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  1. Sweetener by Cyanotype, $15.00
    Add a sugary flavour to your designs with Sweetener; a sugary handwritten font inspired in modern brush lettering. Alternate between a script style and a non-connected style that keeps the same anatomy. Perfect for branding, titling, packaging, stationery, bullet journal, cards, magazine layouts and any project related with food, specially desserts and candies. Sweetener is PUA encoded, it has multilingual support for Latin and includes basic Cyrillic alphabet. Need a custom font? Mail me: damianguerrerocortes@yahoo.com
  2. ZsaZsa Galore by Chank, $39.95
    Chank created Zsazsa Galore as a fresh alternative to Mister Frisky, another jerky, hypercaffeinated interpretation of the traditional roman alphabet. The difference this time is that the new font has no descenders. Every letter comes to rest hard on the baseline. It sits there firmly rooted with branches wiggling around in the air. It was released as the Chank Font of the Month in October 1999 and it was named after Zsa Zsa Gabor because she is beautiful.
  3. Stonage by Struvictory.art, $14.00
    Stonage is a minimalistic handwritten font inspired by tribal aesthetics and decorated with geometric patterns. The typeface includes Decorative and Symbol styles. Stonage Decorative is represented by thin line lowercase and ornate uppercase. Use Stonage Symbols to create unique patterns in tribal style. Stonage font family is suitable for craft products branding and packaging (needlework, minimal clothing, organic food), tourism products, surface design, music albums, typographic posters ect. Use individual letters and symbols to create logos and monograms.
  4. Delikat by Scholtz Fonts, $22.00
    Delikat is a graceful, finely crafted, slinky, slightly retro, somewhat quirky script font. Perfect for advertising material, clothing tags, restaurant and cafe menus, food labels, music videos, magazine pages, cosmetic branding and so many other uses we lose count! The font contains all upper and lower case characters, punctuation, numerals and mathematical operators, as well as all accented characters used in European languages. Delikat makes use of Opentype features, which enhance the fluidity and legibility of the script.
  5. Forever Loved by Joanne Marie, $19.99
    Forever Loved is a delightful new handwriting font which is full of character and suitable for every occasion. It has OpenType features such as alternates (two sets of uppercase alternates), swashes, ligatures, terminal forms in lowercase, and a European language support. This wonderful script font is perfect for wedding stationery, engagements, and baby, family and friends orientated themes. Not only that - it can be used for logos, tattoos, delicious food and drink, mugs, clothing, the list is endless!
  6. Pietra LP by LetterPerfect, $39.00
    Pietra is a Baroque-inspired, all-majuscule type design, based on the massive five-foot tall mosaic lettering high above the floor in St. Peters in Rome. The font includes two sets of capitals: full sized, proportioned on the actual lettering; and small capitals, scaled vertically to capture the foreshortened effect of viewing the lettering from the floor. It was designed by Garrett Boge in 1996. Pietra is part of the LetterPerfect Baroque Set.
  7. Oak Ridge JNL by Jeff Levine, $29.00
    Oak Ridge JNL gives a Westernized treatment to Flivver JNL; which in turn is a serif derivative of Two Reeler JNL. Although all three fonts come from the same root source—inter-title cards from an old Charlie Chaplin movie, they each take on a personality of their own.
  8. New Orleans Doodles by Outside the Line, $19.00
    This font is almost as much fun as a trip to NOLA. 40 illustrations that cover Mardi Gras and food, with buildings, trolley, paddle wheel, pelican and musical instruments. The instruments and adult beverages are universal. Plus a hand lettered New Orleans. A lot of variety in this collection.
  9. Ultramarina by Huy!Fonts, $24.95
    Halfway between nineteenth century display wood letters and the American grotesk sans-serif of the early twentieth, we can find Ultramarina, a display font for use in large body headlines, which show its power of attraction to quality food, the country’s legume, and gentlemen with a mustache and apron.
  10. Hylandia by Monotype, $15.99
    Delicate but spirited, Hylandia is a cursive script with gorgeous looping letterforms drawn with a light touch using a thin brush pen. This font has a sensitive sense of delicacy and care, with clear roots in calligraphy and tradition. Hylandia is available with some ligatures and alternate forms.
