TradaSans is a new addition in the range of Univers and Helvetica. It represents a fresh face in this ongoing strong category of sans serif typefaces. TradaSans slightly squarish tendency, and its technical and neutral look create an objective and factual appearance. TradaSans is an ideal typeface for universal use. It offers high reading qualities with longer text applications and its sophisticated design details make it a distinctive headline typeface. TradaSans consists of 20 well tuned weights and is well equipped for advanced typography. It comes in OpenType format with extended support for up to 80 languages. All weights contain small caps, ligatures, superior characters, proportional lining figures, tabular lining figures, proportional old style figures, lining old style figures, matching currency symbols, fraction- and scientific numerals, matching arrows and alternate characters.

FranklinGothicHandLight is part of a series of hand-drawn fonts from way back in time – before computers changed the way we worked. When I was in advertising – before computers – a very time consuming part of my daily work was sketching headlines. I used to be able to sketch headlines in Franklin Gothic, Times, Futura, Helvetica and several scripts. We had a kind of huge inverted camera – which we called Lucy. We projected the alphabet onto a sheet of transparent paper, outlined the letters with a fineliner and then filled them in. It was very tedious work, but the resulting headline had its own charm and we had a permanent race going on who was best and fastest. I won most of the time! They used to call me the fastest "Magic Marker" this side of the Atlantic. Great days, just like today! Your sentimental type designer from the past Gert Wiescher

FranklinGothicHandDemi is part of a series of hand-drawn fonts from way back in time – before computers changed the way we worked. When I was in advertising – before computers – a very time consuming part of my daily work was sketching headlines. I used to be able to sketch headlines in Franklin Gothic, Times, Futura, Helvetica and several scripts. We had a kind of huge inverted camera – which we called Lucy. We projected the alphabet onto a sheet of transparent paper, outlined the letters with a fineliner and then filled them in. It was very tedious work, but the resulting headline had its own charm and we had a permanent race going on who was best and fastest. I won most of the time! They used to call me the fastest "Magic Marker" this side of the Atlantic. Great days, just like today! Your sentimental type designer from the past Gert Wiescher

EXCLUSIVE! Read all about it! The latest scoop from Comicraft is sure to be in all the newspapers today! The Times are a changin' -- comic book letterers everywhere can say a font farewell to typesetting the front pages of Planets and Bugles in Helvetica, Verdana or Gill Sans! Superhero's Pal, Johnny "Roshell" Olsen, was up all night writing copy for the late-night edition, making sure that your newspaper headlines and copy have a warm, pen lettered look... some might say a Rosen-glow! Put a little Extra Extra in your bylines and maybe there's a Pulitzer and an Eisner in your future! Not ready to purchase? Get ExtraExtra Engraved free with any purchase, or by subscribing to our newsletter at the bottom of this page. Features Seven fonts (Regular, Italic, Bold, Bold Italic, Heavy, Heavy Italic & Engraved) with upper and lower case alphabets.

Introducing Goga, a versatile sans serif family available in 10 weights from hairline to black. It is a typeface that combines the best of geometric sans serifs and neo-grotesques. It draws inspiration from typefaces like Avenir on the one hand and Helvetica on the other. Although Goga is a universal and neutral typeface, it is rather warmer and friendly in nature. If you want to add more juice to your project, you can do so by using unusual stylistic alternates of the lowercase g (hence the name Goga). Goga is a typeface suitable for both large sizes and smaller text, thanks to its large x-height. It contains Latin-extended character set, and thus supports most Latin languages. It also offers many open type features such as fractions, old-style figures, tabular figures, discretionary ligatures and more.

Hockeynight Sans with its round corners is the smoothest sports-font you will find. Its the helvetica under the college fonts. Spice it up and mix some of the alternative glyphs in! Hockeynight comes in 7 Weights and each one available as an Italic. Use it big and bold on your sports-poster, space it up to get that dirty look or use some alternate glyphs for your logodesign. Look out for the Brush Versions and the Slab Version of Hockeynight

In the late 1990s Gerard Unger won the assignment to design the signage system for the Holy Year celebrations to be held in Rome in 2000. The system he developed in cooperation with the design agency n|p|k used a classically inspired serif typeface, but the earlier proposals included a sans-serif, which became Vesta (2001). Vesta is a versatile family that can be used as a display face alongside Unger's serif faces Gulliver, Capitolium or Coranto; it can also be used on its own, even in longer texts. Vesta is narrower and therefore more economical than some commonly used sans serifs such as Arial and Helvetica; there is also a noticeable contrast between thick and thin parts, which makes it more lively. Vesta is to be extended with narrow versions, small capitals and old style numerals, along with some special versions for headlines.

