Giambattista Bodoni (1740–1813) was called the King of Printers and the Bodoni font owes its creation in 1767 to his masterful cutting techniques. Predecessors in a similar style were the typefaces of Pierre Simon Fournier (1712–1768) and the Didot family (1689–1836). The Bodoni font distinguishes itself through the strength of its characters and embodies the rational thinking of the Enlightenment. The new typefaces displaced the Old Face and Transitional styles and was the most popular typeface until the mid-19th century. Bodoni’s influence on typography was dominant until the end of the 19th century and, even today, inspires new creations. The Bodoni Classico of Franco Luin displays less stroke contrast than the original and is therefore also appropriate for smaller point sizes.

Gelion is a large family of geometric sans serif fonts. It ships both as two Variable Fonts or as 16 traditional fonts. Those static fonts span eight different weights, ranging from Extralight to Black. Each has an upright and an italic font on offer. The italics are carefully crafted, with an 8° slope. Gelion is inspired by 20th-century geometric sans serifs and classic neo-grotesque designs from the late 19th century and the middle of the 20th century. Its forms remain true to the gracefully geometric look of its classic predecessors, which will surely tick off any client’s long list of branding requirements. Letters in all of Gelion’s weights are drawn with virtually monolinear strokes. Its lowercase letters have a tall x-height. Yet, that still leaves enough room for the fonts’ diacritical marks. Gelion’s default “a” and “g” each have single-storey forms by default. The dots on the ‘i’, ‘j’, and diacritics are round, as are the punctuation marks. Gelion is an excellent choice for both corporate design and editorial design projects, thanks to its range of weights and its legibility in text. The fonts include a lot of ligatures, some monochromatic emoji, a set of arrows, lovely Roman Numerals, and more. Thanks to Gelion’s stylistic alternates, if a project comes up where you do not need a geometric vibe, you can activate Stylistic Set 1. That will replace many of the fonts’ letters with more humanistic-sans alternates, giving your text the feeling of a whole other type design with just one click. Last but not least, the descending “f” available in Gelion’s italics is a nice typographic trait.

Tabac Slab was created by combining several contradictory influences, the result of which is a universal linear font. The combination of brisk serifs and refined calligraphic details in the structure of the characters serves to create an original concept that mixes influences from both book and advertising graphics. Serifs aid legibility in long texts, while small drawn details realise their full potential in sizes of twenty-four points and larger. The basis for our Egyptienne was Tabac Sans, with which Slab logically forms a harmonic duo. The addition of bracket-less serifs caused the typeface to thicken and become solidly anchored on the lines, giving a firm answer to all typographers who like to complain about the slight exuberance of grotesque fonts.

Umbero is an experimental geometric blackletter. Umbero was inspired by modern street art (by artists like Pokras Lampas, RETNA, etc.), gothic script and constructivism. It has an ornate and twitchy structure: you can not find two similar letters. Capital letters have even more complex structure, then lowercase, to the extent that you can even use them as initial letters with a different, more calm font if you want to achieve a medieval stylization in a contemporary way. Get Umbero if you need something extra for your design. Or vice versa use it as a starting point of your work. It’s a perfect choice for the mystic or contemporary logos, headlines, oversize typography, branding, identity, website design, album art, covers, posters, advertising, etc.

Our chef Martin Lorenz likes to mix cool and fresh cocktails - shaken, not stirred! You have to taste his awesome Martini or mix it yourself! To make matters more easy, cocktail master Martin reveals his special recipe: “The TpMartini refers esthetically to typefaces drawn with a pointed nib as the Bodoni or Didot, but with the clear distinction that it is obviously constructed by modules. The visual system for the TpMartin is based on a square 5x9-unit grid and three different basic forms with which the font and other elements are designed. The basic forms consist of a straight line and circles of two different sizes. The line can be extended, but the circles retain their related proportions.” One piece of advice: Don’t drink and type!

Linotype Flamingo, from German designer Michael Leonhard, is part of the TakeType Library, chosen from the entries of the Linotype-sponsored International Digital Type Design Contest 1999 for inclusion on the TakeType 3 CD. The figures of this font have pieces missing, the curve of an a, the stroke of an n. The eye fills in the gaps, allowing the designer to present a unique font with reductionist forms which can still communicate written ideas to the reader. A small number of forms come together to create the alphabet and the 'missing pieces' make a light and airy overall impression. Linotype Flamingo should be used in point sizes of 18 and larger and because of reduced legibility should be used only for very short texts.

