including 40+ basic latin ligatures, their multilingual variations and 30+ Cyrillic ones. All three styles support most of the Latin based languages as well as have basic (Russian) Cyrillic support. All three styles, as usually, fully unicode mapped and can be used in the majority of applications available on the market.

The Lingke - Stylish Modern Serif Font The Lingke is a Stylish Modern Serif Font created with many stylish alternates and ligatures. The Lingke Stylish Modern Serif Font Perfect for a multi-purpose serif font that will fit perfectly into any project such as logo, headline, magazine cover, poster, branding, posters, monogram logo, flyers, outdoor advertising, fashion labels, stationery, business cards, and much more. You can also use alternates and ligatures of this stylish modern font for variety and this will add more charm to your project and emphasize your personality. Features; - Uppercase, Lowercase, Number, and Punctuation - Special alternates and ligatures - Special Stylish Set for Uppercase & Lowercase - Works on PC & Mac - Simple installations - Accessible in Adobe Illustrator, Adobe Photoshop, Adobe InDesign, even work on Microsoft Word - Fully accessible without additional design software. - Mültîlíñgúãl Sùppört for; ä ö ü Ä Ö Ü ß ¿ ¡ Hope you enjoy our font and this font is useful for your projects!

Neela is an Art Nouveau serif typeface designed for a variety of design needs. With 27 font families consisting of thin, extralight, light, regular, medium, semibold, bold, extrabold, and black, as well as condensed and expanded types, Neela can be used for various sizes and design needs. Neela is characterized by sleek and elegant letters, with typical Art Nouveau elements, such as subtle and elegant decorative flourishes. This font is suitable for various design needs, such as: Book covers, wine labels, wedding invitations, exhibitions, packaging, merchandise, event billboards, posters and many others. Neela also supports 65 Latin alphabet languages, so it can be used for various design needs throughout the world. Characteristics The letters are sleek and elegant Distinctive Art Nouveau elements Suitable for a variety of design needs Neela is the perfect typeface for designers looking for an elegant and versatile Art Nouveau serif typeface. This font can be used for various design needs, from book design, labels, invitations, to graphic design.

Can we get a drum roll please? It’s not every day that a new link in a best selling chain is forged. First, there was Nanami, a font which took the world of type by force, storming to the top of MyFonts Hot New Fonts list; then there was Nanami Rounded, the most successful follow-up since Terminator 2. Well, say Hasta La Vista to boring design because now, there’s Nanami Handmade. With all the geometric, Japanese inspiration and style of the first two iterations, Nanami Handmade carries a quirky, mischievous charm. The font has a charisma matched by roguish anti-heroes; bad guys you love to love and good guys the other good guys hate, but everyone knows they’re what the audience turns up to see. Nanami Handmade comes in two styles, a solid and a hand-drawn, each of which has eight weights. Mix and match between these options to create a balanced piece which makes good use of the tactile, warm, earthy nature of the font. With these sans-serif styles working well in small and large sizes, both on and off screen, Nanami Handmade’s applications are virtually endless. Get your own piece of typography’s elite now, with Nanami Handmade, by Thinkdust.

Braveold is a serif font family with swashes, making it multifunctional. It is inspired by classic and retro fonts in the 70 and comes with 5 weights which can be selected for body text or headlines. Alternative swashes will be an attractive choice, so that your project becomes more beautiful and dynamic.

Easter Sweet is a fun, quirky, and sweet serif font. No matter the topic, this font will be an incredible asset to your fonts’ library, as it has the potential to elevate any creation. This font is PUA encoded, which means you can access all of the glyphs and swashes with ease!

Roklin is an elegant serif family for use as both formal text and headers. Has quite a lot of character alternatives and also enhanced ligatures. It's perfect for casual typography as well as official documents, really. All characters are PUA Encoded, you can use this font easily in many common editor software easily.

Quence is serif decorative display font has a beautiful and aesthetic look. The Quence font provides a collection of glyphs with unique shapes. This font is suitable for modern vintage retro designs. You can use this font on posters, banners, logos, headline projects and more. This font features alternate, ligature and multilingual supports.

