Aristelle Family is a beautiful, hand-lettered script that was created using Leonardt III EF nib. Aristelle Script is full of OpenType features such as initial and terminal swashes, ligatures, and ornaments and is best used in an OpenType-aware software. Aristelle Sans and Sans Condensed are well additions to the Aristelle Script and all three fonts shall help you create organic, stylish, and full-of-character designs.

Rottko is a strong, static grotesque. Round shapes tend to square. The smooth silhouette of the letters contrasts with the clear rhythm of the composition. Diagonal strokes are a bright accent. The font contains a standard set of Latin, mathematical symbols. Rottko is designed for poster slogans and bright headlines. This typeface suit for modern logo and branding. It's clear and memorable. The family set consist 12 style.

ITC Vinyl was designed by J. Keith Moore, who was born in Germany but raised in Colorado. The typeface is a hybrid of Art Nouveau, street attitude, and 1950s design and was created with pen, ink, and French curves before being converted into digital fonts with Adobe Illustrator. ITC Vinyl is a family of four display faces in outline and solid designs with corresponding sawtooth" variants for each."

Graphen family is a hand drawn typeface with 5 different weights. This font contains script that replaces glyphs with their alternates. It is based on checking the same glyphs in close range - not on a random appearance. Every weight was designed with attention to detail, so it can be used in small sizes and even on big posters. Weights include different features, such as dingbats or old style figures.

British type designer Neville Brody created this display FontFont in 1994. The font is ideally suited for music and nightlife and poster and billboards. FF Dirty Three provides advanced typographical support with features such as ligatures. It comes with proportional lining figures. This FontFont is a member of the FF Dirty super family, which also includes FF Dirty Four, FF Dirty One, FF Dirty Seven, and FF Dirty Six.

TinmanPro is a mildly stressed humanist sans serif type based on the University of California Oldstyle type designed by Frederick Goudy. The design captures the warmth and friendly character of Goudy�s original in a monotone sans. Broad Latin support along with small caps, fraction support and other typographic niceties are included in the ten font family. Weight range includes Regular, Medium, DemiBold, Bold and ExtraBold with matching italics for each.

Superpop is sweet and gentle, a rounded geometric sans with a brushy script twist. Soft and refreshing like a soda, this font gets fizzy when geometric letterforms get mixed with script shapes you wouldn’t expect in a Sans Serif. A display family with two styles ( regular and italic ), 5 weights and an outline version for each style. Opentype Features: https://www.rsztype.com/article/how-to-use-opentype-features-adobe-microsoft-pages

Museo Sans is based on the well-known Museo . It is a sturdy, low contrast, geometric, highly legible sans serif typeface very well suited for any display and text use. This OpenType font family offers also support for CE languages and even Esperanto. Besides ligatures, automatic fractions, proportional/tabular lining and old-style figures, numerators, denominators, superiors, and inferiors, Museo Sans also has a ‘case’ feature for case sensitive forms.

Introducing mid-century modern font family – Halau Serif. Classic mid-century serif with characteristic cartoon look. Straight for your summer projects. More fun, more sun and more retro-modern! Play with it and get really cool retro-lettering style. Also, you can use some alternates (A, E, K, R, Y, a, g, l, k). Also, you get Mid-Century Modern style graphic objects set as letters and numerals alternates (36 Total).

Sans meets serif. Would you like to express tradition by using a contemporary font? Sintesi might be exactly what you are looking for. Sintesi stands for synthesis: the unification of serif and sans-serif into a contemporary font, which surprises with different facets depending on its application. In copy size Sintesi performs like a sans-serif. It is a compact and well readable font that fulfills all requirements of modern digital media. In larger sizes, Sintesi unfolds its traditional character. Now, its strong contrast and the perceptible feather-ductus stand out clearly, as we appreciate it in a historical old style face. Sintesi is completed by a suitable italic. Its cursive character has more to do with writing-speed than to moderate inclination. Therefore Sintesi may be well-suited for many other purposes, not only for emphasis. The whole font family consists of 20 styles and offers a wide range of Western and Eastern European special characters, typographical ligatures, uppercase, oldstyle and fraction figures. Sintesi (Serif) builds together with Sintesi Semi and Sintesi Sans an extended family. Start combining antiquity with modernity! Download a free trial version of Sintesi with a reduced character set. Check it out!

