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  1. Clear Sans Text by Positype, $25.00
    Clear Sans™ is a… wait for it… rational geometric sans serif. It is intended to fill a niche… to provide an alternative to the somewhat based-on-vernacular signage, somewhat geometric sans. I hear the word vernacular thrown around too much and too loosely. If a typeface is based in the vernacular, based on hand-painted or hand-crafted signage, then it should be based on the movements of the hand, retain that warmth and not on a pretty geometric model. For me, clean, geometric and precise doesn't have to be cold and expressionless. The original skeleton was hand-painted in 2008 to help determine and inform my decisions going forward. The typeface was completed shortly afterwards at the behest of an old friend for their identity. As usual, I expanded it, but considered retiring it since there were so many things similar out there. Years later, I had a chance to rediscover it and came to the conclusion that it could be improved, expanded in a logical and useful way, and introduced. I would be lying if I didn't admit that the rise of webfonts and embedded type in applications influenced many of the decisions I made about reworking Clear Sans™. Completely new Text and Screen fonts were developed that utitlize larger x-heights, space-saving widths, logical (and simplified) weight offerings… to name a few alterations. Even the pricing of each variant was considered to produce a more reasonable and simple solution for the developer, designer, professional and novice. Clear Sans™ is a departure from my previous sans serifs, but the influences of Aaux Next, Akagi Pro and Halogen are evident. Enjoy a light-hearted mini-site devoted to Clear Sans™
  2. Clear Sans Screen by Positype, $21.00
    Clear Sans™ is a… wait for it… rational geometric sans serif. It is intended to fill a niche… to provide an alternative to the somewhat based-on-vernacular signage, somewhat geometric sans. I hear the word vernacular thrown around too much and too loosely. If a typeface is based in the vernacular, based on hand-painted or hand-crafted signage, then it should be based on the movements of the hand, retain that warmth and not on a pretty geometric model. For me, clean, geometric and precise doesn't have to be cold and expressionless. The original skeleton was hand-painted in 2008 to help determine and inform my decisions going forward. The typeface was completed shortly afterwards at the behest of an old friend for their identity. As usual, I expanded it, but considered retiring it since there were so many things similar out there. Years later, I had a chance to rediscover it and came to the conclusion that it could be improved, expanded in a logical and useful way, and introduced. I would be lying if I didn't admit that the rise of webfonts and embedded type in applications influenced many of the decisions I made about reworking Clear Sans™. Completely new Text and Screen fonts were developed that utitlize larger x-heights, space-saving widths, logical (and simplified) weight offerings… to name a few alterations. Even the pricing of each variant was considered to produce a more reasonable and simple solution for the developer, designer, professional and novice. Clear Sans™ is a departure from my previous sans serifs, but the influences of Aaux Next, Akagi Pro and Halogen are evident. Enjoy a light-hearted mini-site devoted to Clear Sans™
  3. Harri Text by Blancoletters, $39.00
    Harri Text is more than an extension of Harri. It shares its origin, a certain flavour and a great deal of its idiosyncrasies, but while Harri is an uppercase-only typeface intended for display uses, Harri Text is conceived as a text type family, including a new extra-light weight, italics, small caps and other additions that make it suitable for editorial purposes. As its predecessor Harri Text addresses several concerns regarding the dualism neutrality vs. idiosyncrasy, or in other words, how local features meet global design in the context of a modern society (as is the case in the Basque Country in recent times). The origin of Harri Text —vernacular Basque lettering for the most part— is full of idiosyncrasies and peculiarities that, while giving them its special character, may hinder readability in some cases. The default set in Harri Text tones its essence down a little bit. It is still present, although less obstrusive. Stylistic sets 1, 2 and 3 are a chance to recover gradually this essence modifying some characters —specially the characteristic design of letter A– for those who seek a more local flavour. Stylistic set 4, on the other hand, does the opposite job, this is, removes asymmetrical serifs and other small details in order to create a more neutral atmosphere. Any traces to its origin are this way diluted resulting in a crisp and clean incise variant. Stylistic set 6 is available in the italic styles. It provides a more fluid and cursive flavour to some letters in case a calligraphic mood is desired. Harri Text comes with 1054 glyphs in its character set (1078 in the italics) with support for more than 220 languages.
  4. Ancient Astronaut by Comicraft, $19.00
    Are you in search of Ancient Astronauts? Extraterrestrial beings who came from the 12th planet to influence human cultures, technologies and religions? They're here! They visited our Earth prehistorically and they didn't just make contact with humans -- they gave birth to our entire race! Some believe they are a secret group of reptiloids who still control humanity! Their agents live amongst us disguised as George W. Bush, Queen Elizabeth II, Kris Kristofferson and Lady Gaga. It's true, we read it in Weekly World News. These ancient aliens established divine status over primitive men and compelled them to build Stonehenge, Pumapunku, the Moai of Easter Island, the Great Pyramid of Giza, and the ancient Baghdad electric batteries. After all, if you're stuck on Earth, you may as well have some big heads to look at and a source of power to jump start your flying saucer. And a font. Features: Three fonts (Regular, Bold & Alien) with alternate characters.
