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  1. Operandi by Tour De Force, $30.00
    Operandi is geometric sans family available in 6 weights inspired with vintage posters design from period between two great wars. Unpretentious family guided by simple design solutions – slightly wide by its character, decently recognizable, fully capable to lead any project – Operandi offers combination of functionality and visual balance that should be enough to recommend it as right choice. From Light to Black, packed in extended Latin character map, Operandi also contains a few OpenType features such as Ligatures, Fractions and 2x Stylistic Sets – one for complete uppercase alternatives and one for “a” and “g”.
  2. Kau by Scholtz Fonts, $21.00
    Kau is a quirky, sans serif display font in two weights. Its funky, stencilled outline bursts onto the page with in-your-face energy, just demanding to be noticed. Kau Black is big and bold, specially crafted for posters, headlines, ads and logotypes. Kau Light forms a perfect foil - clear, skinny and edgy. Use the two together, in a contrasting explosion of form, to create exciting contrasts and vibrant designs The font has all the features of a fully professional typeface. Language support includes all European character sets.
  3. FF Advert by FontFont, $59.99
    Dutch type designer Just van Rossum created this sans FontFont in 1991. The family contains 4 weights: Light, Regular, Bold, and Black and is ideally suited for advertising and packaging projects. FF Advert provides advanced typographical support with features such as ligatures, alternate characters, case-sensitive forms, fractions, super- and subscript characters, and stylistic alternates. It comes with a complete range of figure set options – oldstyle and lining figures, each in tabular and proportional widths. This FontFont is a member of the FF Advert super family, which also includes FF Advert Rough.
  4. FF Hydra by FontFont, $62.99
    Canadian type designer Silvio Napoleone created this sans FontFont in 2004. The family has 20 weights, ranging from Light to Black in Normal and Extended (including italics) and is ideally suited for book text, editorial and publishing, logo, branding and creative industries as well as small text. FF Hydra provides advanced typographical support with features such as ligatures, alternate characters, case-sensitive forms, fractions, and super- and subscript characters. It comes with a complete range of figure set options – oldstyle and lining figures, each in tabular and proportional widths.
  5. Frygia by Stawix, $29.00
    Frygia is inspired by the astonishing mythology along with a new method and approach of type design. As an example, the construction of the lowercase g; the line structure which is slightly curved helps to aid the optical illusion and the integration of Industrial San Serif style making Frygia extremely compatible and ready for every usage on the layout. Frygia Family consisted of 20 styles and 10 weights, ranging from the thinnest Hairline to the boldest Black and a Semi Rounded corner to suit the concept of the typeface.
  6. Nicomedia by Artegra, $29.00
    Nicomedia is a modern sans serif type family with a contemporary, technical look that reflects the high-tech industrial age that we're living in. From thin to black, it contains 18 fonts in 9 weights with their true italic counterparts. With 529 glyphs, it offers support for all the languages with Latin script. When it comes to OpenType features it has stylistic alternates (for a, g, l, 0, 1), tabular lining, ligatures, superscript, subscript, denominators, numerators and fractions. It's perfect to create engaging brands, ads, websites, apps, animations and user interfaces.
  7. Favela by Borutta Group, $29.00
    Favela is an experimental, geometric and sans serif type family. It is characterised by scalable construction of glyphs – hairline version is at the same time condensed, regular is normal, and black is super extended, with short ascenders. Favela was made mainly for branding and display purposes but middle weights are prefect for short texts. Thanks to characteristic features compilation of extreme styles will work on layouts, websites and prints. Favela type Family consist 18 styles with scalable x-height and width.. All styles include over 500 glyphs with set of small caps.
  8. FF Kava by FontFont, $68.99
    German type designer Yanone created this sans FontFont between 2009 and 2010. The family has 10 weights, ranging from Thin to Black (including italics) and is ideally suited for advertising and packaging, festive occasions, editorial and publishing, logo, branding and creative industries as well as poster and billboards. FF Kava provides advanced typographical support with features such as ligatures, small capitals, alternate characters, case-sensitive forms, fractions, and super- and subscript characters. It comes with a complete range of figure set options – oldstyle and lining figures, each in tabular and proportional widths.
