Kwersity is a boxy, geometric, slab-serifed typeface with strokes of uniform weight. Its circular elements are almost rectangular. The narrower style has a high x-height. Both the narrower and wider variants come in three weights, regular, semi-bold, and bold. (In its original, pre-2020 form, what is now semi-bold was bold. What is now bold is new as of 2020.) There is also a shadow version; Kwersity-semibold can be layered on top of it to color the interior of the letters.

Ranger Script is a modern handwriting calligraphy script. Contains a complete set of lowercase, uppercase, alternative, ligature, punctuation, numbers, and multilingual support. Works in harmony with Ranger Script to create awesome calligraphy creations. You are welcome to use it for various purposes: logos, wedding invitations, titles, signatures, t-shirts, letterheads, signboards, labels, posters etc. How to access all alternative characters, using Windows Character Map with Photoshop: https://www.youtube.com/watch?v=Go9vacoYmBw How to access all alternative characters using Adobe Illustrator: https://www.youtube.com/watch?v=XzwjMkbB-wQ

Always handwritten fonts with an authentic look. Modern handwritten font with brush texture. Its authentic texture makes it the perfect choice for branding and digital design. This font is perfect for branding, logos, web, instagram, quotes, business cards, signs, headers, blogs, branding, invitations, and more! Thank you!

Always handwritten fonts with an authentic look. Modern handwritten font with brush texture. Its authentic texture makes it the perfect choice for branding and digital design. This font is perfect for branding, logos, web, instagram, quotes, business cards, signs, headers, blogs, branding, invitations, and more! Thank you!

Looking to infuse your brand with a burst of retro charm and a dash of pop culture pizzazz? Say hello to our Gresua Fonts! Designed to make your brand stand out in the realms of pop culture, lifestyle, and food and beverage branding, these fonts are an absolute game-changer. Gresua transports you to the golden era of the past, evoking a sense of nostalgia that resonates with pop culture enthusiasts. Seamlessly blending boldness and authenticity, they captivate the hearts of your audience, adding a unique and irresistible touch to your brand identity. In the ever-evolving world of pop culture, lifestyle, and food and beverage branding, it's essential to stay ahead of the curve. Our Gresua Fonts combine vintage aesthetics with a contemporary twist, allowing your brand to shine as a trendsetter. Embrace the bold and unexpected, and watch as your brand becomes the talk of the town. Are you ready to take your brand on an unforgettable journey through the realms of pop culture, lifestyle, and food and beverage branding? Embrace the captivating allure of our Gresua Fonts today and unleash a world of endless possibilities!

Luxery Font, A classy handwritten font with authenticated character. With natural strokes and a stylish signature style, Luxery is perfect specifically for brand visual identities such as brand's visual identity, logo, or display materials. This font has made carefully to make sure it's premium quality. We highly recommend using a program that supports OpenType features and Glyphs panels like many Adobe apps and Corel Draw so you can see and access all Glyph variations. We hope you enjoy our font!

Following in the footsteps of his brother Frankie, FrankieDos entered our catalogue a few years later. FrankieDos follows the same pattern: how to imitate analogic features in a vector-based typeface.

One Code was made in the end of 1998. Original naive character was specially created for an unique design project, but now it is ready for use as an ordinary typeface.

A tall upright CAP font with small caps. Now includes the Capital German double S (Eszett) ß. Applications include Captions, headlines, packaging, posters, ads, greeting cards, book jackets and/or covers.

I was working on an unrelated job with curls and wondered how I could apply them to a font. Well, here it is, all pair-kerned. A little silly but fun.

Another of my hand drawn originals now digitized. It started out as a very bold, decorative initial capital letter - a 'font within a font' - but got extended to the full alphabet.

Bonislawsky pulls off a beauty in these letterforms rendered with barbed wire. In our view, it couldn't have been done better. Now you can contain the animal in you with style.

A tall, warm and friendly handwritten typeface with a simple structure and low contrast. Works well for both display and body text. It has a serif version as well - Liniga Serif.

Ranch Land JNL is based on a classic French Clarendon wood type, many of which were popular in the 1800s and are now associated with either Western motifs or circus events.