FranklinGothicHandCond is another part of a series of hand-drawn fonts from way back in time – before computers changed the way we worked in advertising. When I was in advertising – before computers – a very time consuming part of my daily work was sketching headlines. I used to be able to sketch headlines in Franklin Gothic, Times, Futura, Helvetica and several scripts. We had a kind of huge inverted camera – which we called Lucy. We projected the alphabet onto a sheet of transparent paper, outlined the letters with a fineliner and then filled them in. It was very tedious work, but the resulting headline had its own charm and we had a permanent race going on who was best and fastest. I won most of the time! They used to call me the fastest "Magic Marker" this side of the Atlantic. Great days, just like today! Your sentimental type designer from the past, Gert Wiescher.

FranklinGothicHandBold is another part of a series of hand-drawn fonts from way back in time – before computers changed the way we worked in advertising. When I was in advertising – before computers – a very time consuming part of my daily work was sketching headlines. I used to be able to sketch headlines in Franklin Gothic, Times, Futura, Helvetica and several scripts. We had a kind of huge inverted camera – which we called Lucy. We projected the alphabet onto a sheet of transparent paper, outlined the letters with a fineliner and then filled them in. It was very tedious work, but the resulting headline had its own charm and we had a permanent race going on who was best and fastest. I won most of the time! They used to call me the fastest "Magic Marker" this side of the Atlantic. Great days, just like today! Your sentimental type designer from the past Gert Wiescher

The award-winning Scala family (1990-1993) is a worldwide bestseller and has established itself as a ‘classic’ among digital fonts. It was one of the first serious digital text fonts to support small caps, ligatures and different set of numbers. In fact Scala and Scala Sans (1990-1993) are two workhorse-like typefaces sharing a common form principle: the skeletons of both Scala and Scala Sans are identical, therefore they can be combined perfectly. Where many of the modern sans serifs (like Helvetica and Univers) have rather ‘closed’ letter shapes, the same elements in Scala Sans are much more ‘open’. This greatly improves legibility, especially in the smaller point sizes. The italic of Scala Sans is not a slanted version of the roman, but rather a ‘real’ italic. Another part of Scala is very popular among its users: Scala Hands, containing more than one hundred decorative hands and pointers, is included in the Scala fonts and is a free bonus.

35-FTR was custom drawn specifically for the book Analogue Photography which required the timeless elegance of Futura and the compact utilitarian typesetting of Helvetica. It combines the best of both with the foundation of a geometric sans but the proportions and rhythm of the Swiss classic. The result is a versatile font that bridges the gap between information design and high-end sophistication. 35-FTR can effortlessly traverse the spectrum of friendly and approachable to aspirational exclusivity. This functional elegance excels in the bolder weights and is perfect for setting display and readable body copy. Version 2.1 includes refinements to the two-story "a" and "g", new superior and inferior figures and improved kerning for German text. Original features: 7 weights with obliques, open type features, European characters, symbols, transit icons, circled figures, old style figures, tabular figures, proportional figures fractions, arrows.

Kirshaw is not your grandfather's sans serif from the 1950s and 1960s. All those old classics like Helvetica, Futura, Franklin Gothic, and Univers are showing their age like an old Elvis Presley song. Kirshaw is a clean, rounded design with sharp contrasting edges. Like those classics, Kirshaw is easy to read in small body copy and captions, plus it's delightfully modern and stylish for headlines and logos. I designed Kirshaw and Kirkly while undergoing cancer treatment at Stanford Medical Center. Font design was always in the back of my mind and now I had extra time. Kirshaw is a distinctive, modern, easy-to-read sans serif family consists of 14 weights (including italics). It’s an Adobe Latin 3 Character Set containing 350 glyphs per style (including special characters).

Linotype Projekt was created by German type designer Andreas Koch with both a well-defined inspiration and goal. It occurred to me that typefaces like Helvetica and Univers seemed to have a higher quality in hot-metal composition as with modern digital typesetting. They are stronger and livelier. This is in part due to the printing process, which presses the characters onto paper, and in part to the forms of the letters, which differ from the PostScript version of the same typeface. An important aspect of printing is the slight increase in character width resulting from the pressure which also serves as an optical correction to the forms. (True exact squares appear slightly barrel-formed to the eye.) I wanted to revive this peculiarity, not because of a nostalgic feeling, rather just because it is more attractive." The result is Linotype Projekt, a text font which is harmonious, clear and extremely legible. Koch lives in Bielefeld, Germany, and is a freelance book and type designer."