  9. Graphite by Adobe, $29.00
    Graphite was designed by David Siegel, who began thinking about the typeface in 1982, looking for an architect's handwriting with a chiselled pencil" look. The handwriting of San Francisco architect Anthony Celis LaRosa became Siegel's choice. With the assistance of David Berlow and Tom Rickner, Graphite was designed and released as a multiple master typeface with weight and width axes that allow for its use in a dynamic range from light condensed to black extended. Graphite is an upright script with simple lines, and is usable in a large variety of informal copysetting situations."
  10. Dona by Harbor Type, $30.00
    🏆 Selected for Tipos Latinos 9. Dona is a non-boring sans serif. While very legible in text sizes, its friendly details really come to life on headlines, packaging and visual identities. To make it even more interesting, Dona Alt brings a different feeling with just a few different glyphs. The Dona type family comes in 5 weights, from Regular to Black, matching italics and an Alt version, totalling 20 fonts. If you need even more control, variable fonts are also available. Each font contains 528 glyphs and supports over 200 languages.
  11. FF Transit by FontFont, $65.99
    German design agency MetaDesign created this sans FontFont in 1997. The family has 18 weights, ranging from Regular to Black (including italics) and is ideally suited for advertising and packaging, editorial and publishing, logo, branding and creative industries, small text as well as wayfinding and signage. FF Transit provides advanced typographical support with features such as ligatures, alternate characters, case-sensitive forms, fractions, super- and subscript characters, and stylistic alternates. It comes with a complete range of figure set options – oldstyle and lining figures, each in tabular and proportional widths.
  12. Aceh by 38-lineart, $17.00
    Aceh is a geometric sans serif font family, we make it in sharp and soft shapes, in the form of Upright with matching Oblique. Aceh consists of 9 weight, Black is the most appear strong and powerful, while thin looks more clean and modern. Aside from being a text font, we also intend this font for branding purposes, appearing more elegantly dynamic and reflecting a dynamic lifestyle. Modern, Clean, Readable and powerful are the basic concepts of this font. With a choice of 36 fonts, we believe your brand will stand out
  13. FF Zine Slab Display by FontFont, $65.99
    German type designer Ole Schäfer created this slab FontFont in 2001. The family has 10 weights, ranging from Regular to Black (including italics) and is ideally suited for editorial and publishing. FF Zine Slab Display provides advanced typographical support with features such as ligatures, alternate characters, case-sensitive forms, super- and subscript characters, and stylistic alternates. It comes with tabular lining and proportional lining figures. This FontFont is a member of the FF Zine super family, which also includes FF Zine Sans Display and FF Zine Serif Display.
  14. Anicon Slab by NREY, $79.00
    Anicon Slab font consist of 18 weight: from Thin to Black with each weight paired by italic. Also including Latin & Cyrillic language support with more than 35 languages. Anicon is a fonts superfamily, semicondensed sans serif and slab serif with humanistic forms of characters. This font was crafted with the intention to present a clean, legible, multipurpose font family that is easy to read wether it's on screen or print. Fit for all purposes; text, display, headline, print, corporate identity, logo, branding, product, infographic, photography and other application and medium.
  15. Hypop by Factory738, $15.00
    HYPOP is a strong and condensed sans serif font family with a nostalgic vibe. Combining retro and minimalist elements resulted in an elegant design. The different weights give you a lot of options when it comes to choosing the right typographic color for your project. 5 Weights (Thin, Light, Regular, Medium, Bold, Black) 2 Styles (Regular and Italic) Basic Latin A-Z and a-z Numerals & Punctuation Stylistic Ligatures glyphs Multilingual Support for ä ö ü Ä Ö Ü ... Free updates and feature additions Thanks for looking, and I hope you enjoy it.