  11. Graffiti Classic by Robert Arnow, $25.00
    Graffiti Classic is a graffiti font that blends the improvisational urban quality of graffiti with the smoothness and regularity of a typeface. Growing up in Brooklyn, graffiti appeared to me as an explosion of expression and color in a sea of concrete. Inspired, I became a graffiti artist and practiced in both notebooks and subway tunnels. While I moved on to somewhat more traditional art forms in future years, with Graffiti Classic I pay homage to my artistic roots in a calligraphy marker/tag font. Like my other fonts, the entire Graffiti Classic font is spaced letter to individual letter so that the spacing will work smoothly, in spite of the expressiveness and irregularity of the forms. The Graffiti Classic family also includes an ornaments font, “Taglets,” which has clouds, underlines, arrows, crowns, halos and more to add flavor to your designs.
  12. Fleischmann Gotisch PT by preussTYPE, $29.00
    Johann Michael Fleischmann was born June 15th, 1707 in Wöhrd near Nuremberg. After attending Latinschool he started an apprenticeship as punchcutter in the crafts enterprise of Konstantin Hartwig in Nuremberg, which ought to last six years. For his extraordinary talent Fleischmann completed his apprenticeship after four and a half years, which was very unusual. 1727 his years of travel (very common in these days) began, during which he perfected his handcraft by working in different enterprises as journeyman. First location was Frankfurt/Main where he worked for nearly a year at the renowned type foundery of Luther and Egenolff. Passing Mainz he continued to Holland, where he arrived in November 1728 and stayed till he died in 1768. In Amsterdam he worked for several type founderies, among others some weeks for Izaak van der Putte; in The Hague for Hermanus Uytwerf. Between 1729 and 1732 he created several exquisite alphabets for Uytwerf, which were published under his own name (after his move to Holland Fleischmann abandoned the second n in his name), apparently following the stream of the time. After the two years with Uytwerf, Fleischmann returned to Amsterdam, where he established his own buiseness as punchcutter; following an advice of the bookkeeper and printer from Basel Rudolf Wetstein he opened his own type foundery 1732, which he sold in 1735 to Wetstein for financial reasons. In the following Fleischmann created several types and matrices exclusively for Wetstein. In 1743 after the type foundery was sold by Wetstein’s son Hendrik Floris to the upcoming enterprise of Izaak and Johannes Enschedé, Fleischmann worked as independent punchcutter mostly for this house in Haarlem. Recognizing his exceptional skills soon Fleischmann was consigned to cutting the difficult small-sized font types. The corresponding titling alphabets were mostly done by Jaques-Francois Rosart, who also cut the main part of the ornaments and borders used in the font examples of Enschedé. Fleischmann created for Enschedé numerous fonts. The font example published 1768 by Enschedé contains 3 titling alphabets, 16 antiquacuts, 14 italic cuts, 13 textura- and 2 scriptcuts, 2 greek typesets (upper cases and ligatures), 1 arabic, 1 malayan and 7 armenian font systems, 5 sets of musicnotes and the poliphonian musicnotesystem by Fleischmann. In total he brought into being about 100 alphabets - the fruits of fourty years of creative work as a punchcutter. Fleischmann died May 27th, 1768 at the age of 61. For a long time he was thought one of the leading punchcutters in Europe. A tragedy, that his creating fell into the turning of baroque to classicism. The following generations could not take much pleasure in his imaginative fonts, which were more connected to the sensuous baroque than to the bare rationalism of the upcoming industrialisation. Unfortunately therefore his masterpieces did not survive the 19th century and person and work of Fleischmann sank into oblivion. The impressive re-interpretation of the Fleischmann Antiqua and the corresponding italics by Erhard Kaiser from Leipzig, which were done for the Dutch Type Library from 1993 to 1997, snatched Fleischmann away from being forgotten by history. Therefore we want to place strong emphasis on this beautiful font. Fleischman Gotisch The other fonts by Fleischmann are only known to a small circle of connoisseurs and enthusiasts. So far they are not available in adequat quality for modern systems. Same applies the "Fleischman Gotisch", which has been made available cross platform to modern typeset-systems as CFF Open Type font through the presented sample. The Fleischman