Sign Vendor JNL is a simple sans modeled from hand-lettering with a touch of Art Deco influence. The design is from a 1930s poster promoting winter activities in New York State.

Deco Geometric Stencil JNL was inspired by an example of a vintage Art Deco stencil type design seen in the Steven Heller-Louise Fili book "Stencil Type" (published by Thames and Hudson).

Limousine JNL takes the basic outline shape of Crestview Six JNL (an actual design from the Art Deco era) and gives it a stylized treatment as a solid black letter display face.

Parkitecture JNL is the latest font to embrace the angles and lines of the Art Deco era. Bold and solid in look and feel, it gives nostalgic headlines a "solid" retro appearance.

Akastar is a gorgeous handwritten font that impresses through its natural and elegant style. Add it to your most creative ideas, and notice how it transforms them into authentic pieces of art!

Decorative elements with a decidedly Art Deco flair make up the twenty-six images found in Design District JNL by Jeff Levine. Use these images as embellishments to your next design project.

The extra bold, squared Art Deco sans hand lettering found on a 1940s travel poster for the Pennsylvania Railroad inspired Rail Service JNL, which is available in both regular and oblique versions.

Aphrodite Slim Pro is not just a lighter version of its sister Aphrodite Pro. Aphrodite Slim Pro has duplicated the quantity of characters of its partner, and that means more than 500 new glyphs, reaching a total of more than 1000. More delicate and meticulous, Aphrodite Slim Pro is once more a new typography with deep calligraphic ideals: We immersed ourselves into the world of each calligraphy ductus and each calligraphy masters by studying from decoration to lettering books. This was the key for the logic of Aphrodite Slim’s behavior. The new concept of Aphrodite Slim Pro was to join diverse styles of calligraphy in one in order to achieve an autonomous expressiveness, in fact, this is what calligraphy aims to, and we agreed to bring those ideals to the world of typography: It is justifiable to be inspired in hundred-year-old calligraphies, but it is even better if the results you obtain have a plus. A personal plus. During the creation process we were wondering whether it was possible to mix certain strokes of such rigid styles as uncial, (Li·n’s favourite style), with strokes of the copperplate, (Sav’s favourite style), and also to take and mix cualities of cancelleresca cursiva, formata and moderna; finally giving our creation a roman-transition italic look. So Aphrodite Slim takes ideals and aspects from those formal styles, following its own logic though, and emphasizing the fact of being a decorative typography. Calligraphy masters of our past are who we are in debt with. They are the cause we have lovely letters now. They have been spontaneous at the moment of creation, what differs from the type-designers of nowadays, whose spontaneity is more limited. Digital faces that we are used to see these days are a result of long hours of optical adjustments, grids, macros and inspirations of other existing typography, but without personal contributions. Aphrodite Slim wants to refute this. Its mission is to rescue de spontaneity of the artesanal lettering in order to obtain unique words; those which only calligraphy masters of our past or lettering artists of our present could give us. We have worked hard to achieve this, making Aphrodite the most universal font we could: It was necessary to study the most common words, focalizing more in the ones referring to “sensitivity”, of four of the most spoken languages in the world. Aphrodite Slim has an enormous quantity of decorative characters and special ligatures for phrases and words in English, French, Spanish and German. (See English, Français, Español, Deutsch PDF in the gallery section). We promise there is no existing type that decorates/ligates glyphs and words like Aphrodite Slim does: It is the first time a font like this really considers its purpose. -The way glyphs are ligated is insane- : Aphrodite Slim rescues some ideals of persons like Jan van den Velde (Italian cancilleresca writing of XVI Century) who understands ascenders and descenders as possibilities to beautify the lines of writing with curved strokes that seem to be dancing above and below of the words. This master also creates ascenders and descenders even where they are not necessary, on letters that do not actually need them: Aphrodite Slim takes this ideal. The font counts with a wide range of glyphs that seem not to be satisfied with its more primitive form and prefer to extreme their parts to be decorative. It also existed masters of calligraphy like José de Casanova of XVII Century, who, with a magnificant skill and a really personal mark, had the particularity of ligating words that were actually separated with spaces. This is another innovative feature in Aphrodite Slim. An investigation of