Introducing Etnier – A brand-new modern family with a unique! Etnier is a modern variable font. Essentially, it's a sans-serif font with a sturdy and squared appearance, ensuring excellent legibility. It offers various widths and italics that provide versatility for your designs. The bolder, the stronger – this defines Etnier. Its bold and robust qualities, especially in the italic version, make it ideal for UI/UX-related designs. In total, there are 14 font styles available, or even more if you use the single files variable. You have the flexibility to slide through the weight and width options to find the sweet spot for Etnier. shape! What's Included? Etnier Main File 14 fonts family with Weight and Oblique options Instructions (Access special characters in all apps, even in Cricut Design) Accessible in Adobe Illustrator, Adobe Photoshop, Microsoft Word even Canva! PUA Encoded Characters. Fully accessible without additional design software Language Support: Danish, English, Estonian, Filipino, Finnish, French, Friulian, Galician, German, Gusii, Indonesian, Irish, Italian, Luxembourgish, Norwegian Bokmål, Norwegian Nynorsk, Nyankole, Oromo, Portuguese, Romansh, Rombo, Spanish, Swedish, Swiss-German, Uzbek (Latin) Come and say hello over on Instagram! https://www.instagram.com/dharmas.studio/ Have a great day! Dharmas Studio

The font is actually not a revival of ‘Avant Garde’—by Herb Lubalin—but it takes its spirit. Fibra is a geometric sans serif, yet without the typical structural strictness of these kind of fonts, that represents experimental type design. This can be seen in the contrast between curves and straight lines in some characters such as ’n’ and ‘h’ unlike rounded ones such as ‘a’ and ‘d’; details of some display characters (e.g. three upper terminals in ‘W’ and projection off the stem in ‘A’); and exaggerated terminal in ‘R’. All these features give Fibra a strong personality—a sans serif typeface that ‘gives you the chills’. Fibra was specially designed for display use. The font has a very generous x-height that allows for use in corporate text, thanks to its good readability. Fibra comes with 2 subfamilies—a more ’normal’ Basic family, with a smaller amount of stylistic features, for use in subheadings or any other type of text that requires formality, and an Alt family that shows off the true potential of the font, making it the perfect choice for magazine headlines, posters and logotypes.

Introducing Eigerdals Slab - the ultimate font for creating a cozy and inviting atmosphere in your designs. This slab-serif font family captures the essence of the mountains of Norway and the streets of Stockholm, making it the perfect choice for design projects that need a touch of Hygge. With its top-heavy characters, Eigerdals Slab has a more approachable and warm feel that sets it apart from other font choices. Plus, its tall x-height, brushed and smooth look makes it both readable and stylish. But that's not all, Eigerdals Slab comes loaded with practical OpenType features like ligatures, unicase alternates, and a set of upright italic swash alternates, that can be fully utilized in software like Quark and Adobe suite. Not only that, it also includes support for a wide range of languages. Eigerdals Slab is an extension of the Eigerdals family, and its distinctive look pairs perfectly with other text faces. Whether you're using it for display work or longer blocks of text, Eigerdals Slab is the perfect font for adding warmth and friendliness to your designs. Don't wait any longer, try Eigerdals Slab today and elevate your work to the next level!