Gotisch has been proved to be one of the fonts, on which Fleischmann spent a good deal of his best effort; this font simply was near to his heart. Between 1744 and 1762 he created 13 different sizes of this font. All follow the same principles of forms, but their richness of details has been adapted to the particular sizes. In later times the font was modified more or less sensitive by various type founderies; letters were added, changed to current taste or replaced by others; so that nowadays a unique and binding mastercopy of this font is missing. Likewise the name of the font underwent several changes. Fleischmann himself probably never named his font, as he did with none of his fonts. By Enschedé this textura was named Nederduits, later on Nederduitsch. When the font was offered by the german type foundery Flinsch in Frankfurt/Main, the more convenient name of Fleischmann-Gotisch was chosen. In his "Masterbook of the font" and his "Abstract about the Et-character" Jan Tschichold refered to it as "Duyts" again. To honour the genious of Johann Michael Fleischmann we decided to name the writing "Fleischmann Gotisch PT" (unhyphenated). Developing the digital Fleischman Gotisch I decided not to use one of the thirteen sizes as binding mastercopy, but corresponding to the typical ductus of the font to re-create an independent use of forms strongly based on Fleischmann´s language of forms. All ascenders and descenders were standardised. Some characters, identified as added later on, were eliminated (especially the round lower case-R and several versions of longs- respectively f-ligatures) and others were adjusted to the principles of Fleischmann. Where indicated the diverse characters were integrated as alternative. They can be selected in the corresponding menu. All for the correct german black letter necessary longs and other ligatures were generated. Through the according integration into the feature-code about 85% of all ligatures in the type can be generated automatically. Problematic combinations (Fl, Fk, Fh, ll, lh, lk, lb) were created as ligatures and are likewise constructed automatically. A historically interesting letter is the "round r", which was already designated by Fleischmann; it is used after preceding round letters. Likewise interesting is the inventive form of the &-character, which is mentioned by Tschichold in his corresponding abstract. Nevertheless despite all interpretation it was very important to me to maintain the utmost fidelity to the original. With this digital version of a phantastic texturfont of the late baroque I hope to contribute to a blossoming of interest for this genious master of his kind: Johann Michel Fleischmann. OpenType features: - Unicode (ISO 10646-2) - contains 520 glyphes - Basic Latin - Latin-1 Supplement - Latin Extended-A - Latin Extended-B - Central European Glyhps - Ornaments - Fractions - Standard ligatures - Discretionary ligatures - Historical ligatures - Kerning-Table
  13. Akumaru Japanese Style by Twinletter, $15.00
    Akumaru, our newest font, is now available. In every area of the eye, there are typefaces made with unique and appealing shapes. if you want your unique project to be charming, unique, gorgeous, and sophisticated enough to hypnotize the entire audience. Then this font should be used in your project. because the letters and words in this typeface have a gorgeous, elegant, and pleasant appearance. Logotypes, food banners, branding, brochure, posters, movie titles, book titles, quotes, and more may all benefit from this font. Of course, using this font in your various design projects will make them excellent and outstanding; many viewers are drawn to the striking and unusual graphic display. Start utilizing this typeface in your projects to make them stand out.
  14. Migoove by Twinletter, $14.00
    Migoove is a script font that is attractive and has powerful characteristics in every letter. You will find it easy in your work since this font will beautify your every project. There are many different options in this font, making it simpler for you to create a blend for your creative requirements. Let’s get started using this typeface to complete the job. Not only that, but this font has a genuine handwritten feel to it, which has been developed to create a portion and composition that matches your demands. As a result, this typeface is appropriate for craft projects, children’s writing, adventure posters, food banner titles, wedding invitations, product packaging logos, quotations, social networking page covers, and furniture banners, headlines, book covers, and much more.
