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  1. Aspire Narrow SmallCaps by Grype, $18.00
    While the Aspire SmallCaps family finds its roots of inspiration in the ACURA automotive company logo, with its wider base, the Aspire Narrow SmallCaps family condenses those styles into something more suitable for larger bodies of text in a more standardized width. Aspire Narrow SmallCaps is perhaps the most true to form tribute to the original all capitals inspiration logotype. It maintains all capital forms (whether standard or smallcaps) and yet is still strikingly powerful in its presence and readability including numerals, and a comprehensive range of weights, creating a straightforward, uncompromising collection of typefaces that lend a solid foundation and a broad range of expression for designers. Here's what's included with the Aspire Narrow SmallCaps Family bundle: - 430 glyphs per style - including Capitals, Small Caps, Numerals, Punctuation and an extensive character set that covers multilingual support of latin based languages. (see the 6th graphic for a preview of the characters included) - Stylistic Alternates - alternate characters that remove the angled stencil cuts for a more standardized text look. - 3 weights in the family: Light, Regular, & Black. - 3 obliques in the family, one for each weight: Light, Regular, & Black. - Fonts are provided in TTF & OTF formats. The TTF format is the standard go to for most users, although the OTF and TTF function exactly the same. Here's why the Aspire Narrow SmallCaps Family is for you: - You're in need of automotive sans font family with a range of weights and obliques - You're love that ACURA letter styling, and want to design anything within that genre - You're looking for an alternative to Eurostile with more stylized letterforms. - You're looking for a battle-tech typeface for your futuristic war chest labelling. - You just like to collect quality fonts to add to your design arsenal
  2. Givens Antiqua by Monotype, $29.99
    Drawn by George Ryan and named after Robert Givens, the co-founder and first president of Monotype Imaging, the Givens Antiqua™ typeface speaks with elegance and subtle authority. The design's open proportions, generous x-height and soft serifs lend Givens Antiqua a gracious quality that invites reading. I didn't work from any single design model," Ryan recalls. "The face grew out of my experimenting with several characters from a hand-lettered headline in a magazine. I worked on the shapes and forms for some time before I put the drawings in a drawer." At that point Ryan had finished the basic alphabet in two weights, but had not yet tackled the italics. A new project came along that demanded his full attention, and it was two years before he revisited the drawings. He liked what he saw and decided to finish the job. "The italics were the most problematic designs in the family," says Ryan, "but once I had their basic shapes and proportions, the rest was basically a production project." Another year of sketching, testing, editing and reworking characters ensued before Givens Antiqua was ready for release. The result is a four-weight family of roman designs and small caps, with complementary italics for the lightest three weights and a suite of swash caps for the italic designs. Givens Antiqua and Givens Antiqua Light show a modest stroke weight stress and a light, even text color. Givens Antiqua Bold is an effective emphasizer for text copy and an authoritative communicator at display sizes. The Black weight performs best at large sizes and makes a powerful statement without shouting, while the italic swash capitals possess enough vitality to serve as standalone initial letters."
  3. Neonrec by Ditatype, $29.00
    Neonrec is an innovative display font that merges futuristic aesthetics with the mesmerizing allure of neon lights. With its bold uppercase letterforms and a luminous neon backlight, this typeface commands attention, creating a visually stunning and forward-thinking experience. The special characteristic of this font lies in the sleek and cutting-edge design, embodying the essence of a futuristic world. Each letter is meticulously crafted with precision and sharp lines, exuding a sense of technological advancement and modernity. The neon backlight adds a striking visual element that elevates the font to new heights. Inspired by the captivating glow of neon lights, Neonrec infuses a sense of energy and innovation into each character. The luminous backlight creates a radiant glow that casts a captivating hue, reminiscent of the neon signs that adorn the streets of a futuristic metropolis. This futuristic neon effect adds depth and dimension to the font, creating an eye-catching visual impact. Features: Ligatures Multilingual Supports PUA Encoded Numerals and Punctuations Neonrec is perfect for attention-grabbing headlines, logos, and sleek branding applications that require a touch of futuristic sophistication. It is thrives in designs that embrace a forward-thinking and cutting-edge style. Whether you're creating posters, digital interfaces, sci-fi themed artwork, or anything in between, this font will add a captivating futuristic element that sets your project apart. It shines particularly bright in applications related to technology, gaming, science, and futuristic-themed designs. Find out more ways to use this font by taking a look at the font preview. Thanks for purchasing our fonts. Hopefully, you have a great time using our font. Feel free to contact us anytime for further information or when you have trouble with the font. Thanks a lot and happy designing.