  16. Garnison by OzType., $15.00
    Garnison, is a contemporary take on the humanist sans serif from Eric Gill with readability and craftsmanship at its core. Specially designed for editorial and publishing purposes. Garnison blends Eric Gill’s humanist sensibilities with a younger, more versatile attitude with 74 variations ranging from lightest hairline to heaviest black, the family features an extensive set of weights and optical sizes, matching true italics and lots of cool OpenType features. The variation in stroke width and letterforms help it achieve great scalability while still retaining its character. For inquiries please contact ozfoundry@gmail.com.
  17. Roseau Slab by Factory738, $15.00
    Roseau Slab is a slab-serif font family that is both modern and minimalist. The various weights provide a variety of options for determining the best typographic color for your project. This is an unrivaled sans serif for differentiating your headlines, branding visual identity, poster, logo, magazines, and so on. 5 Weights (Light, Regular, Semibold, Bold, Black) Basic Latin A-Z and a-z Numbers Punctuation Ligatures Multilingual Support for ä ö ü Ä Ö Ü ... Free updates and feature additions Thanks for looking, and I hope you enjoy it.
  18. Frederik by The Northern Block, $26.95
    Frederik is a traditional humanist sans with a modern twist. Fresh and neutral in appearance but equally organic and friendly. Frederik features 10 styles ranging from Thin to Black, plus matching italics. Regular and Medium weights work exceptionally well for small body copy, while Light and Heavy styles work best for display purposes — making Frederik a highly versatile type family, suitable for a wide range of uses. Opentype features include inferiors, superiors, fractions, numero sign, circled numbers, stylistic ordinals, ligatures, numerous arrows including extended length, and support for all Latin and Cyrillic languages.
  19. Jarvis by Alan Smithee Studio, $9.00
    Jarvis is a hybrid. Not a pure grotesque, not a humanist sans, but the best of both worlds. Its open counters and strong geometry, coupled with smooth curves and features give it a unique personality. Very legible even at small sizes, instantly recognisable at large sizes, it is an ideal candidate for corporate identity as well as print and digital communications of all kind. Its wide range of weights (from Thin to Black), extensive OpenType features, circled numbers, and extended character-set are the hallmark of the highest technical level.
  20. Kinoble by Jehoo Creative, $19.00
    Kinoble is a font that combines the clean look of sans-serif with a touch of handwriting for a natural feel. It comes in different weights, from regular to black, and has an italic style for added variety. This makes it suitable for various design purposes, from subtle to bold. Whether you need it for titles, logos, or any kind of display text, "Kinoble" adds a modern twist while staying easy to read. It's like a versatile tool in your design toolbox, offering a unique blend of style and clarity.
  21. Farewell Angelina by Ana's Fonts, $15.00
    Farewell Angelina is an elegant font family with a feminine flair. It includes: - a display font with 3 weights and 2 styles: regular, bold and black in serif and sans, which look great at large sizes; - a text font in 2 styles: regular and italic, which look great at small sizes and in longer texts. Each font includes: - A-Z, a-z, 0-9 - accents - punctuation and symbols - ligatures - stylistic alternates - small caps Farewell Angelina is perfect for magazine layouts, creating logotypes, social media posts, branding and packaging.
  22. Solidus by Brown Type, $40.00
    Inspired by the heuristic typography of the Concrete Poetry movement, Solidus is a hardworking and unobtrusive sans in the Neo-grotesque style. Its simplified features, generous spacing and squarish curves imbue a sense of sobriety and allow the textual information to take centre stage, whether in body copy or at display sizes. Solidus is available in nine distinctive weights from wafer-thin Hairline to a hefty Black, each with accompanying italics. Typical of the Neo-grotesque style the italics are slanted in construction and have the same advance width as the uprights.
  23. FF Zine Serif Display by FontFont, $65.99
    German type designer Ole Schäfer created this serif FontFont in 2001. The family has 10 weights, ranging from Regular to Black (including italics) and is ideally suited for editorial and publishing. FF Zine Serif Display provides advanced typographical support with features such as ligatures, alternate characters, case-sensitive forms, super- and subscript characters, and stylistic alternates. It comes with proportional lining and tabular lining figures. This FontFont is a member of the FF Zine super family, which also includes FF Zine Sans Display and FF Zine Slab Display.