  15. Aloha Script by Borges Lettering, $49.95
    Aloha! Veteran Sign Painter Pierre Tardif and Lettering Artist Charles Borges de Oliveria have teamed up to bring you these fun to use brush fonts. Aloha Script comes in two flavors: Aloha Script and Aloha Script Casual. Both fonts contain the same lowercase, alternates, and ligatures – the difference is in the capitals. By mixing both fonts you can create a variety of unique logos. Aloha Scripts Casual can be set in all caps for greater emphasis on captions. Both fonts contains over 100 alternate characters, as well as an assortment of ligatures, swashes and underlines. With over a year and a half in development, Aloha is bound to please. Great for logo design, signs, posters, culinary food packaging and so much more. Aloha!
  16. Seatyio by Twinletter, $14.00
    Introducing our new Font named Seatyio This font is designed with a script model that is suitable for writing for outdoor and indoor events, such as traveling or for the title of any particular event. and to be sure this font is not only limited to that purpose but also very special for every need of your project, be it a formal or non-formal project, this font is still beautiful and elegant. start creating awesome designs with this font! This charming font also offers the beauty of abstract typography harmony for a wide variety of design projects, including digital natural handwriting for designs, quote designs, for social media business designs, advertisements, trademarks, food and beverage promotion banners, text, posters, a signature, and all designs require handwriting or whatever design you want. This font is equipped with uppercase, lowercase, numbers, punctuation marks, swhases and several variations on each character including multi-language. ================================================== This font is best suited for open type friendly applications. How to get alternative glyphs from open type fonts: http://adobe.ly/1m1fn4Y PUA Character Code - Fully accessible without additional design software. do not hesitate anymore start using this font. and Feel free to send any message you want to convey.
  17. Settikef by Twinletter, $14.00
    Settikef is a handwritten script font with cute and cute nuances but still beautiful and elegant. This font is great for you to use as a title in your designs as well as great for writing names and words. and to be sure this font is not only limited to that purpose but also very special for every need of your project, be it a formal or non-formal project, this font is still beautiful and elegant. start creating awesome designs with this font! This charming font also offers the beauty of abstract typography harmony for a wide variety of design projects, including digital natural handwriting for designs, quote designs, for social media business designs, advertisements, trademarks, food and beverage promotion banners, text, posters, a signature, and all designs require handwriting or whatever design you want. This font is equipped with uppercase, lowercase, numbers, punctuation marks, swhases and several variations on each character including multi-language. ================================================== This font is best suited for open type friendly applications. How to get alternative glyphs from open type fonts: http://adobe.ly/1m1fn4Y PUA Character Code - Fully accessible without additional design software. do not hesitate anymore start using this font. and Feel free to send any message you want to convey.
  18. OKASA by Twinletter, $15.00
    Okasa, our newest typeface, is now available. We present to you a quirky and contemporary typeface, which you can use to produce an optimal visual display in each of your projects and to impress all of your audience with the unique look of your project. Because everyone does not necessarily understand Japanese letters, we supply fonts with letters that can be utilized for your project. We produced this display font with a Japanese theme or an Asian font, which we designed to fulfill the needs of your Japanese-themed project. Of sure, your initiative will be understood by people all around the world. Logotypes, food banners, branding, brochure, posters, movie titles, book titles, quotes, and more may all benefit from this font. Of course, using this font in your various design projects will make them excellent and outstanding; many viewers are drawn to the striking and unusual graphic display. Start utilizing this typeface in your projects to make them stand out. Caps only fonts
  19. Porkshop by Chank, $99.00
    Porkshop is a font of retro vintage flavor with a hefty dose of immigrant-influenced naive typography. It's fundamentally inspired by an old-but-still-prominent "Pork Shop" sign in Manhattan. I like to think that this font was made by a signmaker's apprentice who didn't yet have a grasp on the subtleties of elegant letterforms, but put his gusto into perfectly sharp serifs. While pointy little serifs are cool, the real shine of this font comes from the imaginative combination of uppercase and lowercase shapes. This unique mixture in the lowercase reminds me of an indeterminate European accent in the big city. Big and strong and easy to understand. Best rendered in 3-foot tall metal type, Porkshop works well in print and on screens, too. The Bolds and Italics are brand new in 2011.