Movida™ is a 101-font mega family - modern, spurless, with geometric flat-sided nature. Its versatile character and huge choice of styles let it serve as a charismatic display typeface as well as clean contemporary tool for setting paragraph text. Its dynamic personality fits perfectly to such industries as sports, gaming, technology, streetwear, automotive. Movida works great for logo design & branding, magazine editorial use, web design, user interfaces and mobile applications. Movida features a super-flexible 3-axis variable font allowing fluent adjustments to width, weight and italic angle. This single font contains all the styles and features of the whole mega family. Main features: 5 widths (Narrow, Condensed, Normal, Expanded, Wide) 10 weights for each width (from Hairline to Black) + 10 corresponding italic styles 1 variable font (3 axes: weight, width, italic angle) modern, slick & sharp spurless design large x-height improving legibility in small sizes flattened oval shapes, adding vertical rhythm and elegance to narrow styles extended latin language support OpenType features (case sensitive forms, standard and discretionary ligatures, stylistic sets, contextual alternates, lining, oldstyle and tabular figures, slashed zero, fractions, superscript and subscript, ordinals, currencies and symbols)

Kamane is a new font family, designed by Naghi Naghashian. It is based on classic calligraphic “Naskh” with the modern typographic metric. It is a Font family, in 3 weights, Light, Regular and Bold. This font is a contribution to modernisation of Arabic typography, gives the font design of Arabic letters real typographic arrangement und provides more typographic flexibility. Kamane supports Arabic, Persian and Urdu. It also includes proportional and tabular numerals for the supported languages. Kamane design fulfils the following needs: A Explicitly crafted for use in electronic media fulfills the demands of electronic communication. B Suitability for multiple applications. Gives the widest potential acceptability. C Extreme legibility not only in small sizes, but also when the type is filtered or skewed, e.g., in Photoshop or Illustrator. Nima’s simplified forms may be artificial obliqued in InDesign or Illustrator, without any loss in quality for the effected text. D An attractive typographic image. Kamane was developed for multiple languages and writing conventions. Kamane supports Arabic, Persian and Urdu. It also includes proportional and tabular numerals for the supported languages. E The highest degree of calligraphic grace and the clarity of geometric typography.

Inspired by old nature field notebooks, Natura was born out of the passion for new modern hand-calligraphy, designed first with a flexible fountain pen and then digitalized glyph by glyph to get the natural feeling of the dry ink on smooth paper. This family includes five different fonts. Natura regular is an upright script with lots of swashes and ligatures and offers a wide range of flexibility with its many Opentype features. You will also find that its initial and terminal letters can enhance your designs in new and creative ways. Natura Slanted font offers the same functionality than Natura Regular but we changed the angle 16 degrees, creating an elegant feeling. Natura Notebook, is a narrow serif font with a stylised grunge effect with strong, legible vertical height. Natura Icons and Natura Stamps complete the whole family with incredible flourished elements and capital letters inspired by nature. Hand-drawn leaves, plants, flowers, as well as large and small animals add original detail while complementing the font perfectly. Natura is ideal to use for event invitations, special purpose cards, signatures, labels and packages. Check out also ‘Modern Love Slanted’ Turquoise Nautica

Tomato Ketchup is a bold vintage style serif font with a nonchalant charm and sturdy confidence in. Tomato Ketchup has a recognizable flavor and a reminiscence of familiar warm nostalgic feeling. The font is equipped with Contextual, Swash, Stylistic and Titling alternates as well as Discretionary Ligatures and even more extra alternates. Tomato Ketchup is a great typeface for contemporary graphic design with that certain feeling of familiarity and friendliness.

AREA 88 is an experimental grunge style font with a unique look. The font is easily recognized with a messy, dirty texture . AREA 88 has all the features usually included in a fully professional font.