Bold mutant typography. Retro-futuristic. Sixties meets 1990’s comic book inspired, superfast for your superhero? The pencil tissue was dragged out from the very back of the file cabinet, stuck in the metal rail, it was lost then found- to bring a unique look to your project. A companion font to astroluxtype’s Spacepod, both fine ways to mark and identify your spacecraft. Note the lowercase letterforms that make connectors such as g, j, y, b, d and g. See the posters at myfonts.com for examples of how to you might use this feature. Redrail Superfast is a minimal glyph set which can be used at various sizes, we consider it a headline/display font and best applied larger than 36 points in size.

As a font designer for films Henning Brehm delivers fonts with a whip-sharp eye for precision. His latest Vette Letters release, VLNL Agitka is a Cyrillic-inspired (and including) alphabet with both feet rooted in Soviet Union-era propaganda posters. Its design is constructivist (look Mom, no curves!) geometric and strong. Like Russian vodka. Aside from the Regular, Light, Bold and Black weights, Agitka comes in four Neon styles as well. For a dazzling design effect, layer those neons over a regular weight for a star struck embossed-letter effect. We would also like to point out the usage of VLNL Agitka in the Bourne Ultimatum movie, for which Brehm designed neon signage for a scene at a Russian supermarket. За здоровье – Za Zdarovje!

created in 2023, Tyneside is corporate and not too eccentric, but still has a strong character that makes it a the perfect starting point for the new Tyneside text font family. Clarity is very important when displaying a lot of information on the screen. The ranking table is full of names and times and while the display typeface should stand out, the text pieces should be eye-catching and very legitimate. We sharpened the corners, made some shapes easier to read and more modular, clean and sporty overall. We are very satisfied that Tyneside managed to capture the “spirit of sporting enthusiasm” in the personality of the typeface. We hope to create a growing family of typefaces in the future and maintain our partnership

Chaparral is the work of type designer Carol Twombly and combines the legibility of slab serif designs popularized in the 19th century with the grace of 16th century roman book lettering. The result is a versatile, hybrid slab-serif design. Unlike ""geometric"" slab serif designs, Chaparral has varying letter proportions that give it an accessible and friendly appearance in all weights from light to bold. And because it is a multiple master typeface with an optical axis (ranging from 7 to 72 points), Chaparral is clear and legible in smaller text settings while remaining subtle and lively at display sizes. Chaparral�s highly functional design is surprisingly beautiful, the perfect choice for correspondence, as well as book, poster and newsletter design.

Calgary Script was mostly inspired by a brush script on a Welcome To Calgary sign in, you guessed it, Calgary. Though now, after it's finished, I can easily tell the influence is evident of all the books on American sign painting I have absorbed over the years. The overall effect of the font is similar to something that Fonzied itself, big hair and leather jackets and all, out of the early 1980s, but the feeling really dates back to a few decades earlier. Heady caps and free-flowing lowercase make for a speedy, determined, and instinctively organized buffalo herd of a typeface. This is a packaging font with a true supermarket sign spin, with OpenType features including ligatures, alternates, and ordinals specifically made to follow numbers.

Pitmaster was designed with summertime barbecue in mind, with its straight pointed spurs Pitmaster is sure to get attention for any project western and BBQ related. Included in Pitmaster are a few alternates such as a half slab "A" and slab serif "I", also you'll find alternate "O, o" with spurs removed on one side or the other, this is useful when typing two O's together, you'll have the option of selecting one or both O's with the spurs removed between them for a closer fit on the letters. There's also alternate "D" with the right spur removed for a tighter fit with other letters if needed. Opentype case sensitive forms are also available. To all of you Pitmasters out there Keep On Smokin'

Somersault is a nonchalant, rough edged, hand painted, brush font, with a spontaneous personality. With its natural charm it brings cheer and lightness to any design. Alternate characters for upper and lowercase letters and lots of ligatures enable you to avoid repetition of identical glyphs.They are managed by Opentype features such as stylistic alternates, swashes and discretionary ligatures. Somersault also comes with some fun extra's like strokes, hearts and splatters to play with. Somersault is PUA encoded, so no special design software is needed to access all glyphs. You can easily access all of them in Fontbook (Mac) or Character map (Windows). Somersault is paired with Somersault Tall, a complementary all caps font. The result is a versatile font duo. A perfect match.