  5. Resplendent by Set Sail Studios, $16.00
    Resplendent is a beautiful and free-flowing hand-lettered modern brush script font. Along with a full set of alternate lowercase characters, Resplendent comes in 2 different styles; Brush and Solid - giving you a hugely versatile brush font which can be used in a range of different scenarios. Resplendent Brush maintains a rough hand-painted aesthetic, whereas Resplendent Solid has a totally clean & smooth finish to it's edges; ideal for vinyl cutters such as Cricut and Silhouette Cameo, or simply for any project which needs a silky smooth style. Both styles of the font include an 'Alt' version, this has replaced all of the lowercase characters with a completely new set. If you wanted to avoid letters looking the same each time to recreate custom lettering, or try a different word shape, simply switch to the 'Alt' fonts for an additional layout option. Language Support • All Resplendent fonts include language support for; English, French, Italian, Spanish, Portuguese, German, Swedish, Norwegian, Danish, Dutch, Finnish, Indonesian, Malay
  6. Remsen Script by Three Islands Press, $39.00
    The 1765 Stamp Act ignited in American colonists a simmering distrust of the distant British Parliament, whose oppressive trade duties they deemed unfair assaults on their rights as English subjects. Before long, of course, this little dustup spawned The Boston Tea Party, the American Revolution, and the birth of the U. S. of A. But before the Battles of Lexington and Concord, a group of Philadelphia merchants made one last-ditch call for commercial cooperation across the Atlantic. This futile appeal survives to this day on a three-page broadside, finely engrossed by a penman of the period and passed down through the generations of a family named Remsen. Remsen Script is an interpretation of that penman’s neat, formal cursive—from its broad antique flourishes to its subtle unevenness and gently ragged strokes. Perfect for event announcements, fine product packaging, recreations of historical documents, or anywhere you wish to offer a whiff of a bygone era.
  7. Hero Sandwich Pro by Comicraft, $19.00
    As comic book readers know all too well, team ups are every super hero’s bread and butter... when the brave and the bold are in a pickle, and super villains are running onion rings around them, here’s how they roll: They Meat! They Team-Up with your taste buds! They Fight Hunger! Our original Hero Sandwich font has become a go-to for video game and app graphics, due to its easy readability and friendly demeanor. The new Pro version adds nine weights from Thin to Heavy, with matching italics, plus a versatile Variable Font to dial in your preferred combination of weight and italic slant. Each weight includes four numbering options and support for 222 languages, including Cyrillics. So take a footlong bite out of crime, and make the subways safe again with our mouthwatering Hero Sandwich! Prepared with care and plastic gloves by those awfully nice chaps at the Comicraft deli.
  8. Brocha by Latinotype, $26.00
    I made the first sketches for Brocha when I first visited Easter Island in 2011. I took inspiration from pre-Columbian art for such sketches, but I must say that they were kind of rough and clumsy; it was an experimental and limited-use typeface. It took a long time, but thanks to my learning about type design gained over the years, I have finally been able to complete my project. I have made sure to preserve the Latin American spirit of my original designs in order to give my final typeface an expressively handmade, highly humanist look. Brocha is a display sans with friendly design ideal for high-impact headlines, logotypes or use on cookies packaging designs. Brocha consists of 2 subfamilies: one basic and one alternative. Each subfamily comes in 8 weights plus italics. The Alt version is highly recommended for those art directors who look for more varied fonts when designing.
  9. MFC Phonograph Monogram by Monogram Fonts Co., $19.00
    The inspiration source for MFC Phonograph Monogram is a vintage monogram specimen named “Kent” showing only a CBA sample. It was a style I could find no other reference for, but was desperate to recreate this record like styling of monogram. Finally, it all comes to life in MFC Phonograph Monogram. I even threw in a little dog and phonograph icons hidden in the font as decorative icons reminicent of old Victrola records. Phonograph Monogram supports two and three letter monograms, although the two letter style break from the circular record design and creates a zulu style shield design. MFC Phonograph Monogram uses the Ligatures feature, available in most OpenType savvy applications, such as Adobe Illustrator CS (see Fig. 1). The Ligatures feature is typically enabled automatically, but you may need to confirm this in your program if you are not certain. If any second lowercase letter typed does not automatically switch to form the right side of the rounded form, you do not have Ligatures enabled.
  10. Burger by Lián Types, $25.00
    Inspired in the world of the fast-food, my aim with Burger was to achieve a sexy slab serif font. Since it's not very common to see slabs with swashes I consider this project as an experiment with interesting results. In order to mantain an even weight on the written word, all the glyphs including the swashy ones had to look like compact blocks: This makes the font work much better used with almost no leading, as seen in posters above. Despite the formal look of its genre, this slab serif is also very playful and unique. (Maybe unhealthy food deserves better fonts already, right?) Taste Burger, come on, give it a try! On a more personal note: Why I made this font? Some months ago I started the gym and with it, an strict diet to see some results faster... Maybe my temptation is being, in Lacanian terms, "sublimated" by making delicious and unhealthy fonts.
  11. Lalibela by CyberGraphics, $43.00
    My motivation for designing the Lalibela family (which is based on Bodoni) was to pay homage to Ethiopic script. The script has been around for about 3 000 years, but I took artistic licence to deviate from the original model and add personal touches. I chose Bodoni as a historical model because of its display value and not its text size use because the extreme contrast made it difficult to read at small sizes. A Modern typeface characterized by consistently horizontal stress, flat and un-bracketed serifs, and a high contrast between thin and thick strokes, were the final step in typography two-hundred-year journey away from calligraphy. The austerity, simplicity and greater contrast style was perfected.Contrary to all the refinements in Bodoni, I have revisited calligraphy with the font Lalibela that mimics Ethiopic Script. It was drawn with a much larger x height and less geometric than Bodoni for its primary use as a display font. For example, a lot of italic serifs were added to the roman face as well as 16 additional ligatures to obtain more a feel of calligraphy. I made the serifs thicker and bracket one side with straight steps obtaining a reduced contrast to withstand breaking up at smaller sizes.An additional variant, "Lalibela Alternate" was designed to provide an interesting mixing possibilities with the Bold face for more expressive headlines.
