Based on William Caslon’s design (c1720) which was itself based on Dutch Baroque typefaces. The old saying “when in doubt, use Caslon.” can now be updated ... “use RM Almanack instead!” Includes: Western European, Central European, Baltic & Turkish sets Due to the modular nature of this design there may be a slight lack of smoothness to the curves at very large point sizes (around 100 pt and above).

Sufferin' Succotash, was that five minutes already?! Seemed to us like that lunatic cartoon went by faster than a roadrunner being pursued by a wily coyote or a hare brained bunny dodging short sighted hunters during wabbit season. Adorn your favorite duck, pig, cat, tweeting bird or skunk with the warming strains of our merry melody font or it'll be all over for all you folks.

Ubiquity: the possibility to be in several places at the same time; this could be the definition of a typeface like Ubik. Its applications are numerous and various: books, magazines, posters but also architecture and signs. Ubik is a grotesk sans serif with a “nordic taste”: shapes pure and somewhat square. The nonexistent contrast between thin and thick strokes gives it a discreet rustic look.

Kinderz is a fun display font with lots of styles and multilingual support. The design has a relaxed feel and is intended for purposes related to kids and teenagers, but can also be used for all modern informal themed designs. It can be used for various purposes, especially those related to kids and teenagers, such as for logo design, branding, posters, banners, stationery, and so on.

KONSTARICA is a serif font with some unique ligatures. It is suitable for branding and can be used for fonts on social media. In addition, it will also be suitable for headline fonts. To enable the OpenType Stylistic alternates, you need a program that supports OpenType features such as Adobe Illustrator CS, Adobe Indesign & CorelDraw X6-X7. Guides to access all alternates glyphs : http://adobe.ly/1m1fn4Y Cheers!

Something bold, rounded, bubbly and cute is here! Yes, we have Wooles. As you can see, Wooles is a font with playful and fun style. The look of the font is cute yet firm. It suits perfectly for comic book, cartoon movie, school, children book, birthday card and another fun creative arts! We hope and be honored if Wooles can be the part of your happy moment. :)

Buttery Signature is a unique and elegant monoline font, this font was created by being inspired by a signature by someone, then developed into a work that can be used by many people. It comes with an elegant and unique style which is perfect to make any design stand out! This font is perfect for branding, wedding invites, magazines, mugs, business cards, quotes, posters, and more.

Fairytales Script is a beautiful handmade typeface, organic and dancing baseline with different swashes that can be applied to the beginning and ends of all lowercase. For the separate swashes font, type lowercase a-z for the beginning swashes and end swashes. This fonts can be used for various purposes.such as headings, signature, logos, wedding invitation, t-shirt, letterhead, signage, lable, news, posters, badges etc.

Ayesha is beautiful and lovely script font with many alternative styles, ligatures, swash and multilingual glyphs. Ayesha can be used for wide ranges of application, such as wedding design, logo, poster, name card, invitations, social media posts, and others. Files include: Ayesha Script.OTF + PUA-Encoded + Can be used in any software, like Adobe Photoshop, Illustrator, even Microsoft Word, PowerPoint and others + Multilingual glyphs. Thank You

Komunidad is the Hebrew version of ”Quintana Light”. Suitable for logos and packaging statements. Invoking the OpenType / CONTEXTUAL variant produces the word terminals for all lower-case letterforms as well as diacritic letters. Final Hebrew Glyphs are also added. This can be done individually for each letter as well. Komunidad also contain alternative Swashes and TabOldstyle numerals. (OpenType-Variants may only be accessible via OpenType-aware applications.)

Arventa was designed to be highly legible and flexible. Arventa offers a high quality alternative to contemporary humanist sans serifs and is a flexible family for editorials and corporate branding. Arventa comes in seven weights (ExtraLight, Light, Regular, Medium, Bold, Black and UltraBlack). I wanted to create a very refined family that could be used for display or body copy, for print or digital.