Black Pearl is a revival of an ornate calligraphic font possibly created between 1850 and 1870. I spent two years looking for all the letters of this font; once I found them all, I immediately went to work on recreating this old classic. I was not able to find any numbers for the font, so new to this style are numbers, some punctuation and currency symbols. The Truetype and OpenType formats include an extended character set with Central and Eastern European accented letters. Extra characters in this font are left and right pointing hands in place of the less than and greater than keys; a ship’s wheel, located on the asterisk key; and a boat anchor on the bracket keys.

Floriste is an elegant, stylized and expressive script font inspired by those beautiful calligraphies of yesteryear, but with a modern point of view. Its informal and friendly appearance refers to traditional flowing writing. Floriste includes many stylistic variations, swashes, stylistics sets, ligatures, contextual and stylistic alternates to create more authentic and varied connections between letters and to assure almost infinite combination possibilities. In addition, the font includes a set of very useful ornaments to combine and give an ornamental aspect to the calligraphic text. It has Central European language support to suit your design. Floriste works perfectly on greeting cards, invitations, weddings, posters, magazines, fashion world, brands, logos, packaging, etc. Floriste is friendly, cool and fun to use in your works. Enjoy it!

Handmade is based on my own handmade lettering, which is inspired by vernacular and ornamental type. It has the naive personality from street hand-painted signs from Brazil and that charm and elegance of vintage ornamental fonts. Each letter has its own style and the font comes with 2 uppercase variations, meaning you can mix them in order to write words without repeating the same character. The font has a handmade warmth feel to it, which is ideal for projects that demand the craftsmanship look or just that modern, grunge, fun type that goes well with tons of different styles. If that was not all, Handmade also comes with an EPS vector set with 16 vector and hand-drawn ornaments! Enjoy!

Linotype Bix Plain, from Argentinian designer Victor Luis Garcia, is part of the Take Type Library, chosen from the entries of the 1999 International Digital Type Design Contest for inclusion on the Take Type 3 CD. The font is composed exclusively of capital letters. The figures have constructed basic forms and show the influence of the advertisement types of the 1920s, with all their well-mannered details. The lower sections of the graceful letters are white and set against a black background, the upper sections are black on white. This makes the overall picture look as though written on stripes and gives the delicate letter stability. The nostalgic-modern Linotype Bix Pleain is best for headlines in point sizes of 18 or larger.

Manhattan was designed in 1970 for ITC by Tom Carnase, who also created Avant Garde Gothic. The distinguishing characteristic of this designer's work is found in the emphasis on the thick-thin constrast. In this case, Carnase approached the border of the impossible. The heavy vertical strokes stand opposite the finest of lines and the thick columns dominate the overall look. The basic forms are strictly constructed, as are those of Morris F. Benton's Broadway of 1925, to which many parallels can be found. Manhattan is best used for applications which will not be placed too far from the viewer, as at too great a distance the fine lines can no longer be seen. It should be used exclusively for headlines in medium point sizes.

The Face2Face (F2F) series was inspired by the techno sound of the mid-1990s, personal computers and new font creation software. For years, Sibylle Schlaich and her friends formed a unique type design collective, which churned out a substantial amount of fresh, new fonts, none of which complied with the traditional rules of typography. Many of these typefaces were used to create layouts for the leading German techno magazine of the 1990s, Frontpage. Schlaich and her fellows would even set in type at 6 points, in order to make it nearly unreadable. It was a pleasure for the kids to read and decrypt these messages! F2F Styletti Medium is one of 41 Face2Face fonts included in the Take Type 5 collection from Linotype GmbH."

The German typeface artist Lucian Bernhard designed Bernhard Antiqua as the first of his many text typefaces. The first weights were produced in 1912 by the foundry Flinsch in Frankfurt am Main. Further weights followed in the 1920s, produced by the Bauersche foundry, which had acquired Flinsch in the meantime. Bernhard font is an alphabet with a marked historical influence. It brings the viewer back to the early 20th century, when the bold forms of this typeface graced advertising displays and posters. Distinguishing characteristics of this typeface are the cross of the capital W and the rounding of the capital R. Linotype's Bernhard condensed bold, with its narrow, robust forms, is best for headlines in medium and larger point sizes.