  12. Mantika Book by Linotype, $50.99
    Mantika Book was originally conceived and drawn parallel to the first Agilita drawings. *[images: pencil drawings] It took several years before having a chance looking at these designs again. But then, my first impulse was to turn this alphabet into a new sanserif, which was to become Mantika Sans. This was the starting point to conceive a super family consisting of different design styles and corresponding weights. The initial drawings of Mantika Book were refined and an Italic was developed to go with it. The aim was to create a modern serif typeface which is reminiscent of humanistic Renaissance typefaces, yet without following a particular historic model. Its large x-height for one is far away from original Renaissance models. Mantika Book was designed as a companion serif typeface to Mantika Sans that can be set for lengthy texts as in books, hence its name. It shares the same x-height with Mantika Sans but has longer ascenders and descenders, making for better word shapes in long, continuous reading. The approach of an ›old-style‹ looking typeface with large minuscules makes Mantika Book also a choice for magazine text settings where one often needs smaller point sizes to fit in a multiple columns layout. The unique details of Mantika Book are the asymetric bracketed serifs in the upright font and its higher stroke contrast than usual in a Renaissance style. The stems are slightly curved inwards. Also, the Italics have a low degree of inclination, which makes longer passages of text set in Italic rather pleasing to read. Another feature Mantika Book shares with Mantika Sans is that all four weights take up the same line length. It covers all European languages plus Cyrillic and Greek, is equipped with lots of useful scientific symbols [double square brackets, angle brackets, empty set, arrows] and the regular weight has small caps. There is a kind of an old-style feeling to Mantika Book, yet these citations were turned into a contemporary serif typeface with a soft but sturdy character.
  13. Duos Pro by Underware, $50.00
    Duos Pro, a script for illusionists, comes in 10 styles. Whatever style you pick: apply this speedy monolinear handwriting font in large sizes, because it is made for catching the attention. Take Duos Sharp, which comes with speedy strokes and sharp endings in light, regular and black weights. Or pick Duos Round, and its 3 styles with a softer voice and round endings. Some people call those endings “funky ball noses“, an odd but appropriate description. Round styles look more like round tip speedball lettering, but contrary to most speedball letterings they're written with a very high speed. Especially Duos Round Black is more cuddlesome than its sharper counterpart. For an even more intuitive feel, we added two more sets: Duos Brush & Duos Paint. Duos Brush combines monoline strokes with brush beginnings and endings, for that graphical, freshly lettered touch. A closer look will reveal how its brushed tails vary all the time. Duos Paint is made up out of rough & artistic painted strokes, with all its accompanying shortcomings. In contradiction to the finesses of lighter weights, Duos Paint Black scores in being the most nonchalant and impressionistic. Poésie brutale! As well as having the option to choose between (or mix) these 10 styles, Duos Pro has additional hidden functionalities. For example, every style has many alternate lettershapes and ligatures, offering various different results and lengths to display every single word. Or manually add one of the swashes for more emphasis. A bonus font, Duos Tools, includes tool icons, strokes and banners. If that ain’t enough, throw in some polysemic letters for smart, ambiguous communication if you like. Want to become a signpainter? Then be a signpainter. Always wanted to be an artist? This is your chance! Duos Pro boosts your look. Make your visual vocabulary as grandiose, dramatic, sensitive or picturesque as you want. But whatever you do, don't hesitate to apply Duos Pro “short & big”!
  14. PF Das Grotesk Pro by Parachute, $79.00
    Das Grotesk was inspired by earlier nineteenth-century grotesques, but it is much more related to American gothic designs such as those by M.F. Benton. Due to their pure geometric structure, most grotesque typefaces tend to have a rather monotonous and lifeless appearance, thus failing to express the ideals of the modern creed. Das Grotesk on the other hand is a lively design with several distinguishable characteristics which attract attention when set at large sizes, whilst they become subtle and blend evenly at small sizes, fostering a neutral identity. This is a very legible and space-saving typeface with a narrow structure. It was designed with slanted curved ends and sheared terminals applied on several straight strokes. It has two-storey ‘a’ and ‘g’ but includes single-storey alternates. The family consists of 14 weights ranging from Extra Thin to Black (including true-italics). It provides simultaneous support for Latin, Cyrillic and Greek and is loaded with several advanced typographic features such as small caps. Download its complehensive PDF Specimen Manual for further details.
  15. Herschel by Tried & True Supply Co., $30.00
    Herschel ventures into the elaborate world of late 19th-century typography to bring its winsome charm and compelling aesthetics into modernity. Staying true to the spirit of its historical era of inspiration, Herschel was designed with extreme attention to detail. Although its aesthetic roots are firmly planted in the treasury of Gilded Age typography, it has been technically constructed to withstand all the rigorous demands that modern technology places on type today. Herschel’s nostalgic, flared, and gently bifurcated serifs shine brightest when employed as display type, but are suited well for any application where inimitable character is needed. Named after designer Brian Brubaker’s maternal grandfather, a retired dairy farmer of more than 60 years, Herschel is available in six delectable weights: Skim, One Percent, Two Percent, Whole, Creamline, and Butter. Features overview: • 800+ glyphs per weight • 120+ stylistic alternates • Upper and lower case • Titling/Drop capitals with multiple and contextual ligatures • Lining, oldstyle, proportional, and tabular figures • Standard and discretionary ligatures • Unique dingbats and special characters • International language support for 200+ latin-based languages, including Vietnamese
  16. HWT Roman Extended Fatface by Hamilton Wood Type Collection, $24.95
    The design of the first "Fat Face" is credited to Robert Thorne just after 1800 in England. It is considered to be the first type style designed specifically for display or jobbing, rather than for book work. The first instance of Fat Face in wood type is found in the first wood type specimen book ever produced: Darius Wells, Letter Cutter 1828. This style was produced by all early wood type manufacturers. The style is derived from the high contrast, thick and thin Modern style of Bodoni and Didot developed only decades previously. The extended variation makes the face even more of a display type and not at all suitable for text. This type of display type was used to compete with the new Lithographic process which allowed for the development of the poster as an artform unto itself. This new digitization by Jim Lyles most closely follows the Wm Page cut. The crisp outlines hold up at the largest point sizes you can imagine. This font contains a full CE character set.
