Note: The Lined style is no longer available due its complexity and the resulting memory and performance issues.

Note: The Lined style is no longer available due its complexity and the resulting memory and performance issues.

Note: The Shadow style is no longer available due its complexity and the resulting memory and performance issues.

Note: The Lined style is no longer available due its complexity and the resulting memory and performance issues.

Note: The Topeco 3 style is no longer available due its complexity and the resulting memory and performance issues.

Note: The Advantage Lined style is no longer available due its complexity and the resulting memory and performance issues.

Note: The Lined and Shadow styles are no longer available due their complexity and the resulting memory and performance issues.

Many times, when a new creative process is starting, it is triggered by an everyday action or item. In this case, the looks of a lady’s watch inspired Michael Herold to create his new typeface LUX. The sight of the chronograph sparked associations of the 1950s in Mr. Herold: While this decade was predominantly dominated by brush and feather scripts, there was also a bloom of strict and modern architecture. This special mix of strength and retro style is exactly what Michael Herold is trying to capture in his LUX. The result is a typeface which is perfectly suitable for use on book covers, posters and claims – thanks to its striking impression. The name LUX, Latin for light, is inspired by the high bright-dark contrast within the individual characters. Oft sind es alltägliche Gegenstände, die das Bestreben eines neuen kreativen Prozesses auslösen. So entspringt auch die Inspiration zur Erschaffung der LUX von Michael Herold dem Anblick einer Damenuhr. Der Chronograph löste bei Herrn Herold Assoziationen zu den 1950er Jahren aus: Während diese Zeit hauptsächlich von Schreibschriften aus Federn und Pinseln beherrscht wurde, nahm auch die streng und modern anmutende Architektur starken Einfluss auf die Epoche. Diese Mischung aus Strenge und 50er Jahre Retro-Stil soll in der LUX zum Ausdruck kommen. Das Ergebnis ist eine Schrift, die sich mit ihrer plakativen Wirkung perfekt für Buchumschläge, Poster und Claims eignet. Namensgebend war der starke hell-dunkel Kontrast innerhalb der Schrift – festgehalten in dem lateinischen Wort für Licht.

Socialite JNL takes its cue from the Art Deco style of the 1930s with its clean, angular lines and stylized letter shapes.

Zigfrida Typeface was born from a process of re-designing a logo where, through a grid created, I was developing all its main characters. As the project grew, it was noted that it was necessary not only to limit itself to the Latin alphabet, but also to develop Cyrillic characters. Its possibilities of use are endless, can be used in projects for your favorite sport, signs, posters, large formats, advertising projects, architectural, packaging, titles, among others. The result of all this was the development of a font that has up to 747 glyphs that can understand 100% of Latin languages and the vast majority of countries that use the Cyrillic alphabet. It has unique personality and characteristics that bring a differential to any project it is part of. ----- A Zigfrida Typeface nasceu a partir de um processo de re-design de um logotipo onde, através de um grid criado, fui desenvolvendo todos os seus principais caracteres. A medida que o projeto foi crescendo, observou-se que era preciso não apenas se limitar ao alfabeto latino, mas também desenvolver os caracteres cirílicos. Suas possibilidades de uso são infinitas, pode ser utilizada em projetos para seu esporte favorito, sinalizações, cartazes, grandes formatos, projetos publicitários, arquitetônicos, embalagens, títulos, entre outros. O resultado de tudo isso foi o desenvolvimento de uma fonte que possui até 747 glifos capaz de compreender 100% dos idiomas latinos e a grande maioria dos países que utilizam o alfabeto cirílico. Tem personalidade e característica únicas que trazem um diferencial para qualquer projeto que ela fizer parte.