  4. Aanaar by Letterjuice, $66.00
    This typeface comes from a self initiated project called Sápmi, which aims to contribute to keep a group of minority languages alive through solving issues in the education environment. This re-thought edition takes the name of Aanaar and joins our library with a bigger character set and two new weights which complete the typeface providing a big typographic palette as well as adding stylistic two-story a and g for more advanced readers as well as to enable the typeface to be used in other environments. The typeface was originally designed for children’s text books. Analysing kid’s typeface design, we identified some important problems and solved them within the boundaries we had. The main concern in a typeface which will be used by children is letter recognition, as they have not yet fully develop their reading skills. For example, letters like “a” and “g” share a very similar structure in this particular kind of typefaces, where the only distinctive part is the descender of the “g”. It is known that the lower part of the letter is the less important feature when reading, therefore we decided to make a clear distinction between them by having an “a” with a spur on the top right. This also helped distinguishing “a” and “o”. Children typefaces usually have one story “a”, making “a” usually too close to “o”. Additionally we moved the joint in “a” upwards and narrowed very slightly the “a” to make sure they cannot be mistaken. More generally, the x-height is fairly tall and the typeface has a bit of movement which give it a good rhythm helping moving along nicely when reading. Aanaar consists of 5 weights (Light, Regular, Medium, Bold and Black) plus two Italics (Light Italic and Italic).
  5. Aspire Narrow by Grype, $18.00
    While the Aspire family finds its roots of inspiration in the ACURA automotive company logo, with its wider base, the Aspire Narrow family condenses those styles into something more suitable for larger bodies of text in a more standardized width. Aspire pays homage the techno display styling of the inspiration logotype, further evolving beyond its brand inspired origin to give birth to a font family that pulls on modern and historical styles. It adopts a sturdy yet approachable style with its uniform stroke forms and curves, and goes on to include a lowercase, numerals, and a comprehensive range of weights, creating a straightforward, uncompromising collection of typefaces that lend a solid foundation and a broad range of expression for designers. Here’s what’s included with the Aspire Narrow Family bundle: 477 glyphs per style - including Capitals, Lowercase, Numerals, Punctuation and an extensive character set that covers multilingual support of latin based languages. (see the 6th graphic for a preview of the characters included) Stylistic Alternates - alternate characters that remove the angled stencil cuts for a more standardized text look. 3 weights in the family: Light, Regular, & Black. 3 obliques in the family, one for each weight: Light, Regular, & Black. Fonts are available in TTF & OTF formats. The TTF format is the standard go to for most users, although the OTF and TTF function exactly the same. Here’s why the Aspire Narrow Family is for you: - You’re in need of a narrow automotive sans font family with a range of weights and obliques. - You’re love that ACURA letter styling, and want to design with a narrow font within that genre. - You’re looking for an alternative to Eurostile with more stylized letterforms. - You’re looking for a clean techno typeface for your starship console labelling. - You just like to collect quality fonts to add to your design arsenal.