Djoker State is a cool typeface which can be used for various purposes such as: quotes, advertising, headings, logos, badges, posters, book covers, newspapers and much more! Don't wait anymore, put it in your shopping basket :) and follow me, because there will be many promos! Thanks for checking out my store, and feel free to get in touch if you have any questions! thomasaradea@gmail.com Thank you :)

Reloaded - Military Serif Font, first conceptualize was inspired by the classic vintage military stencil design . I wanted a typeface that could be a solid base for any military inspired project Reloaded Fonts can be used for wallpaper, pattern fills, web page background, surface textures. Perfect for making army posters , scrapbooking,invitation cards, stationary, gift wrap, packaging, buttons, pendants, holiday gifts, print on fabrics and so much more.

Astopher was inspired by urban script fonts. With its modern script style, this font will be suitable for various projects, for example: quotes, blog titles, branding, logos, fashion, invitations, greeting cards, posters, business cards, clothing, letters, stationery, and more. This one should make your designs instantly professional and amazingly! Be a perfect professional in a minute and start creating with this font today! Enjoy!

Variable is a sans-serif monoline typeface family that can be used in a variety of typographic environments. The UltraThin weight is perfect for use at large sizes in magazines or anywhere a hairline effect is needed. The Black weight feels reminiscent of wooden router lettering. Variable is very versatile due to its calming curves and can be used in print or on-screen environments.

Chiseled Initials, under the character set, are initials that appear to have the background chiseled away so the initial appears protruding. Under the shift + character set the initials appear to be chiseled into the background so the initial appears to be recessed. There are two sets of initials, protruding and recessed, a through z and 0 through 9 for a total of 72 characters.

Reva is an extremely aesthetic font that will warm you up. As well as being suitable for use in every field, Reva will be a good friend in your logo designs. In addition, magazines, brochures, posters will not leave you alone in your work. Reva will represent you well thanks to the round and hot images in the paragraphs. Also multilingual support, ligatures and more await

The Kaktis collection features eleven typefaces that have spikes or spines. Some have short spikes, some long, some sparse spines and others abundant spikes. They are novelty fonts with limited uses, but there can be times when a typeface of this sort may be appropriate, perhaps for a sharp rebuke or a pointed reminder. These faces were constructed in the mid 1990s using a font distortion program.

Introducing Hipetype, a handwritten font with a unique and strong character crafted with high-definition paint textures. Hipetype can be used for various types of design needs such as branding materials, t-shirts, social media templates, business cards, logos, promotional flyers, posters, and more. With multilingual support, this font is also suitable to be combined with san-serif to get an extraordinary result for your design projects.

Manju font family represents retro 70s styles which have soft and chewy characteristics. Designed to be fit for display, titling, good for logo, header, and large size usage. The light styles can be also used for short text. It consists of 10 styles from thin to heavy with matching obliques. It has several opentype features such as alternates and ligatures, it also supports broad latin languages.

Bridgest is an old and modern style serif created with a desire for quality fonts. The number of alternatives is enormous, from simple styling alternatives to swashes, fasteners and substitutes. Bridgest being a very versatile font with its classic shape and modern features, this font will be ideal for a variety of design projects from blog graphics, stylish quotes, wedding stationery, art prints and many others.

The first Clarendon was introduced in 1845 by R. Besley & Co, The Fan Street Foundry, as a general purpose bold for use in conjunction with other faces in works such as dictionaries. In some respects, Clarendon can be regarded as a refined version of the Egyptian style and as such can be used for text settings, although headline and display work is more usual.

Versica is a handcrafted display font. This font family consists of multiple style fonts that can be used either as authentic individual fonts or can be combined to get cool layered type. The package is completed with swashes, shadow and serif font. Don't forget to play with stylistic alternates character that featuring the font. You may get a perfect font for any advertise or editorial work issues.

Hey Guys! My new typeface Green Narcu is a playful and elegant display font, perfect for branding projects, headlines, posters and packaging!. I make this font to remind you that freshness is needed in this life. So, greenery must be cool to be seen. Therefore, we make a natural font, beauty, freshness and coolness. We hope you will feel excited when using this font.