The Fontwax font is inspired by sign painters in sixties advertisings with a touch of Arts & Crafts. This style of type is instantly associated with advertising and design for high-end products. Fontwax is meticulously drawn for quality and readability. Fontwax is great for display, logos, branding, packaging, advertising, food, sports, titles, film, tv, and much more. Fontwax comes in 4 styles which perfectly match together. Fontwax is a great display family with roots in the advertising and sign painting industry of the 20th century. It is smoothly polished with all the features a good designer needs. For the best price, I recommend you grab the whole pack! Fontwax is designed by Coert De Decker in 2018 and published by Kustomtype Font Foundry.

Well, if you found this page via Google and what you're looking for is NOT a Slam Bang display and logo font (made famous by the logo of our sister company's flagship comic book title, HIP FLASK), but in fact a small metal bottle suitable for brandy, whiskey or the spirit of your choice, then we deeply apologize. If you've read this far, then we'd like to point you to eBay where you'll find a wide selection of the items you're looking for. While you're there you might also like to consider how difficult it is for HIP FLASK fans to find back issues of our comic amongst all those pewter and stainless steel christmas gifts for your golfing friends and fellow alcoholics.

Neilvard is inspired by vintage labels and old school illustrations. Carefully created with high consideration of the versatility and classic feel. There are 4 fonts with different letterforms that gives a great combination with 2 major font and 2 secondary fonts as the sub-headline text. Also, completed with extra rough illustrations to boost your design projects. Neilvard font set is perfect for labels, posters, typographic design, packaging, sign painting, vintage logo, packaging, and apparel design. These fonts are basically created to be combined with other graphic elements such as illustrations, badges or icons. PS: These are All-caps fonts, that suitable for display needs, with uppercase, numbers, symbols, and accents. Hope you enjoy this good stuff, as much as I excited create them.

Hennigar is a Neo Grotesque sans serif especially useful for display text and headlines. Many of the rounded letters are based on the appearance of the letter O with very little variation in width. Because of it's condensed nature the apertures are narrow with extenders that dip well below the base line. Similarly many of the lowercase characters are based on the lowercase o. Terminals and tails always point east/west giving the entire alphabet a very uniform appearance. Basic Latin, extended Latin, diacritics, punctuation, math symbols, symbols,Greek, Cyrillic, ligatures, fractions, alternates, and kerning are included. Kerning support for Macedonian and Serbian is included via alternate substitutions along with proper italics for Russian. Use Hennigar for a poster, web graphics, or book title.

Jheronimus is a neo-humanistic grotesque. A font with an open aperture. It has straight terminals and a moderated height of the lowercase characters. Jheronimus is a font with a uniform ordered rhythm. Well readable on the screen in small size. Consistent letter proportions. The rounded elements are pill shaped and the font has pronounced connections strokes. Punctuation marks are well decorated. Jheronimus will satisfy the demanding typographer. There are oldstyle figures in the best traditions of humanism. The bright recognizable character is combined with a clear form. This creates a sharp, crystal impression. Jheronimus is suitable for the design of an ambitious, temperamental text. It is stylistically similar to the paintings of the Dutch artist Hieronymus Bosch. From this comes its name.

In spite of its name, this font family embodies the ultimate classic modern advertising typeface, rather than concern itself with revivalism or Didone authenticity. Naturally the spirit of the original Didot faces still exists in this family, but over twelve years of work on it have made it more fitting to the luxurious expression of our day and age, rather than nineteenth century Europe. Upscale and stylish, Didot Headline is an essential tool for any designer involved in magazines, books, tasteful music, or overall luxury packaging that requires clean and large classic typography with an unmistakable modern spin. We recommend the use of Didot Headline between 12 and 48 points. For larger display use, check out its sister family, Didot Display.

A calligraphic script font Millettre is the last member of the trilogy of types designed by Lyudmila Mikhailova. First two fonts Milanette and Milafleur were released earlier. The font is based on author's lettering artworks which she did for many years for companies who produced greeting cards. The characters of the font have rough contours simulating lettering by a pointed pen on a rough paper. The character set covers standard Western, Central European and Cyrillic code pages. The default version of the font is presented by disconnected script, but connected variant is also included and organized as an alternative stylistic set. The font also contains some initial, finial and alternative forms of letters. Recommended for use in advertising and display typography. Released by ParaType in 2011.