  17. Eggad by Ingrimayne Type, $9.00
    Eggad features letters on eggs. It can be a fun font to use at Easter or for any egg-related message. Some of the eggs - those on the upper-case keys - have their large end on the bottom and others - those on the lower-case keys - have their large end on the top. The font uses the contextual alternatives feature of OpenType to alternate the big-bottom and big-top eggs. If you only want eggs with big tops or with big bottoms, turn this feature off. Eggad comes in two styles, a regular style in which the eggs are outlined and a bold style in which the eggs are solid. Both are monospaced. The two styles can be layered to color the eggs. Alternatively, background color can be added (dot accent and ring characters) or the outline color can be changed (sterling and yen characters) using layers in the regular style. If you are typing numbers and you want the start to be big-bottom number, switch on OpenType style set 1.
  18. Bauhaus Bugler Soft by Breauhare, $35.00
    Take Bauhaus Bugler, dip it in chocolate, and what do you get? Bauhaus Bugler Soft, of course! Or dip it in butter! You can achieve all sorts of yummy, appealing images with the softness of Bauhaus Bugler Soft, whether it be food, cosmetics, fabric softener, or any number of other fluffy things! Unlike its fellow Bugler fonts, Bauhaus Bugler Soft’s design never appeared in Harry Warren’s 6th grade class newsletter, The Broadwater Bugler, but its design came about during that same period in 1975. Because of this, it has been officially designated an honorary Bugler font! Its theme of broad curves that leap over and under conjure visions of fashion and high-end department stores with their dress boxes and shopping bags, plus hair products, cosmetics, couture, and other stylish personal merchandise of the highest caliber. Bauhaus Bugler Soft also has an art deco flavor, especially when all capitals are used. It comes with two alternate versions of the upper and lower Y to give users more freedom of choice. Put Bauhaus Bugler Soft in your “haus” today! Digitized by John Bomparte.
  19. Battista by preussTYPE, $29.00
    The BATTISTA typeface stands in the long tradition of the designs developed by Giambattista Bodoni, who made his famous typefaces in the end of the eighteenth century. Similar designs can be found on various specimen books e.g. Alexander Wilson, John Bell, Edmund Fry and Alexander Thibaudeau. One of the best italics was available by Stephenson Blake & Co. foundry form Sheffield, England. In the end of the nineteenth century an unknown punch cutter at the German type foundry Schelter & Giesecke made an very bold cut of this Bodoni design. He brought both designs, the regular and the italic to an new level of harmony. Compared to the original Bodoni designs the new typeface was a lot bolder, which was well taken by the audience in this time. The BATTISTA typeface is an remarkable design, assembled of ultra bold and very fine shapes, but in all, the spirit of Bodonis design was well preserved. BATTISTA is a classic display design. The fine details are best shown on larger text sizes.
  20. Cebreja by Rafaeiro Typeiro, $29.90
    Cebreja is made of “cereja” (Cherry in English) with “br” in the middle, “br” from Brazilian. So called because the font is made with Brazilian cherry wood, which allows thin rods to be carved without breaking and maintaining its shape with use and allowing the ink to spread evenly and precisely, since the density of the wood guarantees this robustness. Its well-polished and minimalistic, works wonderfully on its own for logos, headlines, posters, packaging and smaller applications! And with seven different weights with their correlated italics and all SmallCaps to choose from, your option to create more unique and versatile designs is a lot wider. Have fun and produce more. This typography has the OpenType features that are standard in our type foundry, complete set of numerals, standard ligatures, discretionary ligatures, Stylistic Alternates, Stylistic Sets –ss01 and ss02, in addition these features have been enriched with smarter scrypts, which make fractions form automatically; prevents alternate glyphs from clash. Making composition with this typography even faster and easier.
  21. Magneton by Melvastype, $32.00
    Magneton is a brush script typeface that contains three weights and two slant angles. Three weights simulates the pressure of the brush pen; light is written with a gentle pressure and the bold one with more pressure. Two slant angles gives Magneton two natures; the more casual one and the more dynamic one. So with this script you have lots of options to choose from. You can adjust the look and feel just like when writing with a real brush pen! Magneton has lots of alternates and swash characters. It has two sets (and more) of upper case letters. The more basic one and the more flamboyant one. It also has lots and lots of lower case alternates: two styles of end swashes, underlines, a few different ascender and descer swashes and much more. Please explore the images and glyhp set to get the idea. I hope you like what you see and use Magneton in logos, lettering compositions, t-shirts etc. there are lots of opportunities with this one. Thank you and please enjoy!