  20. Lethal Fake by Brush Art Design Office, $39.80
    My name is Teruyoshi Matsui. I am a Brush Art Designer. My foundry ‘Brush Art Design Office’ is situated at the foot of an active volcano ‘ Mt. Aso ’ in the Kumamoto Prefecture, the southern part of Japan. I design the letters of the alphabet with a Japanese brush. I have created the brush font named ‘ Lethal Fake ’ in my unique brush style. At the beginning of making the font I was going to name it ‘BrushType Lethal’ and tell you, “ Be careful using it. That’s because it ’s Lethal ”. But actually I was very disappointed when it was finished. I tried to make it lethal, but it was not. So I changed the font name into ‘ Lethal Fake ’. This time I have to say to you, “ Be careful using it. That’s because it’s not Lethal ”. Thank you.
  21. schizophrenia Queue - Unknown license
  22. Kungfoo Fighter by IKIIKOWRK, $15.00
    Introducing Kungfoo Fighter typeface, created by ikiiko. This typeface is inspired by the asian character brush strokes. This font has a bold & bold character, with flexible curves. This typeface is perfect for poster design, food & beverages, asian stuff, community logo, magazine, quotes, or simply as a stylish text overlay to any background image. What's included? 2 Weights : Regular & Oblique Uppercase & Lowercase Number & Punctuation Multilingual Support Enjoy our font and if you have any questions, you can contact us by email : ikiikowrk@gmail.com
  23. Grim Creeper by Remedy667, $15.00
    Get back to your roots this Halloween with the font that makes your clients scream. Grim Creeper is the perfect font for your macabre movie, comic, or horror projects! It’s the typeface that your favorite 80’s horror movies were made of, used by indie comic book creators, and perfect for anything that calls for a gritty situation. Grim Creeper was made for Halloween designs and decor, zines, movie titles, cards and invitations, apparel, posters, social media, music, comics, and more!
  24. Agile Sans by Fenotype, $25.00
    Agile Sans is a contemporary humanist font family with classicist roots. Hence its name, Agile Sans suits many occasions from branding to publications, web and applications. From formal to casual, bold to refined, this font covers it all. Agile Sans comes with nine weights with corresponding true-italics. Built-in small capitals and several numeral styles are included as well. If you’re seeking for an alternative to more common humanist sans serifs, look no further and grab a future classic.
  25. MB Empire by Ben Burford Fonts, $30.00
    MB Empire is a font that like MB vintage has its roots in early 20th century design, It has a distinctly english feel with its style references to the classic Gill Sans. It has a very traditional look whilst still maintaining its own modernist individuality. It comes in six weights with italics and has extended language support. With many opentype features including oldstlye & lining figures, automatic fractions and more its a font family that will work for almost any application.
  26. Jazzy Croquette by Art Grootfontein, $19.00
    Jazzy Croquette is a friendly handwritten all-caps family made for jazzing up your designs! It was initially designed by illustrator Art Grootfontein for lettering his speech bubbles. Some cool Opentype ligatures give its distinctive organic jazzy feel. Jazzy Croquette is a professional tool designed to support Central and Eastern European as well as Western European languages. This font would be honored to be used on comic book, games, press, food products, advertising and all kind of stationery! Caps only Fonts.
  27. Invocation AOE by Astigmatic, $19.95
    Made from a simple font incantation, the Invocation typeface was born. Inspired by an old Atari game called Necromancer where trees uprooted and came after the wizard, or something like that. The end result, a thematic typeface spawning roots. On darkened night, the moon eclipsed, a cryptic verse does pass my lips, from ancient parchment, edges worn, this Invoctation font is born... Sometimes we need an evil look for our designs, so why not summon this typeface into your hands today!
