Bennet, Richard Lipton’s spirited serif superfamily, was inspired by Moth Design’s logotype and stationery system for the North Bennet Street School in Boston. Initially modest in concept, Bennet grew to an expansive suite of 96 fonts tuned for editorial use. The three widths of Bennet’s Display and Banner sizes—Regular, Condensed, and Extra Condensed—are ideal for precise fitting of newspaper and magazine headlines. Lipton developed graded text styles for the series, offering users precise variations to help compensate for varying degrees of ink spread on different types of paper stock during the printing process. For example, because of ink absorption, the lightest grade—Bennet Text One—printed on low-quality newsprint stock will have the same gray value as the darkest grade—Bennet Text Four—on superior coated paper. (Bennet Text Two is the default grade and offered here. Additional grades are available upon request.) Bennet also provides for a stellar reading experience in digital media, its carefully considered details vibrant yet legible on-screen.

Animated types like this one have been around for fifty or more years. They certainly add a sense of liveliness to a headline. This one trades upon the "wrong way weights" of the old French Clarendon. Think of it as Barnum with Bounce.

FP Head is a redesign of a corporate typeface for the Danish trade union FOA. Head is a extended display font, with a blurred look and a touch of FF Max: Hard and soft at the same time. Available in two versions.

ATF Alternate Gothic is a new, significant digital expansion of Morris Fuller Benton’s classic 1903 type design. Originally available in one bold weight, the metal typeface came in three slightly different widths for flexibility in copy-fitting layouts.  ATF Alternate Gothic has impact at any size. Its letterforms are instantly familiar: Benton’s original metal type family was used throughout the 20th century in newspapers, magazines, and advertising, providing “strong and effective display” in a compact space. Monotype issued its own metal version for machine typesetting, and Alternate Gothic likely served as inspiration for Linotype’s ubiquitous Trade Gothic® Bold and Bold Condensed. ATF Alternate Gothic expands on the characteristics that perhaps made Trade Gothic so popular, providing a wider range of weights and widths to address the needs of today’s designers and technologies. The space-saving clarity of ATF Alternate Gothic brings readability to the world of advertising typefaces. With its finely graded range of ten weights, with four widths of each weight (40 fonts total), this extensive type family can be used to pack a lot into a narrow space, and the range makes it easy to create variations of an advertisement or announcement for different formats and media. The tall x-height and narrow proportions, combined with a relatively low waist and springy, tension-filled forms, make ATF Alternate Gothic strong and effective in display. All ten weights have been carefully spaced for readability, caps and lowercase work well together, while attention-grabbing all-caps settings are clear and never crowded, no matter how narrow.

This handwritten font was designed with Ashley Sanderson at Flying High In First Grade.

A bold, condensed slab serif face A July 9, 1935 trade paper ad for Paramount Pictures’ 1st quarter film releases sported hand lettering with chamfered slab serifs. This condensed type design is now available as Preferred Shares JNL in both regular and oblique versions.

Stencil Sheet JNL was modeled from an antique brass stencil sign that was custom hand punched for the customer. Sets of punch dies were available for years that allowed rubber stamp shops and similar trades to make custom stencils out of sheets of zinc or brass.

Fonce Sans Pro is a mono-weight, Swiss-style typeface with influences from great typefaces like Din, Helvetica, Interstate, and Trade Gothic. Its form is unique and sophisticated with an unmistakable Dutch style. It’s subtle and enjoyable, and works beautifully in both display and body copy.

Bingo Player JNL is a thorough reworking of Jeff Levine's old freeware font - cleanly redrawn with fresh glyphs and a set of "alphabet balls" for creating short headlines. To match the fonts in these dingbats for other text applications, use Shopkeeper JNL, Trade Journal Wide JNL and Market JNL.

Jean Evans' interest in type design dates back to her third-grade fascination with fancy script writing. Years later, work at a sign-painting school she found in the Yellow Pages® cemented her relationship with letterforms. Evans went on to study with master calligraphers and type designers, including the likes of Donald Jackson, Hermann Zapf and Matthew Carter. Evans' designs have been exhibited and collected around the globe, and her distinctive calligraphic style has been lauded by leading trade organizations, annuals and publications. Hatmaker, one of Evans' more popular typefaces, was originally developed for the Boston-based broadcast design firm of the same name. Inspiration for the design came from Ben Shahn's famous hand-constructed alphabet. Shahn's alphabet, however, was limited to capital letters. Daunted by the idea of designing a lowercase that would measure up to Shahn's capitals, I developed a second set of caps-simple, quirky, yet almost classic-to work as 'lowercase' with the Shahn-like caps," explains Evans. Mixing the two in Hatmaker, creates a lively interplay of light and dark."