  22. Century 751 by Bitstream, $29.99
    The year 1914 marked the appearance of Washington Ludlow's first typograph machine. This remarkable invention permitted typesetters to quickly cast a full line of lead type in one operation using supplied brass matrices, a procedure which was for the time a major technological improvement over the usual hand-set foundry type methods. Casting type the Ludlow way necessitated the creation of an entire range of new Ludlow typefaces, a development which made Ludlow not only a major manufacturer of printing machinery, but also one of the world's leading sources of professional type design. Renowned typographers such as Douglas C. McMurtrie and Ernest F. Detterer created original faces at Ludlow's request. Robert Hunter Middleton was Ludlow's design director for over fifty years, and during his distinguished career produced an entire library of typefaces representing virtually every known typographic style. He is recognized as one of the most prolific type designers of all time. Today, new Ludlow computer fonts are in preparation, including optically-correct versions of many classic Ludlow typefaces, drawn directly from the originals in the Ludlow company library.
  23. Brim Narrow by Jamie Clarke Type, $15.00
    Brim is inspired by antique woodtype and chromatic type from the 1800s. Its various styles stack together creating a variety of decorative combinations. Each style can be assigned its own colour, resulting in a rich assortment of eye-catching combinations. The font began as a handful of letters created for a logotype. It became clear that it would make an excellent display typeface, so it was expanded to include all uppercase letters, numbers, European accents and more. Warm and tactile, Brim produces punchy headlines and decorative titles. Perfect for posters, packaging and logotypes. The name Brim accurately describes the expanded outer edge designed to produce its distinctive outlines. This overlapping structure couldn’t function correctly in wood or metal type; however for digital typography this system produces a more efficient solution for colour type, both in design and smaller file size, important for web typography. Many thanks to Dave Foster, Toshi Omagari, & Terrance Weinzierl, who generously gave their time to guide the design of this typeface. For a flattened version, see Brim Combined
  24. Belda by insigne, $29.99
    Step into the beauty of Belda’s elegant form and discover the richness flowing from both its historic influence and its strong elements. At its heart, Belda's graceful style embodies the classical calligraphy of the Roman capital, best known from such Roman monuments as Trajan's Column. To lessen the possibility for error, the builders of these defining structures brushed their templates onto the marble before taking their first cuts from the expensive stone. These simple strokes now mark a simple but wonderful path full of life and mystery. Beyond a copy of the past, Belda has grown from its roots to offer a brave, new world of potential through its still-simple structure. The new design strongly contrasts thickness and stroke. Its delicate shape, curves and sharp serifs provide a unique style of harmony and beauty. The resulting balance? The lighter weight design remains subtle and elegant, while the combination in its bolder counterparts provides an intense luster and sparkle, pulling the reader’s eye to the font’s captivating features. A quick look beyond its surface of standard forms also reveals Belda has more layers to discover with OpenType small capitals, titling capitals and more. With a wealth of weights and many widths beside, the font is capable of serving as both text and titling. While especially strong as a movie title or poster font, it’s also great for book jackets, advertising, and packaging. So start your journey with Belda. The possibilities to explore on this path are practically endless. Production assistance from Lucas Azevedo and ikern.
  25. Solpera by Storm Type Foundry, $32.00
    This type face fills one of the gaps between the world of Roman alphabets and that of linear alphabets. The first to be designed was the set of upper-case letters. The expression of these characters cannot conceal that they were originally intended only for the sculptor's use, as a type face for three-dimensional inscriptions. Their width proportions reflect a dialogue between the contemporary feeling and the legacy of classical Roman inscriptions. The type face was later complemented with a set of lower-case letters and elaborated into further designs. Its clear, concise letter forms end with small serifs which not only make the type face more refined, but above all anchor the individual letter signs visually to the horizontal of the text line. The austere construction of the majority of the letters is balanced by the more exuberant, humanizing forms of the most frequently used letters "a"; "e". (The three variants of the lower-case "e" enable to create rhythmically differentiated texts.) The letters in which a straight stroke is connected with an arch are designed in two ways. That means that the letters "n", "h","m" and the group of letters "b","d","p","q" are conceived in a different way. Thus an interesting tension is created in the structure of the text, which, however, does not endanger legibility. The economizing, slightly narrowed design of this type face predetermines its use for the setting of usual texts. In larger sizes, however, it produces a rather serious, even solemn, impression.
  26. Verve by Altered Ego, $65.00
    Called by some the "Archetype of the millennium", Verve is a seven-weight typeface family. It features a complete Adobe character set with kerning and fit to match. The alternate characters offer some variations on s,f,h,j,k,S,T,Y and others, plus this font has the Euro symbol. Verve is the fourth in an on-going series of condensed typefaces that I’ve been designing since 1989. My concept was to create an elegant condensed typeface that would be a "typeface for the millennium," in style and functionality. At the very core of all my designs is a typographic problem I wanted to solve, or a market niche that I think needs filled. Verve addresses both of those concerns, without copying or borrowing from its predecessors. There’s the challenge of creating a rich and interesting typeface with an austerity of line and elegance of form. I’m a minimalist by nature – but I wanted Verve to have a sensuous feel in certain respects – yet have that sensuality balanced by the uniformity of the uniform character widths. Gottfried Pott always stresses "theme and variation," and "point and counterpoint," and that’s what I’m doing in Verve. What one finds in musical composition is evident in Verve. Perfect for book covers, CD packaging, club flyers, retail packaging (especially bottles!), identity design and multimedia. The adventurous can try it in text, but it will give you a headache. The beauty of Verve is in thesize and weight variations which create a rich typographic texture in this font.