  6. Gill Sans MT by Monotype, $45.99
    Gill Sans is a humanistic sans serif family that, while is considered by many to be quintessentially British in tone and concept, has been used in virtually every country and in nearly every application imaginable. Gill Sans has reached this level of near-ubiquity for one simple—and very good—reason: it is an exceptionally distinctive design with a potential range of use that is almost limitless. This toolkit family includes a wide range of styles including the standards such as Light—which is open and elegant—and a Regular that, with its flat-bottomed d, flat-topped p and q and triangular-topped t, has a more compact and muscular appearance. Its Bold styles tend to echo the softer, more open style of the light while the extra bold and ultra bold have their own vivid personalities, but each of them would make for an eye-catching headline. Take into account the family’s many weights, including condensed and extra condensed designs, and extended language support and you have yourself a tool you’ll be thrilled to return to, time and again. Gill Sans was designed by Eric Gill: a versatile, brilliant, and prolifically successful designer of the early part of the last century. One of the main reasons for the enduring success of his namesake design is that it is based on Roman character shapes and proportions, making it unlike virtually any other sans serif out there. Gill also worked his own warmth and humanity into his design, resulting in a typeface in which each weight retains a distinct personality of its own. Pair with serif fonts like Gill's own Joanna; or more modern offerings like Frutiger® Serif, Malabar™, Syntax® Serif, FF Scala®, or DIN Next™ Slab.
  7. Leroy by Andinistas, $39.95
    Leroy is a font family of 5 members designed from geometrizing Roman and Gothic skeletons. Its purpose is to provide optimal reading of titles and paragraphs with strong mechanical flavor. Because of this, its variables are designed to sort information in media such as labels, signs and industrial atmosphere packaging related with the Soviet Union’s fonts in 1920. This idea matured white horizontal lines superimposed on alphabets drawn with an ancient architectural team known as “Leroy K & E Controlled Lettering System”. Then that evolved into a family concept unifying its proportion to the same X height for its members, resulting in a versatile type system. Therefore, Regular and Bold variables have low contrast between thick and thin strokes. Its upstream and downstream are extremely short, generating a suitable interline that clogs the vertical area. Its overall width equal to its X height, supports its tight spacing that compacts the horizontal area. Therefore, the variant with black caliber has plenty of contrast between thick and thin strokes. The light variable has a “blind” effect radiating light halos, ideal to propose hierarchies and combinations with orthogonal projection. In that sense, Leroy’s modular character reminds constructivist ideology merged with typographical variants suitable for graphic design with geometric look. To achieve this, I studied the softening of forms and counter blocks into a typographical system specially designed for composing useful information to attract attention. In that sense, the dingbats were obtained through a careful process of research and testings done with drawings that provided full and empty visual strategies that with the passage of time helped to forge the major decisions of a metamorphosis from industrial tools, birds and humans from pictogram mixing various genres.
  8. Guhly by Ingo, $35.00
    A modern Sans Serif — prosaic, designed geometrically, beautiful in large sizes All the dimensions of the font are based on Factor 10. The general principle of construction leads to slim forms and nearly equally wide characters. So the font appears very solid but is actually difficult to decipher in longer texts. Along with the ”normal“ Guhly Regular there are also the two versions Guhly Light and Guhly Bold, whereas in each only the vertical strokes [Guhly Light] or horizontal [Guhly Bold] have been changed in strength. The result is a very individual decorative effect which slightly reflects old circus and western scripts. The lower case characters in the version Guhly Book are, therefore, optimized to be suitable for longer texts in smaller font sizes — because after all, sometimes you should read a bit more than just the headline… The design of a shampoo bottle stands behind the creation of this sans serif display font. Prominent, clearly constructed forms with circular arcs define its appearance. This is a font primarily designed for use with capital letters — for all sorts of advertising purposes, headlines and titles. But lower case letters also belong to a good functional font; so, of course, Guhly includes them and ligatures for the more ”critical“ letter combinations as well as stylistic alternates for the letters K (or k), V (v) and o. As a decorative “encore”, the Guhly family also contains the “normal” weight in two variants: on the one hand the Guhly Cutout – these are letters without counter, as if the letters were cut out and the internal surfaces fell out; and on the other hand the Guhly stencil – as the name suggests, a stencil font with the typical bars that give a stencil the necessary cohesion.