the most common beginnings and endings words of the English language was done. Having that feature activated (discretionary ligatures), common words will start to ligate or to be decorated even when they are separated by spaces. Impossible to forget Francesco Periccioli of XVII Century and our experience us designers to face with works of him: His letters, that today are included in the group of cancellerescas modernas, have been a direct inspiration to the oldstyle figures and historical forms variables in Aphrodite Slim. Giovanni Antonio Tagliente (XVI Century) and his particular way of making tails and diagonals longer than usual, qualities that our creation reflects too. Finally, our adventures in Biblioteca Nacional and Barrio San Telmo, Buenos Aires, were essential for us to make Aphrodite Slim more complete and interesting: Sav did an excellent work when studying how the decorative miscellanea and swirls of early XX century were. She also investigated what particularities made those roman titling characters look antique so she could rescue some ideals for the oldstyle figures and historical forms variables. This also leaded her to create the ornaments variable in Aphrodite Slim. We are really proud of presenting Aphrodite Slim Pro, a typography that was the result of days and nights of working hard, because we do love what we do; and we are glad we are living in a present that gives us the possibility to spread this kind of art, because that is the way we consider our job: Aphrodite Slim Pro is Art. Hope you can appreciate the enormous work this type has. Features. Aphrodite Slim Pro is the most complete variable. It includes more than 1000 glyphs. Thanks to the Open-Type programming, it counts with a easy way to change/alternate glyphs if the application in which the font is used supports this. The variables contained in Aphrodite Slim Pro are also offered separately. Aphrodite Slim Text: It is the variable for lines and paragraphs. Thus it is the least ornamental and the most accurate to achieve a satisfying legibility. It has the Standard Ligatures feature in order to improve the possible conflicts some glyphs could have by others. Aphrodite Slim Contextual: It is the one that makes emphasis in decorating. It has the particularity of ligating/decorating words of common use in English, French, Spanish and German. It also has the quality of ligating common beginnings and endings of the common words in English. Aphrodite Slim Stylistic: With similar features of Slim Contextual. It includes a set of decorative numbers for a display use. Aphrodite Slim Swash: This one has special beginnings and endings to decorate words. Aphrodite Slim Endings: It makes words look as a signature. Aphrodite Slim Historical: It adds an antique look to the written word. It also has the special historical ligature function. Aphrodite Slim Titling: This one is the most decorative. Its copperplate inspired ornaments give words a special color, in order to handle the quantity of decoration, it comes with the standard ligature feature, which has the most common ligatures plus others that make decorative swirls not to be conflictive. Aphrodite Slim Ornaments: A set of 52 ornaments. Aphrodite Slim Pro includes all this features plus the Stylistic Set 1; Stylistic Set 2 and the possibility of Slashed Zero. We recommend you to check out the gallery in order to see all these features in action.

Clean and Glam is a sweet handwritten font duo that has a sassy modern style to create the most beautiful design projects. ❤️ Includes a light monoline script font that is so chic and clean, and it combines perfectly with the uppercase sans to create amazing text combinations. Works great for Logos & branding, product packaging, product design, labelling, wedding design, social media posts, advertisement, editorial design, etc. Includes: Clean and Glam: A light modern script font. Includes numerals, uppercase and lowercase characters, punctuation and some cute hearts. Clean and Glam Sans: A modern uppercase sans font that is the perfect match of the script, great for descriptions, taglines, ingredients, etc. Includes numerals, uppercase and lowercase characters, punctuation and more cute hearts. Language support

Them Bones is a hand-drawn, spooky, ghost pirate, cartoon font for Halloween. Them Bones is a hand-drawn and spooky font made from the remains of ancient skeletons and ghostly pirate ships. It has a fun, light-hearted design inspired by campfire tales, Saturday morning cartoons, kids adventure movies and vintage comic books. This unique all-caps font comes in two flavours - a novelty design that’s drawn to appear like old bones, and a clean, versatile alternative that works great on it’s own or as contrasting characters. Each of these come with a hand-drawn outlined version with their imperfections intact for an authentic inky look. It’s a great choice for light-hearted Halloween designs or adventure stories with a fun, gruesome edge!