  24. ZebraSkin by Scholtz Fonts, $19.00
    ZebraSkin is an exciting, contemporary display font, incorporating the distinctive markings of one of Africa's most striking animals. One style is available: ZebraSkin Aarde, based on the Aarde Black font. It is best used in conjunction with Aarde Black or Aarde Outline. The popularity of the "animal skin" look in contmporary clothing and soft furnishing design make ZebraSkin a must for artists on the creative edge of contemporary design.
  25. Opheline by Nasir Udin, $19.00
    Opheline is modern display serif family of 9 fonts. The family consists of 9 weights, ranging from thin to black. The thin version reflects elegance and soft texture, while the black version represents modern and strong appearance. The vast range of Opheline family will help you to tackle your designs problem that need professional or classical touch; from the professional-look branding of law firm to classic-historical product branding.
  26. Deco Drop Caps JNL by Jeff Levine, $29.00
    From the pages of the 1939 French lettering book “Modèles de lettres modernes par Georges Léculier” (“Models of Modern Lettering”) comes an attractive and unusual set of initial drop caps made from square letters adorned with multiple vertical lines. Originally designed as white letters on black backgrounds, an additional set with black letters on white backgrounds comprise Deco Drop Caps JNL; available in both regular and oblique versions.
  27. Sickle by Eclectotype, $20.00
    The Wild West meets Russia and India in this heavy duty display face. Although it's uppercase only, most of the characters vary between the uppercase and lowercase alphabets, so it's easy to give your text a hand-made feel by mixing up your cases. OpenType savvy applications can really exploit the extra features of this font. Engage contextual alternates, and G, C, L and alternate form of E will change when placed before a letter with a crossbar to create some cool effects (see the CK and LE combinations in the poster). There are standard ligatures for ff and FF combinations, and discretionary ligatures for 'and', 'the', 'No', 'Mc' and 'Co'. Engage stylistic alternates for a reversed 3 version of E, and the obligatory backwards R for that faux-Russian effect. Also included in the font is a host of ornaments. This font is perfect for wanted posters, heavy metal band logos, Communist propaganda leaflets and no doubt a load of other things too.
  28. Calton by LetterMaker, $22.00
    Calton is a utilitarian workhorse sans serif family. It’s designed to work in as many environments as possible, from small text to big headlines. The roman and italic styles work well for any typographical situation while the stencil really packs a punch and shines as a display family. The design has a hint of familiarity from classical humanist sans serifs, but the proportions are much more economical and the detailing is distinctly modern. All styles come in eight weights, from Thin to Black and the family is well suited for film and TV, advertising, editorial design, packaging, branding, logo, sports, web and screen design. The family is available in multiple bundle options so check out the different choices. The family package is available with a bargain price.
  29. Glot by Wordshape, $20.00
    Glot is a ten-member flared terminal sans serif family of typefaces based on a mix of proportions of Roman square capitals and hyper-readable sans serifs. Glot comes in five weights with matching true italics: Light, Regular, Medium, Bold and Black. The Glot family has a wide range and is incredibly functional, working well for longer texts as well as display typography. After designing the house typefaces for a handful of the most predominant multi-player online games out there, we decided that it was time to bring the battlefield to the people. Glot comes armed with ample language support (Central, Eastern, and Western European) and OpenType ornamental spiked alternate characters for when one needs a hint of danger.
  30. FF Fago by FontFont, $79.99
    German type designer Ole Schäfer created this sans FontFont in 2000. The family has 30 weights, ranging from Regular to Black in Condensed, Normal, and Extended (including italics) and is ideally suited for advertising and packaging, editorial and publishing, logo, branding and creative industries, small text as well as wayfinding and signage. FF Fago provides advanced typographical support with features such as ligatures, small capitals, alternate characters, case-sensitive forms, fractions, and super- and subscript characters. It comes with a complete range of figure set options – oldstyle and lining figures, each in tabular and proportional widths. This FontFont is a member of the FF Fago super family, which also includes FF Fago Correspondence Sans, FF Fago Correspondence Serif, and FF Fago Monospaced.