Victorian Orchid is a gorgeous vintage flower. Victorian Orchid is a beautiful, organic serif font family available for both text and display. Its bizarre serifs for A and other diagonal letterforms came from decorative types and letterings in old Victorian era. These unusual serifs support and enhance the horizontal flow of the eyes and vertical alignments. Very eye-catching lowercase g also came from the Victorian era and this is one of the most dramatic letterform of this font. Lowercase such like n and d also have horizontal serifs which designed in the same theory. Victorian Orchid is somewhat organic, humanistic and soft-impression font like Transitional Serif as typified by Times New Roman. But at the same time, this font has horizontal serif and vertical stressed letterform like Modern Serif. They make this font sharp, handsome and neat. In addition, Victorian Orchid has low contrast and the serifs are not too flat and not too coved. By them, Victorian Orchid create strong and casual impression like Slab Serif fonts. Victorian Orchid family consist of 5 weights from Light to Bold including about 500 glyphs, international accented letters, some OpenType features. Italics are "True" italics which designed very carefully to match Romans.

Fontoddler Font Family, This font was created with the personality, in mind, of my two-and-a-half-year-old granddaughter Chloe Bella. I believe strongly that fonts have personalities that’s why we refer to their members as ‘characters’ or to be more accurate, ‘glyphs’. This font is playful, bold, colorful in form and design, a bit irregular, a bit informal, a bit irreverent, a bit humorous, a bit sassy, and a bit independent just like my little one. When used in color Fontoddler sings. She’ll be writing and creating visual words in just the nick of time. At 2 she started recognizing many colors and identifying people, places, animals, and objects and now she’s recognizing letters. I can’t wait for her to understand that this font was designed and named after her. Fontoddler currently exists in 3 styles, Medium, Heavy, and Heavy Outline. Naturally Heavy and Heavy Outline are congruous, ie. They are fitting together. I hope you enjoy and use this 24th font family from Cozyfonts Foundry. It will fit well with greeting cards, signage, birthday parties, holiday occasions, invites, stationary, headlines, logos, posters, cartoons, animation titles, movie titles and even sports events and sports logos. Have fun with this one. Tom Nikosey

Introducing “Nesting” – sanserif / display font with a new look, which is stylish and flexible. Its bold, solid, clear, and strong characteristics make this font look beautiful with the right portions in your various design projects This font is made with passionate pleasure and passionate passion applied to this font design, so this font is suitable for offline or online games, PC or smartphone games, adventure posters, children’s movie titles, food titles and logos, magazines, youtube covers, youtube cover images, social media page covers, banner headlines, children’s book titles, film titles, and more. What’s Included : Standard glyphs Ligature Works on PC & Mac Simple installations Accessible in Adobe Illustrator, Adobe Photoshop, Adobe InDesign, even work on Microsoft Word. PUA Encoded Characters – Fully accessible without additional design software. Fonts include multilingual support for; Afrikaans, Albanian, Croatian, Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Hungarian, Italian, Norwegian, Polish, Portuguese, Slovak, Slovenian, Spanish, Swedish

Introducing “Teny” – sanserif / display font with a new look, which is stylish and flexible. Its bold, solid, clear, and strong characteristics make this font look beautiful with the right portions in your various design projects This font is made with passionate pleasure and passionate passion applied to this font design, so this font is suitable for offline or online games, PC or smartphone games, adventure posters, children’s movie titles, food titles and logos, magazines, youtube covers, youtube cover images, social media page covers, banner headlines, children’s book titles, film titles, and more. What’s Included : Standard glyphs Ligature Works on PC & Mac Simple installations Accessible in Adobe Illustrator, Adobe Photoshop, Adobe InDesign, even work on Microsoft Word. PUA Encoded Characters – Fully accessible without additional design software. Fonts include multilingual support for; Afrikaans, Albanian, Croatian, Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Hungarian, Italian, Norwegian, Polish, Portuguese, Slovak, Slovenian, Spanish, Swedish

Introducing “Ematane” – sanserif / display font with a new look, which is stylish and flexible. Its bold, solid, clear, and strong characteristics make this font look beautiful with the right portions in your various design projects This font is made with passionate pleasure and passionate passion applied to this font design, so this font is suitable for offline or online games, PC or smartphone games, adventure posters, children’s movie titles, food titles and logos, magazines, youtube covers, youtube cover images, social media page covers, banner headlines, children’s book titles, film titles, and more. What’s Included : Standard glyphs Ligature Works on PC & Mac Simple installations Accessible in Adobe Illustrator, Adobe Photoshop, Adobe InDesign, even work on Microsoft Word. PUA Encoded Characters – Fully accessible without additional design software. Fonts include multilingual support for; Afrikaans, Albanian, Croatian, Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Hungarian, Italian, Norwegian, Polish, Portuguese, Slovak, Slovenian, Spanish, Swedish

