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  1. Magoat by Fikryal, $25.00
    Magoat – Modern Clean Bold Font is the perfect choice to infuse a contemporary and bold touch into your graphic design projects. With its distinctive All Caps style, Magoat has the ability to capture attention with clarity and courage. Each character is designed with precision, showcasing the cleanliness and modernity that define this font. With its bold shapes, Magoat is well-suited for titles, logos, and other design elements that require a strong and clear presence. Despite its bold appearance, the clarity of each letter is maintained, ensuring that your message is conveyed with precision and readability. With Magoat, your design projects will gain a fresh, contemporary, and professional touch, bringing a clean and bold look to various visual platforms. If you have any questions please don’t hesitate to contact me Follow my Instagram: @fkryall Thank you
  2. ATF Headline Gothic by ATF Collection, $59.00
    ATF Headline Gothic cries out to be used in headlines, and that is exactly how it was used after it was first created by American Type Founders in 1936 with newspapers in mind. It would be hard to imagine a better typeface for a shocking, front-page headline in a scene from an old black-and-white movie. With its all-caps character set, and its big, bold, condensed design, ATF Headline Gothic is the epitome of its name. “Extra! Extra!” The style of ATF Headline Gothic recalls the bold, condensed gothic display faces of the 19th century, but with more refinement in its details than many large types of the time (typically wood type). Its most recognizable trait is the restrained, high-waisted M, with short diagonal strokes that end with their point well above the baseline; this avoids the sometimes cramped look of a bold condensed M with a deep “V” in the middle, common in many similar headline faces. The digital ATF Headline Gothic comes in a single weight, all caps, like its predecessor, but offers two styles: one crisply drawn, and a “Round” version with softer corners, to suggest a more “printed” feel, reminiscent of wood type. Of course, in either style it includes a full modern character set, including symbols such as the Euro, Ruble, and Rupee, that didn’t exist in 1936.
  3. Ferguson by Arterfak Project, $14.00
    Ferguson is a geometric slab serif which made with a mono-line concept and versatile style. Inspired by old western and magazine designs. Ferguson has a straight and consistent line to give neat looks. Ferguson is made for editorial and formal purposes. but still flexible to use it in other typographic projects. This font family has 6 weights and 2 widths that gives you many options on your designs projects. - Regular versions: Comes from Light, Normal, Medium, Bold, Black, and Ultra Black. Very recommended for editorial use such as body text, sub-headline, and tagline. The bolder weights are goods for headline too. Strong and geometric! Suitable for sports themes, social movement, masculine and logotypes. - Condensed versions: Available in Light, Normal and Bold. Great choice for a headline, and display. This condensed designed a bit minimalist than regular version to keep the readability. Also, there is Bold Shadow style to complete the vintage movement which happening now. Suitable for a poster, magazines, and clothing project. Ferguson font family has up to 28 accents: Afrikaans, Albanian, Catalan, Croatian, Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Hungarian, Icelandic, Italian, Latvian, Lithuanian, Maltese, Norwegian, Polish, Portuguese, Romanian, Slovak, Spanish, Swedish, Turkish, Zulu. Fonts featured : - Uppercase - Lowercase - Numerals - Some symbols - Diacritics Thank you. Hope you like it and enjoy!
  4. Wrenn Initials - Unknown license
  5. Zebron by Fontron, $35.00
    A bold, decorative, striped font for display and headlines.
  6. Gothic Leavenworth by Wooden Type Fonts, $20.00
    Gothic Leavenworth, a display type, very bold, sans serif.
  7. Triron by Fontron, $35.00
    A bold, decorative, striped font for display and headlines.
  8. Ah, KG Seven Sixteen, a font that confidently saunters into the world of typography, tipping its hat with a cheeky grin. Crafted by the whimsical wand of Kimberly Geswein, it's as if this font was sp...
  9. Obey Obey Obey by Comicraft, $19.00
    YOU WILL OBEY ALL OUR COMMANDS! YOU WILL OBEY INSTANTLY! YOU WILL OBEY WITHOUT QUESTION! OBEY! OBEY! OBEY! OBEY! OBEY! OBEY! YOU WILL BUY THIS FONT OR YOU WILL BE EXTERMINATED! Features Four fonts (Regular, Italic, Bold & Bold Italic) with alternate uppercase characters.
