Richard J. Neutra became an icon of Modern architecture as an artistic visionary, social commentator and outspoken defender of the environment. He refined his unique approach to design, for which he coined the term biorealism, over half a century ago. Regarding humankind and its surroundings as two inseparable halves to a greater whole, Neutra created habitats with the welfare of man and nature as his utmost concern. His ideas of evolutionary growth and adaptability compelled House Industries to develop Neutraface Condensed, built upon the original typeface and driven by the enduring spirit of the revolutionary who inspired it. “I have tried to be a feeling observer of life in all its manifestations, not a cold rationalist.” House Industries adopted this precept of Neutra as the guiding principle when the foundry commissioned Christian Schwartz to draw Neutraface Condensed. Instead of being exactingly compressed, the new companion fonts were composed around a complementary structural framework in order to better reflect the sensibilities of their predecessor. The result is an individualistic design with a restrained exuberance that shuns stylistically ersatz imitation. This compact yet lively presence allows Neutraface Condensed to lend flexibility and economy to headlines without sacrificing the simplicity and charm of the original. Like all good subversives, House Industries hides in plain sight while amplifying the look, feel and style of the world’s most interesting brands, products and people. Based in Delaware, visually influencing the world.

Although better known for his residential buildings, Richard Neutra’s commercial projects nevertheless resonate the same holistic ecology—unity with the surrounding landscape and uncompromising functionalism. His attention to detail even extended to the selection of signage for his buildings. It is no wonder that Neutra specified lettering that was open and unobtrusive, the same characteristics which typified his progressive architecture. House Industries brings the same linear geometry to Neutraface without sacrificing an unmistakably warm and human feel. FEATURES LIGATURES: This feature is on by default. It will substitute a long list of “f” and “t” ligatures. For example, open InDesign or Photoshop and type “ff” or “tt”. NEUTRAFACE DISPLAY ALTERNATES: Neutraface Display contains several stylistic alternate characters useful when a purely geometric setting is desired. Like all good subversives, House Industries hides in plain sight while amplifying the look, feel and style of the world’s most interesting brands, products and people. Based in Delaware, visually influencing the world.

Although better known for his residential buildings, Richard Neutra’s commercial projects nevertheless resonate the same holistic ecology—unity with the surrounding landscape and uncompromising functionalism. His attention to detail even extended to the selection of signage for his buildings. It is no wonder that Neutra specified lettering that was open and unobtrusive, the same characteristics which typified his progressive architecture. House Industries brings the same linear geometry to Neutraface without sacrificing an unmistakably warm and human feel. FEATURES AUTOMATIC SMALL CAPS: If you specify “Small Caps”, InDesign and Photoshop will automatically substitute the true small caps charac- ters as well as the corresponding figures and punctuation for any lowercase characters. NEUTRAFACE TEXT ALTERNATES: Neutraface Text contains several stylistic alternate characters. LIGATURES: This feature is on by default. It will substitute a long list of “f” and “t” ligatures. For example, open InDesign or Photoshop and type “ff” or “tt”. Like all good subversives, House Industries hides in plain sight while amplifying the look, feel and style of the world’s most interesting brands, products and people. Based in Delaware, visually influencing the world.

From fine print and red ink in corporate annual reports to huge three dimensional signage, Neutraface has become the definitive designers’ workhorse. Now this geometric juggernaut boasts even more font firepower with the addition of the Neutraface Slab family. Neutraface Slab features five display weights, four text weights with italics plus a unique stencil style that work together like a typographic symphony or can stand alone like accomplished soloists. Just like its sans-serif counterparts, Neutra Slab Text includes small caps, seven figure styles and a host of other sophisticated OpenType features that have been integrated in a single seamless package. The complementary display weights afford an uncompromising statement that can range from thin and delicate to bold and bombastic. FEATURES: MORE ALTS: Neutraface Slab comes with several alternate characters, accessed through either OpenType stylistic sets or through the Stylistic Alternates feature. TITLING ALTERNATES: The distinctive lower crossbars of the original Neutraface are included in Neutraface Slab as the Titling Alternates OpenType feature. TEXT FIGURES: All variations of Neutraface Slab Text feature seven figure styles. Included are text figures for use in running text, lining figures for use with uppercase forms and small caps figures. Each of these styles is supplemented with tabular figures for use in columnar settings. Plus, superscript and subscript figures are included for use in fractions, footnotes, etc. NEUTRAFACE SLAB CREDITS: Typeface Design: Christian Schwartz, Kai Bernau, Susana Carvalho Typeface Production: Ben Kiel, Hannes Famira Typeface Direction: Christian Schwartz, Andy Cruz, Ken Barber Like all good subversives, House Industries hides in plain sight while amplifying the look, feel and style of the world’s most interesting brands, products and people. Based in Delaware, visually influencing the world.