ITC Werkstatt is a result of the combined talents of Alphabet Soup's Paul Crome and Satwinder Sehmi, along with Ilene Strizver and Colin Brignall. It is inspired by the work of Rudolph Koch, the renowned German calligrapher, punchcutter, and type designer of the first third of this century, without being based directly on any of Koch's typefaces. Werkstatt has obvious affinities with the heavy, woodcut look of Koch's popular Neuland, but also with display faces like Wallau and even the light, delicate Koch Antiqua. Brignall began by drawing formal letters with a 55mm cap height, which Sehmi reinterpreted using a pen with a broad-edge nib. “Not an easy process,” says Brignall, “since one of the features of Koch's style is that while it was calligraphic in spirit, most of the time his counter shapes did not bear any resemblance to the external shapes, as they would in normal calligraphy. This meant that Sehmi could not complete a whole character in one go, but had to create the outside and inside shapes separately and then ink in the center of the letters.” The process was repeated, only without entirely filling in the outlines, for the Engraved version. Crome handled the scanning and digitization, maintaining the hand-made feel while creating usable digital outlines. “The collaboration of artisans with particular skills,” says Brignall, “in a modern-day, computer-aided studio environment, seems very much in step with the 'workshop' ethos that Rudolph Koch encouraged and promoted so much.”

LiebeRuth is your 100 percent hand-made organic type. She absolutely loves to be typeset in large *and* small sizes, because Legibility is her middle name. (Yes, we know it’s not a typical girl’s name.) She is friendly and polite, but she also has a few quirks. Her friends are impressed with how natural she manages to look every day. Her four weights ensure that Ruth has the right boldness for any context: birthday invitation, personal correspondence, photo album, or billboard ad. During the creation of this font, her designer ate plenty of healthy, organic foods. We think this is the reason why Ruth looks so fresh and lively. And of course Ruth has been designed with lots of Liebe (which is German for “love”—and she speaks many other languages, too). One more thing Ruth is marvelous at: showing off her curly-swirly swashed alternative letterforms that can be activated via OpenType. (Please make sure your software supports OpenType if you wish to use the advanced features.) Each style contains more than 560 gluten-free glyphs—now that is great value! If you like this font, you may want to look at LiebeRuth’s bolder sister LiebeDoni and our best-sellers LiebeErika and LiebeKlara. Or add in some LiebeOrnaments to prepare a curly-licious feast. By the way: LiebeRuth also gets along great with our wide range of illustrative fonts, including LiebeCook, LiebeFish, and LiebeTweet.

Admiral was inspired by and extrapolated from the Art Nouveau lettering incised into the facade of a local hostelry. This gave us some inspiration for the capitals 'A', 'B', 'C', 'E', 'H', 'I', 'L', 'O', 'S', 'T' and 'U'; we then had great fun extrapolating the rest! The source of the name Admiral can be spotted if you look at characters such as 'A', 'H' and 'N'. Admiral's distinctive charm and humour lends it to projects with a 1900s Art Nouveau theme, be they book covers, posters, signage, invitations, cards, or anything else you enjoy!

Ludeco is a modern display font with an asymmetrical structure. Letterforms have some resemblance to classic Art Deco style, but with a twist - the weight of the letterform shifts by making a unique pattern. Ludeco Font is perfect for logo design, branding, art prints, wedding cards and invitations, packaging, business cards, greeting cards, posters, magazines, social media, home decors, stationary, blogs, website design, and more. Ludeco Font contains all uppercase and lowercase letters from A to Z and numbers from 0 to 9. Latin Extended letters are supported together with other bonus characters.