  31. Bulkr by Hackberry Font Foundry, $24.95
    Over the years, I've used Impact a lot. But, not because I liked it—rather because it was the only font I could find with the bulk I needed for a given title or whatever. I finally decided to make my own. It was originally built off Librum Sans Bold, but I quickly made a mask of Impact for the widths, bumped the x-height way up, made the horizontals much heavier, and on and on. You know how it is when you start designing. The result is a black sans with the bulk of Impact and much more interesting character shapes. I suspect I'll use it a lot. My hope is that you like it as much as I do. Have fun!
  32. Glot Round by Wordshape, $20.00
    Glot Round is a ten-member flared terminal sans serif family of typefaces based on a mix of proportions of Roman square capitals and hyper-readable sans serifs with slightly rounded corners. Glot Round comes in five weights with matching true italics: Light, Regular, Medium, Bold and Black. The Glot family has a wide range and is incredibly functional, working well for longer texts as well as display typography. After designing the house typefaces for a handful of the most predominant multi-player online games out there, we decided that it was time to bring the battlefield to the people. Glot Round comes armed with ample language support (Central, Eastern, and Western European) and OpenType ornamental spiked alternate characters for when one needs a hint of danger.
  33. Birka by Linotype, $29.99
    Birka is the first typeface I designed from scratch. It took a whole year of my weekend and evening hours and is the typeface that teached me everything I know about type design. It is easy too see that I had Garamond in mind when drawing it. Birka is beautiful" was the comment of the well known Swedish designer Bo Berndal when he first saw it. That comment gave me the courage to design more and more typefaces. In a Danish article about Scandinavian type design, Birka was taken as example of a typical Swedishness in typography. I am not sure what the writer had in mind, but it surely sounded well. Birka has its name from the ancient Viking town Birka, whose remains are found not far away from Stockholm. Birka was released in 1992."
  34. TessieXtraBirds by Ingrimayne Type, $13.95
    A tessellation is a shape that can be used to completely fill the plane—simple examples are isosceles triangles, squares, and hexagons. Tessellation patterns are eye-catching and visually appealing, which is the reason that they have long been popular in a variety of decorative situations. These Tessie fonts have two family members, a solid style that must have different colors when used and an outline style. They can be used separately or they can be used in layers with the outline style on top of the solid style. For rows to align properly, leading must be the same as point size. To see how patterns can be constructed, see the “Samples” file here. Shapes that tessellate and also resemble real-world objects are often called Escher-like tessellations. TessieMoreStuff contains mostly Escher-like tessellations with no clear organizing principle. Most or all of these shapes were discovered/created by the font designer during the past twenty years in the process of designing maze books, colorings books, and a book about tessellations. (Earlier tessellation fonts from IngrimayneType, the TessieDingies fonts, lack a black or filled version so cannot do colored patterns. The addition of a solid style that must be colored makes these new fonts a bit more difficult to use but offers far greater possibilities in getting visually interesting results.)
  35. TessieMoreStuff by Ingrimayne Type, $11.95
    A tessellation is a shape that can be used to completely fill the plane—simple examples are isosceles triangles, squares, and hexagons. Tessellation patterns are eye-catching and visually appealing, which is the reason that they have long been popular in a variety of decorative situations. These Tessie fonts have two family members, a solid style that must have different colors when used and an outline style. They can be used separately or they can be used in layers with the outline style on top of the solid style. For rows to align properly, leading must be the same as point size. To see how patterns can be constructed, see the “Samples” file here. Shapes that tessellate and also resemble real-world objects are often called Escher-like tessellations. TessieMoreStuff contains mostly Escher-like tessellations with no clear organizing principle. Most or all of these shapes were discovered/created by the font designer during the past twenty years in the process of designing maze books, colorings books, and a book about tessellations. (Earlier tessellation fonts from IngrimayneType, the TessieDingies fonts, lack a black or filled version so cannot do colored patterns. The addition of a solid style that must be colored makes these new fonts a bit more difficult to use but offers far greater possibilities in getting visually interesting results.)