  28. Ligotra by Prioritype, $18.00
    Ligotra font comes in a victorian style, looks simple and not too complicated, but still has character. What can be used in this font? Of course, there are so many and can be explored as needed because it contains many alternative characters. You can use it on digital or print media such as food and beverage products or labels, music festivals, labels, vinyl records, clothing & accessories, automotive and many more. For reference, see preview. Features: -Uppercase -Lowercase -Numeral -Punctuation -Multilingual -Alternate
  29. Willond by Zeenesia Studio, $15.00
    Introducing Willond. new font for all of your fun projects! perfect for large design project like Tshirt, mugs, Advertising, bags, quotes, food , poster, fashion, custom sticker, magazine, and many others. It completed with numbers and punctuation. Multilingual support, alternate, ligatures and came with PUA encoded. We hope you enjoy the font, please feel free to comment if you have any thoughts or feedback. Or simply send me a PM or email me at zeenesia@gmail.com. Thanks for purchasing and have fun!
  30. BD Roylac by Typedifferent, $30.00
    The BD Roylac typeface has its roots in some lowercase glyphs drawn by Jacques Loison in 1972. Some of these characters are included in the use of stylistic alternates. Filed under a retro-futuristic design the font separates two filled shapes by a thin and curvy line; sometimes following to the path leaning readability and sometimes interfere with it. The font is dedicated to the BD fanboy Monsieur «Eric de Broche des Combes» aka «Roy La Combe» to his fiftieth anniversary.
  31. Promethium by Mysterylab, $17.00
    Promethium is an elegant vintage-style condensed font with lots of ornate detailing. Ideal for western, cowboy and rodeo graphics, as well as circus & carnival themes. Additionally, Promethium can trace some of its design roots to the well established Argentine graphic style known as Fileteado, as well as to Victorian poster and book arts. The stacking & layering of the 4 different versions of the font can yield a great range of eye-catching diverse looks and color schemes that can fit many purposes.
  32. Foliart by Struvictory.art, $14.00
    Foliart is thin line uppercase font with floral motives. The typeface includes Decorative and Symbol styles. To get an elegant and unique design, combine letters with symbols. Foliart is suitable for feminine business branding, eco-friendly and minimalistic art, social media design. The font works great for craft products branding and packaging (organic cosmetics and food, jewelry, floristics, handmade soap ect.) Also use individual letters and symbols to create logos and monograms. Foliart combines well with modern graphics: abstract shapes and line art.
  33. Linotype Cethubala by Linotype, $29.99
    Linotype Cethubala is part of the Take Type Library, chosen from contestants of Linotype’s International Digital Type Design Contests of 1994 and 1997. Designed by the Portuguese artist Patricia Carvalho, it is a playful and unusual font. Its roots lie in the characters of runes and old alphabets and the font is, in the words of the designer, ’an attempt to interpret and carry the knowledge of the magic world.’ Linotype Cethubala is intended exclusively for headlines in large point sizes.
  34. Amtera by Prioritype, $15.00
    Handwritten font with an elegant and minimalist impression are ready to accompany your project. Can be applied to business cards, social media posts, branding, wedding invitations, logos, photographer watermarks, food packaging, beauty products, crafts and many more. See some examples the preview above for reference. Features: -Uppercase -Lowercase -Numeral -Punctuation -Multilingual
  35. Dhecalovia by Prioritype, $15.00
    This font is cheerful and eye-catching. You can use it in both digital and print projects such as craft purposes, creative posts on social media, wedding invitations, photographer's watermarks, branding, accessories, food packaging and much more to explore. For reference, see preview. Features: -Uppercase -Lowercase -Numeral -Punctuation -Multilingual Thanks.
  36. Oh Chewy by Motokiwo, $23.00
    Oh Chewy... a sweet bold script font with alternates and lovely swashes. It has fat strokes and smooth edge, that's great for food branding, retro style, and eye-catching logo. Feature: Uppercase Lowercase Numeral & Punctuation Special Character (Standard Multilingual) Stylistic Alternates Stylistic Set (SS01 & SS02) Swash Access All Alternates PUA Encoded
  37. Calypso by Studio K, $45.00
    Calypso was inspired by the dance of the same name, and its flowing lines suggest the rhythms of Caribbean / Latin American music. Ideal for tourist literature, album sleeve art, packaged foods or other products with a Caribbean / Latin flavor. See also my other fun fonts Bebopalula, Barrowboy, and Pier Arcade.