Sign Decal JNL is an outline version of Sheldrake JNL - lettering based on original water-applied decal transfers once made by the Duro Decal Company (now Duro Art Industries) of Chicago.

Linger Serif is a tall and friendly handwritten typeface with a simple structure and low contrast. It is the serif version of Liniga. Works well for both display and body text.

Charly Dreams is a sweet, colorful and friendly display font. Add it to your most creative ideas and notice how it makes them stand out! The only limit is your imagination!

Negaroa comes with an aesthetic style, and the serif-type tagline is modern and elegant. This font comes in eight thickness levels, from thin to black to suit your needs. Negaroa is also equipped with the latest professional characteristics that can present an elegant and attractive identity for your company or project for business purposes. It goes well with modern serifs and scripts depicted or stand firm as a title and brand representative for an elegant look. Negaroa also comes with multiple languages, making it easy to use for any country and language use. It also comes with alternative Ligatures and styles to make your designs more attractive. Negaroa is suitable for branding projects and various design purposes such as business cards, name tags, uniforms as a brand enhancement. Advertisements, posters, invitations, branding, logos, magazines, merchandise, presentations, etc. Supports languages: Afrikaans, Albanian, Asturian, Asu, Azerbaijani, Basque, Bemba, Bena, Bosnian, Breton, Catalan, Chiga, Colognian, Cornish, Croatian, Czech, Danish, Dutch, Embu, English, Esperanto, Estonian, Faroese, Filipino, Finnish, French, Friulian, Galician, German, Gusii, Hungarian, Icelandic, Igbo, Indonesian, Irish, Italian, Kabuverdianu, Kalaallisut, Kalenjin, Kamba, Kikuyu, Kinyarwanda, Latvian, Lithuanian, Low German, Lower Sorbian, Luo, Luxembourgish, Luyia, Machame, Makhuwa-Meetto, Makonde, Malagasy, Malay, Maltese, Manx, Meru, Morisyen, North Ndebele, Norwegian Bokmål, Norwegian Nynorsk, Nyankole, Oromo, Polish, Portuguese, Quechua, Romanian, Romansh, Rombo, Rundi, Rwa, Samburu, Sango, Sangu, Scottish Gaelic, Sena, Shambala, Shona, Slovak, Slovenian, Soga, Somali, Spanish, Swahili, Swedish, Swiss German, Taita, Teso, Turkish, Turkmen, Upper Sorbian, Vietnamese, Vunjo, Walser, Welsh, Western Frisian, Yoruba, Zulu A guide to accessing all alternatives can be read at http://adobe.ly/1m1fn4Y Adobe Photoshop go to Window - glyphs Adobe Illustrator go to Type - glyphs Features: A – Z Character Set a – z Characters set Numerals & Punctuations (OpenType Standard) Multilingual Thank you and have a nice day