Introducing Marcel Merlina - A Lovely Chic Script Font Marcel and Marlina is now released as beautiful as romance is. This font-type gives you the vibe of an elegant and the classic-yet-so fresh kind of feeling. The curves and the flexibility of the fonts provide you the warm and familiar sense—as if you are reading letters from your beloved ones. Marcel and Marlina is meant to be endearing—portray the warmth of love. This font is designed to be used in such occasions which require high involvement of delightful emotion. This font would be best to be used in wedding invitations, love letters, and sincere greeting cards for someone so dear to you. FEATURES - Stylistic Alternates - Ligatures - PUA Encoded - Uppercase and Lowercase letters - Numbering and Punctuations - Multilingual Support - Works on PC or Mac - Simple Installation - Support Adobe Illustrator, Adobe Photoshop, Adobe InDesign, also works on Microsoft Word Hope you Like it. Thanks.

The designer-favorite Blue Goblet family has grown with Blue Goblet Emblems. Blue Goblet Emblems are unique and abstract symbols that are rendered in Cory Godbey's unique illustration style. These creative and dynamic ornaments can be resized easily without any loss of quality, and can easily be converted to outlines and modified. These ornaments can be combined to form unique compositions or inserted directly into layouts. Combine them to form unique patterns and motifs. Please see the sample .pdf to see all 58 ornaments in action, and be sure to check out the original Blue Goblet brush script and Blue Goblet ornaments, frames and vignettes and florals. Blue Goblet Emblems is a collaboration between insigne Design and Portland Studios. Use this sample .pdf as a guide to quickly refer to your favorite emblems. All the ornaments in this guide are sized at 75pt, and the copy and headers are set in Blue Goblet.

Hello everyone, I would like to introduce my newest font Molista Script is a beautiful modern calligraphy typeface, I hope you will be interested in this font, if you want to use it for your work. This font can be used easily and simply because there are many features in it. contains a complete set of lowercase and uppercase letters, assorted punctuation, numbers, and multilingual support. font also contains multiple ligatures and many contain alternative Style Stylistic Sets such as a heart swash alternative. You can see an example in the image above. Molista Script is very suitable for market designs being developed today, this font has a stylish, trendy, natural and soft font, with this font you can take advantage of opportunities every moment is a great way to highlight the celebration of the best of the party, because this font will be an advocate for the purposes such as wedding invitations, branding, parties, graduations, birthdays, gatherings, etc. Thank you, LetterFresh

Hadron is a fusion of gothic black letter and foundational letter forms. It has a heavy flat pen influence but is combined with more modern letter forms for increased legibility over that offered by black letter fonts. Unlike most black letter fonts, Hadron can be set all caps using the first level of caps. A basic design kernel based on the caps “O” and “H” was created first. These letter forms consist of an interplay between curves and straight lines with abrupt transitions and also possess some of the geometric crispness of a modern sans serif. The rest of the Hadron font was developed around this “O” and “H” kernel. This font could be used for any application requiring a formal black letter or foundational lettering look. Hadron could also be used for invitations, brochures and posters. The first level of caps and lower case is basic enough to set a large body of text. It could also be set all caps at that level.

Presenting to you Rushen. A vintage display sans serif with 5 styles. Designed with a bold weight that is awesome to be used for many purposes such as headline, branding, logo, apparel, logotype, cards, labels, poster, packaging, and many more. These fonts are all-caps fonts complete with multilingual support. Be Bold with Rushen! What you'll get : Regular: The basic one, with sharp geometrical shapes, formal and elegant look. Good to apply in Books, newspapers, letterhead. Curvy: Inky inspired from the old-school advertising, can be combined with your favorite fonts. Perfect for labels, posters, and short editorial. Stencil: The most explored with some adjustments that look good for a manly theme, urban style, military themes, brave, and youth. Shadow: The complement from all, but still can be stand-alone for western design, old school, and food themes. Distressed: The vintage-inspired with the neat ink effect and minimal anchor points to keep font still ergonomic. Thank you for your support!