  9. Hand Of Evouli by TypoGraphicDesign, $9.00
    The typeface Hand Of Evouli is designed from 2022 for the font foundry Typo Graphic Design by Manuel Viergutz. The display font based on the original Handwriting. Digitized via handwritten template. Thanks to Evouli. 6 font-styles (Light Pen, Bold, xBold, Black Marker, Black Bounce, Mix) + 1 icon-style with 567 glyphs (Adobe Latin 3) incl. 100+ decorative extras like icons, arrows, dingbats, emojis, symbols, geometric shapes (type the word #LOVE for ❤️ or #SMILE for 🙂 as OpenType-Feature dlig) and stylistic alternates (4 stylistic sets). For use in logos, magazines, posters, advertisement plus as webfont for decorative headlines. The font works best for display size. Have fun with this font & use the DEMO-FONT (with reduced glyph-set) FOR FREE! Font Spe­ci­fi­ca­ti­ons ■ Font Name: Hand Of Evouli ■ Font Styles: 6 font styles (Light Pen, Bold, xBold, Black Marker, Black Bounce, Mix) + DEMO (with reduced glyph-set) ■ Font Cate­gory: Dis­play Script for head­line size ■ Font For­mat:.otf (Mac + Win, for Print) + .woff (for Web) ■ Glyph Set: 567 glyphs (Latin 3 incl. decorative extras like icons) ■ Lan­guage Sup­port: 87 languages: Afrikaans Albanian Asu Basque Bemba Bena Breton Catalan Chiga Colognian Cornish Croatian Czech Danish Dutch English Estonian Faroese Filipino Finnish French Friulian Galician Ganda German Gusii Hungarian Inari Sami Indonesian Irish Italian Jola-Fonyi Kabuverdianu Kalenjin Kinyarwanda Latvian Lithuanian Lower Sorbian Luo Luxembourgish Luyia Machame Makhuwa-Meetto Makonde Malagasy Maltese Manx Morisyen Northern Sami North Ndebele Norwegian Bokmål Norwegian Nynorsk Nyankole Oromo Polish Portuguese Quechua Romanian Romansh Rombo Rundi Rwa Samburu Sango Sangu Scottish Gaelic Sena Serbian Shambala Shona Slovak Soga Somali Spanish Swahili Swedish Swiss German Taita Teso Turkish Upper Sorbian Uzbek (Latin) Volapük Vunjo Welsh Western Frisian Zulu ■ Design Date: 2022 ■ Type Desi­gner: Evouli & Manuel Viergutz
  10. Iso - Personal use only
  11. Funky Muskrat - Unknown license
  12. Reach Story by Sronstudio, $18.00
    Reach Story is a Handwritten Font, this font Is perfect for product packaging, product designs, label, photography, watermark, special events, or anything. Reach Story comes with uppercase and lowercase letters, multilingual symbols, numerals, punctuation. If you have any questions please don't hesitate to drop me a message :) Thank You, Sronstudio
  13. Kanban by ITC, $29.99
    Kanban is the work of British designer Ed Bugg, an all capital, oriental style typeface. Kanban was the word used for shop signs in old Japan and the letter forms mimic the square look of Japanese and Chinese calligraphy. Kanban is the ideal display solution wherever an oriental appearance is needed.
  14. Cupcake Mystery by Bogstav, $17.00
    Who took the last cupcake? It's a mystery! This lovely cookie Is made out of crunchy handmade lines, and comes with 7 different versions of each letter - these automatically cycles as you type. Pretty lovely, if you ask me! On top of all this, Cupcake Mystery has multilingual support! Enjoy!
  15. Santa Gravity by Illushvara, $14.00
    Santa Gravity is a fun display font, featuring an urban style. Fun and casual, this font is ideal for any design you wish to develop for Christmas Season! Features : Uppercase and lowercase Numbers Symbols Multilingual Accent If you have any question, don’t hesitate to contact me. Happy Designing !!! Thank You
  16. Fresh Cocktails by Sronstudio, $12.00
    Fresh Cocktails is a handwritten font, this font Is perfect for lproduct packaging, product designs, label, photography, watermark, special events or anything. Fresh Cocktails comes with uppercase and lowercase letters, multilingual symbols, numerals, punctuation. If you have any questions please don't hesitate to drop me a message :) Thank You, Sronstudio
  17. ITC Barcelona by ITC, $40.99
    ITC Barcelona was designed by Ed Benguiat, a serif typeface with almost decorative details. The bold and heavy weights include some unique twists to a number of characters and numerals which are slightly rounder than those of the other weights. The flexible ITC Barcelona can be used in text or displays.