  36. TessieMiscellaneous by Ingrimayne Type, $13.95
    A tessellation is a shape that can be used to completely fill the plane—simple examples are isosceles triangles, squares, and hexagons. Tessellation patterns are eye-catching and visually appealing, which is the reason that they have long been popular in a variety of decorative situations. These Tessie fonts have two family members, a solid style that must have different colors when used and an outline style. They can be used separately or they can be used in layers with the outline style on top of the solid style. For rows to align properly, leading must be the same as point size. To see how patterns can be constructed, see the “Samples” file here. Shapes that tessellate and also resemble real-world objects are often called Escher-like tessellations. Most of the shapes contained in TessieMiscellaneous are Escher-like tessellations. Most or all of these shapes were discovered/created by the font designer during the past twenty years in the process of designing maze books, colorings books, and a book about tessellations. (Earlier tessellation fonts from IngrimayneType, the TessieDingies fonts, lack a black or filled version so cannot do colored patterns. The addition of a solid style that must be colored makes these new fonts a bit more difficult to use but offers far greater possibilities in getting visually interesting results.)
  37. TessieAnimals by Ingrimayne Type, $18.95
    A tessellation is a shape that can be used to completely fill the plane. Simple examples are isosceles triangles, squares, and hexagons. Tessellation patterns are eye-catching and visually appealing, which is the reason that they have long been popular in a variety of decorative situations. These Tessie fonts have two family members, a solid style that must have different colors when used and an outline style. They can be used separately or they can be used in layers with the outline style on top of the solid style. For rows to align properly, leading must be the same as point size. To see how patterns can be constructed, see the “Samples” file here. Shapes that tessellate and also resemble real-world objects are often called Escher-like tessellations. This typeface contains many Escher-like tessellations that resemble animals including horses, goats, rabbits, fish, frogs, and other vertebrates. Most or all of these shapes were discovered/created by the font designer during the past twenty years in the process of designing maze books, coloring books, and a book about tessellations. (Earlier tessellation fonts from IngrimayneType, the TessieDingies fonts, lack a black or filled version so cannot do colored patterns. The addition of a solid style that must be colored makes these new fonts a bit more difficult to use but offers far greater possibilities in getting visually interesting results.)
  38. TessieFlyingBirds by Ingrimayne Type, $19.95
    A tessellation is a shape that can be used to completely fill the plane—simple examples are isosceles triangles, squares, and hexagons. Tessellation patterns are eye-catching and visually appealing, which is the reason that they have long been popular in a variety of decorative situations. These Tessie fonts have two family members, a solid style that must have different colors when used and an outline style. They can be used separately or they can be used in layers with the outline style on top of the solid style. For rows to align properly, leading must be the same as point size. To see how patterns can be constructed, see the “Samples” file here. Shapes that tessellate and also resemble real-world objects are often called Escher-like tessellations. This typeface contains many Escher-like tessellations that resemble flying birds. Most or all of these shapes were discovered/created by the font designer during the past twenty years in the process of designing maze books, colorings books, and a book about tessellations. (Earlier tessellation fonts from IngrimayneType, the TessieDingies fonts, lack a black or filled version so cannot do colored patterns. The addition of a solid style that must be colored makes these new fonts a bit more difficult to use but offers far greater possibilities in getting visually interesting results.)
  39. Monoplan by Plantype, $30.00
    Monoplan is a versatile monospaced sans serif typeface. Minimal shapes and straight sides are definitive features of the typeface. Tables, headers, code blocks, signages or other small informative texts are the standard places where Monoplan shines. Different alternatives such as square dots, alternate /a /y /6 /9, coverage of 94 Latin languages, various Opentype features, and 5 styles expand the usage area of ​​Monoplan.