Introducing “BROQI” – sanserif / display font with a new look, which is stylish and flexible. Its bold, solid, clear, and strong characteristics make this font look beautiful with the right portions in your various design projects This font is made with passionate pleasure and passionate passion applied to this font design, so this font is suitable for offline or online games, PC or smartphone games, adventure posters, children’s movie titles, food titles and logos, magazines, youtube covers, youtube cover images, social media page covers, banner headlines, children’s book titles, film titles, and more. ============================================================================================================ What’s Included : Standard glyphs Ligature Works on PC & Mac Simple installations Accessible in Adobe Illustrator, Adobe Photoshop, Adobe InDesign, even work on Microsoft Word. PUA Encoded Characters – Fully accessible without additional design software. Fonts include multilingual support for; Afrikaans, Albanian, Croatian, Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Hungarian, Italian, Norwegian, Polish, Portuguese, Slovak, Slovenian, Spanish, Swedish

Rockglazer is a script font similar to a curve writing which expresses modernity, boldness and strength, unlike the other script fonts. There are swinging curves and wipes on some of the letters to add beauty, and the differences in the line thickness of each letter are so clear that you can use this font for bigger-sized texts for a better legibility. Enjoy the available features here. Features: Stylistic Sets Ligatures Multilingual Supports PUA Encoded Numerals and Punctuations Rockglazer fits for various design projects, such as posters, banners, logos, magazine covers, quotes, greeting cards, printed products, merchandise, social media, etc. Find out more ways to use this font by taking a look at the font preview. Hopefully, you have a great experience using our font. Feel free to contact us if you require more information when you are dealing with a problem. Thank you. Happy designing.

Introducing “High Mount” – Sanserif / display font with a new look, which is stylish and flexible. Its bold, solid, clear, and strong characteristics make this font look beautiful with the right portions in your various design projects This font is made with passionate pleasure and passionate passion applied to this font design, so this font is suitable for offline or online games, PC or smartphone games, adventure posters, children’s movie titles, food titles and logos, magazines, youtube covers, youtube cover images, social media page covers, banner headlines, children’s book titles, film titles, and more. What’s Included : Standard glyphs Ligature Works on PC & Mac Simple installations Accessible in Adobe Illustrator, Adobe Photoshop, Adobe InDesign, even work on Microsoft Word. PUA Encoded Characters – Fully accessible without additional design software. Fonts include multilingual support for; Afrikaans, Albanian, Croatian, Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Hungarian, Italian, Norwegian, Polish, Portuguese, Slovak, Slovenian, Spanish, Swedish

And now Arabic Scratch font is here! Based on the old Naskh based typeface, this font along with the other Si47ash dirty font Persian Grunge, is introducing new possibilities to use Arabic letters for some of your exciting graphic projects, including book covers, posters, banners, brochures, catalogs, logotypes, and more! Every glyph is unique and all the patterns and textures are distinctively designed and make the font an artwork itself! It's so convenient, you do even have to do anything! Just type the words and the magic happens spontaneously! Shahab Siavash, the designer has done more than 30 fonts and got featured on Behance, Microsoft, McGill University research website, Hackernoon, Fontself, FontsInUse,... Astaneh text and headline font which is one of his latest designs, already got professional typographers, lay-out and book designers' attention as well as some of the most recognizable publications in Arabic/Persian communities.