Type designers are crazy people. Not crazy in the sense that they think we are Napoleon, but in the sense that the sky can be falling, wars tearing the world apart, disasters splitting the very ground we walk on, plagues circling continents to pick victims randomly, yet we will still perform our ever optimistic task of making some little spot of the world more appealing to the human eye. We ought to be proud of ourselves, I believe. Optimism is hard to come by these days. Regardless of our own personal reasons for doing what we do, the very thing we do is in itself an act of optimism and belief in the inherent beauty that exists within humanity. As recently as ten years ago, I wouldn't have been able to choose the amazing obscure profession I now have, wouldn't have been able to be humbled by the history that falls into my hands and slides in front of my eyes every day, wouldn't have been able to live and work across previously impenetrable cultural lines as I do now, and wouldn't have been able to raise my glass of Malbeck wine to toast every type designer who was before me, is with me, and will be after me. As recently as ten years ago, I wouldn't have been able to mean these words as I wrote them: It’s a small world. Yes, it is a small world, and a wonderfully complex one too. With so much information drowning our senses by the minute, it has become difficult to find clear meaning in almost anything. Something throughout the day is bound to make us feel even smaller in this small world. Most of us find comfort in a routine. Some of us find extended families. But in the end we are all Eleanor Rigbys, lonely on the inside and waiting for a miracle to come. If a miracle can make the world small, another one can perhaps give us meaning. And sometimes a miracle happens for a split second, then gets buried until a crazy type designer finds it. I was on my honeymoon in New York City when I first stumbled upon the letters that eventually started this Affair. A simple, content tourist walking down the streets formerly unknown to me except through pop music and film references. Browsing the shops of the city that made Bob Dylan, Lou Reed, and a thousand other artists. Trying to chase away the tourist mentality, wondering what it would be like to actually live in the city of a billion tiny lights. Tourists don't go to libraries in foreign cities. So I walked into one. Two hours later I wasn't in New York anymore. I wasn't anywhere substantial. I was the crazy type designer at the apex of insanity. La La Land, alphabet heaven, curves and twirls and loops and swashes, ribbons and bows and naked letters. I'm probably not the very first person on this planet to be seduced into starting an Affair while on his honeymoon, but it is something to tease my better half about once in a while. To this day I can't decide if I actually found the worn book, or if the book itself called for me. Its spine was nothing special, sitting on a shelf, tightly flanked by similar spines on either side. Yet it was the only one I picked off that shelf. And I looked at only one page in it before walking to the photocopier and cheating it with an Argentine coin, since I didn't have the American quarter it wanted. That was the beginning. I am now writing this after the Affair is over. And it was an Affair to remember, to pull a phrase. Right now, long after I have drawn and digitized and tested this alphabet, and long after I saw what some of this generation’s type designers saw in it, I have the luxury to speculate on what Affair really is, what made me begin and finish it, what cultural expressions it has, and so on. But in all honesty it wasn't like that. Much like in my Ministry Script experience, I was a driven man, a lover walking the ledge, an infatuated student following the instructions of his teacher while seeing her as a perfect angel. I am not exaggerating when I say that the letters themselves told me how to extend them. I was exploited by an alphabet, and it felt great. Unlike my experience with Ministry Script, where the objective was to push the technology to its limits, this Affair felt like the most natural and casual sequence of processions in the world – my hand following the grid, the grid following what my hand had already done – a circle of creation contained in one square computer cell, then doing it all over again. By contrast, it was the lousiest feeling in the world when I finally reached the conclusion that the Affair was done. What would I do now? Would any commitment I make from now on constitute a betrayal of these past precious months? I'm largely over all that now, of course. I like to think I'm a better man now because of the experience. Affair is an enormous, intricately calligraphic OpenType font based on a 9x9 photocopy of a page from a 1950s lettering book. In any calligraphic font, the global parameters for developing the characters are usually quite volatile and hard to pin down, but in this case it was particularly difficult because the photocopy was too gray and the letters were of different sizes, very intertwined and scan-impossible. So finishing the first few characters in order to establish the global rhythm was quite a long process, after which the work became a unique soothing, numbing routine by which I will always remember this Affair. The result of all the work, at least to the eyes of this crazy designer, is 1950s American lettering with a very Argentine wrapper. My Affair is infused with the spirit of filete, dulce de leche, yerba mate, and Carlos Gardel. Upon finishing the font I was fortunate enough that a few of my colleagues, great type designers and probably much saner than I am, agreed to show me how they envision my Affair in action. The beauty they showed me makes me feel small and yearn for the world to be even smaller now – at least small enough so that my international colleagues and I can meet and exchange stories over a good parrilla. These people, whose kindness is very deserving of my gratitude, and whose beautiful art is very deserving of your appreciation, are in no particular order: Corey Holms, Mariano Lopez Hiriart, Xavier Dupré, Alejandro Ros, Rebecca Alaccari, Laura Meseguer, Neil Summerour, Eduardo Manso, and the Doma group. You can see how they envisioned using Affair in the section of this booklet entitled A Foreign Affair. The rest of this booklet contains all the obligatory technical details that should come with a font this massive. I hope this Affair can bring you as much peace and satisfaction as it brought me, and I hope it can help your imagination soar like mine did when I was doing my duty for beauty.