Created with headline, logo and other short display work in mind, Duende comes in two weights with alternates for the upper and lowercase, consecutive characters are controlled with the OpenType Ligature feature. Display bigger lowercase crossbars as the surrounding characters allow with OpenType Contextual Alternates on, or create your own custom lowercase f or t with a non-crossbar character and one of the included crossbar options Other features include case-sensitive quotes and smart apostrophes. Duende has an alternate for every capital letter and multiple alternate options for the lowercase including swashy terminal characters and non-connecting alternates. Also included are a few clip-on swash elements that can be used to create initial and terminal forms. Duende uses smart crossbars for common situations, unifying Af, Aft, At, Att, Aff, tt and ff with a single crossbar when the OpenType Ligature feature in on. The Ligature feature also ensures subtle baseline variation when two lowercase characters are keyed twice in a row. Enable Contextual Alternates in your OpenType menu and Duende uses bigger f and t crossbars as the surrounding characters allow. Enable Discretionary Ligatures for lowercase o connections. You can also make your own lowercase f and t to fit any situation combining one of the included crossbars and non-crossbar f or t characters (available as ‘Alternates for Current Selection’ when f or t is selected). Just select the crossbar you want from the glyph table as a separate text element and move it anywhere. Also included are ten tt ligatures with crossbars and one without. Duende also has a few other swashy things that can be used to cross the lowercase f and t. Customize alternate capitals U, V, W, X and Y with any one of the swash options available in the glyph table for those characters.

The first Antique Olive fonts were produced by the French type foundry Olive, in 1962-1966 and designed by poster designer Roger Excoffon (1910-1983). All Excoffons fonts are flamboyant, elegant and highly stylistic. They include the Banco, Mistral, and Calypso fonts. Antique Olive was launched to rival Helvetica and Univers, but the shapes it took were totally refreshing. Antique Olive is probably the most striking Sans Serif since Futura and Gill, and more refined than either. It is perfect for posters and display material as it works well in larger sizes.

Pelican was designed by Arthur Baker and released by Agfa Compugraphic in 1989. Pelican is a calligraphic typeface that is distinguished by the irregular shapes of the lowercase letters. The rough-edged quality of Pelican makes it a good choice for informal display work and short texts.

A rounded slab in 4 styles In our age, since the arrival of microcomputing, the majority of professional letters have been composed in quality typefaces. Typewriters & the typestyles they used have become antiques. A letter set in Times or Helvetica & printed with a laser printer at 600 dpi or more are of such quality that one can no longer distinguish it with a document produced by offset printing. But letters composed in this way appear overly institutional when a bit of informality is needed. Le Monde Courrier, designed by Jean François Porchez, attempts to re-establish a style halfway between writing and printing. Informal neo-tech style This rounded slab serif returns the informal character of “typewritten” fonts to letters and suit well all bad conditions, from inkjet printed memos to webfonts use. With a unique typographic colour, it integrate itself with the rest of the Le Monde family with effective contrast. The verticals metrics and proportions of Le Monde Courrier are calibrated to match perfectly others Typofonderie families. Bukva:raz 2001 Type Directors Club .44 1998 European Design Awards 1998

Aldo Novarese, the famous Italian type designer (ITC Novarese, Eurostile, and many others), designed Nadianne. The elegant, readable Agfa Nadianne looks as good on an invitation as it does on a business letter. Featured in: Best Fonts for Tattoos

Oxford was designed by Arthur Baker for Agfa Compugraphic in 1989. A calligraphic typeface with a slight incline, fine lines, and delicate serifs, Oxford is easily identified by its quirky lowercase b. Oxford is a functional display type for headings, announcements, and brochures that also works for setting small amounts of text, such as ad copy.

Basic Commercial is a family of fonts based on historical designs from the hot metal type era. First appearing around 1900, these designs were created by type designers whose names have not been recorded, but whose skills cannot be overlooked. These typefaces were popular among groups and movements as diverse as the Bauhaus, Dadaism, and the masters of Swiss/International-Style typography. They influenced a variety of later grotesque fonts, such as Helvetica and Univers. Basic Commercial was distributed for many years in the United States under the name Standard Series. The typeface worked its way into many aspects of daily life and culture; for instance, it became the face chosen for use in the New York City subway system’s signage. The Basic Commercial family members have a clear and objective design. Their forms exhibit almost nothing unusual, but remain both lively and legible nonetheless. Perhaps for this reason, Basic Commercial’s design has been popular with graphic designers for decades.