  10. TBS Gartek by TypoBureau Studio, $19.00
    Meet the new Strong and Bold typeface from TBS. TBS GARTEK is a Display typeface It has a single weight ultra bold It come with multilingual glyphs. Good amount at Large Point sizes with combine with any suit typefaces, Headline, Logo font.
  11. Queen Sansson by Zamjump, $11.00
    Introducing "Queen Sansson" - a Serif font families with modern and nostalgic. This font is both modern and nostalgic and works great for logos, mastheads and pull quotes. Inclouded : - Queen Sansson regular - Queen Sansson italic - Queen Sansson Bold - Queen Sansson Bold Italic - Multilanguage
  12. Eagle by Monotype, $29.99
    Eagle Bold was designed by M.F. Benton in 1933. It is a heavy geometric Sans Serif font with unusual spurs on Capital G and Q. An all-Capitals design, the Eagle Bold font is perfect for magazine and book covers, posters and packaging.
  13. Yenda by Deniart Systems, $20.00
    Yenda is a bold angular font with just a bit of swoosh. Great for short text and headlines! Don't leave this one out of your next sci-fi or bold designs! This typeface includes all the special diacritics required for European languages.
  14. Dava by Tiposureño, $20.00
    The Dava typeface is the result of almost two years of self-study. Dava is a screen sans serif font that is small but fun. His family is small and has fine, regular, bold, fine slant, regular slant, and slanted bold weights.
  15. Floz by Dominik Krotscheck, $6.50
    Floz is a simple and clean condensed all-caps sans serif font. It comes in two weights: regular (which is already pretty bold) and bold (which is even bolder). It works well for logos, headlines and other short texts. It's also quite cheap.
  16. FlyHigh by Ingrimayne Type, $12.95
    FlyHigh is a decorative text face with slab serifs. It comes in eight styles: plain, semibold, bold, extrabold, italic, semibold italic, bold italic, and extrabold italic. Its low x-height makes it more appropriate for uses such as invitations than for book text.
  17. Modern Abstract by Cultivated Mind, $19.00
    Introducing Modern Abstract by Cultivated Mind. Modern Abstract is a bold serif font with a retro vibe. Modern Abstract comes in a regular and a bold weight. Try using Modern Abstract for branding, headline use, film, magazines, websites, packaging, invitations and weddings.
  18. CA Saygon Text by Cape Arcona Type Foundry, $40.00
    CA Saygon Text is the logic consequence of CA Saygon. It is much calmer and therefore also suitable for reading texts and everyday’s editorial tasks. Basic shapes and proportions were adopted from Saygon and continued in such a way that a font family from Thin to Extrabold resulted. A fundamental inspiration were early static grotesque typefaces such as Akzidenz Grotesk. Nevertheless, the typeface was by no means intended to have a historical look. Thus, a relatively high x-height was chosen, which makes the typeface quite economical in type-setting, since the letters appear visually larger. A relatively small line spacing with good legibility can be achieved due to the small ascenders and the low cap height. Letters like f and t, which otherwise tend to end in curves, were given right angles, which on the one hand meets certain design elements of the original Saygon, but on the other hand also refers to contemporary trends in typeface design. A special feature are the five styles in which CA Saygon Text can be used. The default setting is the Helvetica style, with two-storey a and g. The Futura style has a single-storey a and a two-storey g accordingly. The third style with two-storey a and three-storey g is called the Franklin style. But the real highlight is the Cape style with single-storey a and three-storey g – a real rarity up to now. Let yourself be inspired by this unusual typeface. If you like it even more progressive, you should try the flat style, which continues the right angles in a, g, and y as well. Thanks to the Cyrillic and Latin Extended character sets, a huge linguistic area is covered that even extends to Vietnam! Even the exotic German capital-double-s is available and appears automatically when typed between other capital letters. Numerous OpenType features make life easier for the professional typographer: there are fractions, superscript and subscript numbers, as well as proportional and tabular capitals.