  18. Skytree by madeDeduk, $15.00
    Skytree is a modern brush script. Skytree comes in two styles with a lot of stylish alternates characters that will make this font suitable for any design project. Feature Uppercase Lowercase Number & Symbol International Glyphs Alternatives Ligatures Swashes If you need anything else just shoot me on email dedukvic@gmail.com
  19. French Marble by Sronstudio, $23.00
    French Marble – Handwritten Font, this font Is perfect for product packaging, product designs, label, photography, watermark, special events, or anything. Features: File OTF, TTF, WOFF Uppercase and lowercase letters Multilingual, numerals, and punctuation If you have any questions feel free to drop me a message Follow Instagram: @sronstudio Thank You!
  20. Magical Snow by Sronstudio, $15.00
    Magical Snow is a Handwritten Font, this font Is perfect for product packaging, product designs, label, photography, watermark, special events, or anything. The Snowday comes with uppercase and lowercase letters, multilingual symbols, numerals, punctuation. If you have any questions please don't hesitate to drop me a message :) Thank You, Sronstudio
  21. Organic by Positype, $25.00
    Organic was designed to be highly legible and flexible. I wanted to create a very refined sanserif that could be used for display or body copy, for print or digital. The Opentype flexibility allowed me to expand the look of the family with alternate characters, small caps, oldstyle figures, and ligatures.
  22. Toppo by Typoforge Studio, $30.00
    To design the font Toppo I was inspired by a You And Me Monthly published by National Magazines Publisher RSW Prasa that appeared from Mai 1960 till December 1973 in Poland. This family contains 6 different styles. In the Toppo family, every variety contains 3 alternative characters with automatic replacement.
  23. Mount Gambier And Sidney by HafisHidayat, $20.00
    Introducing Mount Gambier And Sidney this is a very cool brush font that is deliberately made for your various personal and big business design needs such as design logos, business cards, advertisements, etc. - Web fonts EOT, SVG, WOFF, WOFF2 Thank you very much for buying, don't hesitate to contact me!
  24. Axionhero by PizzaDude.dk, $20.00
    Axionhero is an experiment which include a simple grid built font. I took the font, and smashed it into grunge letters. Believe me, it works very well - maybe that's because the font has got almost 400 different ligatures! You will need to use OpenType supporting applications to use the autoligatures.
  25. Spring Plum by Sronstudio, $18.00
    Spring Plum is a Handwritten Font, this font Is perfect for product packaging, product designs, label, photography, watermark, special events, or anything. Spring Plum comes with uppercase and lowercase letters, multilingual symbols, numerals, punctuation. If you have any questions please don't hesitate to drop me a message :) Thank You, Sronstudio
  26. The Snowday by Sronstudio, $15.00
    The Snowday is a Handwritten Font, this font Is perfect for product packaging, product designs, label, photography, watermark, special events, or anything. The Snowday comes with uppercase and lowercase letters, multilingual symbols, numerals, punctuation. If you have any questions please don't hesitate to drop me a message :) Thank You, Sronstudio
  27. Stylized Deco JNL by Jeff Levine, $29.00
    In their book "Lettering of Today" by W. Ben and Ed C. Hunt, an Art Deco "thick and thin" alphabet with some stylized characters (which leaned a lot toward a calligraphic style) stood out from the rest. This is now available as Stylized Deco JNL, in both regular and oblique versions.
  28. Fright Ghosts by Supfonts, $14.00
    Fright Ghosts Cyrillic will be perfect for halloween lettering, beautiful frame for your home, book covers, greeting cards, logos, marketing, magazines or anything that requires cute handwritten lettering :) What's inside: Fright Ghosts Script Multilingual support Cricut support If you have any questions, please contact me directly or in instagram @superdizigner
  29. Daisy Girl by Subectype, $18.00
    Daisy Girl is a flowing handwritten font, described by an elegant touch, perfect for your favorite projects. Fall in love with its incredibly distinct and timeless style and use it to create spectacular designs! Enjoy the font, feel free to comment or feedback, send me PM or email. Thank you!