Palestina is a sans serif font designed for reading texts and inspired in the condensed Trade Gothic font, which features a strong influence from the time of metal foundry-based typography. The characteristic of its design is easily recognizable and very stable to use for titles and newspaper and magazine headlines.

Bennet, Richard Lipton’s spirited serif superfamily, was inspired by Moth Design’s logotype and stationery system for the North Bennet Street School in Boston. Initially modest in concept, Bennet grew to an expansive suite of 96 fonts tuned for editorial use. The three widths of Bennet’s Display and Banner sizes—Regular, Condensed, and Extra Condensed—are ideal for precise fitting of newspaper and magazine headlines. Lipton developed graded text styles for the series, offering users precise variations to help compensate for varying degrees of ink spread on different types of paper stock during the printing process. For example, because of ink absorption, the lightest grade—Bennet Text One—printed on low-quality newsprint stock will have the same gray value as the darkest grade—Bennet Text Four—on superior coated paper. (Bennet Text Two is the default grade and offered here.) Bennet also provides for a stellar reading experience in digital media, its carefully considered details vibrant yet legible on-screen.

Bennet, Richard Lipton’s spirited serif superfamily, was inspired by Moth Design’s logotype and stationery system for the North Bennet Street School in Boston. Initially modest in concept, Bennet grew to an expansive suite of 96 fonts tuned for editorial use. The three widths of Bennet’s Display and Banner sizes—Regular, Condensed, and Extra Condensed—are ideal for precise fitting of newspaper and magazine headlines. Lipton developed graded text styles for the series, offering users precise variations to help compensate for varying degrees of ink spread on different types of paper stock during the printing process. For example, because of ink absorption, the lightest grade—Bennet Text One—printed on low-quality newsprint stock will have the same gray value as the darkest grade—Bennet Text Four—on superior coated paper. (Bennet Text Two is the default grade and offered here.) Bennet also provides for a stellar reading experience in digital media, its carefully considered details vibrant yet legible on-screen.

Free money is an organic-looking display font. It was inspired by gig poster art, alternative comics and b-grade movies.

Rough and ready artisanal lettering for your fair trade coffee shop, whiskey microbrewery or Victorian bill-poster — or, alternatively, distressed type for the cover of a hard-hitting novel set in a war zone. Fairtrade uses opentype technology to cycle through three versions of each character, giving an authentically uneven time-worn appearance.

The July 26, 1934 of the movie industry trade paper The Film Daily contained an ad for Paramount promoting its most recent releases. Hand lettered in an ultra bold Art Deco sans serif style, it was the working model for Self Promotion JNL, which is available in both regular and oblique versions.

A 1926 trade ad for the silent comedy “The Nut-Cracker” starring Edward Everett Horton has the film’s title hand lettered in a decorative bold sans serif design complete with highlight lines and accent dots. This festive type face is now available digitally as Movie Matinee JNL in both regular and oblique versions.

City Tour This theme font is very beautiful when used as wall hangings or as your trade product, make logos, symbols, and several other design works, there are several families that you can choose and adjust to your design, make sure this will change the way you see the font design more modern

These charming little cartoon figures, known in the trade as "midgets", added a little extra oomph to everything from business cards to matchbook covers from the 1920s to the 1950s. Each font contains 52 different cuts, ready and waiting to spice up your layouts, and each carefully hand drawn from authentic historical sources.

An Oct. 7, 1931 advertisement in a British trade paper for the film industry carried the unusual title “The Bioscope Peaks of National Approval”. Just as unusual was the hand lettering for this ad – a quirky, casual bit of novelty typography that inspired Film Preview JNL; available in both regular and oblique versions.

Vendor JNL is Jeff Levine's take on the popular ribbon font of the Victorian Era, but using a vertical type (Trade Journal JNL) rather than skewed letters. End caps for the ribbon can be found on the left and right parenthesis, and a blank panel is on the hyphen key. Limited character set.

Your grade school teacher would be proud of this smooth flowing handwriting font. Perfect for any formal invitation, newsletter, scrapbook layout, etc.

The idea behind Geotica was to build a font out of -more or less- simple geometrical line elements. The open wire frame could then be left open or (partially) filled. Geotica comes in four different grades or line thicknesses (One, Two, Three and Four) so it's suitable for a broad use. Each grade has four styles and is loaded with swashes, final forms, lots of ligatures and ornaments.