  19. Phoenica Std by preussTYPE, $29.00
    PHOENICA is a contemporary humanistic typeface family suitable for traditional high-resolution print purposes, office application and multi-media use. Of the creation formed the basis an idea which was developed for the first time by Lucian Bernhard approx in 1930 with the Berhard Gotic and was taken up in the last time by different written creators repeatedly: the repeated elimination anyway (in comparison to a Antiqua, e.g. Garamond) already very much diminished form Grotesque (as for example Helvetica) by systematic leaving out of the serifs. The horizontal direction of the writing is thereby stressed remarkably by which so-called »Rail effect« originates. The eyes can grasp the line to be read very well what is ordinarily left to a Serif-stressed font. By this desired effect is suited PHOENICA also for big text amounts. In numerous test runs Stems and tracking was compared to experienced fonts and was adapted. The experienced was taken over without renouncing, nevertheless, the modern and independent character PHOENICA. PHOENICA offers to you as a welcome alternative to the contemporary humanistic Sansserif. It is a very adaptable family for text and Corporate design uses. Several companies have discovered PHOENICA meanwhile as a Corporate font for themselves and use them very successfully. She provides a respectable typeface combined with refinement and elegance. Every PHOENICA family has at least six weights in each case in regular and italic. In addition more than three fine Haarline weights (Hairline 15, 25, 35). These are a total of 27 possibilities. Phoenica as well as Phoenica Condensed are excellently readable fonts, because they were optimised especially for amount sentence. Both basic styles (Regular and Condensed) are tuned on each other and follow the same form principle. The family is neither exclusively geometrical nor is constructed humanistically, the forms were sketched on quick and light Recognition effect of every single letter. The PHOENICA family design and logo is suited for all only conceivable uses like newspapers and magazines, for the book typography and Corporate Design.
  20. Paralucent by Device, $39.00
    Paralucent is versatile all-purpose modern sans. Available in seven weights, from Thin to Heavy, and in two widths each with corresponding italics, it avoids some of the more eccentric calligraphic quirks of Akzidenz or Helvetica or the cool precision of Univers for an elegant, functional, yet warm design. There are two additions to the core 28-weight family: a three-weight stencil set, and a four weight text family. The text weights have been adjusted for use at small point sizes, and feature more open character shapes, looser inter-letter spacing for improved readability, and lining numerals for use in listings and tables. Several core ideas inform Paralucent’s design. Prime attention has given to the negative space between characters, giving a more even “colour”, especially in text. For example, the J, L and T have shorter arms than comparable sans typefaces, while the M and W are wider. The A has a lower bar, opening up the interior counter. An unusually high lower-case x-height again helps to give a more even colour and improve legibility. Care has been taken to rationalise repeated elements like the tails on lower-case letters, or the Q and the “ear” of the g. Typographic design solutions that are consistent across all these features add more stylistic cohesion. ‘Ink traps’ are exaggerated incisions used to open up a letter's narrower internal angles, which can become clogged with ink, especially in small point sizes. Now largely redundant due to the high quality of modern print, they are still sometimes used as a stylistic quirk or design feature. Now that digital fonts are often reversed or outlined, or enlarged to enormous sizes, these can also lead to unexpected or obtrusive results. Paralucent takes these inevitable digital manipulations into account, and adds optical corrections without resort to ink traps. The family has been picked up by many UK and US publishers, featuring heavily in magazines like Loaded, Heat and TV Quick, as well as high-end coffee-table photography books and gallery websites. A perennial Device bestseller.
  21. CemeteryWalk by Ingrimayne Type, $5.00
    I created CemeteryWalk in 2018 to illustrate a program for a local cemetery walk. CemeteryWalk places letters on pictures of gravestones. In 2022 I expanded the family by placing three different sets of letters on the gravestones. Each of the four different sets of letters on gravestones has two styles, one with black letters on white gravestones and the other with white letters on black markers (the bold style). The bold style can be placed beneath the plain style to add color or texture. All eight styles are caps only, with the lower-case letters having different shapes for the tombstones but the same letters as in the upper case. There is only one set of accented characters and it is where the upper-case letters are found. Each also has an alternate set of characters that are somewhat similar in appearance and it can be accessed using the OpenType feature of stylistic sets. A final typeface in the family is a picture font of items that may be found on old tombstones.
  22. Gin And Tonic by Mans Greback, $49.00
    Gin And Tonic is a classical serif typeface family. In a cocktail of soft arches and sharp corners, this traditional type has a multifaceted flavor, just like a well-balanced drink. Inspired by turn-of-the-century quality produce, Gin And Tonic is a genuine victorian typeface, that brings class and authenticity to any graphic project. The type of lettering that could be seen in an old-west saloon. This serif font is provided in eight styles: Thin, Regular, Bold and Thin Italic, Regular Italic, Bold Italic. As well as the Outlined style and its complementary Outline Italic. Write in CAPS for decorative conjunction words. Example: Gin AND Juice, Bird OF Prey (Download required.) The font is built with advanced OpenType functionality and has a guaranteed top-notch quality, containing stylistic and contextual alternates, ligatures and more features; all to give you full control and customizability. It has extensive lingual support, covering all Latin-based languages, from North Europe to South Africa, from America to South-East Asia. It contains all characters and symbols you'll ever need, including all punctuation and numbers.