  38. Kendrick by Monotype, $15.99
    A heavy-set but lively font, Kendrick’s dense strokes were hand-painted using a thick wet brush. This all-caps set of letters is bold but brushy, textured and expressive; fun but very much meaning business. Kendrick is streetwise and no-nonsense, but with a big cheesy grin to boot.
  39. Yegufet by Twinletter, $14.00
    Introducing our newest font Yegufet its name made in original handwriting that has a young, powerful and energetic character, of course it is very suitable for use for modern and vintage projects, the beautiful and beautiful letterforms make this font look charming for you to use in any of your design projects. This magical font also offers the beauty of abstract typography harmony for a wide variety of design projects, including natural handwriting in digital form for designs, quote designs, for social media business designs, advertisements, trademarks, food and beverage promotion banners, text, posters, a signature, and all designs require handwriting or whatever design you want. This font is equipped with uppercase, lowercase, numbers, punctuation marks, swhases and several variations on each character including multi-language. ================================================== This font is best suited for open type friendly applications. How to get alternative glyphs from open type fonts: http://adobe.ly/1m1fn4Y PUA Character Code - Fully accessible without additional design software. do not hesitate anymore start using this font. and Feel free to send any message you want to convey.
  40. Prosaic Std by Typofonderie, $59.00
    A Postmodern vernacular sanserif in 8 fonts Prosaic designed by Aurélien Vret is a Postmodern typographic tribute to the french vernacular signs created by local producers in order to directly market their products visible along the roads. These signs drawn with a brush on artisanal billboards do not respect any typographic rules. The construction of these letterforms is hybrid and does not respect any ductus. Nevertheless the use of certain tools provokes a certain mechanism in the development of letter shapes. It’s after many experiments with a flat brush, that’s these letterforms have been reconstructed and perfected by Aurélien Vret. This is the starting point for the development of an easily reproducible sanserif with different contemporary writing tools. From non-typographical references of Prosaic towards readability innovation The influence of the tool is revealed in the letterforms: angular counterforms contrasting to the smoothed external shapes. This formal contrast gives to Prosaic a good legibility in small sizes. These internal angles indirectly influenced by the tool, open the counterforms. In the past, to deal with phototype limitations in typeface production, some foundries modified the final design by adding ink traps. In our high resolution digital world, these ink traps — now fashionable among some designers — have little or no effect when literally added to any design. Should one see in it a tribute to the previous limitations? Difficult to say. Meanwhile, there are typeface designers such as Ladislas Mandel, Roger Excoffon, and Gerard Unger who have long tried to push the limits of readability by opening the counters of their typefaces. Whatever the technology, such design research for a large counters have a positive impact on visual perception of typefaces in a small body text. The innovative design of counter-forms of the Prosaic appears in this second approach. Itself reinforced by an exaggerated x-height as if attempting to go beyond the formal limits of the Latin typography. It is interesting to note how the analysis of a non-typographical letters process has led to the development of a new typographic concept by improving legibility in small sizes. Disconnected to typical typographic roots in its elaboration, Prosaic is somewhat unclassifiable. The formal result could easily be described as a sturdy Postmodern humanistic sanserif! Humanistic sanserif because of its open endings. Sturdy because of its monumental x-height, featuring a “finish” mixing structured endings details. The visual interplay of angles and roundness produces a design without concessions. Finally, Prosaic is Postmodern in the sense it is a skeptical interpretation of vernacular sign paintings. Starting from a reconstruction of them in order to re-structure new forms with the objective of designing a new typeface. Referring to typographic analogy, the Prosaic Black is comparable to the Antique Olive Nord, while the thinner versions can refer to Frutiger or some versions of the Ladislas Mandel typefaces intended for telephone directories. Prosaic, a Postmodern vernacular sanserif Prosaic is radical, because it comes from a long artistic reflection of its designer, Aurélien Vret, as well a multidisciplinary artist. The Prosaic is also a dual tone typeface because it helps to serve the readability in very small sizes and brings a sturdy typographic power to large sizes. Prosaic, a Postmodern vernacular sanserif
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