OMBAKE is a curly typeface that looks incredible and has an attractiveness when you see it. Each letter shape has been designed to have a character that is easily recorded in the mind. This font has elegant and classy characters, clean lines and smooth curves give any project an extra touch of class. A sans serif modern and curly typeface that has own unique style & modern look. This typeface is perfect for an large point sizes, for example in magazine layouts, packaging, book, title design, fashion brand, clothes, lettering, quotes design and many other ways to your work. We make all the characters is PUA encoded and multilingual. Features: A-Z Character Set a-z Character set Numerals & Punctuations Multilingual Thanks, Alamsa

ITC Dartangnon is a work of English designer Nick Cooke and began with the thought, It's a long shot but it might just work as a font." It started as a doodle with a chunky pencil. "So many script fonts look too stylized so I thought I'd try to produce one that looks more like handwriting." He scanned the doodles and used Fontographer to draw a set of monoline letters. "Working quickly I soon drew the whole alphabet, and without being too pedantic about the characters joining exactly, I arrived at this script." ITC Dartangnon is an energetic font which remains legible even in small point sizes. And, Cooke adds, "It is supposed to be used as upper and lowercase only, NEVER just caps.""

Pomarosa is a typographic family that consists of capital roman letters and twisted lower case letters set randomly. Each one of them is characterized by its multiple calibers and widths. Pomarosa was planned to accompany graphic works done with different techniques and materials such as hand made collages. The narrowness of its glyphs involve its audience with abstract imprecision. Its spirit was born between fabric snippets intervened with pencil and painting. Its three members work in group and also in words or phrases with a non-finished look. Regular Pomarosa and Standard Pomarosa have 260 glyphs each. Both of them simulate to have been done by a right-handed person that works with its left hand. Pomarosa dingbats has 26 illustrations useful for frames and textures.

Ariestha is a fancy script font, inspired by modern and retro typography. Carefully designed with bold strokes on the bottom of the letters and some playful touches of letter layout that allows you to make neat and flexible designs. Ariesta scripts comes with many variations of OpenType features which gives you the possible to explore more alternative looks in your design process. The OpenType features are accessible in Adobe Illustrator, Photoshop, InDesign and others. Very recommended for your headline in logotypes, sign painting, posters, die-cut craft, branding, storefront, and merchandise design! Ariestha Script has over 500+ Glyphs with 26 multi-lingual accents. Also with standard punctuation, uppercase and lowercase. There are stylistic alternates, contextual alternates, ligatures, stylistic set 01 - 04. Great design asset for your projects.

Summer vibes are here with Surfbird! • A playful Display family with large variety options. Four styles comes with seven widths & two graphic fonts. The point of this family is getting more modern moods into a classical cowboy-western typographic. The result is a playful western slab which can be used for any design project. Home decor / mugs / t-shirts / stickers / music or podcast covers / menu's / logo's / posters. It can be playful with "western cut" and smooth styles or more serious with the sharp styles. • The Surfbird has two graphic styles. 82 decor graphic elements to add more fancy style to your design. The first one is a contour and the second is a fill for them, to get full color elements.

The German poet, painter, calligrapher and type designer Emil Rudolf Weiß originally created this eponymous typeface for the Bauer Foundry of Frankfurt. Long known and loved by metal type enthusiasts under the name "Weiss Antiqua," this design was inspired by typefaces from the Italian Renaissance while still distinctly reflecting the artistic and poetic personality of its twentieth-century designer. Weiss has tall ascenders, sharp apex points, and a low-slung midsection on the caps. The italic moves like a classical ballerina. Weiss is one of the earliest contemporary serif types to have italics based on the chancery style of writing. The Weiss family works well for warmly legible text typography; and it's also an original choice for refined headline and display graphics."

The techno sound of the 1990s, a personal computer, font creation software, and some inspiration all came together to inspire the F2F (Face2Face) font series. Alessio Leonardi and his friends had the demand to create new unusual typefaces, which would be used in the leading German techno magazine of the day, Frontpage. Even typeset as small as 6-points, in nearly undecipherable layouts, it was a pleasure for the kids to read and try to decrypt the messages. Letterforms in F2F Metamorfosi are parts of other characters that have been rotated to take on new meaning. For instance, an upside down V has become an A, a German ß has become the B, and a left parenthesis has become the C, etc.