VASARELY has famous roots, its name is related to optical arts own Victor Vasarely. Dropping the field of Op-Art, you already know where we have been aiming at. The REGULAR and LIGHT cuts of VASARELY are quite ordinary, rectangular, but legible typefaces, but with the BOLD and EXTRABOLD versions you will be able to build diverse illusive type illustrations and layouts. Being build on a strict grid with same dimensions, the eye-affecting black-and-white contrast should trigger different optical effects. As an extra we build an EXTRUDED version as well. Have fun!

Introducing - Roxale Story. a new fresh & modern serif with smooth curves. It comes with elegant style, classy, and contrasts, with features and consist of regular, italic and calligraphy italic. Roxale Story is perfect for luxury logo and branding, classy editorial design, woman magazine, cosmetic brand, fashion promotional, art gallery branding, museum, historical of architectural, boutique branding, stationery design, blog design, modern advertising design, card invitation, art quote, home decor, book/cover title, special events and any more. Features : · All Uppercase and Lowercase · Number & Symbol · Supported Languages · Alternates and Ligatures · PUA Encoded

Deco Slaughter is a unique typeface that blends the elegant Art Deco style with the visceral and broken aesthetic of horror typography. Each letter is meticulously crafted to evoke a sense of intrigue and mystery. The sophisticated and geometric lines of Art Deco intertwine with shattered and bleeding details, creating a striking contrast. This typeface is perfect for projects that aim to break conventions and stand out with a provocative aesthetic. Deco Slaughter captures the essence of classic style with a dark and disturbing twist, providing your designs with a distinctive and memorable character.

Neoro is an Art Deco condensed display typeface with an emphasis on its legibility to work as a “workhorse” typeface. Neoro is developed with the intention to be used in almost all media and sizes. By combining the characteristics of an Art deco type with an emphasis with it’s legibility, this typeface is versatile in almost all medias you can think of! Magazines, body text, captions, headlines, display, albums and almost any media you can think of! *This font includes letters, numbers, multi-language, and all essential marks needed.

Hugh is the development of a wide type font, we create a work of art that combines a very strong spirit of wide type, for those of you artistic art lovers, this good news for you, because Hugh has a high artistic soul. This is the start of a happy year for you, get this font right away and develop your wild ideas, Hugh is the answer for you now. Its weight is superior in posters, social media, headlines, titles, large format print - and wherever you want to be noticed

Introducing Metria Street - Art Deco typeface Metria Street is bold, Art Deco typeface with 4 weights, ligature glyphs, alternates and multilingual support. It's a very versatile font that works great in large and small sizes. Metria Street is perfect for branding projects, home-ware designs, product packaging, magazine headers - or simply as a stylish text overlay to any background image. Uppercase, numeral, punctuation & Symbol Light Regular Bold Black Alternate glyphs Ligatures Multilingual support Feel free to contact me if you have any questions! Mock ups and backgrounds used are not included. Thank you! Enjoy!

On the Town JNL is a reworking of Parks Department JNL, giving it a classic "solid black Art Deco treatment". The wide monoline font of the original design was inspired by hand lettering on a WPA (Works Progress Administration) poster. Art Deco typography and the streamlined style it embraced often conjures up images of New York City in the 1930s and 1940s, thus On the Town JNL is named for the classic MGM musical starry Gene Kelly, Frank Sinatra and Jules Munchen that was filmed on location in "the city that never sleeps".

This charming font, with its hints of the exotic, originally carried the rather prosaic name of Show Card Roman. It appeared in the book "Art Alphabets and Lettering: an encyclopedia of lettering including the most important standard alphabets and such classics as are in most demand for the use of engravers, designers, and all lovers of art" by the evidently rather verbose J. M. Bergling (1866-1933). As a nod to its exotic overtones, the font is named after the 1872 utopian novel of the same name by Samuel Butler.