Barjiah is a stylish serif font that has modern and unique elements. It is perfect for creating luxurious logos, book or movie title designs, fashion brands, magazine covers, clothes, lettering, quotes, and so much more. This font is PUA encoded which means you can access all of the glyphs and swashes with ease!

Klone is a slab-serif font that gives the impression of being clean and very elegant. This font supports Latin and Western European languages. It is also equipped with ligatures, so you can design without limits. The Regular style has traditional square edges and corners, the Stamp style features rounded edges and corners.

"Linford" is a very professional and elegant serif font. This font is very easy to use for all your work. This font comes with 8 elegant and attractive ligatures. This font can be used to promote all your business (branding, banners, posters, social media, hotel promotions, villas, companies, products, invitations, and more).

Frames 1 consists of a series of frames scanned at a low resolution. The result when magnified is a bitmapped image that looks like a black and white mosaic.

Lovely Branding is the newest serif combination font. Beautiful plain serif combined with italic serif is the main attraction of this font. Also Has modern serif characters in it. The elegant combination font is perfect for your next fancy design project.

Geographica Hand replicates the neat hand-lettering typical of engraved British maps of the 18th century, including the work of cartographers Emanuel Bowen (circa 1694–1767), Geographer to King George II, and Thomas Jefferys (circa 1719–1771) Geographica ro King George III. A kindred font to our Geographica serif family, Geographica Hand exhibits long serifs, irregular edges, and a genuinely hand-made character. Use to simulate historical materials, vintage documents, or other time-worn text. The OpenType release of Geographica Hand comes with true small capitals, contextual and historical ligatures, a series of sketchy map ornaments (e.g., trees, churches, windmills, boats), and full Latin support.

A contemporary slab-serif which revisits aspects of Robert Besley’s all-time classic Clarendon, designed around 1842 for Thorowgood and Co. and named after the Clarendon Press in Oxford. The original design was subsequently extended by Sheffield foundry Stephenson Blake in the 1950s into a widely-used, robust workhorse family. Albiona uses the inwardly curved stroke terminals of the same foundry’s Grotesque series, while rationalising or removing entirely Clarendon’s ball serifs, flicked tails and other eccentricities to make it more functional in contemporary settings. The family consists of five weights plus italics and a stencil, and includes oldstyle and tabular numerals. Its clean readable style suits both text and headline setting.

Caslon Antique is a decorative American typeface that was designed in 1894 by Berne Nadall. It was originally called "Fifteenth Century", but was renamed "Caslon Antique" by Nadall's foundry, Barnhart Bros. & Spindler, in the mid-1920s. The design of the typeface is meant to evoke the Colonial era. Early printers would reuse metal type over and over again, and the faces would become chipped and damaged from use. Caslon Antique emulates this look. Despite the name, it is not a member of the Caslon family of typefaces. The renaming is believed to have been a marketing maneuver to boost the popularity of a previously unpopular typeface by associating it with the highly popular Caslon types. Caslon Antique is popular today when a "old-fashioned" or "gothic" look is desired. It is used by the musical group The Sisters of Mercy on their albums, for the logo of the musical Les Misérables, and for the covers of the books in A Series of Unfortunate Events. It is also frequently used on historical displays. It was used for the previous edition of the Warhammer Fantasy Role-Play. Most recently, it has been used on promotional material for the smash musical Monty Python's Spamalot on Broadway, the West End, and its tour of the United States. British 80's band The The also used the font in several of their music videos, usually displaying several lyrics from the song in the opening scenes. It used on the cover of Regina Spektor's album, Begin to Hope. This description was sourced (in part) from Wikipedia, the free encyclopedia.

Litza is a layered, condensed, all-caps cross stitch display type family. It is made up of 10 layers that show different stages of stitching and can be stacked, moved around, and coloured separately in order to create interesting effects. The ten layers come in 3 weights; Light, Medium, and Bold. The 3 weights can also be mixed with one another to create a vast range of combinations when stacking the layers. Litza has multilingual support and includes glyphs for a wide range of Latin and Cyrillic languages. The family also contains a set of ornamental borders and over 80 decorative symbols in the shape of various animals and objects. Combining the various Litza layers allows you to create eye-popping, intricate, experimental typographic compositions that are rich in detail - with ease. The condensed, geometrics sans-serif letterforms and playful nature of the Litza layering system give a contemporary feel - while at the same time retaining a nostalgic and tactile quality due to its reference to traditional needlework techniques and patterns. Ideal for use at larger point sizes where the unique, stylish effects can be best expressed - Litza will add a touch of intrigue and work best in headings and emphasised text for poster design, editorial design, packaging design, and motion design.