Gabriel Sans is a font family inspired by the original Sans Serif fonts of the Transitional age like Futura and Grotesk, but with a modern twist. It is clean, elegant and straight-to-the-point. It has features similar to the classic Helvetica - like the endings of the capital C - but goes one step further. It also has a quadratic look, which makes it easily distinguishable and easy to use - the height is nearly as long as the width. It is professional and equally suited to your business or your personal lifestyle; it can be used in logotypes as well as in typeset text. It’s an all-purpose font offering the best of both worlds! Gabriel Sans comes in six weights, italic and normal.

Get some beach holiday vibe so needed during a crazy year in the city! BEACHCLUB fonts are inspired by tropical islands hand-painted signs. Bring the summer beach parties feeling with sunshine, music and strong cocktails. We crafted digital versions of woodcrafted letters as if it was made for a beach bar in Hawaii. Then the time, sea and sand did the rest. Use our fonts to bring this fun and relaxed energy to your graphics! Key Features: BEACHCLUB fonts will be a great help and perfect fit for various posters, banners, typography and illustrations. Fonts can be used for both personal and commercial projects. Credits: BEACHCLUB clean and BEACHCLUB grunge are designed by Royalclub. For purchasing the full kit (brushes/frames) proceed to www.royalclub.sh/royalclub-supplies

Breakers is a sans serif originally conceived to be a display typeface. Works great in text also, but the diversity in weights is its strong point. It is easy to achieve that high contrast using thin against the ultra weight, but setting tall and lean capitals against the compact and heavy small caps can make really diverse compositions for all kinds of display design. With small caps included, and over 600 glyphs in each weight, it should prove itself useful in finding the right combination for any typographic setting. Breakers has a character set to support Western and Central European languages, and an extended set for monetary symbols. Each weight includes small caps, ligatures, proportional lining and oldstyle numbers, tabular figures, fractions and scientific superior/inferior figures.

Linotype Gotharda is part of the Take Type Library, chosen from contestants of Linotype’s International Digital Type Design Contests of 1994 and 1997. This display font started as an experiment of the Croatian-German designer Milo Dominik Ivir. He wanted to design a font with characteristics of both sans serif and Gothic faces. From the Gothic he took the heavy strokes, the narrow letters, the exaggerated overmatter and the high x-height. The modern standard forms of the letters s, a, x and z, the clear capitals and the lack of serifs are the characteristics taken from sans serif faces. The result is a font with a constructed, old German feel. Linotype Gotharda is intended exclusivley for headlines in large point sizes.

Italiano Fushion is part of an expanding project on which we have been working for several years and is the colors ersion of ITALIANO FUSHION. Starts from the study of the great Futurist adventure of the early 1900s by great artists such as DEPERO and MARINETTI, who twisted the world of typography with shapes and colors. Italian Fushion is made up of almost 2,000 glyphs for each weight and in addition to hundreds of alternatives mainly, such as initials and endings of each word but also different alternatives for the letters I, J, Y. Thanks to the characteristics of Open Type, you can change them in automatic many of the alternatives, use it as a simple text font by changing only the I's and J's that have the typical capital dot, and giving the text a more fun breath to the composition. Italiano Fushion is suitable for large texts and to get the most out of it it is compulsory to transform the text into UPPERCASE text using the tabs of graphic applications such as Illustrator, or activate the Alternavive tabs and the various options of SS. You just need do a sandwitch between the 1 ( on the top ) and the 2 ( on the bottom ), choose the 2 different color and you hae finished. by transforming them into traces you can enrich the interaction between the two levels with nuances of pleasure. If you would like to be above layer 2, you can make the text parts transparent without swashes. Ideal for creating Logos, Head Lines, Web Titles, Posters, Epub Covers, Tatoo Projects, T-Shirts, Drink Labels ...

A contemporary sans-serif typeface with an agreeable character, Doctrine Sans is the moderate comrade of the display typeface Doctrine Stencil. From the obscure starting point of the North Korean national airline livery, Doctrine was developed to encompass a series of more mature typographic influences. Doctrine draws influence from the classic mid-century neo-grotesques and, while it retains a sense of crisp modernity, it exudes a more contemporary and human character. The rounded, lighter weights speak with graceful composure while the large x-height, low contrast and squarer, heavier, weights give Doctrine an affable charm and a persuasive voice. The alternate characters borrow elements from humanist and geometric styles and provide an idiosyncratic, experimental counterpart to the primary character set.