The Gillery - Modern Serif Typeface - Expressive Feminine Branding Logo Font. The Gillery Serif comes with several alternatives and ligatures, so you can combine them to create the perfect typography design. It's perfect for your upcoming project. Such as luxury logos and branding, classy editorial designs, women's magazines, cosmetic brands, fashion promotions, art gallery branding, museums, architectural history, boutique branding, stationery design, blog design, modern advertising design, invitation cards, art quotes, home decoration , book titles/covers, special events, and more. There he is! Have fun with the Gillery Serif Font. Thank You! Zane Std

Hand lettering isn’t a perfect art form, and this is why it often has an appeal over formal typesetting. Individual interpretation can lead to variations in style, character shape and overall design concept. Case in point: The hand-drawn title for the1933 sheet music “Why Can’t This Night Go on Forever” is a simple Art Deco sans, however it mixes character widths and even angles the letter ‘C’ in a nonconventional way. Deco Design JNL is the digital version of this alphabet, which is available in both regular and oblique versions.

Art deco typography from the Netherlands that summons a thirties vibe for a nostalgic twist on chic lines. Planjer is the work of designer Leon Hulst, and you can see from the layout examples here that nostalgia means ruin, and it has become super cool to use a ruin vibe in retro aesthetics. Yep, there's a touch of class to that worn out look and feel, and the beautiful lines of the typography and numerals show how the barely restrained charisma of art deco can be coupled with the new obsession with all things vintage.

Introducing Billionaire Club - Art Deco Serif Font Billionaire Club is luxury, Art Deco typeface loaded with 8 alternate glyphs for every letter and multilingual support. It's a very versatile font that works great in large and small sizes. Billionaire Club is perfect for branding projects, home-ware designs, product packaging, magazine headers - or simply as a stylish text overlay to any background image. Uppercase, numeral, punctuation & Symbol Alternate glyphs Ligatures Multilingual support Feel free to contact me if you have any questions! Mock ups and backgrounds used are not included. Thank you! Enjoy!

The vast resource of hand lettered vintage sheet music titles offers many interesting and unique variations on even the simplest styles of lettering. A simple thick-and-thin serif design circa the 1920s-1930s evokes a reminiscence of the Art Nouveau period combined with a touch of what was to come during the Art Deco era. Most charming is the fact this lettering is free of the formal rules and constraints of metal type, where designers are generally forced into conformity with uniform stroke widths, serif placements and character shapes.

The Federal Art Project division of the WPA (Works Progress Administration) employed numerous artists, musicians, actors and other creative sorts in a effort to help many survive the Great Depression of the 1930s. One of the posters created by this project was for a "Card Party and Barter Benefit" with proceeds going toward the Nassau Art Teachers Benefit Fund - taking place at the Coca-Cola plant in Rockville Centre, New York. East Village JNL was derived from this poster, and is available in both regular and oblique versions.

Goldana is a display layered font inspired by art deco. The base layer is regular; add an extrude and extrude shadow to create a dimensional look. Several of the styles can be mixed and matched together to create different style details. There are several fonts with a stand-alone style and script. The Script fonts are also equipped with OpenType features. (The shadow, drop shadow, drop stripe and stencil styles are not meant to be layered.) Play with the extras collection to create badges with a vintage feel and an art deco style.

Introducing Akros - Art Deco Serif typeface Akros is luxury, Art Deco inspired typeface with 4 weight, 51 ligature glyphs and multilingual support. It's a very versatile font that works great in large and small sizes. Akros is perfect for branding projects, home-ware designs, product packaging, magazine headers - or simply as a stylish text overlay to any background image. Uppercase, numeral, punctuation & Symbol Light Regular Bold Black Ligatures Multilingual support Feel free to contact me if you have any questions! Mock ups and backgrounds used are not included. Thank you! Enjoy!

Decode is a retro styled font, referencing the art deco typography from the 1920's and 30's. The font is designed to be in keeping with the art deco style but with a contemporary and modern finish making it a stylish font for all kinds of work. The typeface is available in 3 complimentary styles. Use one on its own as a headline font or combine all three to create eye catching typographic displays. Each version comes with deco styled caps with an alternate uppercase to add extra variation to your work.