  23. P22 Saarinen by IHOF, $39.95
    P22 Saarinen is a typeface based on the architectural lettering of Finnish American architect Eero Saarinen.The Saarinen fonts were created to help commemorate the 75th anniversary of Kleinhans Music Hall in Buffalo, NY, which was designed by Saarinen in collaboration with his father Eliel Saarinen and is recognized as one of the greatest concert halls ever built in the United States. Saarinen’s own lettering styles were combined with various lettering manual suggestion for proper lettering to create a flexible casual lettering style in regular and bold weights. The Pro fonts include multiple variations of each letter for a more natural lettering style as well as stylist in variants to achieve various highs for crossbars and other customizable variants. The Pro fonts also include Central European character set, fractions, small caps and an array of hand drawn directional arrows. Individual non-pro versions feature: Saarinen Regular - characters with low cross bars Saarinen Alt 1 - characters with high cross bars Saarinen Alt 2 - characters with mid cross bars and old style figures Saarinen Arrows - bold and regular arrows combined in one font
  24. Univia Pro by Mostardesign, $25.00
    Designed by Olivier Gourvat in December 2015, Univia Pro is a new contemporary OpenType font family with modernity and versatility in mind. Distinctive with its pleasant look and extremely modern, Univia Pro has a lot of personality mostly achieved by smooth curves and round corners that forms a very identical style of the entire family. Univia Pro is perfect both for display and text use and due to its ultra modern look, it is more than excellent for e-books, web-sites, user interface font, mobile apps etc. The Univia Pro font family is heavily equipped with OpenType features: case sensitive, scientific superiors and inferiors, standard ligatures, old style, lining figures, proportional and tabular figures, slashed zeros, stylistic sets. It also provides broad language support. The font family offers 18 variations (9 weights plus italics): Thin, Thin Italic, Ultra Light, Ultra Light Italic, Light, Light Italic Book, Book Italic, Regular, Regular Italic, Bold, Bold Italic, Black, Black Italic, Ultra and Ultra Italic. Univia Pro supports Latin, Extended latin and Cyrillic languages.
  25. Oz Handicraft BT WGL by Bitstream, $50.99
    Oswald Cooper is best known for his emblematic Cooper Black™ typeface. Although he was responsible for several other fonts of roman design, Cooper never drew a sans serif typeface. But that didn’t stop George Ryan from creating one. Ryan saw a sans serif example of Cooper’s lettering in an old book and decided that it deserved to be made into a typeface. Ryan’s initial plan was to make a single-weight typeface that closely matched the slender and condensed proportions of the original lettering. While the resulting Oz Handicraft™ typeface proved to be very popular, Ryan was not satisfied with the limited offering. So, between other projects – and over many years – Ryan worked on expanding the design’s range. The completed family includes light, semi bold and bold weights to complement the original design, plus a matching suite of four “wide” designs, which are closer to normal proportions. Fonts of Oz Handicraft include a Pan-European character set that supports most Central European and many Eastern European languages.
  26. Bullterrier by Beewest Studio, $10.00
    Bullterrier is a bold type of font that has a unique character than other bold fonts, Bullterrier has a strong but soft character, with an elegant and fresh theme, Bullterrier is provide your something different unique bold font . Its weight excels in logos, posters, social media, magazine titles, clothing, large print formats – and anywhere you want to see it. Inspired by the design styles that are currently popular, let’s make your imagination come true with Bullterrier.
  27. Regon by Dicubit, $9.00
    Regon is a modern sans serif typeface/font family (18 fonts) designed with carefully handcrafted. This perfectly made to be applied in logo or branding, stationery, books, packaging, fashion, magazines, t-shirt, novels, labels and many advertising purposes. Styles: Thin, Extra Light, Light, Regular, Medium, Semi Bold, Bold, Extra Bold, Black (All with Italic). Features: Uppercase, Lowercase, Number, Punctuation, Symbol, Multilingual. All the pictures used in the preview are not included. They are intended only for illustration purpose.