  30. El Camio by Lord Typo, $14.00
    El Camio is a throwback display font paying homage to the classic automotive typography of the 50's and 60's. It is an extremely versatile display font that can be used for anything from branding, logo design, beer labels, shirt graphics, playful editorial spreads and much much more. BUY ME!
  31. Seasonal Drift by Hanoded, $15.00
    Seasonal Drift is a brush font that I made using one of my father in law's Chinese brushes and ink. For some reason this font reminded me of the ocean, like waves and currents and driftwood. Seasonal Drift comes with a healthy dose of language support and some cool discretionary ligatures.
  32. Gold Brush by Illushvara, $15.00
    Gold Brush is a bold brushed display font. Its assertive and dramatic style makes this font a good fit for creating logos, branding, posters, and crafty DIY projects. What you get : Gold Brush. OTF If you have any question, don’t hesitate to contact me. Happy Designing !!! Thank You, Bayu Suwirya
  33. Always Lovely by Sronstudio, $15.00
    Always Lovely is a Handwritten Font, this font Is perfect for product packaging, product designs, label, photography, watermark, special events, or anything. Always Lovely comes with uppercase and lowercase letters, multilingual symbols, numerals, punctuation. If you have any questions please don't hesitate to drop me a message :) Thank You, Sronstudio
  34. Sunday Snow by Sronstudio, $15.00
    Sunday Snow is a fun Handwritten Font, this font Is perfect for product packaging, product designs, label, photography, watermark, special events, or anything. Sunday Snow comes with uppercase and lowercase letters, multilingual symbols, numerals, punctuation. If you have any questions please don't hesitate to drop me a message :) Thank You, Sronstudio
  35. Chellaras Script by FadeLine Studio, $20.00
    Introduce Chellaras Script! This time is different, This font comes with a thin and italic style. Giving rise to an elegant, sweet and simple style. Made very slowly to make it look beautiful. Available 544 glyphs in it! Believe me, this font can increase your creativity in making certain designs!
  36. European Soft Pro Variable by Bülent Yüksel, $99.00
    EUROPEAN SOFT PRO VARIABLE ABOUT FAMILY: What makes "European Soft Pro Variable" elegant, friendly and contemporary is its very rounded curves with very open terminals. "European Soft Pro Variable" has been designed with a higher "x-height" than other fonts in its class to make tiny readability more obvious in any use situation. It will be ideal for use in small sizes such as business cards or mobile applications. This typeface is also equipped with powerful OpenType features to satisfy the most demanding professionals. It has solid features like case sensitivity, small, true capitals, full ligatures, tabular figures for tables, old style figures to elegantly insert numbers into your sentences and more alternative characters to give personality to your projects. The extended, "European Soft Pro Variable" supports around 85 languages in the Latin, Cyrillic and Greek scripts, and its non-Latin components were developed with native consultants. With over 1200+ glyphs per style, "European Soft Pro" cares about localised letterforms and has the OpenType features to match. FEATURE SUMMARY: - 9 weights: Thin, ExtraLight, Light, Book, Regular, Medium, Bold, ExtraBold, and Black. - 4 widths: Normal, Narrow, Condensed, and Extra Condensed. - Matching italics (12º) for all weights and widths . - Matching small caps for all weights and widths. - Lining and old style figures (proportional and tabular). - Alternate characters (A, G, M, N, R, U, a, g, l, m, n, u, y). - Unlimited fractions. - Automatic ordinals (1st, 2nd, 3rd, etc.). - 24 Dingbats + 19 Social Media and Block Chain icons. - Extended language support: Most Latin-based scripts (including Vietnamese), Cyrillic, and Greek. - Extended currency support. You can contact me at buyuksel@hotmail.com, pre-purchase and post-purchase with questions and for technical support. You can enjoy using it.