Dragon Fang is a headline display font set. The style suggests Medieval font forms but in a contemporary sense. The font contains uppercase and lowercase letterforms which include a few alternate characters. Look for the swash “B” and “D” to give your design project a special look. Influenced by everything from Rick Griffin and Linotext to tribal tattoo art this font will bring a contemporary edge to your design project. Fantasy book cover art, album covers, even that horror movie will find many uses for astroluxtype’s Dragon Fang.

Armeston Display - MultiPurpose Serif Typeface - Classic Expressive Fancy Display Font Armeston Display comes with some alternates, so you can combine it to make a perfect typography design. It is perfect for your up coming projects. Such as luxury logo and branding, classy editorial design, woman magazine, cosmetic brand, fashion promotional, art gallery branding, museum, historical of architectural, boutique branding, stationery design, blog design, modern advertising design, card invitation, art quote, home decor, book/cover title, special events and any more. That's it! Have fun with Armeston Multi Purpose font. Thank you! Tebaltipis Studio

Le Havre is a geometric sans serif inspired by the golden era of the passenger ship, when getting to your destination was a delight in and of itself. Compressed capitals, a low x-height and geometric construction give this art deco inspired sans a unique look that looks to the past for inspiration, but is a new contemporary design usable in a wide range of graphic settings. Le Havre features eighteen art deco titling alternates, ligatures and old style figures. Le Havre is named for the port where many a famous luxury cruise liner was launched in the 1930s. One of the best examples of art deco luxury cruise liner advertising can seen in the famous poster advertising the SS Normandie by the French designer Adolphe Mouron Cassandre. In 2009 the Le Havre series was updated with a new thin weight and Le Havre Rounded.

HUNKSTER is heypentype journey to simplified a stencil fonts. Simplified means it must easy and fast to cut when creating stencil art. Hence, this typeface inspired a lot from stencil arts and fonts right from the beginning of its creations. When a lot of stencil fonts out there used to create political message and self-expression, Hunkster take it beyond that. This typefaces can be applied to anything, from motorsports, branding, logo or logotype, industrial design, products packaging, software, games, website headlines,etc. Whatever it will be used, the spirit of the stencil and street art remains. Include in this typeface family is plenty of ligatures because the nature of stencil and our design aims, easy-to-cut but still beautiful. Most importantly its thrown away an image of stencil fonts bound on military themes. This ligatures will be developed in the future release along with updates on Hunkster variable fonts.

“There is just something magical about type design,” says Sebastian Lester. “If you draw a successful typeface it can travel the world, taking a part of you with it.” If this is true, his Soho® Gothic family has taken him far and wide. Understated, modern and exceptionally versatile, the family has been put to good use in just about every application imaginable. A good choice for virtually any type of project, The Soho Gothic family performs equally well as the backbone of a global brand as it would in an edgy fashion magazine. Versatile, extensive, customizable, and multilingual – the Soho Gothic typeface family has it all.With the same proportions as Soho, its slab serif cousin, Soho Gothic ranges across seven weights, from a willowy hairline to a brawny ultra – each with a complementary italic.Lester took care to ensure that the Soho and Soho Gothic designs work in perfect harmony. According to him, “The typefaces were developed alongside each other so that I could consider every aspect of each design and be certain that they would be absolutely compatible.”Soho Gothic is a more understated and more subtle design than Soho. Features that give the design its distinctive tone are the flat, crisp apexes of the diagonal characters like the A and V, and the marked horizontal stress in the a, g and s. “I wanted the family as a whole to radiate effortless modernity,” recalls Lester, “to be a master communicator that works in all conditions and at all sizes.” A collection of alternate and “semi-slab” characters were also part of Lester’s plan. “I like to develop alternate characters for all my type designs,” he says. “I believe they give graphic designers greater flexibility and make a typeface more valuable.” Soho Gothic is available as OpenType® Pro fonts that have an extended character set which supports most Central European and many Eastern European languages. If you’re looking to complete your designs, consider pairing it with Bembo® Book,Joanna® Nova,Neue Frutiger®,PMN Caecilia®,or ITC Stone® Serif.