Sogeh is a sanserif font with a simple and straightforward design. This basic font has a modern shape and an exotic appearance while being comfortable and attractive to the eye. With this font, all of your special projects will look luxurious, cool, and well-liked by a large portion of your audience. Use this typeface to achieve the best possible outcomes in all of your projects. of course, your various design projects will be perfect and extraordinary if you use this font because this font is equipped with a font family, both for titles and subtitles and sentence text, start using our fonts for your extraordinary projects.

Wistar Typewriter is a monospaced typewriter font in two styles: Regular and Faded, in both vector and SVG versions, with dashed line and underline alternatives and a bonus caps font, for a total of 14 fonts. This font family is versatile and ready to use in modern and retro designs alike. With its soft realistic texture, Wistar looks great in both long or short texts, in digital collages, branding and packaging, social media posts, logotypes, etc. Software requirements for the SVG font: Photoshop CC2017+ // Illustrator CC2018+ No SVG support? No problem! The font includes a vector version of the font that keeps its textured goodness.

Introduce the Kembol font, this font is perfect for you to use in a variety of visual projects, use a unique combination of type designs to create a beautiful and captivating visual impression. This is a quirky and cute font that includes lots of fun and creative touches. The result will be a great reminder that can be used in any design project you want. of course, your various design projects will be perfect and extraordinary if you use this font because this font is equipped with a font family, both for titles and subtitles and sentence text, start using our fonts for your extraordinary projects.

Agree is a san serif font that we made with a more modern and unique shape than most other fonts. If you use this font in your project, the graphic appearance of your project will be perfect and unique, attracting the attention of many people. With this typeface, your work will be made easier because your design will stand out from the crowd. of course, your various design projects will be perfect and extraordinary if you use this font because this font is equipped with a font family, both for titles and subtitles and sentence text, start using our fonts for your extraordinary projects.

Nova Quinta is a breathtaking, enchanting formal script font that weaves an air of magic and sophistication into your designs. With its delightful swirls and exquisite swashes, this font radiates a lovely charm, perfect for adorning wine labels, farm produce packaging, and luxury branding. Imagine your design coming to life with the genuine elegance of Nova Quinta, transforming your work into an enchanting piece of art. The font's irresistible beauty and decorative allure make it a dreamy choice for projects that require a touch of refinement and grace. The Nova Quinta font family includes four mesmerizing styles to suit various design needs: Regular: A gracefully balanced, enchanting style Bold: A more assertive and captivating presence Italic: A whimsical dance of flourishes and movement Bold Italic: The perfect blend of boldness and flair Unleash your creativity with the advanced OpenType functionality of Nova Quinta. This font family ensures top-notch quality and provides you with full control and customizability. It includes stylistic and contextual alternates, ligatures, and other features to make your designs a vibrant, one-of-a-kind masterpiece. Nova Quinta embraces an extensive lingual support, covering all Latin-based languages, from Northern Europe to South Africa, from America to South-East Asia. It contains all the characters and symbols you'll ever need, including all punctuation and numbers.

Balboa is a display design combining elements of early sans serif and grotesque types with contemporary types. It evolved from ATF Headline Gothic, Banner (a headline typeface I drew for the San Francisco Chronicle), and Newsweek No.9, a Stephenson Blake-like grotesque I designed for Roger Black's 1980 redesign of Newsweek Magazine. There are nine styles, including the three new styles that have been added in 2014: Medium, Light and Ultra Light.

Eleonora tends to defy standard categories. Had the typeface been designed in about 1790, it might've been called a "late transitional face" and lumped together with Bell and Bulmer. But it's a modern typeface, showing more restraint in its finer details than even Baskerville. Also noteworthy: it has no traditional, script-like italic but a more severe oblique with baseline serifs and other roman features. Has regular, italic, bold, and bold italic styles.