Fun. Fun isn't it? But sometimes you can have too much fun, and things can get out of hand. Revla Sans is, in certain situations, too much fun. So, without further ado, let me introduce the straight man to Revla Sans's buffoon - Revla Sans Text. It represents a complete overhaul of Revla Sans. The bounciness has been removed and details reined in, all for the purpose of optimizing the fonts for use in longer runs of text. 'Text' is perhaps a strong word here; you're not going to be setting novels in this typeface. It still retains the charm of the original, and could well be used in display settings. Think of it like this - Revla Sans would be a great choice for the logo and branding of a board game, no? Revla Sans Text, then, would be good for setting the instructions, or body copy on the website. Revla Sans Text is not as feature-rich as Revla Sans, and is priced accordingly. Enjoy!

This font was created while looking at the various shapes my handwriting consistently took, especially in the ways that letters would have breaks in them. Over the course of a few months I continually tweaked the letter forms and shapes, and lo and behold, I developed Deco Sans. This family currently only includes a thin weight, as I'm only one person, and very busy with college. I'm continuing work on a regular, bold, and possibly a future italic weight, but these may not be released for many months to come. As this is a very thin font, it should be used at sizes no smaller than around 16 or 18pt as it tends to get lost in whitespace, and looks best at large sizes. As such, this weight should be considered more of a display font than a text font, however, I predict a regular weight to be very readable and much more useable for the everyday.

In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times?, Times? Europa, and Times New Roman? are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times? is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times? Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times? Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer."

In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times?, Times? Europa, and Times New Roman? are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times? is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times? Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times? Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer."

In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times?, Times? Europa, and Times New Roman? are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times? is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times? Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times? Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer."

In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times?, Times? Europa, and Times New Roman? are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times? is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times? Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times? Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer."

In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times?, Times? Europa, and Times New Roman? are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times? is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times? Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times? Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer."

In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times?, Times? Europa, and Times New Roman? are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times? is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times? Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times? Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer."

In 1931, The Times of London commissioned a new text type design from Stanley Morison and the Monotype Corporation, after Morison had written an article criticizing The Times for being badly printed and typographically behind the times. The new design was supervised by Stanley Morison and drawn by Victor Lardent, an artist from the advertising department of The Times. Morison used an older typeface, Plantin, as the basis for his design, but made revisions for legibility and economy of space (always important concerns for newspapers). As the old type used by the newspaper had been called Times Old Roman," Morison's revision became "Times New Roman." The Times of London debuted the new typeface in October 1932, and after one year the design was released for commercial sale. The Linotype version, called simply "Times," was optimized for line-casting technology, though the differences in the basic design are subtle. The typeface was very successful for the Times of London, which used a higher grade of newsprint than most newspapers. The better, whiter paper enhanced the new typeface's high degree of contrast and sharp serifs, and created a sparkling, modern look. In 1972, Walter Tracy designed Times Europa for The Times of London. This was a sturdier version, and it was needed to hold up to the newest demands of newspaper printing: faster presses and cheaper paper. In the United States, the Times font family has enjoyed popularity as a magazine and book type since the 1940s. Times continues to be very popular around the world because of its versatility and readability. And because it is a standard font on most computers and digital printers, it has become universally familiar as the office workhorse. Times?, Times? Europa, and Times New Roman? are sure bets for proposals, annual reports, office correspondence, magazines, and newspapers. Linotype offers many versions of this font: Times? is the universal version of Times, used formerly as the matrices for the Linotype hot metal line-casting machines. The basic four weights of roman, italic, bold and bold italic are standard fonts on most printers. There are also small caps, Old style Figures, phonetic characters, and Central European characters. Times? Ten is the version specially designed for smaller text (12 point and below); its characters are wider and the hairlines are a little stronger. Times Ten has many weights for Latin typography, as well as several weights for Central European, Cyrillic, and Greek typesetting. Times? Eighteen is the headline version, ideal for point sizes of 18 and larger. The characters are subtly condensed and the hairlines are finer."

This font looks like the best effort of small children (when they are trying to be very neat). It is cute.

This would be a Clarendon if it weren't for the cute serifs, which set it apart. Reads well in copy blocks.