From fine print and red ink in corporate annual reports to huge three dimensional signage, Neutraface has become the definitive designers’ workhorse. Now this geometric juggernaut boasts even more font firepower with the addition of the Neutraface Slab family. Neutraface Slab features five display weights, four text weights with italics plus a unique stencil style that work together like a typographic symphony or can stand alone like accomplished soloists. Just like its sans-serif counterparts, Neutra Slab Text includes small caps, seven figure styles and a host of other sophisticated OpenType features that have been integrated in a single seamless package. The complementary display weights afford an uncompromising statement that can range from thin and delicate to bold and bombastic. FEATURES: MORE ALTS: Neutraface Slab comes with several alternate characters, accessed through either OpenType stylistic sets or through the Stylistic Alternates feature. TITLING ALTERNATES: The distinctive lower crossbars of the original Neutraface are included in Neutraface Slab as the Titling Alternates OpenType feature. TEXT FIGURES: All variations of Neutraface Slab Text feature seven figure styles. Included are text figures for use in running text, lining figures for use with uppercase forms and small caps figures. Each of these styles is supplemented with tabular figures for use in columnar settings. Plus, superscript and subscript figures are included for use in fractions, footnotes, etc. NEUTRAFACE SLAB CREDITS: Typeface Design: Christian Schwartz, Kai Bernau, Susana Carvalho Typeface Production: Ben Kiel, Hannes Famira Typeface Direction: Christian Schwartz, Andy Cruz, Ken Barber Like all good subversives, House Industries hides in plain sight while amplifying the look, feel and style of the world’s most interesting brands, products and people. Based in Delaware, visually influencing the world.

Every designer has a favorite geometric sans serif. For a century, they've been a staple for text that needs to be clear, strong, architectural, and objective. Mimolette offers a sans serif family that's great for text and display alike—the panache of Neutraface, the readability of Avenir, the sleekness of Avant Garde, the strength of Mark, the architecture of Gotham, and the classic lines of Futura—but she's entirely her own creature, and she's designed to offer maximum versatility and beauty at an affordable price. And she's got some nifty features, too! Her italic is a true italic, not just an oblique. Are the uberpointy diagonals (AMVW) not working in a particular context? Activate Stylistic Set 01, and they become flat-topped! Want more playful cursive alternatives in the italic? Activate Stylistic Set 02, and you've got them in the A, E, K, Q, R, and k. She's got true small caps in all styles! She's got true fractions in all styles, as well as oldstyle (small cap) and lining numerals, in both tabular and proportional widths. Best of all, perhaps, Mimolette was made with love, as always, by yer pals in the Ampersand Forest.

Simplo: the ‘Italian Futura’. Simplo is a geometric sans serif typeface, built in sixteen styles. It is a tribute to the 1930s typeface Semplicità, designed by Nebiolo’s Alessandro Butti. Although many details of Simplo differ from Semplicità, it preserves the spirit of the original. Simplo is ideal for use in display sizes. It is also quite legible in text, and is well suited for graphic design and corporate identity design. Simplo has sixteen styles, extensive language support, eight different kinds of figures, sophisticated OpenType features — so it’s ready for advanced typographic projects. The most notable characteristics of this typeface are the ‘t’ and the ‘f’. The ‘t’ is the culmination of simplicity: a vertical line with just a simple right-side crossbar. The ‘f’ also has just a right-side crossbar, and is really tall: it reaches both the highest and lowest vertical position of the typeface. The top of the distinctive ‘s’, is much narrower than its bottom. The ‘a’, ‘b’, ‘d’, ‘g’, ‘p’, ‘q’, and ‘u’ are spurless, and show a family resemblance with Hans Reichel’s 1990s typeface Dax. However, these letters are rounder and more geometric than Dax’s counterparts, because of Dax’s higher x-height and narrower design. In Paul Shaw’s Imprint article about typefaces that have been overlooked and/or underappreciated, “Overlooked Typefaces”, he concluded his discussion of Semplicità as follows: “These idiosyncrasies suggest that Semplicità might find a warm reception today, given the current love affair with Gotham, Neutraface and Proxima—and the resurgence of ITC Avant-Garde Gothic.” Free demo font available. For more information about Simplo, download the PDF Specimen Manual.