  27. Haboro Squared by insigne, $25.00
    Haboro Squared is a formidable typeface, created for a variety of uses. Clean and consistent, it evokes the 1950s and 1960s. Haboro Squared conveys accuracy and utility with its clean, consistent strokes. In the 1950s and 1960s, designers and the general public began to reject the austerity of the war years in favor of a new sense of American optimism. This era is reflected in Haboro Squared’s gently rounded letters, playful alternates, and multi-purpose use. Whether you are creating a logo, crafting a website, or designing a magazine article, Haboro balances modernity with a hint of nostalgia. Haboro Squared achieves a balance between fashion and practicality. Even though it has an angular, modern design, it radiates friendliness and warmth. Haboro Squared works well for headings and brief texts. This collection of fonts consists of eight weights, from Thin to Black, each with a corresponding italic. Your design will seem robust and fashionable with so many options. Haboro plenty of alternate glyphs from which you can select an alternative or adjust the appearance of each letter. You’ve found a secret weapon. The Haboro Hyperfamily features a whole array of options, from Haboro Sans, Serif, to Haboro Didone. Take a look at the entire family. Even the most serious texts have a touch of whimsy thanks to the quirky alternate terminals in this multipurpose text face. Impress clients with your next branding package, web site, or magazine spread. Let the nostalgia of America’s post WWII heyday fill you with inspiration! Supercharge your next branding package, web site, or magazine spread with Haboro Squared!
  28. Martini at Joe's by steve mehallo, $19.56
    Googie Architecture, also known as "Midcentury Coffee Shop Modern," was born in California during the Atomic Age. Martini at Joe's is based on lettering from several historic Googie sources - many of which no longer exist. The futuristic Martini at Joe's collection was named for Northern California's famous Italian-themed "Joe's" restaurants, some of which are still serving up large portions of charbroiled beef steak, canned buttered veggies and pretty decent martinis. Martini at Joe's contains many fabulous typographic extras – and is available in single font packages or as a 15 font interchangeable Megaset (with "italic-esque" obliques and "retro obliques"). Martini at Joe's is perfect for use as commercial signage, on the menu for your coffee shop, supper club, tiki bar, fish grotto, smorgy, space port or destination casino. It also holds its own in any vintage store, on greeting cards, t-shirts, hi-brow gallery announcements, product skins, your 'zine masthead, on the faceplate of your futuristic microwave oven, tv dinner packaging, at millionaire's conferences or even embellishing the fuselage of your latest jet airline venture. Martini at Joe's: there's no better way to say, "Hold the olive, I'm having a moment."
  29. Colville by Canada Type, $29.95
    The Colville fonts began their existence in 2015 as a project-specific typeface, made to be used on a custom-made headstone commemorating Canadian artist Alex Colville (1920-2013) and his wife Rhoda Wright. For that purpose, some initial shapes were modelled after letters Colville himself had used on a Governor General gold medal he designed in the mid-1970s. From there started a year-long project that culminated in a set of four comprehensive fonts ranging in weight from Light to Bold, each containing over 750 glyphs to cover Pan European language support, stylistic alternates, five sets of figures, automatic fractions, and some ornaments rooted in Alex Colville’s art. These fonts exhibit a strong art deco aesthetic that has always been a favourite of architects, metal casters, and sign makers. This is a very humanist geometry alternating from the precisely calculated to the curvy and lithe, subtle contrast, flat stroke stops, and airy proportions that make for a counterspace built for accommodation and comfort. The breadth and timeless humanism of the Colville set makes fit in a variety of applications, from straightforward headlines, titles, and emphasis captions, to branding and packaging.
  30. Blorp by Missy Meyer, $12.00
    I had a totally different name assigned to this font at first. Then, while drifting off to sleep one night during the creation process, my sleepy brain said, "You know, BLORP would be a great name to go with these letter shapes." Normally when I have those half-asleep ideas and look at them in the morning, they make no sense. But I decided to make a sample image for BLORP, and it turns out I really like it! So ... BLORP it is! This font is extensively edited for super-smooth lines and curves, so it'll cut like butter in your Cricut or Silhouette machine. Though it's also super cute for print projects, logos, branding, or anything else you want to use it for! It has a funky mix of letter sizes and heights, and two sets of uppercase letters, so you can mix everything together JuSt LikE tHIs, and it'll still look great! BLORP includes over 300 extended Latin characters for language support, including, but not limited to: Catalan, Czech, Danish, Esperanto, Estonian, Finnish, French, Gaelic, German, Icelandic, Irish, Italian, Latvian, Lithuanian, Norwegian, Polish, Portuguese, Romanian, Serbian (Latin), Slovak, Slovenian, Spanish, Swedish, Turkish, Welsh, and more!