English description Karela is a humanist slab serif family. Karela is also the Basque word for gunwale, this is, the widened edge at the top of the side of a boat, where the edge is reinforced with wood or other material and to which the thwarts are attached. Gunwales resemble the way slab serifs reinforce vertical stems giving a more robust appearance to the letters. The sturdy, solid and often mechanical structure that is customary in slab serif or mechanistic typefaces is softened in Karela applying subtle tweaks as: humanist proportions, slightly curved endings in ascenders, and curved edges in serifs. The influence of calligraphy is noticeable all over the character set, especially in counters and letters with instrokes like “m”, “n” and “r”, and it becomes explicit in the italics. On the other hand, its low contrast, generous x-height and the constant width of characters across weights makes it very convenient for editorial uses when low resolution is a concern. Karela pursues to give a human touch to a strong and highly functional structure. It seeks for the ideal combination of strength, precision and warmth of the wooden parts painstackingly handcrafted by ancient boat builders. Besides its 12 standard styles, Karela offers also four additional fonts called "grades". Grades are subtle changes in stroke weight in order to compensate for differences in printing media or display conditions of text layouts. To minimize these subtle changes without a reflow of the text they have to be designed with the same character width of the base style. Karela offers 4 grades for its Regular weight: Grade Minus 5, Grade Minus 5 Italic, Grade Plus 5 and Grade Plus 5 Italic. This makes possible to counteract the effect of changes in paper, temperature, paper, background color… In addition, Karela takes this no‑reflowing idea from grades and extends it to the whole range of styles, allowing to play with any of its weights without undesirable text reflows. Enjoy the layout stability while you experiment and play with variations! Karela presents also a wide range of Opentype features for a professional text layout.

Breesh font is a dancing handwriting, quickly trace with a pointed brush. The inspiration come from both asian calligraphy, italic and copperplate alphabets.

Linotype Aroma No.2 appears straightforward in form, completely sans serif, yet with a trace of humanistic features that gives it that extra edge.

Eckhardt Headline JNL is a bold, condensed sans serif font. This is part of a series of typefaces popular with the sign trade. Named in honor of the late Albert Eckhardt, Jr. - a talented sign writer and a good friend of type designer Jeff Levine - it is available in both regular and "slant" for extra emphasis.

A June 18, 1929 issue of the Hollywood trade paper “The Film Daily” ran an ad for a film called “The Power House”. The film’s title was hand lettered in an extra bold sans serif design with strong Art Deco influences. This is now available digitally as Deco Power JNL in both regular and oblique versions.

GRUND is a new fontographic adaption of a remarkable 1920s epigraphical find in the city of Leipsic. This old well-known European trade fair hotspot struggled with a severe shortage of exhibition space around 1920. The solution was to dig deeper into the matter – literally – and 1924 the world’s first underground trade fair exhibition hall was opened right under the city’s central market square. After several changes of use during the past decades the sophisticated Art Deco entrance structure (architect: Otto Droge) was re-opened in December 2013 as a gateway to a new subway rail track. – The original brass lettering of the UNTERGRUNDMESSHALLE MARKT has been retrieved – and served as the inspiration for this new and unique font. If you’d like to see more exceptional Art Deco type, have a look at my Arthur series. __________________________________________________________________________________________

Greenhorn is a hand-traced comic type for headlines. Funky, irregular and smiling. The first inspiration comes from the unique lettering of a classic czech cartoonist.

Spiegel Sans combines the shapes and proportions of an American-style gothic – the ultimate industrial typeface – with subtle diagonal stress and almost imperceptible traces of handwriting.

Oil Barrel JNL is roughly based on lettering spotted in an online auction of custom brass stencils made for marking different petroleum grades on oil company barrels.

Altra is a family based on a tracing of an old clip art font. I liked the gentle calligraphic look. Consider it a sans serif with style.

Cast Shadow JNL uses the same wood type as found in Trade Printer JNL and adds to it a cast shadow in right or left versions for a bold and unique look. Both fonts have limited character sets and should be used in point sizes larger than normally chosen to compensate for the visual discrepancy due to the cast shadow's effects.

There was a time in this country when many young people studied a trade via a correspondence course through the mail. While this method still exists, it's now more common to find students taking online classes. From an early-1960s course in sign painting comes Sign Merchant JNL, a classic brush stroke type design popularized on show cards and posters.

Samuel Welo’s “Studio Handbook for Artists and Advertisers” (published in both 1927 and 1960) showcased this talented man’s hand-lettered alphabets; used as inspiration for the sign trade and for graphic designers. A particularly interesting slab serif from the 1960 edition has many unusual character shapes, and served as the model for Casual Slab Serif JNL – available in both regular and oblique versions.

Even as a child, I was interested in letterforms. I admired my grade 4 teacher's handwriting and so Ronita is based on fuzzy memories of her elegant script.

Paula is a non-joining rough brush script with traces of the brush's backstroke that give it that typical look. Paula is an open script with very good readability.

Adieu is an old-fashioned display font traced and modified from a group of Victorian fonts. It is very stylized, but it is very attractive to many of my clients.

ALL CAPS font with lovely traces after the brushstrokes. With contextual alternates, which makes sure that your text varies between 5 different versions of each letter - and they cycle automatically!