  40. Oceanwide Pro by California Type Foundry, $47.00
    A font perfect for not just one, but many projects! Introducing Oceanwide Pro, a sans that loves to be used in just about any situation! Designed with ultra clean lines and versatility in mind, Oceanwide wants to be your new favorite sans! Oceanwide’s ultra clean letters work anywhere you want to communicate orderliness and competence, and designed to build trust and rapport with your audience. Its wide proportions make it ideal for display and logo use. Oceanwide especially shines for white/bright letters on black/dark backgrounds! That’s because the inside shapes are nearly perfect circles in many weights. Here's a quick video tour of Oceanwide Pro by Dave Lawrence, including all the great things Oceanwide can be used for! We've tested Oceanwide for these industries, with stunning results!: Tech Arts Fashion & Style Business & Branding Corporations Logistics Architecture Food and many more... Oceanwide can be used for: Headers Subheadlines Logos Even body text, if tracked. Print & Screen The styles it can take are also many. It's great for: Modern/minimalist design Flat design Cut out design User Interface (UI) Technical designs In combination with text effects, even for grunge and other situations. And many others... DESIGN FEATURES Simplicity Tall x-height Hand-sloped obliques (italics) Narrow spacing Semi-wide proportions Expert kerning Well proportioned, usable lights & extra lights Large caps Great ALL CAPS MODE Uppercase punctuation Uppercase spacing with California Type Foundry’s Smart Tracking™ Advanced fraction support Proportional lining figures Thick joins Smooth curves Sturdy—great for textures and effects Variable font available Latin Pro character set for Central European languages. That's the writing for over 782 languages and transliterations worldwide! DESIGN STORY—THE FORGOTTEN SANS by Dave Lawrence, Lead Designer, California Type Foundry Adrian Frutiger was the 20th century master of sans, but I didn't realize he had made—not one—but TWO geometric sans! It wasn't until I had purchased the book “Adrian Frutiger: Typefaces”. I had hoped to someday meet Adrian Frutiger, but he passed away that very same year. Here is the story of Frutiger's forgotten sans. Back in 1968, Frutiger was approached by Pentagram to make a design for British Petroleum. They wanted a "new version of Futura". However, they wanted him to make a couple adjustments. First, they felt that Futura was "too fiddly." By this, they meant that it narrowed too much at the joins. (Joins are for example where the round and straight parts of the 'd' meet.) This is something that is necessary for small print text (to prevent ink clogging), but is not necessary at large sizes. Second, they wanted it to be entirely geometric, using the circular shape with minimal optical corrections. Unfortunately this font was not even used very consistently in the BP brand. A haphazard mix of Futura and Frutiger's BP font ensued. It was then replaced by another font design very soon after. My design is different in several ways. First, the commas and quotes are a more modern style. I tried his original commas, but these just didn’t work to 21st century eyes. Second, in his drawings, Frutiger went for a more standard u with a downstroke on the right. However, Oceanwide has a simpler u. Third, I made more optical adjustments. At the direction of his employer, Frutiger reluctantly put no font optical corrections into the letters. So I think my optical adjustments are similar to what Frutiger would have wanted. Fourth, I extended the weight into the light and extra light ranges. Fifth, the rest of the font I created according to the principles of Adrian Frutiger, but with no sources for inspiration. Here is Frutiger’s design philosophy, in his own words: “If you remember the shape of your spoon at lunch, it has to be the wrong shape. The spoon and the letter are tools; one to take food from the bowl, the other to take information off the page... When it is a good design, the reader has to feel comfortable because the letter is both banal and beautiful.” The words about the spoon were the ones I kept in my mind as I tried to make the curves ultra smooth, and the shapes ultra simple. Hopefully this font is a worthy successor to the font that inspired it. Released on the 93rd birthday of Adrian Frutiger, to celebrate the life and achievements of this amazing designer. ——————— Simplicity. Versatility. Oceanwide.
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