  31. Blindness Graffiti by Colllab Studio, $14.00
    "Hi there, thank you for passing by. Colllab Studio is here. We crafted best collection of typefaces in a variety of styles to keep you covered for any project that comes your way! What if you could have a graffiti font collection? Or a street-inspired font collection? What if you want something clean, legible, yet still playful and fun? Searches online turn up nothing. Those popular sites only provide typical graffiti fonts. Well don't worry. What you’re looking for lies right here. We combine art and technology to bring the most extensive graffiti font collection around to your doorstep easier, faster, and cheaper than anywhere else. Introducing, Blindness Graffiti font is more than just random lettering. Its structured strokes and grungy strokes ooze its strong characteristic, inspired by urban style or cyberpunk design. It’s out of this world yet the balance between action and serenity keeps the font grounded. Blindness Graffiti is available in uppercase, lowercase, numerals, punctuations and lots of variations on each character include OpenType features, alternates, common ligatures and also additional swash to let you customize your designs. A Million Thanks www.colllabstudio.com
  32. Autoradiographic by Typodermic, $11.95
    Ahoy there, folks! Have we got a typeface for you! It’s called Autoradiographic, and it’s inspired by those trusty old warning signs from back in the day. You know the ones…“Inflammable! Stay away!” And boy oh boy, does it have personality! Back in the post-WWII era, low waistlines were all the rage—but let me tell you, strict waistline alignment was not. No, sir! That’s where Autoradiographic comes in. It’s informational, sure, but it’s also neat as a pin and chock full of personality. And listen to this—Autoradiographic has everything you need to crunch those numbers like a pro. Mathematical symbols? Check. Fractions? Check. Currency symbols? Check, check, and check. And for those times when you really want to make an impact, Autoradiographic’s italics are narrow and loosely spaced. Now that’s what I call a typeface with some serious sass! So what are you waiting for? Grab a copy of Autoradiographic today—it comes in five weights and italics, so you’re sure to find just the right fit for your project. Don’t miss out on the chance to add some mid-century flair to your work—you won’t regret it! Most Latin-based European, and some Cyrillic-based writing systems are supported, including the following languages. A Afaan Oromo, Afar, Afrikaans, Albanian, Alsatian, Aromanian, Aymara, Bashkir (Latin), Basque, Belarusian (Latin), Bemba, Bikol, Bosnian, Breton, Bulgarian, Cape Verdean, Creole, Catalan, Cebuano, Chamorro, Chavacano, Chichewa, Crimean Tatar (Latin), Croatian, Czech, Danish, Dawan, Dholuo, Dutch, English, Estonian, Faroese, Fijian, Filipino, Finnish, French, Frisian, Friulian, Gagauz (Latin), Galician, Ganda, Genoese, German, Greenlandic, Guadeloupean Creole, Haitian Creole, Hawaiian, Hiligaynon, Hungarian, Icelandic, Ilocano, Indonesian, Irish, Italian, Jamaican, Kaqchikel, Karakalpak (Latin), Kashubian, Kikongo, Kinyarwanda, Kirundi, Komi-Permyak, Kurdish (Latin), Latvian, Lithuanian, Lombard, Low Saxon, Luxembourgish, Maasai, Macedonian, Makhuwa, Malay, Maltese, Māori, Moldovan, Montenegrin, Ndebele, Neapolitan, Norwegian, Novial, Occitan, Ossetian, Ossetian (Latin), Papiamento, Piedmontese, Polish, Portuguese, Quechua, Rarotongan, Romanian, Romansh, Russian, Sami, Sango, Saramaccan, Sardinian, Scottish Gaelic, Serbian, Serbian (Latin), Shona, Sicilian, Silesian, Slovak, Slovenian, Somali, Sorbian, Sotho, Spanish, Swahili, Swazi, Swedish, Tagalog, Tahitian, Tetum, Tongan, Tshiluba, Tsonga, Tswana, Tumbuka, Turkish, Turkmen (Latin), Tuvaluan, Uzbek (Latin), Venetian, Vepsian, Võro, Walloon, Waray-Waray, Wayuu, Welsh, Wolof, Xhosa, Yapese, Zapotec Zulu and Zuni.
  33. Nerdropol by Typodermic, $11.95
    As I perused the latest offerings in the realm of graphic design, I chanced upon a curious creation that caught my discerning eye. Nerdropol, an offspring of the Neuropol X typeface, is a simulated bitmap typeface that touts a bevy of striking effects. This digital wonder is designed to capture the essence of original pixel fonts, rendering each character with precision and attention to detail. As I delved deeper into Nerdropol’s aesthetic, I couldn’t help but marvel at its distinctly industrial feel. Indeed, this font exudes a hard-edged, high-tech vibe that is sure to turn heads and captivate the senses. Every letter, meticulously crafted to evoke a sense of raw, unadulterated power, is sure to make an impact in any project. Nerdropol takes things to a whole new level by limiting kerning to full pixel increments, further emphasizing its digital origins. This meticulous attention to detail serves to heighten the overall effect of the font, resulting in a truly unique and visually stunning experience. In conclusion, if you seek to infuse your graphic design projects with a touch of cyberpunk flair, look no further than Nerdropol. With its daring aesthetic and unrivaled attention to detail, this font is sure to take your creations to new heights of digital excellence. Most Latin-based European writing systems are supported, including the following languages. Afaan Oromo, Afar, Afrikaans, Albanian, Alsatian, Aromanian, Aymara, Bashkir (Latin), Basque, Belarusian (Latin), Bemba, Bikol, Bosnian, Breton, Cape Verdean, Creole, Catalan, Cebuano, Chamorro, Chavacano, Chichewa, Crimean Tatar (Latin), Croatian, Czech, Danish, Dawan, Dholuo, Dutch, English, Estonian, Faroese, Fijian, Filipino, Finnish, French, Frisian, Friulian, Gagauz (Latin), Galician, Ganda, Genoese, German, Greenlandic, Guadeloupean Creole, Haitian Creole, Hawaiian, Hiligaynon, Hungarian, Icelandic, Ilocano, Indonesian, Irish, Italian, Jamaican, Kaqchikel, Karakalpak (Latin), Kashubian, Kikongo, Kinyarwanda, Kirundi, Kurdish (Latin), Latvian, Lithuanian, Lombard, Low Saxon, Luxembourgish, Maasai, Makhuwa, Malay, Maltese, Māori, Moldovan, Montenegrin, Ndebele, Neapolitan, Norwegian, Novial, Occitan, Ossetian (Latin), Papiamento, Piedmontese, Polish, Portuguese, Quechua, Rarotongan, Romanian, Romansh, Sami, Sango, Saramaccan, Sardinian, Scottish Gaelic, Serbian (Latin), Shona, Sicilian, Silesian, Slovak, Slovenian, Somali, Sorbian, Sotho, Spanish, Swahili, Swazi, Swedish, Tagalog, Tahitian, Tetum, Tongan, Tshiluba, Tsonga, Tswana, Tumbuka, Turkish, Turkmen (Latin), Tuvaluan, Uzbek (Latin), Venetian, Vepsian, Võro, Walloon, Waray-Waray, Wayuu, Welsh, Wolof, Xhosa, Yapese, Zapotec Zulu and Zuni.