Meet Arlen, a funky, variable type family in 36 styles. Inspired by 20th century hand-painted signs and the visual culture of the 1980's, Arlen adds a little extra to this already charismatic mix. Arlen is a display sans serif that can be freely used for larger bodies of text. Among its most prominent visual features are high contrast, flaring stems and dynamic letterforms. With 860 characters in each font, Arlen supports most Latin-based languages and offers a large number of extra characters, dingbats, alternate glyphs, ligatures, and punctuation marks. Some of the most useful OpenType features are included too, such as Case-Sensitive Punctuation, Stylistic Alternates, Tabular Figures, Fractions, Localization, and a lot more. Some letters and characters come in two versions: thin and bold, and you can easily alternate between the two using a corresponding stylistic set. Arlen is a cheerful typeface that conveys kindness, good cheer, and only good vibes. It would feel at home both in digital and print mediums; it can be used in advertising, editorial design, social media, web design, packaging, or personal design projects. With versatility at its heart, Arlen would be a perfect typeface for large design systems that require multiple styles for typesetting.

Qonora is an innovative new sans-serif text face that combines flowing, almost calligraphic strokes with a post-modern sensibility for a look that works as well on the printed page as it does on screen. Its comfortable proportions and no-nonsense streamlining (note the lack of spurs, serifs or any unnecessary ornamentation) make it an excellent choice for legibility even at very small point sizes. Qonora includes a true italic, drawn independently from the Roman. Strokes for the italic have been re-weighted to complement the Roman, and idiosyncratic italic glyphs have been substituted where appropriate. The typeface’s extensive Hebrew implementation (including diacritics and cantillation marks) is an important part of its character. The Latin, Cyrillic and Greek ranges of the face maintain a consistent ethic of form and function.

Are you getting bored by the growing number of sans-serif fonts that absolutely lack character? Do clean typography and sleek curves repulse you? Maybe it’s time to forget the normal and set sail into the murky waters of abnormality. Abnormal features four styles, ranging from an almost monolinear Light to a reverse-contrast Bold. The design pays homage to 19th century poster typefaces, with their crude character and unconventional means of catching the eye. It is one of the few typefaces out there that features reversed contrast and no serifs. These properties make it an ideal choice for large headlines, posters, flyers and essentially all applications where getting attention is a paramount. Abnormal offers extended language support, standard ligatures, alternative lowercase “a”, fractions, ordinals and a plethora of quirkiness at your disposal.

Gitan is a flared sans serif, reminiscent of engraving and stone carving. Sturdy and informal, the design features a moderate contrast that provides durability for text setting. Crisp design details like cuneiform head serifs and deeply cut wedge terminals give Gitan a sculptural appeal – a quality desired for all things display. Gitan’s expressiveness evokes the nuances of forms crafted directly in raw materials. The human touch provides vitality so often absent from purely mechanical designs. Pairing a rhythmic pattern with classic construction makes Gitan shine in text. Its natural look reflects a tangibility that thrives in wooden and rock-solid materials. Gitan’s habitat is at the crossroads of editorial and packaging work, grounded by a feeling of substance, but finished by an artisan’s handicraft. By nature, Gitan is flexible and willing to take risks.

While watching the 1947 holiday classic “Miracle on 34th Street”, one scene in particular presented a chance to develop a retro type design. ‘Kris Kringle’ suggests to a mother visiting with her child in the Macy’s toy department to try Gimbel’s for a toy she couldn’t find at the store. The news of this behavior reaches Mr. Macy himself, who embraces the practice as a brilliant marketing strategy. A number of departments are then presented with reference books containing competitor ads, and the visual of the cover stating “R.H. Macy & Co. Shopping Guide for the Convenience of Our Customers” shows on screen. The thin, Art Deco sans serif monoline with a few serif-like hooks added onto some characters became the basis for Shopping Guide JNL, which is available in both regular and oblique versions.