Felfel is an Arabic typeface inspired by the rich history of the Arabic Ruq’ah, one of the most widely used Arabic calligraphy styles, but with a modern pinch influenced by the visual identity of Egyptian streets. Born from the fundamental need in the Arabic design scene, Felfel is made to celebrate the elegance and timeliness of Arabic calligraphy while solving the problem of the cascading nature of Ruq’ah that results in increased line spacing. Felfel is space-friendly, perfect for headlines and quotes. Felfel supports major Arabic-script-based languages and covers Arabic, Hindu, and Farsi numbers. Like Traditional Ruq'a, Felfel works with the same context, but it adjusts to your needs without the rigidity of Ruqa’ah’s slanted baseline to give you the flow, beauty, and richness of the Arabic calligraphy with a modern feel. Felfel is dynamic. A substantial part of the font is based on versatile components, that minimizes characters and maximizes possibilities. the dots are in motion! They rotate from and to horizontal and vertical form, based on the word to match the calligraphy and the context, also the dots and marks move up and down, left and right to prevent all kinds of overlapping.

Premium Sans is a professional typeface which is aspired to solve the major typographic challenges in editorial, print, Graphic design, Commercial designs and other form of templates and documents such as pdf or ms word. It has four weights light, regular, semi bold, bold. Each with an italic profile, so in total it has 8 typefaces. We created this typeface to have attention of reader in Graphic commercial designs and as well as on editorial designs. The X-height plays a great role in readability of a typeface, so we tried to give it a reasonably high x-height with accordance to ascenders and descenders. We've engineered it in such a way that it can easily be paired with script, slab serif and serif typefaces. Premium sans is made on minimum required character set which will be handy while typing currency symbols like cents, dollars or euro and also be very useful when typing the characters consisting of diacritic. We've designed it in such a way that either you write a long content for editorial purposes or you create a typographic or graphic/commercial design it will look nice and fine which is the uniqueness of this font.