  34. Tanamera by Jolicia Type, $19.00
    Introducing Tanamera: Your Portal to Psychedelic Nostalgia Product Description: Unleash the vibrant energy of the '60s and '70s with Tanamera, the ultimate psychedelic type display font that channels the essence of retro vintage style. Whether you're designing a groovy poster, an album cover, or revamping your branding, Tanamera is your ticket to a kaleidoscopic journey through time. Key Features: 1. Psychedelic Vibes: Tanamera captures the essence of a bygone era, where peace, love, and creativity reigned. Its mesmerizing swirls and curves will transport you to the heart of the psychedelic revolution. 2. Vintage Aesthetic: With carefully crafted glyphs that pay homage to the fonts of the past, Tanamera adds an authentic touch of nostalgia to your projects, effortlessly embodying the essence of the retro era. 3. Endless Customization: Tanamera comes with a variety of alternates and ligatures, providing you with endless possibilities to create unique and eye-catching typography that stands out from the crowd. 4. Versatile Usage: Whether you're designing for print or digital media, Tanamera adapts seamlessly to various applications, from posters, branding, and advertising, to websites and social media. 5. High-Quality Craftsmanship: Crafted with precision and attention to detail, Tanamera is a high-quality font that ensures crisp, sharp lines and smooth curves, making it perfect for both small and large-scale projects. 6. Easy to Use: Tanamera is user-friendly and compatible with popular design software, ensuring a smooth and hassle-free integration into your creative process. Why Choose Tanamera? Tanamera is not just a font; it's a portal to the past, a gateway to a world of vibrant colors, free-spirited expression, and boundless creativity. It's your chance to infuse your designs with the unmistakable energy and style of the psychedelic era, creating a visual experience that captivates and enchants your audience. Let Tanamera be your guide to reviving the past while embracing the future. Elevate your design projects with this captivating font, and watch as your creations come to life with the magic of retro vintage style. Get Tanamera today and embark on a journey through time that will leave a lasting impression on anyone who sees your work.
  35. Times Eighteen by Linotype, $29.00
    In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times™, Times™ Europa, and Times New Roman™ are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times™ is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times™ Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times™ Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer. Times™ Europa is the Walter Tracy re-design of 1972, its sturdier characters and open counterspaces maintain readability in rougher printing conditions. Times New Roman™ is the historic font version first drawn by Victor Lardent and Stanley Morison for the Monotype hot metal caster."
  36. Times Europa LT by Linotype, $29.99
    In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times™, Times™ Europa, and Times New Roman™ are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times™ is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times™ Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times™ Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer. Times™ Europa is the Walter Tracy re-design of 1972, its sturdier characters and open counterspaces maintain readability in rougher printing conditions. Times New Roman™ is the historic font version first drawn by Victor Lardent and Stanley Morison for the Monotype hot metal caster."
  37. Times Ten by Linotype, $40.99
    In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times™, Times™ Europa, and Times New Roman™ are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times™ is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times™ Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times™ Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer. Times™ Europa is the Walter Tracy re-design of 1972, its sturdier characters and open counterspaces maintain readability in rougher printing conditions. Times New Roman™ is the historic font version first drawn by Victor Lardent and Stanley Morison for the Monotype hot metal caster."
  38. Times Ten Paneuropean by Linotype, $92.99
    In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times™, Times™ Europa, and Times New Roman™ are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times™ is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times™ Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times™ Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer. Times™ Europa is the Walter Tracy re-design of 1972, its sturdier characters and open counterspaces maintain readability in rougher printing conditions. Times New Roman™ is the historic font version first drawn by Victor Lardent and Stanley Morison for the Monotype hot metal caster."
  39. Times by Linotype, $40.99
    In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times™, Times™ Europa, and Times New Roman™ are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times™ is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times™ Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times™ Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer. Times™ Europa is the Walter Tracy re-design of 1972, its sturdier characters and open counterspaces maintain readability in rougher printing conditions. Times New Roman™ is the historic font version first drawn by Victor Lardent and Stanley Morison for the Monotype hot metal caster."
  40. Botanika by Suitcase Type Foundry, $75.00
    The motivation behind the Botanika family was the desire to create a text version of the Magion font. Although the glyphs were originally drawn using the same proportions, they were subsequently adjusted in order to improve legibility. The font retains certain characteristics of the original, such as the top serif on the “i” and the similar bottom serif on the “l”. Lowering the x-height lent the family a new and original character. The italics are slightly more condensed than the regular weight, without losing the austere grace of the regular weight. They are distinct enough to stand out in the text. Alternative characters can be selected to spice up the setting, or conversely to subdue headlines by using more traditional letter shapes. Small caps are available as well. The monospace version is a 10 pitch font: at 10 pt type size 10 characters fit exactly into the width of one inch, meaning that individual letters Take up 60 % of an em in width. The family is provided with matching italics. The modifications made during the OpenType transition included the addition of missing glyphs to cover the Suitcase Standard set and adding relevant kerning pairs, plus redrawing the bold weight and the accents. Despite its lower x-height, the font is often used for setting medium to long texts. Its slightly archaic feel lends text set in Botanika an air of novelty, which may be the reason why it is so popular in extensive corporate identity systems. If you are looking for an alternative to the cold, neutral sans serifs which are so popular these days, Botanika is the perfect choice.
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