The Posterama™ typeface family contains 63 fonts and is a true journey through space and time. Designed by Jim Ford, each Posterama family contains 7 weights from Thin to Ultra Black, in 9 distinct families. What makes Posterama so unique and versatile are the eight alternative display families. By making use of a collection of alternative glyphs, Posterama sets an evocative flavor to visualize an entire century of futuristic reference points from art, architecture, poster design and science fiction into one family. Posterama Text is the base family. It has the most robust character set including upper and lowercase glyphs and pan-European language support (including Greek and Cyrillic). Note: all the other Posterama variants described below do not have lowercase letters or Greek and Cyrillic support. Posterama 1901 recalls the decoratively geometric style of Art Nouveau from the turn of the 20th century. Letterforms such as the slender, snaking ‘S’, the high-waisted ‘E’ and the underlined ‘O’ revive the spirit of Charles Rennie Mackintosh and the designers of the Viennese Secession. Posterama 1913 pays homage to the Armory Show, or 1913 Exhibition of Modern Art, which brought the revolutionary work of European artists such as Picasso, Duchamp and Kandinsky to the US for the first time to the shock and astonishment of press and public. Near-abstract, angular characters such as the ‘A’, ‘E’ and ‘N’ hint at cubism’s jagged and clashing planes. Posterama 1919 uses a small, but important, variation to set a tone when the Bauhaus was founded, and the surge in radical European typography that followed. The straight-sided, roundheaded ‘A’ adds a flavor of 1919 – this style of ‘A’ can still be seen in the Braun logo, designed in 1934. Posterama 1927 captures the year of Metropolis, The Jazz Singer and Paul Renner’s pioneering, geometric Futura typeface from 1927, which had a profound influence on design in the US and Europe. Posterama 1933 – With its low-waisted, sinuous designs, the Posterama 1933 typeface family echoes lettering of the Art Deco period, which in turn had its roots in Art Nouveau, the key influence on Posterama 1901. The two fonts make a great team and can be used interchangeably. Posterama 1945 features a few Cyrillic characters to conjure up an era when Russian art and political posters made their mark in cold war propaganda, espionage and also giant aliens and monsters. Posterama 1984 takes its typographic influences from George Orwell’s classic novel, publicity for the dystopian action and sci-fi movies (Blade Runner, Videodrome and Terminator) and games like Space Invaders and Pac-Man that made an impact at that time. Posterama 2001 was inspired by Stanley Kubrick’s science fiction masterpiece, which made extensive use of the Futura typeface. Posterama 2001 finds its cosmic orbit with its nosecone-style ‘A’ from NASA’s much-missed ‘worm’ logotype. There’s an echo, too, in Bauhaus designs from as early as 1920, whose minimalist, geometric lettering also featured a crossbar-less ‘A’.

Buffet Script is based on fantastic calligraphy by Alf Becker, arguably the greatest American sign lettering artist of all time. The Alf Becker series of nameless alphabets published by Sign of the Times magazine in 1941 has attracted letter digitizers for a few years now, so it’s really a wonder that a few of those alphabets are still in the non-digital realm. It is understandable, though, that the basis for Buffet Script was not digitally attempted until now. The page presenting this alphabet shows a jungle of letters running into each others and swashes intertwining. The massive amount of work involved in digitizing such lettering, where scanning is nowhere near being an option, is quite obvious at a mere glance. If anyone was going to commit this particular alphabet to a digital form, it would have to be redrawn stroke by stroke and curve by curve on the computer. And don't we love a challenge! But seriously, the challenge was not the main attraction. In a way, the Becker approach to lettering is so far from digital that the imagination is almost forced to work out possibilities and letter combinations to solve problems presented by the scant showings in that magazine. After a few imaginative visualizations, the digital potential becomes clear in the mind, and the eye and hand follow. The result with Whomp (another Alf Becker-inspired work) was an enormous font with a lot of alternates and ligatures. With Buffet Script the imaginative process was no different, but the result particularly shines here, because this is some of the most fascinating flowing calligraphy ever seen. Calligraphy is where the accountability of all the little extra touches, such as alternates and swashes and ligatures, is raised to a higher level than in most other type categories. Buffet Script’s OpenType programming contains discretionary ligatures, stylistic and contextual alternates, interacting with each other to allow the composition of just the right word or sentence. This font is best used where lush elegance is one of the design’s requirements.