  28. De Floras by Dikas Studio, $15.00
    Hello, let me introduce my font called de Floras - 5 Fonts Family. de Floras is a lovely and beautiful script typeface that designs manually by hand and love. de Floras comes with 5 weight, light, regular, semi bold, bold and extra bold. de Floras comes with a beautiful start and end swash that made who look for the first time is falling in love. Very suitable for designing wedding cards, birthday cards, invitation, greeting, and many more.
  29. Bryson by Valentino Vergan, $16.00
    Introducing Bryson, A bold sans serif ligature typeface. The Bryson typeface is characterized by simple but distinctive shapes. The typeface is very eye catching, its tight kerning and bold shapes makes it great for retro designs. You can use it for a wide range of projects, including print and web. If you are looking for something bold and retro for you next project, Bryson is the typeface for you. I hope you enjoy using the Bryson typeface.
  30. Central Vintage by Putracetol, $28.00
    Central Vintage - Display Font is a striking font that seamlessly blends the boldness of a display style with the groovy charm of vintage aesthetics. This font exudes a perfect balance of retro nostalgia and modern appeal, making it a versatile choice for a variety of design projects. With its bold and groovy serif style, Central Vintage is ideal for logos, quotes, posters, titles, product branding, invitation cards, printing materials, and any design that requires a bold and impactful font.
  31. Avilock by Namara Creative Studio, $10.00
    Avilock is powerful bold display font Perfect for typography purposes that require a strong but subtle identity. Avaialble in all caps character, works great in any branding, logos, magazines and films. Features : - 6 Variant of Avilock Display (Included : Regular, Italic, Bold, Bold Italic, Rounded, Outline) - Multilingual Support and Punctuations Character. Feel free to message me if you have any questions or any requests. I will be happy to help you as much as possible, Thank You.
  32. Sheko by Valentino Vergan, $14.00
    Sheko is a creative headline pixel font that looks great on any retro design. Sheko is designed to be very eye catching, it’s tight kerning and bold letters makes it great for bold headline vintage designs. You can use Sheko for a wide range of projects, including print and web. If you are looking for something bold and retro for you next project, Sheko is the font for you. I hope you enjoy using the Sheko font.
  33. AntiKwa - 100% free
  34. Mega by BA Graphics, $45.00
    A bold engraver type style with a Wall Street look.
  35. Savage Adventure by Pedro Teixeira, $14.00
    Savage Adventure, a bold, modern and informal font with personality.
  36. Honcho by Jonahfonts, $29.95
    A bold-face font with interesting lower case letter forms.
  37. Vincenza Display by The Rare Form, $35.00
    Vincenza Display is a modern high-contrast semi-sans with sharp edges and sleek curves. A distinctive typeface for exquisite headlines. Winner, Gold Award, Graphis 2018 Typography 4. http://www.graphis.com/entry/f6b469fe-c5d3-4bea-87e3-796c1d727b3c/ We felt there was a missing in the world of fashion-forward high-contrast typefaces, so we created Vincenza Display. Based loosely on the proportions of Bodoni, Vincenza features stylized curved descenders and unique semi-serifs, bringing a bold and distinct look to your headlines. The typeface has several alternates and ligatures, and is spaced for all caps as well as sentence case executions. It also contains a robust number of special characters. Vincenza Display is the debut typeface from the team at The Rare Form.
  38. Times Eighteen by Linotype, $29.00
    In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times™, Times™ Europa, and Times New Roman™ are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times™ is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times™ Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times™ Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer. Times™ Europa is the Walter Tracy re-design of 1972, its sturdier characters and open counterspaces maintain readability in rougher printing conditions. Times New Roman™ is the historic font version first drawn by Victor Lardent and Stanley Morison for the Monotype hot metal caster."
  39. Times Europa LT by Linotype, $29.99
    In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times™, Times™ Europa, and Times New Roman™ are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times™ is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times™ Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times™ Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer. Times™ Europa is the Walter Tracy re-design of 1972, its sturdier characters and open counterspaces maintain readability in rougher printing conditions. Times New Roman™ is the historic font version first drawn by Victor Lardent and Stanley Morison for the Monotype hot metal caster."
  40. Times Ten by Linotype, $40.99
    In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times™, Times™ Europa, and Times New Roman™ are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times™ is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times™ Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times™ Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer. Times™ Europa is the Walter Tracy re-design of 1972, its sturdier characters and open counterspaces maintain readability in rougher printing conditions. Times New Roman™ is the historic font version first drawn by Victor Lardent and Stanley Morison for the Monotype hot metal caster."
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