Palette was designed by Martin Wilke for Berthold in 1950.

After inventing a new metal typecasting procedure that allowed for the production of more detailed typefaces, the famous German typefoundry D. Stempel AG developed Kuenstler Script in 1902 - 1903. Originally called Kunstlerschreibschrift (artistic handwriting), this design was based on English copperplate script styles from the late 1800s. In 1957, Hans Bohn added the heavy Kuenstler Script Black weight to the family. Like intricate handwriting put to paper with a feather and an inkwell, Kuenstler Script makes almost any text look distinguished and elegant. Kuenstler Script is a joining script; and because of its fine hairlines and small x-height, it is best used at sizes above 12 pt. The typeface works well in advertising work and on invitations, greetings cards, business cards, and certificates.

The range of subtle differences in the many different sized lettering stencils of the 1940s and 1950s allows for a wonderful library of authentic-looking stencil fonts. Storage JNL is another Roman (serif) type design by Jeff Levine and modeled from a 1950s stencil set.

The digital font Technotyp is based on the hot metal typeface created by the German typographer and type designer Herbert Thannhaeuser (1898-1963) for the former East German type foundry Typoart in Dresden. In the typography book ‘Der Schriftsetzer’ (Fachbuchverlag, Leipzig, 1952), by Paul Fritzsche, this absolutely beautiful slab serif design is presented in all its variations. Fritzsche remarked that – because of its rather condensed form and its relatively long ascenders – the 'Werkschrift' of the Technotyp (comparable with our 'Regular') seemed to be very well suited to serve as a text face, and recommended for this purpose that the face be cut for the composing machine. However, this never happened and the entire Technotyp family was made available for hand composition only. This is finally changing and being remedied for good now: URW++ proudly presents the new digital version of this really charming font family with its distinct flavor of the 1950s, adding it to the other digital renditions of Herbert Thannhaeuser fonts at URW++, namely Garamond No. 4 and Magna. The original Typoart family had an italic style for the light version only. The new digital version of Technotyp includes italic styles for the regular, medium and bold weights as well, enhancing the family to meet today’s standards and requirements for professional type setting. To further increase its usefulness, Cyrillic faces were created, too. True to the standard for all digital fonts at URW++, the character set for Technotyp covers all West- and East European languages.

R.H. Middleton for Ludlow, circa 1956. Digitally engineered by Steve Jackaman.

Friedel Thomas’ 1957 Typoart font, redesigned and extended, for vintage use.

Scentogram is a deco font inspired by some 1950-60 ads.

A vigorous brush design by Paul Zimmermann for Wagner in 1954.

Pascal is a typeface designed in 1953 by José Mendoza y Almeida, inspired by an alphabet created by his father for engraving. It is an elegant and classic typeface. Its use is optimal for use in short texts, headlines and covers. Pascal is a Trademark of BauerTypes SL

Nikita is a very lively upright script with lots of 1950s flair.

Based on the S. H. de Roos design, Amsterdam Foundry circa 1923.

An inline shadowed Clarendon designed in 1973 for VGC by Ernst Volker.

An original design based on Progreso from the Gans foundry circa 1923.

The most familiar of brush scripts designed by Pete Dombrezian for ATF in 1951.

Flash was designed in 1953 by the designer Enric Crous-Vidal, as part of the graphic trend “Grafía latina”. It is a three-dimensional typography, which seeks optical and relief effects, similar to those of wood engraving. It gives a handcrafted look to any printed piece. Flash is a Trademarks of BauerTypes SL

Herbert Thannhaeuser’s 1953 titling font Erler-Versalien which was distributed by Typoart in hot-metal times, was carefully redrawn and redesigned. To preserve its handwritten character, irregularities in the letters’ strokes were left as they are. This font spreads best its beauty in book titles, magazines, diplomas, greeting cards or as initials.