  37. Clear Sans by Positype, $29.00
    Clear Sans™ is a… wait for it… rational geometric sans serif. It is intended to fill a niche… to provide an alternative to the somewhat based-on-vernacular signage, somewhat geometric sans. I hear the word vernacular thrown around too much and too loosely. If a typeface is based in the vernacular, based on hand-painted or hand-crafted signage, then it should be based on the movements of the hand, retain that warmth and not on a pretty geometric model. For me, clean, geometric and precise doesn't have to be cold and expressionless. The original skeleton was hand-painted in 2008 to help determine and inform my decisions going forward. The typeface was completed shortly afterwards at the behest of an old friend for their identity. As usual, I expanded it, but considered retiring it since there were so many things similar out there. Years later, I had a chance to rediscover it and came to the conclusion that it could be improved, expanded in a logical and useful way, and introduced. I would be lying if I didn't admit that the rise of webfonts and embedded type in applications influenced many of the decisions I made about reworking Clear Sans™. Completely new Text and Screen fonts were developed that utitlize larger x-heights, space-saving widths, logical (and simplified) weight offerings… to name a few alterations. Even the pricing of each variant was considered to produce a more reasonable and simple solution for the developer, designer, professional and novice. Clear Sans™ is a departure from my previous sans serifs, but the influences of Aaux Next, Akagi Pro and Halogen are evident. Enjoy a light-hearted mini-site devoted to Clear Sans™
  38. Clear Sans Text by Positype, $25.00
    Clear Sans™ is a… wait for it… rational geometric sans serif. It is intended to fill a niche… to provide an alternative to the somewhat based-on-vernacular signage, somewhat geometric sans. I hear the word vernacular thrown around too much and too loosely. If a typeface is based in the vernacular, based on hand-painted or hand-crafted signage, then it should be based on the movements of the hand, retain that warmth and not on a pretty geometric model. For me, clean, geometric and precise doesn't have to be cold and expressionless. The original skeleton was hand-painted in 2008 to help determine and inform my decisions going forward. The typeface was completed shortly afterwards at the behest of an old friend for their identity. As usual, I expanded it, but considered retiring it since there were so many things similar out there. Years later, I had a chance to rediscover it and came to the conclusion that it could be improved, expanded in a logical and useful way, and introduced. I would be lying if I didn't admit that the rise of webfonts and embedded type in applications influenced many of the decisions I made about reworking Clear Sans™. Completely new Text and Screen fonts were developed that utitlize larger x-heights, space-saving widths, logical (and simplified) weight offerings… to name a few alterations. Even the pricing of each variant was considered to produce a more reasonable and simple solution for the developer, designer, professional and novice. Clear Sans™ is a departure from my previous sans serifs, but the influences of Aaux Next, Akagi Pro and Halogen are evident. Enjoy a light-hearted mini-site devoted to Clear Sans™
  39. ITC Aram by ITC, $29.99
    Jana Nikolic was finishing her degree program at the Faculty of Applied Arts, in Belgrade, with a final project that would combine her two majors: type and book design. Three stories from William Saroyan's My Name Is Aram would provide the text for the book, to be set in a typeface that Nikolic would design. Nikolic knew something special was happening the moment she put pen to paper. The letters just emerged," she recalls. "I started to explore a few new pens and found one I loved. I was able to make its tip bend with pressure." Like the family Saroyan writes about, the design flowing from Nikolic's pen would be simple but a little quirky. "When there were a whole bunch of little black letters around me," continues Nikolic, "I saw that this was going to be a very interesting typeface family." Nikolic drew Latin and Cyrillic letters, lowercase and capital letters, wide letters and narrow letters. She was surprised at how quickly and easily the design came. "There were no badly written letters," she says. "I hardly had to rework them and they fit together remarkably well." ITC Aram's standard character complement consists of one set of lowercase letters and two sets of capitals: one narrow and the other wide. The wide caps can be used with the standard lowercase, or mixed with the narrow caps for a variation on "cap and small cap" copy. The ITC Aram create the opportunity to mix and combine the letters into playful typographic expressions. Words and sentences that twinkle; text that seems light and alive - one runs the risk of creating work that is both delightful and charming when setting copy in ITC Aram."
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