Hughetta is the font of choice for writing things beyond words. This typeface is designed with great detail to convey stylish elegance. So, it can be said, the character of the transformation is very beautiful, a kind of classic ornamental copper script. Hughetta provides alternative variants of most fonts, binders and many calligraphy tips, ideal for elegant labels, high-end packaging, stationery and composition for select brands, beautiful titles, paragraphs, fonts and short text, meant to be read only with eyes or meant to whisper into someone's ear. Hughetta has 368 , including multiple language support. It features OpenType with alternative styles and elegant binding. The OpenType features don't work automatically, but you can access them manually and for best results your creativity will be required in combining variations of these Glyphs. And also a touch of ornament makes this font look elegant. To enable the OpenType Stylistic alternative, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or a later version. (Windows), Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all alternative characters using Adobe Illustrator: https://www.youtube.com/watch?v=XzwjMkbB-wQ How to use the font style set in Microsoft Word 2010 or later versions: https://www.youtube.com/watch?v=NVJlZQ3EZU0 There are additional ways to access alternatives/swashes, using the Character Map (Windows), Nexus Font (Windows) Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all alternative characters, using the Windows Character Map with Photoshop: https://www.youtube.com/watch?v=Go9vacoYmBw If you need help or advice, please contact me by email Thank you for watching!

Glittera Script is a modern calligraphy design, including Regular. This font is casual and beautiful with swash. Can be used for various purposes. such as logos, product packaging, wedding invitations, branding, headlines, signage, labels, signatures, book covers, posters, quotes, and more. Glittera Script includes a change of the OpenType language style, binding and international support for most Western languages. To activate the OpenType Stylistic alternative, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or newer versions. How to access all alternative characters using Adobe Illustrator: https://www.youtube.com/watch?v=XzwjMkbB-wQ Glittera Script is coded with PUA Unicode, which allows full access to all additional characters without having to design special software. Mac users can use the Font Book, and Windows users can use Character Map to view and copy one of the additional characters to insert into your favorite text editor / application. How to access all alternative characters, using Windows Character Map with Photoshop: https://www.youtube.com/watch?v=Go9vacoYmBw If you need help or have questions, please let me know. I am happy to help :) Thank you & Congratulations on Designing! Script is coded with PUA Unicode, which allows full access to all additional characters without having to design special software. Mac users can use the Font Book, and Windows users can use Character Map to view and copy one of the additional characters to insert into your favorite text editor / application. How to access all alternative characters, using Windows Character Map with Photoshop: https://www.youtube.com/watch?v=Go9vacoYmBw If you need help or have questions, please let me know. I am happy to help :) Thank you & Congratulations on Designing!

Brainly Script is the font of choice for writing things that go beyond words. This font type is designed with high detail to deliver stylish elegance. So, it can be said, the character of the change is very beautiful, a kind of classical decorative copper script. Brainly Script presents alternative variants of most letters, binders, and many calligraphy tips, ideal for elegant labels, high-end packaging, personal stationery, and compositions for certain brands, beautiful titling, verses, letters and short texts, which are intended to be read only with the eyes or intended to whisper into someone's ear. Brainly Script has 792+ glyphs and 534 alternative characters, including various language support. With the OpenType feature with an alternative style and elegant binder. The OpenType feature does not function automatically, but you can access it manually and for the best results needed for your creativity in combining these Glyph variations. And also a touch of ornament makes this font look elegant. To enable the OpenType Stylistic alternates, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or later versions. (Windows), Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all alternative characters using Adobe Illustrator: https://www.youtube.com/watch?v=XzwjMkbB-wQ How to use stylistic sets fonts in Microsoft Word 2010 or later versions: https://www.youtube.com/watch?v=NVJlZQ3EZU0 There are additional ways to access alternates / swashes, using the Character Map (Windows), Nexus Font (Windows) Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all the alternative characters, using the Windows Character Map with Photoshop: https://www.youtube.com/watch?v=Go9vacoYmBw If you need help or advice, please contact me by e-mail "maximal.fonts@gmail.com" Thank you for watching!