Metropole is an exercise in combing the curvaceous lines of the Art Nouveau with the solid character and simplicity of Art Deco. The resulting three display faces combine the spirit of the 20s and of the thirties, creating lively fun display faces for headings, signage and banners. These characterful faces with clear simple outlines are also ideal to lend a distinctive air to your web pages, or to create a distinctive 'house-style' for lettering.

undercoverLOVAHH is a unique typeface based on the sprightly and smooth handwriting of an equally jubilant classmate. It contains a full set of uppercase and lowercase characters, as well as accented characters in the case of a love that knows no borders. With its bold appearance, undercoverLOVAHH is well-suited for headers, party invitations, and greeting cards, as well as projects that require an infusion of teenage spunk and personality that cannot be found elsewhere.

Stickley Decorations contains 26 classic images from the pages of "The Craftsman," the foremost journal of the American Arts & Crafts Movement of the early 20th Century. These are graphic elements that can be used in many ways and for all occasions, whether creating a custom greeting card or designing and producing unique personal stationery. They can be used exactly as intended, as "decorations" on a printed page, or they can be combined into unusual borders.

Vintage Stencil Motifs JNL is a collection of charming and decorative designs re-drawn (as the name indicates) from vintage source material. For decades, home decorators and do-it-yourself hobbyists embellished furniture, chests, walls and other areas with thematic stencils in both borders and topical vignettes. Today's digital designers can use these stencil patterns to embellish text set in other stencil alphabets or by themselves to evoke the feeling of rustic Americana.

The Bauer Typefoundry first released the Beton family of types in 1936. Created by the German type designer Heinrich Jost, the present digital version of the Beton family consists of six slab serif typefaces. First developed during the early 1800s, by the 1930s slab serif faces had become one of many stock styles of type developed by foundries all over the world. Because of their distance from pen-drawn forms and their industrial appearance, they were seen as “modern” typefaces. (Their serifs kept them from being too modern.) The first slab serif typefaces were outgrowths of didone style text faces (e.g., Walbaum). As newspapers and advertising grew in importance in the western world (especially in “Wild West” America), type founders and printers began to create bigger, bolder typefaces, which would set large headlines apart from text, and each other. Through display tactics, businesses and industry could begin to visually differentiate their products from one another. This craze eventually led to the development of monster sized wood type, among other things. By the 20th Century, the typographic establishment had begun to tame, categorize, and codify 19th Century type styles. It was in the wake of this environment that Jost developed Beton. The Beton family is a type “family” in a pre-1950s sense of the word. Although six styles of type are available, only four of them fit in logical progression with each other (Beton Light, Beton Demi Bold, Beton Bold, and Beton Extra Bold). The other two members of the family, Beton Bold Condensed and Beton Bold Compressed, are more like distant cousins. They function better as single headlines to text set in Beton Light or Beton Demi Bold, of as companions to totally separate typefaces.

ATF Alternate Gothic is a new, significant digital expansion of Morris Fuller Benton’s classic 1903 type design. Originally available in one bold weight, the metal typeface came in three slightly different widths for flexibility in copy-fitting layouts.  ATF Alternate Gothic has impact at any size. Its letterforms are instantly familiar: Benton’s original metal type family was used throughout the 20th century in newspapers, magazines, and advertising, providing “strong and effective display” in a compact space. Monotype issued its own metal version for machine typesetting, and Alternate Gothic likely served as inspiration for Linotype’s ubiquitous Trade Gothic® Bold and Bold Condensed. ATF Alternate Gothic expands on the characteristics that perhaps made Trade Gothic so popular, providing a wider range of weights and widths to address the needs of today’s designers and technologies. The space-saving clarity of ATF Alternate Gothic brings readability to the world of advertising typefaces. With its finely graded range of ten weights, with four widths of each weight (40 fonts total), this extensive type family can be used to pack a lot into a narrow space, and the range makes it easy to create variations of an advertisement or announcement for different formats and media. The tall x-height and narrow proportions, combined with a relatively low waist and springy, tension-filled forms, make ATF Alternate Gothic strong and effective in display. All ten weights have been carefully spaced for readability, caps and lowercase work well together, while attention-grabbing all-caps settings are clear and never crowded, no matter how narrow.