The name of this font brings back memories of an old fried chicken restaurant in Willow Springs Illinois circa 1960’s and 1970’s, my family would all get in the car and take a long drive down to an old country road Illionis Rt 171 through a forest preserve where we’d come upon the old Willowbrook motel with a bar and restaurant next door. The restaurant was called Kegal’s, when you entered the building you had to walk through the smoky bar first to get to the restaurant, I can still see the hard wood floors with all the finish worn off from decades of foot traffic. Up until the mid 1960’s Kegal’s used to raise their own chickens behind the restaurant, back then fried chicken in the Midwest was either coated in flour or bread crumbs, Kegal’s was covered in a beautiful layer of golden bread crumbs. Before your meal arrived they’d bring a basket of dinner rolls along with crackers, bread sticks and country butter, on the side they’d serve coleslaw with a vinegar sauce, which is very common in the Midwest, the first time you try it your face puckers up like you just sucked on a lemon but you get used it over time. After waiting for what seemed like forever to a child the waitress comes out of the kitchen with a huge tray of that golden deliciousness and your mouth begins to water, in her other hand was another tray filled to overflowing with crinkle cut french fries all made by hand, I’d eat a hole handful of those french fries first then take a bite of that tender juicy farm raised chicken. Today a fine Italian restaurant occupies the old Kegal’s building and the motel is long gone, only my fond memories remain. Fast forward to 2020 and FontMesa has just made some Fried Chicken as an eight weight type font family with alternates. With the Fried Chicken slab serif font family we’ve broken some rules by removing a few of the slabs on certain letters for a unique homemade look. Fried Chicken is perfect for your next product label, t-shirt design, logo, headline or cookbook cover. Treat yourself to some good ol’ Fried Chicken today.

Aire is what Sproviero would call a < big display family >. We recommend seeing its user’s guide. After his success with Reina, Sproviero comes out with this big family of 7 members: Each of them loaded with lots of sophisticated ligatures, alternates and the entire cyrillic alphabet. The overall impression that the font gives is lightness and delicateness; that’s the reason the designer chose to call it Aire, or Air, in English. "Aire was somehow having a rest from my fat face Reina [...] It started as a really thin style of Reina, but it rapidly migrated from it and grew up alone. And how it grew..." The inspiration came from his own past creations: “The heavy strokes of Reina were shouting for a more delicate thing. Something more feminine. More fragile. Something which had a lot of elegance and fresh air inside”. Aire responds to this: Sproviero found that many of the typefaces of nowadays which are used for headlines (best known as display fonts) have almost always just one, maybe two weight styles. This was his opportunity to try something new. Aire makes it easier for the user to generate different levels/layers of communication thanks to its variety of styles. With this font you can solve entire decorative pieces of design with just one font, and that was the aim of it. Aire was designed to be playful yet formal: While none of its alternates are activated it can be useful for short to medium length texts; and when the user chooses to make use of its open-type decorative glyphs, it can be useful for headlines with dazzling results. On March of 2012, Aire was chosen to be part of the most important exhibition of typography in Latinoamerica: Tipos Latinos 2012. TECHNICAL Aire is a family with many members. In total, the user can choose between almost 6,000 (!) glyphs (1,000 per style). Each member has variants inside, which are open-type programmed: The user decides which glyph to alternate, equalizing the amount of decoration wanted. Every decorative glyph has its weight adjusted to the style it belongs to. Exclusively for decoration, Aire Fleurons Pro is an open-type programmed set of ornaments. And last but not least, remember Aire is delicate. What’s my point? It is not recommended to activate all the alternates at the same time. It is typo-scientifically proved: A maximum of 3 or 4 alternates per word would be more than enough.