The Dellgado is the font of choice for writing things beyond words. This typeface is designed with great detail to convey stylish elegance. So, it can be said, the character of the transformation is very beautiful, a kind of classic ornamental copper script. The Dellgado provides alternative variants of most fonts, binders and many calligraphy tips, ideal for elegant labels, high-end packaging, stationery and compositions for certain brands, beautiful titles, paragraphs, letters and short text, intended for read only with the eyes or meant to be whispered into someone's ear. The Dellgado includes various language support. It features OpenType with alternative styles and elegant binders. The OpenType features don't work automatically, but you can access them manually and for best results your creativity will be required in combining variations of these Glyphs. And also a touch of ornament makes this font look elegant. To enable the OpenType Stylistic alternative, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or a later version. (Windows), Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all alternative characters using Adobe Illustrator: https://www.youtube.com/watch?v=XzwjMkbB-wQ How to use the font style set in Microsoft Word 2010 or later versions: https://www.youtube.com/watch?v=NVJlZQ3EZU0 There are additional ways to access the alternative/swash, using the Character Map (Windows), Nexus Font (Windows) Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all alternative characters, using the Windows Character Map with Photoshop: https://www.youtube.com/watch?v=Go9vacoYmBw If you need help or advice, please contact me by email Regards Mova Pista

Generale Script is the font of choice for writing things that go beyond words. This font type is designed with high detail to deliver stylish elegance. So, it can be said, the character of the change is very beautiful, a kind of classical decorative copper script. Generale Script presents alternative variants of most letters, binders, and many calligraphy tips, ideal for elegant labels, high-end packaging, stationery, and compositions for certain brands, beautiful titling, verses, letters and short texts, which are intended to be read only with the eyes or intended to whisper into someone's ear. Generale Script has 300+ glyphs and alternative characters, including various language support. With the OpenType feature with an alternative style and elegant binder. The OpenType feature does not function automatically, but you can access it manually and for the best results needed for your creativity in combining these Glyph variations. To enable the OpenType Stylistic alternates, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7, Microsoft Word 2010 or later versions. (Windows), Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all alternative characters using Adobe Illustrator: https://www.youtube.com/watch?v=XzwjMkbB-wQ How to use stylistic sets fonts in Microsoft Word 2010 or later versions: https://www.youtube.com/watch?v=NVJlZQ3EZU0 There are additional ways to access alternates / swashes, using the Character Map (Windows), Nexus Font (Windows) Font Book (Mac) or a software program such as PopChar (for Windows and Mac). How to access all the alternative characters, using the Windows Character Map with Photoshop: https://www.youtube.com/watch?v=Go9vacoYmBw If you need help or advice, please contact me. :) Thank You, Alpha Bento

Woodford Bourne is a brand new 19th century grotesque typeface. The design is a tribute to the historic stone cast type in the building façades of the former Woodford, Bourne & Co. in Cork City, Ireland. For many years I had admired the type’s simplicity and strength, so I decided to faithfully reproduce those letters and expand them to a fully working font with 500 glyphs per case. A key feature of Woodford Bourne is the ability to change the feel of your typography with just one click. Switch from contemporary to vintage style by selecting “Stylistic Set 1” – this gives Woodford Bourne a unique versatility which I am sure you will enjoy playing with in your designs. It is a solid, reliable “workhorse” font family that reproduces well at all sizes… it’s also great for branding and identities. These font files (v2) were redrawn and updated in April 2021 (v1 created 2015).

Kroist was born from the rebellious mindset to break the rules of perfection of typographic hierarchy. Pushing to the very edge of possibilities to craft something different yet remarkable in the industry. Combining the reference of classic band posters, old records, and a spirit to be loud in sending the message. Kroist will be your perfect choice for your logo, branding, music project, cover artwork, merchandise, apparel, clothing, fashion, movie title, serial project, and many more.

'Rhode White' is a natural calligraphy font. We created this font for modern brands. branding and branding only. The soft, unique and natural touch gives a different impression, it invites attention to take a closer look at your brand. This is a font favoured by agencies who like modern branding, you can make a large number of logos with one font because this font is suitable for use in web logos, personal signatures, portfolios, prints, header, magazine, book cover, t-shirt print, craft, and cosmetic packaging. Again, this is a font worthy of your collection. Thank you,

Introducing Kirsty, the typeface that will give your designs a cutting-edge, contemporary feel. With its sharp, Latin-serif design, Kirsty is a modern take on the classic nineteenth-century railroad lettering. Released in 2000, this typeface quickly became a favorite for its unique octagonal shape and bold, commanding presence. Now, with a proper lowercase, five weights, and obliques, Kirsty is more versatile than ever. Its sleek, angular lines make it perfect for graphic design, branding, and advertising, while the small caps add a touch of sophistication to any layout. Just be aware that not all languages are available in small caps, so be sure to check if your application supports them. Whether you’re looking to create eye-catching headlines, standout logos, or striking marketing materials, Kirsty has the style and versatility to make your designs pop. So why settle for bland, generic typefaces when you can make a statement with Kirsty? Try it out today and see the difference for yourself. Most Latin-based European, Vietnamese, Greek, and most Cyrillic-based writing systems are supported, including the following languages. Afaan Oromo, Afar, Afrikaans, Albanian, Alsatian, Aromanian, Aymara, Azerbaijani, Bashkir, Bashkir (Latin), Basque, Belarusian, Belarusian (Latin), Bemba, Bikol, Bosnian, Breton, Bulgarian, Buryat, Cape Verdean, Creole, Catalan, Cebuano, Chamorro, Chavacano, Chichewa, Crimean Tatar (Latin), Croatian, Czech, Danish, Dawan, Dholuo, Dungan, Dutch, English, Estonian, Faroese, Fijian, Filipino, Finnish, French, Frisian, Friulian, Gagauz (Latin), Galician, Ganda, Genoese, German, Gikuyu, Greenlandic, Guadeloupean Creole, Haitian Creole, Hawaiian, Hiligaynon, Hungarian, Icelandic, Igbo, Ilocano, Indonesian, Irish, Italian, Jamaican, Kaingang, Khalkha, Kalmyk, Kanuri, Kaqchikel, Karakalpak (Latin), Kashubian, Kazakh, Kikongo, Kinyarwanda, Kirundi, Komi-Permyak, Kurdish, Kurdish (Latin), Kyrgyz, Latvian, Lithuanian, Lombard, Low Saxon, Luxembourgish, Maasai, Macedonian, Makhuwa, Malay, Maltese, Māori, Moldovan, Montenegrin, Nahuatl, Ndebele, Neapolitan, Norwegian, Novial, Occitan, Ossetian, Ossetian (Latin), Papiamento, Piedmontese, Polish, Portuguese, Quechua, Rarotongan, Romanian, Romansh, Russian, Rusyn, Sami, Sango, Saramaccan, Sardinian, Scottish Gaelic, Serbian, Serbian (Latin), Shona, Sicilian, Silesian, Slovak, Slovenian, Somali, Sorbian, Sotho, Spanish, Swahili, Swazi, Swedish, Tagalog, Tahitian, Tajik, Tatar, Tetum, Tongan, Tshiluba, Tsonga, Tswana, Tumbuka, Turkish, Turkmen (Latin), Tuvaluan, Ukrainian, Uzbek, Uzbek (Latin), Venda, Venetian, Vepsian, Vietnamese, Võro, Walloon, Waray-Waray, Wayuu, Welsh, Wolof, Xavante, Xhosa, Yapese, Zapotec, Zarma, Zazaki, Zulu and Zuni.

Zafra is a geometric display font and works best in display applications, such as headline, posters, signage, magazine, product branding, corporate branding, logos and titles.

Lightmoon is an elegant and sleek script font, perfect for exquisite projects that need an authentic look! Add it to your most creative ideas, and notice how it makes them come alive!

Endellia is a bold and thick lettered display font, created with the help of a brush pen. Add it to your most creative ideas and notice how it makes them come alive!

Bricklayers is a gorgeous poster and headline font which allows its users to build their individual brick walls for print and web design. Heed the instruction how to build your own wall.

Busero is a bold and powerful display font. It celebrates abstract shapes in all their eclectic beauty. Add this font to your creative ideas and notice how it makes them stand out!